Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

Tom Gorham's Blog Posts Tagged 'Facebook' (7)

From the Trenches - There are 5 Rs in ROI for Social Media

Many Social Media advocates see RED when asked about the ROI (Return on Investment) of Facebook, Twitter, YouTube, Blogs, Pinterest and other Social Media.  The question itself evokes the idea that if something doesn't produce short-term, immediate profits, it has no…

Continue

Added by Tom Gorham on June 17, 2012 at 12:00pm — 14 Comments

From the Trenches - What if you gave a party… and you didn’t come?



The party was well planned. The dealer spared no…
Continue

Added by Tom Gorham on May 6, 2012 at 3:00pm — 20 Comments

From the Trenches - Are you P-Interesting?

Well, here we go again.  Another up-start in Social Media to demand your time with no guarantee of ROI.

 …

Continue

Added by Tom Gorham on April 27, 2012 at 1:00pm — 9 Comments

The unprecedented shift that will change the marketing world

 

By Lori Luechtefeld, iMedia Connection

"We spend the majority of our time interacting with others, but as marketers we constantly speak the wrong language to the wrong person...

The media revolutions of the past -- moveable type, transmitted wire communications, recordable media, television -- were based either on one-to-one or one-to-many communications. Furthermore, they were expensive to get involved with and had to be regulated by government bodies. The internet,…

Continue

Added by Tom Gorham on October 19, 2011 at 6:58pm — No Comments

From the Trenches- When Less is Better

 

Do you want less visitors to your website? Do you want fewer leads? Do you want less “Likes” on your Facebook fan page? Probably not, but here’s why you might.



1. You have high volume and high bounce rate on your website.

2. You’re attracting the wrong people for the wrong reasons.

3. You’re getting time-wasting leads that don’t and won’t convert to sales.

4. You’re not prepared to deal with a high volume of leads.

5. Facebook fans like a game on your…

Continue

Added by Tom Gorham on October 16, 2011 at 10:30am — 5 Comments

‘Swarm and Herd’ Strategy to Improve Auto Dealership Social Media Results

Social media strategists Stone Meta Media tells auto dealers the key to creating Facebook fans and keeping them engaged in the dealership’s postings is a ‘swarm and herd’ strategy.…



Continue

Added by Tom Gorham on September 12, 2011 at 1:59pm — No Comments

Facebook vs Google +.. the NYT weighs in...

If you've been wondering if Google+ can give Facebook a run for the money, the New York Times has an opinion and it has a lot to do with privacy.

Read more here... A Facebook warning call: NYT says Google+ gets privacy right" http://www.zdnet.com/blog/google/a-facebook-warning-call-nyt-says-google-gets-privacy-right/3138?tag=nl.e550

Added by Tom Gorham on July 18, 2011 at 4:30pm — No Comments

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

William B. Terry
Rated by Super Lawyers


loading ...

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
$USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

SaveSave

ADM Professional Services
Phone Consultation
Topic or Issue:

Top Automotive Marketing Forum Discussions

2. BDC or Virtual BDC

Posted by Peter Stratton on February 26, 2020

Share the Best Content w/AutoMarketing Community

© 2020   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service