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All ADM Blog Posts Tagged 'Automotive Social Marketing' (8)

Automotive Social Marketing Strategy Should be Included in Dealership Advertising Budgets

With the rapidly emerging predominance of User Generated Content (UGC) activity on Social Networks, photo and video hosting sites, and various types of blogs as a percentage of total consumer online activity, it would seem to be only a matter of time before car dealers realize the necessity of creating online dealership… Continue

Added by Ralph Paglia on July 31, 2010 at 11:30pm — 2 Comments

Social Network Communities for Car Dealers

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Added by Ralph Paglia on December 16, 2009 at 9:40am — No Comments

Social Media Marketing; Best and Worst Practices - How Hot Is It?

Social Media Marketing is hot, if you went to any of the more recent automotive conferences, such as Dealer Synergy Sessions in Atlanta, Driving Sales Executive Summit in Las Vegas, J. D. Power Automotive Internet Roundtable at the Red Rock Resort (somewhere far, far away… Continue

Added by Ralph Paglia on November 20, 2009 at 2:24am — 2 Comments

Social Network Retail Shopping More Than Just Transactional

Retailers Get Ready for Social Shopping Experience - Online shopping is more than just transactional



People have long shared product opinions with friends and family through word-of-mouth. Today, social media tools enable consumers to extend their connections and conduct commerce in powerful new… Continue

Added by Ralph Paglia on October 26, 2009 at 11:00am — 1 Comment

Twitter Performance Metrics and Analytics Tools for Automotive Social Marketing

For Automotive Social Marketing practitioners who would like to get deeper into tracking and analyzing Twitter marketing metrics and statistics, there are a number of handy apps you can use to analyze data. Some uses for these apps would be to track your brand name, see the data behind trending topics & to analyze your own followers. In this post I will be… Continue

Added by Ralph Paglia on October 25, 2009 at 3:00am — 1 Comment

Social Media Marketing versus Dealer eCommerce: Separation of Church and State?



Should Dealers Blend Their Online eCommerce Sites and Assets with Social Media Marketing?




Is Automating a Dealer's Inventory Data… Continue

Added by Ralph Paglia on October 24, 2009 at 1:48pm — 3 Comments

Social Media Users Thrive on Networking

Social Media Users Thrive on Networking and Depend on it as Their Most Trusted Information Source



Trusted Medium

Using social media sites for both online and offline networking is one of the most important activities among people who use Web 2.0 type sites. The results of Beresford… Continue

Added by Ralph Paglia on October 1, 2009 at 2:30pm — 2 Comments

Social Media Marketing - Beyond the Hopes and Fears

Is Your Social Marketing Strategy to Sell Cars on Facebook, or Are You Seeking Increased Customer Engagement?



Let's face reality, It’s no longer fresh news to car dealers that consumers have adopted Social Media at a record pace, with no slowing down in sight. Three-quarters of US Web retailers… Continue

Added by Ralph Paglia on September 29, 2009 at 10:00pm — 6 Comments

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