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All ADM Member Blog Posts (9,646)

Insight 15 in Orlando - Don't Miss This Event

Over my years in this business I have come to know Mark Tewart, Sean Stapleton and Joe Webb as the true friends and professionals they are in representing and caring about the success of auto dealers

In my opinion, just listening and learning from them alone is worth the price of admission to the Insight 15 Customer Loyalty & Retention Event.  As someone who helped bring…

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Added by Mark Dubis on February 27, 2015 at 8:00am — No Comments

Risky Business: 3 Ways a Bad Outsourced Chat Team Can Hurt Your Sales

We’ve said it before, and we’ll say it again: not all chat providers are the same. Vendor priorities vary, software technology can be user-friendly or not, not all providers hire chat teams within the US, and the quality of managed chat conversations are not equal.…



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Added by Lisandra Ramos on February 27, 2015 at 7:48am — No Comments

What Your Customer Says About You IS More Important......

In the world of business, it is very important if you know how to effectively use the right marketing technique. These days most of the businesses know the significance of using digital marketing or online marketing to promote products or…

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Added by Donald Heslop on February 27, 2015 at 4:52am — No Comments

Volkswagen Cars Between 5 To 10 Lakh

Volkswagen is a name that identifies with super performance, reliability and advanced technology taken to life by advanced engineering techniques. While the German manufacturer has its name etched in golden words in the history of car manufacturing, its entry into the Indian market has allowed us to witness the launch of some spectacular mid-level vehicles, especially in the sweep of hatchbacks. Hence; if you are eyeing on some mid-range hatchbacks and sedans, you can defintely check out the…

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Added by Bella Edward on February 27, 2015 at 12:49am — No Comments

Automotive Repair Equipment Financing

The very competitive automotive repair industry depends highly on sophisticated equipment which is very expensive. Automotive repair equipments like hydraulic lifts, alignment equipment etc play a vital role in the business operations of this industry. Although expensive, they are indispensable in various repair services. Therefore automotive repair equipment financing is assuming greater importance in the automotive repair industry.

The traditional lending institutions may not be…

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Added by JamesAndew on February 26, 2015 at 11:25pm — No Comments

Jody DeVere 1 of 5 Influencers changing the auto industry today, says Automotive News

The age of social media is upon the auto industry. The eloquence of a beautiful picture or carefully chosen words when shared with a community can exert a powerful influence. Influencers are proliferating in the auto world, bringing change in myriad ways. Automotive News spoke with a handful of them to learn…

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Added by Jody DeVere on February 26, 2015 at 2:00pm — No Comments

Scott Stratten Video Interview

Scott Stratten, author of UnMarketing, UnSelling and other books. He shares some great insights that might be valuable to automotive digital marketers. Here is an interview from last fall's Content Marketing World event in Cleveland.   You can view his video here at Carfolks.net……



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Added by Mark Dubis on February 26, 2015 at 8:00am — No Comments

How Customer Training Leads To Retention

With almost everything consumers purchase, there’s an owner’s manual or set of instructions for them to use.  For decades, car manufacturers have included an owner’s manual with new vehicles. Sadly, it is no secret that this tidy three hundred-page booklet is one of the least read publications produced in mass…

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Added by Richard Holland on February 26, 2015 at 5:30am — No Comments

A Vendor's Top Priority Should be Helping to Sell More Cars

"We can't sell the cars for you, but we can help get you more opportunities."

I've heard that line dozens of times from many different vendors. I've actually said it myself at times over the last two decades on the vendor side of the automotive industry. Today, I'm here to tell you that it's not…

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Added by Tyson Madliger on February 25, 2015 at 5:42pm — No Comments

Easy Steps To Increase Sales With Social Media

Knowing the difference between social media and social media advertising will save you thousands and help you sell more cars. On this week’s Think Tank Tuesday, I explain what you need to know about developing an effective and comprehensive social media marketing strategy that will optimize your ROI and stop wasting money.…

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Added by Paul Potratz on February 24, 2015 at 1:24pm — No Comments

Flick Fusion Releases Upgraded Mobile Apps, Giving Lot Service Companies the Power to Create Inventory Videos On the Go

Urbandale, IA--February 24th, 2015--Flick Fusion (www.flickfusion.com) today announced it has released an upgraded version of its mobile apps for iPhone and Android devices. Lot service companies that provide auto dealers with inventory videos can now use mobile devices to shoot high-quality HD video, text or email videos to clients, extract images from videos and upload videos to websites, YouTube, Facebook and other third-party…

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Added by Brian Cox on February 24, 2015 at 9:01am — No Comments

AutoCorner Integrates CarStory Market Reports into Auto Dealer Websites

 

Partnership means over 1,000 independent dealers will benefit from CarStory’s unique reports, which are designed to build consumer confidence in used car purchasing process and to help dealers better engage customers online and on the lot

 

Austin, Texas - February 24, 2015 – CarStory, the industry’s largest provider of crowdsourced data and analytics on used vehicle pricing…

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Added by Crystal Hartwell on February 24, 2015 at 8:44am — No Comments

Push to Walk Charity Poker Tournament at Route 23 Ford

6th Annual Texas Hold ‘em Tournament Night Hosted at Route 23 Ford in Butler, NJ!

Route 23 Ford will be hosting the 6th Annual Charity Poker Tournament…

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Added by Jonathan Morales on February 24, 2015 at 8:18am — No Comments

Marketing Trends Illustrate the Importance of Video

If you still aren’t sold on the importance of video marketing, it only takes a brief glimpse into recent news to illustrate just how important video is in marketing. There are many news stories relating to acquisitions, statistics and trends, which highlight the increasing importance – and value – that platforms of all…

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Added by Timmy D. James on February 24, 2015 at 5:00am — No Comments

Auto/Mate Integrates Dealership Management System with VinSolutions' Sales & Service Marketing Platform

Real-time data delivery improves customer service & retention opportunities for auto dealers 

FOR IMMEDIATE RELEASE

ALBANY, N.Y. – February 23rd, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) today announced it has integrated its dealership management solution (DMS) with VinSolutions' (www.vinsolutions.com) all-in-one management, sales…

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Added by Mike Esposito on February 23, 2015 at 9:02am — No Comments

Weather Impacting The Auto Markets

Hello and welcome to this week’s Used Car Market Report with insights from Black Book and Ricky Beggs. Well, the word is officially out that Ricky Beggs' time at Black Book is limited. The final day will be April 1, 2015, and no, that is not an April Fool’s joke.



Black Book will be producing a new report that will benefit you each and every week. It's called Black Book Market…

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Added by Black Book on February 23, 2015 at 7:26am — No Comments

When Will I See You Again?

When will I see you again? No, I am not talking about the 70’s pop song, although the lyrics just may fit the content here. I am talking about the continued trend in customer defections from our dealerships. 

 

Customer’s defect for many reasons and the longer an individual owns a car, the harder it can be…

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Added by Mike Gorun on February 23, 2015 at 6:00am — No Comments

Why We're So Excited About the Insight Customer Loyalty Conference

Some might look at what we do in content, search, and social and wonder what in the world would drive us to be so pumped about a customer loyalty conference. After all, we don't offer loyalty programs or customer…

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Added by J.D. Rucker on February 22, 2015 at 6:30pm — No Comments

The Proof Behind Website Personalization – Why Your Dealership Needs to Personalize or Perish



Megan Duncan,Digital Solutions Consultant
by Megan Duncan, Digital Solutions Consultant



Thinking differently can cause some anxiety. Just ask Katie Couric & Bryant Gumbel circa 1994. Remember the Super Bowl commercial about the advent of the…

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Added by CDK Global on February 20, 2015 at 2:00pm — No Comments

Trucks Add Fuel To Lease Fire

Swapalease.com, the nation's largest online lease marketplace, compared truck inventory and consideration data from 2014 against 2012 and found that there has been a significant increase in the number of shoppers driving truck leases, and those looking for truck…

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Added by John Sternal on February 20, 2015 at 1:30pm — No Comments

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