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Featured ADM Member Blog Posts (5,165)


Influencer
Jumpstart Automotive Group Unveils New Logo, New Name

Jumpstart Automotive Group, a leading media, insights, and marketing solutions company, today officially unveiled a new logo and announced it is changing its name back to Jumpstart Automotive Media. The name change reflects the evolution of Jumpstart’s business and the…

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Added by John Sternal on August 23, 2016 at 11:00am — No Comments


Influencer
Promoted Video Pins, New Look for Facebook Pages, & More!

This Week in Social Media -  News for the Week of August 22…

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Added by Joey Little on August 23, 2016 at 9:30am — No Comments


Vendor
Start Contacting Customers When They’ll Respond

Today’s socially connected consumers have changed the tide in the automotive industry, from top to bottom. However, the dealership must also change, in the way that they collect data and use social media. Every day there is an increase to the number of consumers using social data and social media. Facebook has 1.7 Billion users, and Twitter and Instagram have almost half a Billion users. Customers are also using…

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Added by Aubrey Hankins on August 23, 2016 at 10:03am — No Comments


Vendor
Ready, Set...Prepare. Three Steps For A Successful CRM Transition.

A dealership's CRM is at the heart of its entire sales operation.

Choosing the right CRM for your dealership is exceedingly important in its success. However, when the purchase of the new CRM has been completed, there are still a few key items that need to be covered before the…

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Added by Aubrey Hankins on August 22, 2016 at 9:30am — No Comments


Influencer
Drive More Sales at Your Dealership with Data-Driven Email Marketing

Drive More Sales at Your Dealership with Data-Driven Email Marketing

Personalized emails targeted to the right buyer and at the right time can drive traffic to your inventory page and prospects onto your lot. Email is a highly effective customer acquisition…

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Added by Larisa Bedgood on August 22, 2016 at 6:32am — No Comments


Influencer
65% of Top Brands on Facebook Post 5X Per Week or More

 

If you want to see everything from what your friends are having for lunch to what is going on in their relationships to up-and-coming trends, look no further than Facebook. In 2015, online sales reached a staggering $334 billion, and they are expected to…

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Added by Joey Little on August 19, 2016 at 9:06am — No Comments

Why Are Businesses Now More Willing To Invest In Performance Metrics?

AutoMarketers Don't Agree About What's Driving Increased Investments in Analytics

Marketers seeking more tech and data-driven opportunities

US business decision-makers…
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Added by Ralph Paglia on August 18, 2016 at 7:30am — No Comments


Vendor
Maintain Your Dealer Website Like You Maintain Your Car

No matter the size of the dealership, independent dealer or automotive group, the maintenance of a website is just as important as the building of one.

Focusing on this section means we leave out the MOST important aspect of the website; mobile-optimization, and that cannot be done, so here’s a quick fact to make sure that box is being ticked.…

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Added by Aubrey Hankins on August 18, 2016 at 12:30pm — No Comments


Influencer
What Marriage Therapists Can Teach About Customer Retention

Want to know the best way to increase customer retention? It's not rocket science. It all comes down to the relationships that your employees have with your customers. If your employees take good care of your customers, and your customers…

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Added by Mike Esposito on August 18, 2016 at 8:09am — No Comments


Influencer
Five Types of Videos You Must Have Today

Video content is now the preferred medium for consumers and statistics show that consumer Internet traffic for online video will increase by 80% by the year 2018. That’s not too far away.



And, when both are presented on the same page, consumers would rather watch a video than read text. For that simple…

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Added by Timmy D. James on August 18, 2016 at 4:00am — No Comments


Vendor
Make Your Dealership Videos Count

Dealership video content has quickly grown throughout the industry in the last few years, and it is yet another marketing strategy to set any dealership apart from its competitors.

Dealership video can be utilized to create an entire package of video marketing to attract more consumers to your brand.…

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Added by Aubrey Hankins on August 17, 2016 at 12:00pm — No Comments


Influencer
Generations That Are Changing It All: Part II

 

Part II: Generation Z, the Mobile-First Generation

 

In Part I of this series, The Millennial Mindset, the focus was on millennials and their impact on the marketplace—and not without reason.  The fact that they are over 75 million strong in the U.S. alone gives them…

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Added by Joey Little on August 17, 2016 at 8:37am — No Comments

AutoMarketers Double-Down on CRM Spending for Car Dealerships

AutoMarketers Double Down on CRM Spending for Serving Dealers

Service Provider Installed CRM solutions help various automotive advertising and media agencies improve their customer service efforts for car…

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Added by Ralph Paglia on August 17, 2016 at 7:00am — No Comments

Power Minute #14: Growing Usage of Safety Technologies

Growing usage of safety technologies in new vehicles continues to contribute to increasing vehicle appeal.

What does this mean for today's dealers?

Watch…

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Added by Kris Rosychuk on August 16, 2016 at 11:42am — No Comments

Power Minute #13: Summer Retail Sales Growth Stays Negative

June 2016 retail sales growth turned negative, making the rest of the summer months even more critical for retailers. 

 

Watch video…

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Added by Kris Rosychuk on July 16, 2016 at 11:30am — No Comments

Power Minute #12: U.S. New-Vehicle Quality Improvements

According to the J.D. Power 2016 U.S. Initial Quality Study (IQS), U.S. new-vehicle quality makes the largest improvement in 7 years! How does this impact today's dealers?…

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Added by Kris Rosychuk on July 6, 2016 at 11:30am — No Comments


Influencer
TWISM: Google Duo Is Here, Updates from Facebook, & More!

This Week in Social Media

 

News for the Week of August 15

 …

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Added by Joey Little on August 16, 2016 at 10:20am — No Comments


Influencer
So You Think You Have Customer Loyalty Figured Out…Not So Fast!

You may think that simply because you offer an excellent customer experience, your customers will be loyal… but what is really happening? Is it possible that YOUR definition of a great customer experience differs from your customers?

 

A…

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Added by Mike Gorun on August 16, 2016 at 7:00am — No Comments


Influencer
Mobility, Car Sharing and the Future of the Automotive Industry

Mobility, Car Sharing and the Future of the Automotive Industry…

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Added by Larisa Bedgood on August 16, 2016 at 6:24am — No Comments

How to Get Your Customers to Review Your Car Dealership Business

Customers' reviews are highly influential for any business. Reviews play a major role in building the credibility of a business.

A review tells the readers about a customer's experience with your business. It provides a fresh perspective to your potential customers about how…

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Added by Kent Charlie on August 15, 2016 at 11:30pm — No Comments

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