Automotive Digital Marketing Professional Community (ADM)

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All ADM Member Blog Posts (1,367)

Google Caffeine Release Imminent

Google Caffeine SEO

Those of you who have been testing the Google Caffeine technology using the sandbox feature to compare the new search technology with the current system, you can'… Continue

Added by Brian Pasch on November 10, 2009 at 6:29am — 1 Comment

Car Dealer Social Media Basics: Facebook

As car dealers become more interesting in using social media to promote their web presence, the first site that normally comes to mind is Facebook. With nearly 300 million users worldwide and close to… Continue

Added by J.D. Rucker on November 10, 2009 at 1:45am — 3 Comments

News!!!!!!!

((( 9 ))) days remaining until the new AutoMax platform will be launched. ALL car dealers will want this in place at all of their stores. Anyone without it will be eaten alive by Dealers that are in! It cannot be copied,, duplicated or stolen. Once you got it, you will control your market area. ALL others will be locked out wishing they could even look in through the impenetrable bars that serve profit and protect the 1st ones on board. NO HYPE ALL FACT! Continue

Added by Craig Lockerd on November 9, 2009 at 8:27am — 2 Comments

5 Take Aways from Digital Dealer 7

1) Keep it simple It’s easy to come away from a conference like this with information overload and a sense of being overwhelmed and asking yourself where do I start? Keep it simple. This was certainly the underlying message at many of the most recent sessions. Stay focused. Remember to Crawl, Walk, Run (thanks VJ). Stop Chasing Shiny Objects (thank you Mr. Stauning) get the basics under control first. Don’t go it alone. Remember your team mates within your dealership… Continue

Added by Chris Fousek on November 8, 2009 at 11:20am — 2 Comments

EthicalCarSalesman.com is really starting to take off!

Hello my name is David Watkins, EthicalCarSalesman.com is a source for viral marketing leads and referrals for car sales consultant. Prospects will choose to do business with you based upon the quality of your ratings and reviews from your clients and the information you provide on your profile page. There are several new features that members benefit from: Your clients can now easily share their support for you by linking your profi… Continue

Added by David Watkins on November 7, 2009 at 9:11pm — No Comments

My First Video on youtube!

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Added by JP Buzzworthy on November 7, 2009 at 10:49am — No Comments

Mercedes Ladies and Women's Automotive Association International invite you to attend: "Strategies for Success" Montvale, NJ

Mercedes Ladies and Women's Automotive Association International invite you to attend: "Strategies for Success" Monday, November 16th, 2009 Mercedes-Benz USA, One Mercedes Drive Montvale, NJ Star Cafe Please RSVP to http://meetings.mbusa.com/conference DRESS FOR SUCCESS We're partnering with "Dress for Success," a non-profit organization whose mission is to promote the economic independence of disadvantaged women by providing… Continue

Added by Jody DeVere on November 6, 2009 at 8:32pm — No Comments

AutoMax/Auto Dealer People magazine Salesperson of the Month

http://autodealermonthly.epubxpress.com/link/ADM/2009/nov/28?s=0 Continue

Added by Craig Lockerd on November 6, 2009 at 3:35pm — No Comments

AdAgencyOnline.Net Reviews “Hire The Winners” For Automotive Advertising Agencies

In today’s shrinking auto industry auto dealers are being forced to reduce staff to keep expenses in synch with reduced sales and profits. AdAgencyOnline.Net is an automotive advertising resource/networking portal that reviews cutting edge automotive advertising applications for consideration by their affiliated automotive advertising agencies, auto dealer/vendor clients and site visitors. Philip Zelinger, the President of Ad Agency… Continue

Added by Philip Zelinger on November 6, 2009 at 10:58am — No Comments

HUGE........I mean HUGE........Truly HUGE.....NEWS!!!!!!!!

ATTENTION JUST (((12))) DAYS LEFT BEFORE THE BIGGEST NEWS IN THE LAST 20+ YEARS IN THE AUTO INDUSTRY WILL BREAK FROM AUTOMAX>>>>> STAY TUNED... Continue

Added by Craig Lockerd on November 6, 2009 at 8:45am — No Comments

8th Digital Dealer Conference Set for April 20 - 22, 2009 in Orlando, FL

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Mike Roscoe and Cliff Banks of Dealer Communications, Inc. have announced that the 8th Digital Dealer Conference will be in Orlando Florida starting on April 20 and going through April 22, 2010. Additional information and details will be posted continuously between now and then on the… Continue

Added by Ralph Paglia on November 5, 2009 at 11:30pm — 1 Comment

Traditional media still has a place in my budget…WHY??

I must have heard this 100 times at DD7 by many dealers I talked with. I even found myself agreeing…I remember saying sure it does. Today as I was recapping what I was exposed to this year at Digital Dealer I thought about this and it occurred to me…WHY? What exactly does traditional media do for a dealership? I f… Continue

Added by Larry Bruce on November 5, 2009 at 10:32pm — 2 Comments

SEO and Social Media Boot Camp Prior to NADA

One of the outcomes that was clear from the 7th Digital Dealer Conference is that the demand for more knowledge on Automotive SEO and Social Marketing strategies is very high. A seminar room, limited to one hour, is just scratching the surface. There is so much confusion in the marketplace that needs to be resolved with openness and skills training; we don't need more sales pitches. Skills training for Automotive SEO and Social Media is none existent. There has to be a way to get past the repea… Continue

Added by Brian Pasch on November 5, 2009 at 12:30pm — 14 Comments

8th Digital Dealer Conference in Orlando

While the Nashville Digital Dealer Conference is fresh on everyone's minds, I thought it would be a good time to create a list of things that could be improved for the next conference. I'll start the list and if you attended, please add your ideas. Hopefully this will help the direction of the spring conference which is scheduled to be held in Orlando. The dates for the conference have not been… Continue

Added by Brian Pasch on November 4, 2009 at 4:38pm — 15 Comments

Just a leasing question......

It seems to me as though leasing has taken a back seat in any discussion.yes the manufactures pulled the plug on a lot of that business,but when that happened we all just stopped learning,training and talking about it.Sooooo what are the dealers/managers doing in regard to training their salespeople about leasing???????? Continue

Added by Craig Lockerd on November 4, 2009 at 9:40am — No Comments

Was the Cadillac CTS-V Challenge a Win?

Let me get four things out of the way before my post-gam… Continue

Added by ChrisInMichigan on November 2, 2009 at 8:40am — 1 Comment

YOUR BABY IS UGLY - PT 2

Car dealers are legendary for their ability to produce unbelievably bad TV commercials; why should we be shocked when their Internet content is no better? But why does this phenomena - seemingly unique to our industry - persist? I think it's pretty easy to explain. One of the great things about the car business is that anybody can get into it. Walk through enough dealership doors and eventually you will get hired. What you make of it after that is up to you. It’s rock n’ roll, baby! Anyb… Continue

Added by Trace Ordiway on November 1, 2009 at 10:30am — No Comments

YOUR BABY IS UGLY - PT 1

How do you tell someone that their child is ugly? Is it possible to tell a parent that his/her baby is homely? And even if you do, will they hear it? The baby above is a metaphor for something that I believe vexes the Internet-based retail car business. It certainly does me. It is this: as an industry (retail automobile sales) that suffers from a somewhat low regard by the populi, a regard that we all want to see improve, it behooves us to put on our most professional public face. And now that… Continue

Added by Trace Ordiway on November 1, 2009 at 10:30am — 2 Comments

Women's Automotive Association International

The Women’s Automotive Association International (WAAI) will present the prestigious Professional Achievement Award to three automotive industry women during its annual awards dinner in Los Angeles on Wednesday, December 2, 2009. This year’s honorees are Robin Pisz, national interactive marketing manager for Lexus, a division of Toyota Motor Sales; Theresa Haven, manager of the marketing communications campaign management division, Honda Motor Co.; and Anna Zarnosa, general manager for Dealix.c… Continue

Added by Marcela Diana Fink on October 31, 2009 at 5:52pm — No Comments

Philip Zelinger Speaks To Automotive Advertising Agencies At The 7th Digital Dealer Conference & Exposition

Philip Zelinger, the President of Ad Agency Online, L.L.C. and host of the blog talk radio station “WAAOL, All Automotive Advertising News All The Time” featured on the free automotive advertising resource / networking portal AdAgencyOnline.Net, will be speaking at the 7th Digital Dealer Conference & Exposition at the Nashville Convention Center. The auto i… Continue

Added by Philip Zelinger on October 31, 2009 at 10:01am — No Comments

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ADM is a network of Car Dealers, Automotive Marketing and Advertising Professionals sharing their best Internet sales strategies and tactics