Professional Community for Car Dealers, Automotive Marketers and Sales Managers
Sixty-two percent of women report that they return to the dealerships where they first purchased their vehicles to then have them serviced.
This highlights the potential to grow value among this critical market segment.
Changing family dynamics have put women…Continue
Added by Anne Fleming on June 7, 2017 at 10:00am — No Comments
Added by Timmy D. James on June 22, 2017 at 6:18am — No Comments
This week on Think Tank Tuesday, Ally & Haley take over to reveal how to make a great logo for your business.
What does it take for consumers to remember your name? Watch this week's episode to find out!
We’d love to hear what you have to say. Comment below and follow us on Facebook.
Added by Paul Potratz on June 20, 2017 at 11:46am — No Comments
A couple of years ago, Susanna Gebauer was a total social media fool. I mean, she registered on Facebook because her brother Jonathan and her founded an online based company – everybody was already there and talking, and she did not know how it all…Continue
Added by Ralph Paglia on June 20, 2017 at 10:00am — No Comments
Added by Mike Gorun on June 20, 2017 at 6:49am — No Comments
There are two major methods of upgrading your truck. One method is to improve its…Continue
Added by Lizzie Weakley on June 19, 2017 at 4:31pm — No Comments
Kim Clouse has decided to resume work with i Auto Consultants after 7 years. Clouse says "Still all of these charts, graphs, measure this, measure that"
As always, I have some questions for everyone. Feel free to tell me what you think.
Are we tracking and measuring what we need to measure and track? Or, are we comparing all of this data to what everyone says the trends are and trying to duplicate it because "that's what they do"? What about how your…
Added by Kim Clouse on June 19, 2017 at 6:30am — No Comments
Added by Chris Miller on June 20, 2017 at 6:00am — No Comments
Mobile texting is a powerful technology. Integrating a texting solution within your automotive business may be the smartest decision you make this year for many a reason.
In 2017, …Continue
Added by Thomas F. Jung on June 22, 2017 at 12:52am — No Comments
Added by Ujj Nath on June 19, 2017 at 6:30am — No Comments
For service managers, I have found that Thursday is a good day to do a trial close as you get ready for the end of the week. By Thursday you know pretty well where you stand and if you discover problems, you still have two days to get them cleaned up.
A trial close starts with closing every Repair…
Added by Josh Blick on June 16, 2017 at 6:54am — No Comments
Have you ever waited for an important call from a potentially important customer, only to miss it when the call finally comes through? Nothing is more aggravating. You call the person back immediately but meanwhile they're leaving you a voice mail. You try again and they…Continue
Added by Erik Nachbahr on June 13, 2017 at 7:48am — No Comments
Added by Mike Gorun on June 13, 2017 at 6:41am — No Comments
Buying a car counts as one of the most important milestones your teen will experience. Understandably, you’re probably as nervous about it as your son or daughter is excited. However, buying a vehicle doesn’t need to be the cause of undue angst if it’s done right. If your…Continue
Added by Hannah Whittenly on June 12, 2017 at 3:00pm — No Comments
While you're planning your next road trip, there's probably a long list of things you'd like to have along. But the more you pack, the more work you'll have to do, and the less room you'll have in the vehicle. If you're driving with the family, they'll want to be able to…Continue
Added by Dixie Somers on June 12, 2017 at 1:00pm — No Comments
Added by Barry Neuman on June 12, 2017 at 10:33am — No Comments
Added by Ujj Nath on June 12, 2017 at 7:09am — No Comments
Just over 20 percent of teens get into an accident within their first year of driving, and some of those collisions result in serious injuries and fatalities. While…Continue
Added by Rachelle Wilber on May 9, 2017 at 12:00pm — No Comments
Eight steps of the sale evaluated with the emotions most frequently used to describe each step.
Used with Permission of Cox Automotive ©2016
The complexities of automotive retailing are well-known. Starting with merchandizing all the way to delivery, getting a car…Continue
Added by Kevin Root on June 7, 2017 at 9:30am — No Comments