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All ADM Blog Posts Tagged 'Yahoo!' (7)

The 3 Hopes of Automotive Marketing

You've been buying advertising across multiple channels and techniques for years and you’re doing it with three hopes in mind:

  1. Hope that someone will see your name.
  2. Hope that person needs and wants what you’re selling.
  3. Hope your call to action moves the person to reach out to learn more and purchase.

Efficiency has always been the problem with attaining the best return on investment (ROI) possible.…

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Added by Britt Hoffmann on January 13, 2014 at 10:11am — No Comments

Yahoo! Local for Auto Dealers

Yahoo! Local for Auto Dealers



Yahoo! Local has created an algorithm to gather content from local blogs, newspapers and local retailers to create another great opportunity for Auto Dealers. Although this service remains as a Limited Beta there are more cities being added rapidly. This is an attempt by Yahoo! to aggregate deals from sites like Living Social and Groupon with content from authors writing in the community.



For those Automotive Dealers that already optimize…

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Added by Paul Potratz on December 13, 2010 at 8:32am — No Comments

American Express OPEN SearchManager Offers Low Fee PPC Search Engine Advertising on Google, Facebook, Bing and Yahoo!

American Express is now Offering "OPEN SearchManager" Low Fee PPC Search Engine Advertising on Google, Facebook, Bing and Yahoo!


Amex Offering "OPEN SearchManager" Pay-Per-Click Advertising Campaign Management for Google, Yahoo!, Bing and Facebook... 30 Day Free Trial to help Businesses and Marketing Managers to test their… Continue

Added by Ralph Paglia on October 2, 2010 at 12:00pm — No Comments

Google, Yahoo!, MSN Search Queries Using Multiple Keywords Continue to Rise

Google, Yahoo! and MSN Live search queries with 8+ words continue to rise at a steady rate... The use of keyword searches that are eight or more words long increased 20% in the period between February 2008 and February 2009, and search queries averaging five to more than eight words have increased 9%,… Continue

Added by Ralph Paglia on March 21, 2009 at 3:30pm — 1 Comment

Why Should Car Dealers use ADP Digital Advertising as part of their Digital Marketing Strategy?

The ADP Digital Advertising Program is designed to custom create a package that will deliver your dealership's message to more customers in your local market at a lower cost than traditional advertising channels. Traditional print media such as local newspapers are seeing their results greatly diminish due to people turning to the Internet as their primary research… Continue

Added by Ralph Paglia on August 27, 2008 at 3:30pm — 5 Comments

Google and Yahoo! Now Crawling and Indexing Flash Content on Dealer Websites

Historically, search engines have been unable to extract content, such as text and links, from Flash (SWF) files. Subsequently, much of the Flash-based content on the web has been unavailable in search results. This situation has been frustrating for web developers, who have tried to come up with workarounds to help get search engines to index and rank their Flash pages. Recent developments by Google have… Continue

Added by Ralph Paglia on July 5, 2008 at 1:00pm — 16 Comments

Yahoo! Guidance: Ten landing page tips to turn visitors into customers

There’s something about a ten-item list that makes us want to get all Hestonian on you and break out the archaic pronouns, especially when it comes to something like getting people who visit your site to actually buy from you. After all, you work hard to get clicks. What could be more important than turning those clicks into customers?



Convert Your Clicks



But we’re kind of a live-and-let-live… Continue

Added by Ralph Paglia on February 17, 2008 at 3:30pm — No Comments

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