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All ADM Member Blog Posts (11,692)


Influencer
You've been looking at the wrong analytics...

So many times business owners focus on the conversion or lead factor of their analytics. While this provides some insight into how successful your marketing campaign in, there's one crucial piece that you should be looking at.

Watch this week's Think Tank Tuesday to figure out what you've been missing in your analytics.…

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Added by Paul Potratz on March 28, 2017 at 11:13am — No Comments

The key reason why Blogger Outreach is Critically Important

As companies have started to appreciate the effect of social media as well as the power that influencers hold over their followings, quite a few have started to it. Additionally bloggers have come to as well be thought to be a sort of influencer, and many brands are starting to know that guest posting is seriously essential for…

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Added by Mary Lvovych on March 28, 2017 at 7:57am — No Comments


Influencer
Jumpstart Automotive Media Unveils Its 2016 – 2017 Insights Book; A Collection Of Consumer Insights Illustrating Today’s Auto Shopping Paths

Jumpstart Automotive Media, a leading media, insights, and marketing solutions company, today released its seventh annual Insights Book. This yearlong analysis looks at shopping patterns across Jumpstart’s portfolio of automotive websites that represent more than 25 million in-market shoppers. Click here to download the 2016 – 2017 Insights Book.

Auto…

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Added by John Sternal on March 28, 2017 at 7:37am — No Comments


Influencer
How One Dealer’s Gumbo Attracted His Community

A recent article in Automotive News tells the story of Carlos Liriano, a car dealer from New Orleans who migrated his dealership to Texas and brought with him a passion – gumbo. Initially, it started as a way…

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Added by Mike Gorun on March 28, 2017 at 7:04am — No Comments

7 Things to Know Before You go For a Used Car Purchase

You are not the only person in the world who is looking to get yourself a used car for any reason whatsoever. Between dealership sales and private deals, almost 40 million used cars change hands each year.

Nowadays you usually have a host of choices in the used car market. With so many choices in hand,…

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Added by Kent Charlie on March 28, 2017 at 5:00am — No Comments

Stop Letting Carvana (and Everyone Else) Define You!

Hey Car Dealer: Stop Letting Carvana (and Everyone Else) Define You!

If you believe the corporate manifestos and marketing pitches of every automotive retail-related startup for the last twenty years, then you’d think America’s car dealerships are staffed by a bunch of puppy-kicking thieves…

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Added by Steve Stauning on March 27, 2017 at 12:00pm — No Comments


Vendor
Proper Choice of Communication: The Key to Customer Satisfaction

According to a recent article in…

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Added by Ujj Nath on March 27, 2017 at 6:39am — No Comments


Media
Top Online Scams Used by Cyber Criminals to Trick You

Cyber criminals affected the online businesses and individuals since the internet networks first appeared and spread all over the world.

Internet services and websites make it easy for us to pay bills, shop, make online reservations and even work. And you can do any of these actions from any place in the world. Old boundaries and human limitations were dropped, in order for us to have access to almost any information. Our lives became so much easier.

But the same thing…

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Added by Steve Buckly on March 25, 2017 at 1:20am — No Comments


Coach
Seven Safety Features You'll Want in Your New Car

Automotive junkies know just how many different vulnerabilities there are while driving a car. However, adding even the simplest car feature will greatly reduce the chance of having a car accident. Give these seven cool new car features a look. 

1. Automated Parking

 …

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Added by Rachael Murphey on March 24, 2017 at 1:32pm — No Comments


Influencer
Why Having an Automotive Blog is So Important

Has your blog reached its greatest potential?

Your blog can boost traffic to your website, create demand for your products and services, and position your business as a credible resource for information. If you’re not utilizing your blog properly, you’re missing out on awesome opportunities!

Watch this week’s Hard Facts to learn about some things you should know before hitting the publish button on your blog that will drastically effect its reach and performance.…

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Added by Paul Potratz on March 24, 2017 at 12:25pm — No Comments


Influencer
Should You DIY or Outsource Your Video Marketing?

So you've decided it's time to differentiate your dealership from the competition, and that video is the way to do it. Your next probable question is, do you produce, distribute and market the videos yourself, or outsource some, if not all of these functions?

 

The answer to this question…

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Added by Timmy D. James on March 24, 2017 at 7:00am — No Comments


Media
How to repair chipped car paint



1: Clean the chips



Clean the chip with soap and water and then dry it with a soft cotton cloth. Rub a dab of automotive polishing compound over the chip to gently soften any ragged edges. Just a dozen swirls or so will do the job. Too much rubbing could damage the clearcoat over the paint and make a cloudy mess.



2: Clean with alcohol



Clean the finish with denatured…

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Added by Steve Buckly on March 24, 2017 at 1:44am — No Comments


Influencer
Buy/Sell Auto Dealership Activity Declined in 2016, but Record Activity Predicted for 2017 according to The Blue Sky Report® released by Kerrigan Advisors





Sellers coming back into market, improved valuations, private buyer demand for large acquisitions, advantageous market fluctuations and ‘Trump Bump’ driving optimism in buy/sell market; Ford, Chevrolet, Toyota, Honda and Subaru top buyer targets



Irvine, CA, March 22, 2017 – Buy/Sell auto dealership activity is set to rebound to record levels in 2017, according to The Blue Sky Report®, a Kerrigan Quarterly, which today released its analysis for the full…

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Added by Crystal Hartwell on March 23, 2017 at 8:20am — No Comments

Driver Liability May Soon Steer Uber/Lyft Drivers Away from Recalled Vehicles

The popularity of transportation networks such as Uber and Lyft has increased vehicle purchase demand by their contracted drivers. These services come with strict vehicle ownership requirements for their drivers, which often motivates a new or used vehicle purchase.

 

Uber and Lyft are just…

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Added by Chris Miller on March 23, 2017 at 7:18am — No Comments


Vendor
Why it is a Good Idea to Get Roadworthy Certificate?

Have you ever thought whether or not your vehicle is worthy enough to be running on the roads? If you think that you are doing enough by getting the tire pressure checked or by getting the oil changed regularly, then you are mistaken.  Having a perfect check on these small things alone, will not ensure that your vehicle is good enough to be driven on the road. Beyond the safety of your vehicle, the safety of other pedestrians also gets compromised, if your car is…

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Added by Evan Javier on March 23, 2017 at 1:30am — No Comments


Dealer
Can anyone please share their experience with Dealer Inspire? Toying with an idea.....

  Hi all -

Looking for some constructive feedback on the website provider Dealer Inspire. Here`s a few questions:

*Are you currently using Dealer Inspire and if so, what has your experience been so far? 

*Do you use geo-fencing option with them? If so, how do you like to use this?

*Does their reporting help define the path where more of your prospects have come from or how they got to your site?

*Do you feel you`re selling more vehicles as a result of using…

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Added by Ken Beam on March 22, 2017 at 12:10pm — 2 Comments


Coach
Speed Demons: The Top 5 Fastest Cars of 2017

Do you feel the need for speed? If so, there are five fast-driving rides for 2017 that you should check out. These five cars are the most high-tech speed demons on four wheels that are guaranteed to get your adrenaline pumping.

 

Koenigsegg Agera R (273…

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Added by Dixie Somers on March 22, 2017 at 10:57am — No Comments


Media
Driving a Company Vehicle: Top Precautions You Need to Take

There is a difference between the way some people take care of their car and their company's car. This vehicle is your responsibility, and it may be inspected at some point. The following are just a few precautionary steps to ensure that the car is as safe as…

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Added by Hannah Whittenly on March 22, 2017 at 10:46am — No Comments


Influencer
How to Generate New Marketing Ideas

Good ideas always start with a bad one. Come to a meeting with an overflow of ideas and you're bound to find a good one out of the batch!

Watch this week's #ThinkTankTuesday to learn how you can improve your brainstorming meetings, marketing strategy ideas, and teamwork. Plus, Dan brought his dog.…

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Added by Paul Potratz on March 21, 2017 at 2:00pm — No Comments


Influencer
5 Reasons to Attend PCG's Automotive Engagement Conference

1. The Mission…

QUALITY > QUANTITY

Unlike any other conference in digital history, the Automotive Engagement Conference began as a collective mission to expose all digital entities guilty of…

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Added by David Metter on March 21, 2017 at 1:00pm — No Comments

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