Professional Community for Car Dealers, Automotive Marketers and Sales Managers
The confusion and intimidations involved in buying a pre-owned car can alleviate remarkably when you are supported by proper information and guidance. And when it comes to finding a reliable source of help, there probably is not a better option than a certified, independent car…Continue
Added by Diyana Lobo on June 30, 2015 at 10:30pm — No Comments
Added by J.R. Batchelor on June 30, 2015 at 4:04pm — No Comments
Residents in Clovis, N.M. and Lubbock, Texas who are looking for a Volkswagen dealer are sure to find that Street Volkswagen of Amarillo is one of the top options. As there are not many Volkswagen dealerships in the North Texas area,Street…Continue
Added by Bradley Paschal on June 30, 2015 at 2:07pm — No Comments
by Dana Detrick-Clark
Whether you're a high level, seasoned marketing professional within your organization, a beginner learning how to create marketing…Continue
Added by Dana Detrick-Clark on June 30, 2015 at 1:33pm — No Comments
Added by Paul Potratz on June 30, 2015 at 12:15pm — No Comments
According to Wikipedia* Reputation Management is the influencing and/or control of an individual's or business's reputation.
To better your business reputation, make sure you follow up with your customers. This is especially the case if your business is larger. You need to make them feel important. Consider…Continue
Added by Jonathan Floyd on June 30, 2015 at 10:00am — No Comments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.
As summer picks up steam, so does the depreciation of just about every car segment with the exception of Premium Sporty Cars, which has outperformed the average car for eight straight weeks. Click through to see how cars…Continue
Added by Black Book on June 30, 2015 at 9:34am — No Comments
Visitors are 144% more likely to purchase a product after seeing a video.
A web page with…
Added by Jonathan Floyd on June 30, 2015 at 9:30am — No Comments
When someone new to digital marketing reads about link building strategies, it’s likely a confusing and stressful experience. The reason is, most people try to complicate the process to sell services by convincing you there’s something proprietary about their…Continue
Added by Mark Frost on June 30, 2015 at 8:04am — No Comments
One of the key metrics to look at when gauging the health of your Facebook page is the “People Engaged” metric. This tells you how many of your pages’ fans are interacting with you, as well as those that are interacting but are not fans of your page. The higher that percentage, the more organic reach your posts will…Continue
Added by Paul Moran on June 30, 2015 at 5:30am — No Comments
Optimizing your service engagement with women is the key to client retention. I had the pleasure to be on ServiceDriveToday of @CarBizToday and share ideas on how dealers can do just that with this growing customer base. Click here to view interview and learn more:…Continue
Added by Anne Fleming on June 29, 2015 at 9:00pm — No Comments
MARILLO, Texas, June 25, 2015 /PRNewswire-iReach/ -- The automotive industry is extremely competitive, and for that reason, it comes as no surprise that many vehicles on the market offer similar capabilities. The likeness between vehicles gives consumers more options, but it can also make the shopping process more difficult as it can be more challenging to decipher the differences, and therefore the advantages between…Continue
Added by Bradley Paschal on June 29, 2015 at 8:39am — No Comments
Urbandale, IA--June 29th, 2015--Flick Fusion Video Marketing (www.flickfusion.com) announced today that Median Media, a provider of multimedia marketing solutions to small and medium sized businesses, has added Flick Fusion's inventory videos to its menu of services for auto dealerships. Flick Fusion's automated video production and distribution solutions enable Median Media to provide their auto dealership customers with the complete set of…Continue
Added by Brian Cox on June 29, 2015 at 7:07am — No Comments
It’s no secret I have never been a huge fan of PPC or Google Adwords. Don’t get me wrong, I feel they have their place but what I have typically struggled with is the lack of transparency in this area of digital marketing. Dealerships have blindly set budgets not even knowing the fees being…Continue
Are you having a tough time dealing with your just-damaged car? Well, with the thought of getting it properly repaired and that of the nightmare of negotiating with the insurance companies, you might end up getting goose bumps every now and then. The stress can be skyrocketing if you have never…Continue
Added by Satyajit Seal on June 28, 2015 at 9:30pm — No Comments
You have just bought your car and you want to drive it properly. You want to take it out for long drives on highways. In short, you want to drive it like a professional driver without any hassle. So, what’s the best thing that you can do?
Of course, you will need to learn to drive from some driving school. And there, you will find an instructor for the purpose. So, you should choose the instructor properly. And when you are learning every detail from the driving instructor, you need…Continue
Added by Satyajit Seal on June 28, 2015 at 10:47am — No Comments
Choosing the right driving school can be a bit of a chore. Not every school is tailored to the needs of all specific individuals. Therefore, it becomes difficult to locate and select the right driving school.
In fact, there are a number of factors that need to be considered before zeroing in on the right driving school. This is because you would need to make sure that the training is flawless and is suited to your needs.
In this article, we will discuss about a few common…Continue
Added by Satyajit Seal on June 28, 2015 at 8:52am — No Comments
It sounds simple enough, but are you sure your dealership live chat appears on mobile devices? More and more I talk to dealers who say they are happy with their chat, yet their chat icons do not appear on their shoppers’ mobile devices. And often when they do, the chat…Continue
Added by Big Tom LaPointe on June 28, 2015 at 3:00am — No Comments
Are you concerned about how to maintain your Mercedes Benz? This is not a big issue now a days. The car companies are bringing new cars that can go up to 30,000 miles or more than that without any tune up or these cars have enough millage comparing to previous ones. You can have all these in your car if you just pay a little attention in your car’s basic maintenance. These can reduce big problems and can give you relief to expense a huge amount from your pocket pinch.…Continue
Added by Satyajit Seal on June 27, 2015 at 9:30pm — No Comments
If you have been looking at today's online marketing through the eyes of your vendors then you need to take off your rose colored glasses and read about the things that they you may not be hearing.
This article is not meant to scare you although it may shock you and make you angry but to give you alternatives that do work. And please point out where anything that you will read here is wrong.
You will be presented with how today's online marketing may be working more against you…Continue
Added by Bill Cosgrove on June 27, 2015 at 5:55am — No Comments