Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
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Added by Ken Beam on August 31, 2013 at 8:32am — No Comments
More and more auto dealers see the value of an effective live chat strategy for their website, and choosing the right software is critical to help ensure a strong return on investment (ROI). Successfully managing live chat in-house requires a commitment of manpower…Continue
Added by Big Tom LaPointe on August 30, 2013 at 10:57pm — No Comments
Volvo today released details of the Concept Coupe that previews a new styling direction aimed at giving the brand more emotional appeal. The concept will debut at next…Continue
Added by Jon Floyd on August 30, 2013 at 1:24pm — No Comments
Automotive Internet Sales Interviews TrueCar & Responds To Joe Webb & Brian Pasch...
It seems that there was a negative post about TrueCar recently, http://www.dealerknows.com/is-this-the-beginning-of-the-end-for-truecar/ Joe Webb of Dealer Knows published the post and then a lot of people in the industry started to jump on the band wagon of the negativity.…Continue
Added by Sean V. Bradley on August 30, 2013 at 1:00pm — No Comments
Tip No. 1: Avoid the Myth — “Salespeople create numbers and managers create gross.” This statement is a myth. How well a salesperson establishes a relationship with a customer and asks questions that uncover wants, needs, emotions, previous buying patterns, communication styles, the customers HFG (hope for gain) and more will determine gross profit more than anything a manager can ever do.
A salesperson must create a buying environment and experience that transcends…Continue
Added by Mark Tewart on August 30, 2013 at 9:00am — No Comments
2013 #Tiguan Only $199 month! WOW! #Union Co. NJ`s Select #VWDealer has your #LaborDay #Weekend #Deals! Where else? Only at Douglas! *Get the details of this offer here>>>>http://labor-day-deal.net/
Added by Ken Beam on August 30, 2013 at 7:15am — No Comments
It is becoming more difficult and less cost effective for dealerships to attract customers through traditional lead paths. Privacy and spam concerns, as well as years of mismanaged lead programs, have soured the consumer on using quote forms on either dealership or third-party research sites. In fact, according to JD…Continue
Added by Myril Shaw on August 30, 2013 at 6:49am — No Comments
As anticipation of this year’s Frankfurt Motor Show mounts, automakers are in the final stages of preparing their new concepts for the discerning eyes of the buying public.…Continue
Added by Jon Floyd on August 30, 2013 at 6:37am — No Comments
When your new full-size American sedan receives praise from the organization that purportedly hates American cars, something must have gone awry.
Except it hasn't. After awarding the Tesla Model S – another American car – …
Added by Jon Floyd on August 30, 2013 at 6:35am — No Comments
Added by Jon Floyd on August 30, 2013 at 6:31am — No Comments
DETROIT (Bloomberg) -- Ally Financial Inc., the auto lender seeking to repay a U.S. bailout, is raising $1 billion in a private placement and said it will pay $5.9 billion in a plan to buy back preferred shares held by the…Continue
Added by Jon Floyd on August 30, 2013 at 6:30am — No Comments
Is there such a thing as failing profitably? In the world of lead generation, this may sound like a very dangerous idea. After all, the only real measure for a company’s continued survival is its success in …
Added by Bill Cosgrove on August 29, 2013 at 11:38am — No Comments
From Tier10 Lab by Ally Reis
A recent survey conducted by Komfo, the social media marketing suite provider, studied 9,000…Continue
Added by Auto Digital Marketing on August 29, 2013 at 10:21am — No Comments
There are seven steps to make immediate change. These steps can be used to quickly increase sales by a more significant amount than you have ever experienced.
Step 1: Change the Environment
The military uses boot camp. Baseball has spring training. Football has training camp. The easiest way to bring about rapid change is to change environment. When you change environment, you change behavior. People tend to hold onto limiting beliefs and behaviors as long as they stay…Continue
Added by Mark Tewart on August 29, 2013 at 9:30am — No Comments
Free webinar on Thursday, September 12 at 2 p.m. EDT is designed to prevent wasteful spending on ineffective outdated service marketing and offers new tactics that can dramatically increase service revenue, call and service appointment success, and customer retention
Daytona Beach, FL– August 29, 2013 – DMEautomotive (DMEa), the science-inspired, results-based automotive marketing leader, announces the seventh…Continue
Added by Crystal Hartwell on August 29, 2013 at 6:31am — No Comments
Mercedes-Benz, Infiniti, and Lexus dealerships treat car shoppers the best, while at least some Scion and Mitsubishi dealerships have a lot to work on.
These results are some of the…Continue
Added by Jon Floyd on August 29, 2013 at 6:30am — No Comments
Being different will get you more service business, according to a recent study published by Google. In a study titled “The Road to Winning Drivers: What Drivers Want In the Automotive…Continue
| That`s right!
We`re saying good bye to Summer in a Big Way from now through Sept. 3rd!
|If you in the market for great deal on a New or Pre-Owned…|
Added by Ken Beam on August 28, 2013 at 2:15pm — No Comments
So your teen has just turned 16 and they are begging for a new ride. It would be impractical to say, “No, you are on your own”, but you also have enough common sense not to buy your ticking-time-bomb teen a new vehicle and unleash them on the road. I’m sure you weren’t contemplating doing this. Have you looked at teen driving statistics lately? Are you certain your…Continue
Fuel economy standards are rising and you are contemplating cashing in via a more fuel efficient ride. It’s a great idea to lose the gas guzzler and slide into a hybrid especially if you drive a lot. You are turning into quite an environmentalist but before you approach Al Gore for a job, lets run some numbers…Continue
Added by Scott Parrott on August 28, 2013 at 1:17pm — No Comments