All ADM Member Blog Posts (1,597)

Winning Friends and Influencing Word Of Mouth

I just got off the phone with a very nice lady by the name of Mari. She works at Hawkinson Kia and contacted me after reading a few of my posts, she wanted a few tips on how to manage her Facebook account. W… Continue

Added by David Johnson on March 9, 2010 at 6:30pm — No Comments

CSI (not a CBS TV Show)

CSI, the hit CBS TV show is not what you are going to find with this blog post. However, it must be a great series considering there is a CSI for almost every ma… Continue

Added by Brian Hasenbauer on March 9, 2010 at 3:17pm — No Comments

New Parts.com Website. Your feedback is appreciated.

We just launched the new Parts.com website and I'm looking for feedback, good, bad, etc. Any and all comments are appreciated.

http://www.parts.com

Thanks
Colin

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Added by Colin Osburn on March 9, 2010 at 2:11pm — No Comments

Get 'Em In Today

First it was Johnnie Liddi. Then it was Grant Cardone. While Grant’s message was delivered MUCH better and gave the viewing audience a way out of “sucking” by giving them a clue as to how to fix their problems, the message was still the same. We need to do what we need to do.

Now, I am not suggesting that we go into our sales meetings and tell everyone how horrible they are (Johnnie Liddi), but there is one area of concern that has been eating at me for a while. And since we are… Continue

Added by Doug Blankenship on March 9, 2010 at 1:00pm — No Comments

Social Media; Twitter Marketing Chats to Check Out

Check Out Twitter Marketing Chats

… Continue

Added by Ralph Paglia on March 9, 2010 at 4:30am — No Comments

A Dealership's Website: Selling the Product or Your Dealership

I am writing this blog post and contemplated putting it in the discussion forum because I am eager to hear feedback and what other members think regarding this issue.

I received a call today from one of S.M.A.'s participating dealerships regarding their website. The owner had upgraded from basic html to a flash website and was eager to get my opinion and show off his investment in updating his site. S.M.A. Alliance generates websit

… Continue

Added by Sarah Myers on March 8, 2010 at 4:00pm — 22 Comments

Excellent Video - Social Media Conversations - and "Multi-Logues"

Here's an excellent video about the Art of Social Media Conversations. As you review the video I'm certain that you'll find some good ideas for leveraging the social media conversations that you have with your customers and prospects in your dealership.

If you have ideas around social media conversations please don't hesitate to share them with me!

http://www.social… Continue

Added by Ron Morrison on March 6, 2010 at 9:41am — No Comments

ADM Professional Community Member Reception at 8th Digital Dealer Conference

Automotive Digital Marketing Community

Member Reception at the 8th Digital Dealer Conference

… Continue

Added by Ralph Paglia on March 6, 2010 at 5:30am — No Comments

Car Dealer Call Center Monitoring

Who is monitoring your calls?

Most of us have heard this when we are waiting to speak with a company…

“ This call may be recorded for training purposes”

While I see the benefit of recording calls, I often wonder, does anyone from this company really listen to these calls?

At the NADA convention this past February, I was part of many conversations… Continue

Added by Glenn Pasch on March 4, 2010 at 7:30pm — 1 Comment

Classified Websites v. Social Media

People that argue that social media is not effective really do not have a valid arguement, in my humble opinion of course. Social media is still advertising and traffic and social media sites are placed high on search engines. For example, the Alexa rating on Facebook is the 2nd most viewed site in the world, only outdone by Google itself.

I will say that the social media revolves heavily around the "friends or groups" of the acco

… Continue

Added by Sarah Myers on March 3, 2010 at 6:00pm — 5 Comments

News Release Distribution

S.M.A. Alliance has added another feature to its program which is a News Release Distribution Service. This has proved to be highly effective and useful for car dealerships by getting their dealership name branded and highlighted on the Internet. It also drowns out negative reviews from competitors or angry customers that would have complained no matter where they had purchased a car.

The News

… Continue

Added by Sarah Myers on March 3, 2010 at 5:30pm — No Comments

Validation and Fruition

I've actively commented on two other great, current blog posts here on ADM.FM - one by Bryan Armstrong and one from Todd Smith. This post is a marrying of the two topics - Vendor Relationships and Social Media Best Practices. Toward the end of this post, you will learn of a specific social media & CRM enhancement that a vendor (Vin Solutions) put into their CRM based on my suggestion - that ties into its own best practice - and something you should get your CRMs to implement as well. Let… Continue

Added by Joe Webb on March 3, 2010 at 1:30pm — 12 Comments

ResponseLogix Seeks Account Managers

Anyone know of intelligent, ambitious and service-oriented types who might be interested in joining us at ResponseLogix? We’re looking for Account Managers in Chicago, Dallas, Houston, Philadelphia, Minneapolis, Milwaukee and St. Louis. Our 400 signed dealers (and the thousands we plan to sign) need great, experienced AM’s to provide ongoing support and help them learn how to take full advantage of what we do. Ideas? Please call Steve Pace, VP Sales at ResponseLogix at 408.829.0873 or email him… Continue

Added by Catherine Edwards on March 3, 2010 at 1:17pm — No Comments

Are You Driving People Away From Your Website?

… Continue

Added by Todd Smith on March 3, 2010 at 8:01am — 47 Comments

FEBRUARY CAR SALES; Ford Tops GM For FIRST TIME SINCE 1998, steers U.S. industry to 13% gain

FEBRUARY U.S. AUTO SALES

For

… Continue

Added by Ralph Paglia on March 3, 2010 at 5:30am — No Comments

Geo-Targeted Electronic Direct Mail

We take pride in the Deliverability of Email. With over 10 years+ experience in this space, we have a sophisticated software application and the technology to mail into in the "Inbox". We guarantee 100% Deliverability of each email.
Pricing starts at $50 CPM (1000). ADM members get discount pricing with significant volume.
We will help you every step of the way..building the best list, best creative, best subject lines, etc...

• We are White Listed with all of the major ISP's… Continue

Added by David Javor on March 2, 2010 at 3:00pm — No Comments

Automotive Advertising Agencies Are Listening To Consumers And Customers Are Talking To Them!

I am always amazed when automotive advertising agencies and auto dealers are surprised that human nature has survived on the World Wide Web. Old world wisdoms and people skills that served as the foundation for proven selling and marketing processes in brick and mortar facilities can still be applied to the virtual showrooms being built on the Internet Super Highway where 93% of consumers are shop

… Continue

Added by Philip Zelinger on March 2, 2010 at 1:52pm — No Comments

Hey! Are you ready for the next Big Digital Wave? Mobile Marketing is going to be the Hot Ticket in 2010!

Ken`s at it again! -lol!

You know I rarely do I submit much on this site other than a couple of videos & maybe an idea or two.......

But! Let me ask you something??? Are you ready for the next HUGE Digital Marketing Strategy for 2010??? Trust me on this one,..... I predict the usability of this function will easily overshadow any Social Media endeavors that you may be currently employing and quite frankly, will have an enormous impact on your marketing strate

… Continue

Added by Ken Beam on March 2, 2010 at 9:30am — No Comments

Don't forget to take your inventory with you!

Since the internet is the present and the future of the car business the more places you can post your inventory the better off you are going to be. While embracing the latest trend of social media marketing it is important not to forget that without the inventory, you don’t have a business to run or a reputation to manage. If your dealership is going use social media then your inventory needs to be there as well. Like everything else there is a right way and a wrong way to go about sharing your… Continue

Added by Social Dealer on March 2, 2010 at 8:33am — No Comments

Walk-on Transparent Promotional Salesperson Videos

I have seen websites like http://livefaceonweb.com/ or http://www.rovion.com/ that charge $260 for a 15 second promotional video where a person is talking about your website to grab the attention of visitors. The models walk and move around your website keeping customers engaged.

I have figured out how to do it. I have put up a demo at http://spoonjab.com/ to show you

… Continue

Added by Spencer Gardner on March 1, 2010 at 7:32pm — No Comments

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