Professional Community for Car Dealers, Automotive Marketers and Sales Managers
A bonded title is a document, which can replace a regular vehicle title.
If you’ve bought a used car and the previous vehicle owner didn’t transfer the regular title to your name, you’ll need a bonded title in order to register your…
Added by Nate Vickery on October 23, 2016 at 10:00am — No Comments
Roughly 2 in 3 client-side marketers (predominantly from the UK and Europe) engage in some form of personalization in their marketing activity, according to…Continue
Added by Ralph Paglia on October 22, 2016 at 1:30pm — No Comments
Gubagoo’s latest innovation enables Facebook users to chat with auto dealerships, using Facebook Messenger just like they chat with friends; unlocks new sales channel for auto dealers
Boca Raton, FL –October 21,…Continue
Added by Crystal Hartwell on October 21, 2016 at 9:30am — No Comments
When your teenage driver is ready to get behind the wheel and become independent, it's often time to find a car that they can use. Although they may have a dream car in mind, there are a few makes and models that are more practical. To ensure that they can…Continue
Added by Lizzie Weakley on October 21, 2016 at 2:30pm — No Comments
Added by Joey Little on October 21, 2016 at 10:44am — No Comments
I recently participated in a customer service loyalty conference – the FCA MOPAR Parts & Service Conference – and…Continue
Added by Tom Cannata on October 21, 2016 at 5:38am — No Comments
Whether you are planning a long ride across the country or purchased a new motorcycle to save money on gas, safety should be your number one priority. All it takes is a single mistake or lapse in judgment, and you might find yourself dealing with ongoing injuries that will…Continue
Added by Meghan Belnap on September 21, 2016 at 12:30pm — No Comments
Do you shy away from giveaways and win-a-prize type mailers? If you’re like most dealers, you probably do. Giveaways are frowned upon for fear of attracting customers who are more interested in winning a prize than buying a car.
Customers come into your dealership daily. When asked if they…Continue
Added by Alexia Henson on October 20, 2016 at 6:25am — No Comments
Great leaders and organizations inspire people because they are good at explaining why they do what they do. Their why gets people motivated. Their why makes people want to work for that company. Their why makes people want to buy their products.
For auto dealerships, your purpose is your “why buy” or…Continue
Added by Timmy D. James on October 20, 2016 at 5:52am — No Comments
One of the biggest challenges facing the automotive industry is the way consumers feel about buying cars. Their overall dispositions have changed, the reasons they purchase and lease have shifted, and the ways in which they want to buy are moving from the showroom floor to the digital world. All these things are causing a major shift in the way dealerships must…Continue
Added by Joey Little on October 19, 2016 at 1:23pm — No Comments
Most companies view content marketing as a means to rank higher in search engines, establish thought leadership and engage with their audience.
Content, such as newsletters and blogs distributed via email and social media channels, enables businesses to stay top-of-mind with clients and prospects. It can be used to educate existing customers and…
This Week in Social Media
News for the Week of October 17
Pinterest Increases Targeting Options for Ad Campaigns
Pinterest provides an opportunity for your business to reach new and existing customers by targeting because Pinners are looking for ideas to act on. People use Pinterest to get…Continue
Added by Joey Little on October 18, 2016 at 12:22pm — No Comments
Most consumers today head to the internet to research their next car and the dealerships they will visit. And most dealerships have an online presence to connect with these consumers such as a…Continue
There’s a big push in our industry right now to bring as much of the car buying process online as possible. Startups are entering the space believing that consumers want this ability and automotive vendors of all sizes are creating products to facilitate that.
However, some dealers are afraid to adopt…Continue
Added by Mike Gorun on October 18, 2016 at 6:59am — No Comments
| by David Metter
“Just because it can be counted, doesn’t mean it counts,” said Tom O’Regan, CEO of Madison Logic in a recent …
Festive Season is around the corner and people have started making a long list for this Diwali. They start organizing their financial budget to purchase a dream machine that can accommodate their and offer a delightful drive to their family members. During festive seasons people…Continue
Added by News Buzz on September 17, 2016 at 11:00am — No Comments
To protect your family on the road, you need to perform routine maintenance on your vehicle. Something that requires maintenance and must be replaced form time to time is your tires. If you don’t, you could get in a deadly accident due to a blowout or hydroplaning. However, you may be…Continue
Added by Rachelle Wilber on September 17, 2016 at 10:30am — No Comments
Added by Erik Nachbahr on October 17, 2016 at 6:30am — No Comments
There is no wonder why the auto industry is fueling engagement from all over social media, thanks to their social media strategy and amazing marketing skills which plays an important role for generating leads.
The most common sites that are widely used by…Continue
Added by Radio Vision on October 16, 2016 at 11:30pm — No Comments