Social media kicked off the New Year with some interesting updates geared toward increasing content exposure and diversifying communications tools. While some automotive professionals have expressed thatsocial isn’t selling cars, these updates may yet give us hope!

So far, here are 2015’s five social media updates your dealership…

Hello and welcome to this week’s edition of the Used Car Market Report from Black Book.

As you can tell we are again recording this market video blog via Skype while on the road. Where has the industry taken us…

The video promoted preparation and automation as 2 of 5 keys to high volume auto sales.

Towards the end of the video he offers 20 "no strings attached" FREE videos on selling cars.

The CarChat24 team is proud to announce we have received an Automotive Website Award for Marketing Innovation. The prestigious award was presented in San Francisco on January 22, 2015, as the…

Company to help Australian dealers improve call-to-conversion ratios with U.S.-patented system that generates an average of $320K+ in additional annual earnings for US dealers; Hyundai Australia first to roll out system to dealer network

San Francisco, Calif. - January 23, 2015 - CallSource, the U.S. leader in call tracking, management and training, announced today at the 2015 National…

There’s been lots of excitement this week as NADA kicks off this weekend, Super Bowl Sunday is getting closer, and the U.S. President just gave his State of the Union Address. In case you missed everything going on this week, ActivEngage put together the Top 10 automotive news articles and blogs just…

DMEautomotive’s groundbreaking mobile app for dealerships wins Automotive Website Award for second year in a row, and is an honoree in the prestigious Digital Edge 25 Awards

San Francisco, Calif. – January 23, 2015 – DMEautomotive (DMEa) today announced that its groundbreaking dealer-branded mobile app, Driver Connect, has received two of the most prestigious…

In this week’s episode of Hard Facts, Samantha uncovers a cost-free way to utilize your bilingual sales staff to reach a broader demographic. Learn how you can implement this strategy at your dealership.

SEO is a complicated practice, especially if you're just starting in 2015. Things have changed a lot in the past 10 years, making it more difficult than ever for small businesses to compete against…

CallSource receives a “Top Rated” Award for Dealer Satisfaction in Call Management Category

San Francisco, CA – January 23, 2015 – CallSource’s CallTrack® is the recipient of a “Top Rated” Call Management award in the sixth annual DrivingSales Dealer Satisfaction Awards, presented at a special event today in conjunction with the…

Do you engage yourself into the intricacies of automotives or prefer to keep yourself busy under a broken car to find the solution for a fault? If oil and dirt doesn’t bother you, then you are a true automobile lover and taking this field as your profession can certainly be a great idea. Automobile technicians are in demand because more and more people are purchasing car these days, which are bound to have some technical issues at some point of time. So, if you are a certified technician,…

Second edition of groundbreaking eBook includes new data on mobile user behavior and multiple best practices - from mobile payment to geo-fencing and beacon technology

Daytona Beach, FL –January 22, 2015 – DMEautomotive (DMEa), the company that has led the thought leadership charge when it comes to mobile strategies and technologies…

Awards recognize dealer satisfaction with products / services in 14 categories; presented at special ceremony in conjunction with the 2015 NADA Convention  

San Francisco, CA – January 22nd, 2015 – The sixth annual DrivingSales Dealer Satisfaction Awards were…

Are you ranking #1 for your own brand name? Hooray! Nice work. It’s important that users are able to find you in a brand name search. But, if that’s all you’re using to measure SEO success, you’re missing the bigger picture — and probably a great deal of new business.

What is branded search?

The definition of a branded keyword is any search term that uses your name of business or any variation of it (this includes misspellings). Non-branded…

Swapalease.com, the nation’s largest car lease marketplace, reports lease credit approvals for 2014 ended with a rate of 69.0%, down from the 2013 approval rate of 77.7% approvals. December 2014 specifically ended with a monthly approvals rate of 60.9%, down from the previous December that saw 73.3% approvals in 2013.



“The year ended much the same way it progressed, with turbulence as the approvals theme for the entire 2014 campaign,” said Scot Hall, Executive Vice President of…

Leasing a car allows you to drive a new vehicle every few years without having to worry about the resale value of the car. Car leasing is a long-term rental that requires you to pay a fixed amount every month to use a vehicle for a number of miles and an agreed period of time. If you want to ensure things before you go for leasing a car, here are some pointers to help you.

Be Prepared…

In a recent report by IBM, “Automotive 2025: Industry without borders”, discusses the future of the automotive industry among OEMs, automotive suppliers, and other auto industry participants. The authors Ben Stanley and Kal Gyimesi ask this question,…

Once you get over the beauty of the 1970 Dodge Charger in the picture, you might ask yourself, "What does a 45-year-old muscle car have to do with automotive content?"

We've been asked the same type of question multiple times pertaining to content we publish on dealer websites. Sometimes, it's…