Professional Community for Automotive Marketers, Car Dealers, OEM and Suppliers
If you love the thrill of high speed but want to avoid a traffic ticket, then look for other ways to feed the excitement of fast-paced energy release through legal and safe means. You can enjoy an adrenaline rush with one of the following activities whenever you feel the need to slam your foot on the…Continue
Added by Brooke Chaplan on June 22, 2018 at 11:56am — No Comments
It’s a sad fact that current recall repair compliance rates are so abysmal. Most dealers know it., the Feds know it, state governments know it, and the manufacturers know it. Resolving this recall crisis starts with a notification. But, people simply don’t read recall notices, they discard them as junk…Continue
Added by Chris Miller on June 22, 2018 at 6:56am — No Comments
These days, customer experience is a vital part of the car buying process. And, the first part of that experience is your dealership’s appearance in the eyes of your customers, both on and offline. Sadly, I see far too many lots that are poorly presented – they look terrible. I’m sure you have seen them and know what I…Continue
Added by John Wingle on June 22, 2018 at 6:30am — No Comments
What are psychometric tests?
Every company goes through a lengthy process to hire their employees. Recruitment process consists of various rounds of interviews, group discussions, tests, and other methods of assessing employee’s overall skills and abilities.
One of the methods of testing is psychometric test which is a test measuring your mental ability. It is scientific and standardized way of assessing various aspects of your behavior, mental capacity, and…Continue
Added by Jitender Sharma on June 22, 2018 at 6:11am — No Comments
In the old days, if consumers wanted to buy a product or find specials, they turned to the Sunday paper, the radio, or simply visited their local store. Then, the Internet appeared, and everything changed. It became incredibly easy for consumers to find information and, at the same time, gave marketers more ways to push their messages to…Continue
Added by Steve White on June 21, 2018 at 7:00am — No Comments
On average, dealers capture just half of the necessary service work that needs to be performed on vehicles that come into their service lanes. This is a big leakage point that has a direct impact on service revenue. It also offers tremendous untapped potential.
In addition to acquiring new service…Continue
Added by Scot Eisenfelder on June 21, 2018 at 6:45am — No Comments
Customized searches, understanding buying power & pre-approvals can move the sales needle
Pre-approvals and credit checks remain a critical component of the automotive shopping process. Equifax Inc. (NYSE: EFX), a global information solutions company, unveiled…Continue
Added by John Sternal on June 21, 2018 at 6:32am — No Comments
In this present time, many companies have started introducing the concepts that they have never adopted in their entire business history. More and more firms are getting much influenced by the pre-employment tests. They are making sure that they get the best filtered talent in their business, which is not a wrong thought. When you know that your employees are going to be your pillars in the future, you should not take any type of chance there.
If there is a job…Continue
Added by Jitender Sharma on June 21, 2018 at 5:23am — No Comments
Most college students know how interesting and at the same time demanding it is to be a student. From making new friends, keeping up with social life to learning new topics on different subjects, completing a lot of assignment within a short time frame, working and schooling, etc. Due to so many educational, social, and mental activities, it is common for students to be stressed out. Take a look at few ways which you can use to overcome stress at school.
Added by Anna Roberts on June 21, 2018 at 2:56am — No Comments
Luxury Performance SUV/CUV: +34%
**Led the way in growth in May 2018 and interest was 10% higher than May 2017
Compact Performance: +18%
Luxury Coupe: +15%
Luxury Performance: +15%
Luxury Performance Sedan: +14%
Share of Interest percentage increases compared with previous month
Reasons Why Interest in Luxury Sports Cars is Falling Compared with Luxury Utilities
Added by John Sternal on June 20, 2018 at 1:14pm — No Comments
Women buy from dealers they trust, and what better way to build trust than to be an invaluable resource for everything women want to know about buying and owning cars?
Women-Drivers.com is the thought-leader in the auto industry, using evidence-based data from women’s behaviors and experiences. The company analyzes this information and produces action steps that create positive changes at…Continue
Added by Anne Fleming on June 20, 2018 at 9:53am — No Comments
Are the headaches associated with bringing vehicles up to certified pre-owned (CPO) program standards worth it? For dealers, there’s certainly more work, money and time involved with finding, reconditioning and certifying vehicles for CPO programs.
On the surface, it may seem like the higher margins don’t really justify the higher…Continue
Added by Bill Wittenmyer on June 20, 2018 at 7:00am — No Comments
This mode of loan is one of the fastest and easiest way available for taking a loan. Bad credit loans are intended for people who have bad credit and who need a short loan before the payday.
The bad credit loans are also called unsecured personal loans, cash advance loans, etc. These loans are meant for borrowing small amounts, and these loans are not available in all the states. It is recommended that you should not go…Continue
Added by Haris Saeed on June 20, 2018 at 1:52am — No Comments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…Continue
Added by Black Book on June 19, 2018 at 7:14am — No Comments
Added by John Sternal on June 19, 2018 at 6:00am — No Comments
Fuel laboratories are highly-specialised facilities that test a diverse range of fuels for quality and consistency, including the RDE fuels used in vehicle testing. Testing and analyzing fuels is important for adhering to regulatory standards and to check for any signs of contamination…Continue
Added by tony croose on June 18, 2018 at 11:00pm — No Comments
Is there a way I can tell if my homepage is driving people to my…Continue
Added by Dane Saville on June 18, 2018 at 12:00pm — No Comments
Albany, NY – June 18, 2018 – Auto/Mate Dealership Systems has integrated its dealership management system (DMS) with Vitu, Motor Vehicle Software Corporation’s (MVSC) market-leading national electronic tax, title and registration platform for automotive dealerships (known as “DMVdesk” in California). Through its integration program, Open/Mate, Auto/Mate customers who use the Vitu platform can now perform processes in real-time – such as pull…Continue
Added by Mike Esposito on June 18, 2018 at 7:50am — No Comments
In 2014, due to safety concerns, Toyota issued a recall notice for a power inverter on its popular Toyota Prius. Nothing abnormal. But for the fact that, even after the recall was fixed, customers continued coming in with issues – hundreds of them – and that’s when Roger Hogan’s dealership decided…Continue
Added by Chris Miller on June 18, 2018 at 6:30am — No Comments
Almost half of a dealership’s sales customers never return for their first service appointment – that’s a hefty chunk of a dealer’s lifetime service potential!
What causes this pattern in car buyers, and how can you channel more of them from your showroom to your service lane? AutoLoop…
Added by Doug Van Sach on June 18, 2018 at 6:30am — No Comments