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All ADM Member Blog Posts (10,248)

Are you making these mistakes on social media?

Easy Steps To Increase Sales With Social Media

Knowing the difference between social media and social media advertising will save you thousands and help you sell more cars.

On this week’s Think Tank Tuesday, learn what you need to know about developing an effective and comprehensive social media marketing strategy. Start…


Added by Paul Potratz on December 1, 2015 at 11:40am — No Comments

AutoAlert Acquires Customer Experience Software Leader MotoFuze

IRVINE, Calif.—December 01, 2015—AutoAlert, the automotive industry's leading data mining and trade-cycle management platform, today announced that it has completed the acquisition of MotoFuze LLC, the automotive industry’s first Customer Experience Management (CEM) platform. MotoFuze will be transitioned to a fully integrated product of AutoAlert.  MotoFuze CEO Mike Dullea and Co-founder Tom Walls have been appointed as AutoAlert’s Chief Sales and Marketing Officer and Chief…


Added by Tony Rhoades on December 1, 2015 at 11:39am — No Comments

Margin Compression is for Losers

The National Automobile Dealers Association recently forecast 2016 U.S. auto sales at 17.7 million units. 

Clearly, car sales remain vigorous! 

Yet, margin is being sucked out of every transaction by price transparency, federal regulations, and too many old-school ways of doing business. 

In response, pessimists’ cry:


  • “You can’t make money in new car sales anymore.”
  • “Regulators have handcuffed profitability.”
  • “It costs too much to…

Added by Tony Rhoades on December 1, 2015 at 6:30am — No Comments

Benefits of Hiring the Best Auto Repair Shop for Your Cummins Diesel Repair San Diego

In order to be assured of the best Cummins diesel repair San Diego, you should consider hiring the right auto shop repair professionals. There are several mechanics available in San Diego but not all of them will assure you the best services. This is why it is very necessary for you to take your time and compare different mechanics available so that you will decide on one who will offer you the best services. Diesel engines will develop different complications. This makes it necessary for…


Added by Rahul Paul on December 1, 2015 at 4:09am — No Comments

Black Friday Special for my ADM friends!

The Black Friday bug bit, and I'm offering 50% off my multimedia packages (including fully produced auto dealership radio ads, voice over services, and phone branding) through midnight CST tonight

See all the deals at or email me if you'd like a quote on a custom order.

Use discount code BlackFriday…


Added by Dana Detrick-Clark on November 27, 2015 at 12:30pm — No Comments

Who are you holding accountable?

What Is Your Game Plan? 

You spend a lot of time in meetings and discussing your strategies. On this week's Hard Facts, Samantha teaches you how to make sure everyone works together to reach your goals and ensure everyone is accountable.

Added by Paul Potratz on November 27, 2015 at 8:30am — No Comments

Consumers Are Taking Their Complaints to Social Media. Are You Responding?

In the past, consumers were limited in their options when they had any sort of complaint or service issue with a particular business.

Those options, however, have progressed and today’s consumers have moved on from phone calls and e-mails to air their…


Added by Paul Moran on November 27, 2015 at 5:00am — 1 Comment

Chat on your website? Don’t forget to tie in Google Analytics

A quality live chat product on your dealership website is a great way to greet shoppers and start the sales or service experience. But if two to four percent of visits turn into a live chat conversation, it can show up as bounce in your Google Analytics reports when they submit lead…


Added by Big Tom LaPointe on November 27, 2015 at 5:00am — No Comments

Google Auto Says Mobile is the Place to Be

In a study published this month by Google’s Automotive division titled, “The 5 Auto Shopping Moments Every Brand Must Own,” it’s crystal clear that dealers need to have a strong mobile strategy in order to stay in the…


Added by David Metter on November 27, 2015 at 4:30am — No Comments

Website Design Packages

The Affordable Brochure Website Design Packages and Website Designers. Get a Brochure Website Design Packages Quote Now.

360 Web Solutions provide a range of professional & affordable…


Added by Khuram Saleem on November 26, 2015 at 6:44am — No Comments

Don’t Creep Out Your Shoppers

How to Track Consumer Behavior and Leverage What You Learn

If your dealership is able to take advantage of the right tools, you can easily tell which consumers are in the car-buying market and what vehicles they’re searching for. This knowledge, however, means your employees’ approach is key in making sure they attract potential customers instead of scaring them off. …


Added by Joseph Little on November 25, 2015 at 4:00pm — No Comments

This Week in Social Media

Social Media News for the Week of November 23

Brand-New Google+ 

Google will look different for users due to its latest updates to Google+. Latest improvements focus on Communities and…


Added by Joseph Little on November 25, 2015 at 12:07pm — No Comments

In this Age of Extreme Political Correctness, Should Businesses Care?

If you’re on any social media platform, there’s no doubt that you’ve seen or heard of a multitude of topics where someone somewhere was offended. Not counting obvious religious, political or other volatile topics - there are many that seem, well, baffling. Take for example, the University of Ottawa’s…


Added by sara callahan on November 25, 2015 at 5:00am — No Comments

F&I Without F&I Office

Jim Leman | WardsAuto

Twelve years ago, dealer Lou Bregou engineered the F&I department, but not its function, out of the dealerships he manages as part of Driver’s Village…


Added by Jim Leman on November 24, 2015 at 1:14pm — No Comments

Navigating SEO: How to Create Content That Attracts Links

What do you want from SEO? If I had to guess, I'd say "more traffic" or "more leads" are at the top of your goals list.

The problem is, those…


Added by Timothy Martell on November 24, 2015 at 11:30am — 1 Comment

Here's Some Important Things You Missed

With All the New Things Everyday, It's Easy to Get Overwhelmed!
With all the new flashy technologies being developed everyday, we get caught up in the hype and miss the basics. This week, Paul is focusing on what you may have missed that's costing you leads and sales.…

Added by Paul Potratz on November 24, 2015 at 11:09am — No Comments

Edmunds Projects Record Car Sales Volume for November 2015

Car shopping destination today released its November 2015 new car sales forecast, which projects that 1,331,415 new cars and trucks will be sold in the U.S. in November for an estimated Seasonally Adjusted Annual Rate (SAAR) of 18.3 million.
Both the volume and SAAR are…

Added by Ralph Paglia on November 24, 2015 at 7:02am — No Comments

Want to Know Why Consumers Don’t Trust Us?

The reason that consumers don’t trust us is simple… the messages we send them aren’t believable.


Point in case: Doug Demiro, a former manager of Porsche Cars North America, and now author of a popular column on automotive website Jalopnik, answered a…


Added by Mike Gorun on November 24, 2015 at 5:56am — No Comments

Chip Perry, Former AutoTrader CEO Goes To TrueCar

TrueCar Hires Chip Perry As New CEO, Seeks To Rebuild Dealer Trust

After leaving AutoTrader in 2013, Perry was president and CEO of RentPath.

From Los Angeles, Chip Perry said his goal as the new CEO of TrueCar Inc. will be…


Added by Ralph Paglia on November 24, 2015 at 3:30am — 1 Comment

Not in My Backyard! How to Protect Your Turf with a Geofence

Most of the time the goal of a dealership's advertising is to reach car shoppers and convince them to visit your store. But what about the customers who are already in your dealership? You're probably thinking there's no need to advertise to them. If they're in your showroom, there's a pretty good chance you can close…


Added by David Metter on November 23, 2015 at 5:27am — No Comments

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