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Influencer
Big Tom LaPointe
  • Male
  • Dunedin, FL
  • United States
  • CARCHAT24 - only 24/7, Fully…
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Influencer
Big Tom LaPointe posted a blog post

Four hidden benefits of chat – including fixed ops sales

For obvious reasons much of the sales pitch from a live chat provider and the majority of focus from dealers revolves around sales leads and how many units are sent down the road. But there are several key benefits that shouldn’t be overlooked in which managed chat can make a difference. Certainly the key reason for using chat…See More
yesterday

Influencer
Big Tom LaPointe liked Big Tom LaPointe's blog post Don't crash your live chat like a 1970's Porsche Turbo - both can BITE you
Tuesday

Influencer
Big Tom LaPointe commented on Tony Orlando's blog post Your Best Leads Are the Free Ones
"This is powerful. If only to get sales team to move to action on that - even with the soft approach you wisely recommend. "
Tuesday

Influencer
Big Tom LaPointe liked Tony Orlando's blog post Your Best Leads Are the Free Ones
Tuesday

Influencer
Big Tom LaPointe was featured
Monday

Influencer
Big Tom LaPointe commented on Steve Santorsola's blog post Why you must have a Mobile Video Marketing Strategy
"i agree with the concept, but do you have any tangible ideas for implementation?"
Sunday

Influencer
Big Tom LaPointe posted a discussion

Autonation-TrueCar end separation: a good thing?

So the news broke last month that TrueCar was revamping it's user experience and becoming more dealer-friendly, and this week it's announced that they're getting back together with AutoNation. It's a bit like the Kardashian's relationship woes, but in this case there are serious image - and monetary - consequences…See More
Saturday

Influencer
Big Tom LaPointe left a comment for Anica Oaks
"you do realize this is a discussion board to HELP DEALERS, right? talk about mechanical or insurance matters is one thing, but killing car deals with unsubstantiated, opinionated do's and don'ts is like me going to the USF groups and…"
Saturday

Influencer
Big Tom LaPointe liked Josh Whitlatch's blog post IS YOUR SOCIAL MEDIA MARKETING STRUGGLING? TIME FOR A SOCIAL MEDIA WORKOUT PLAN!
Apr 21

Influencer
Big Tom LaPointe commented on Josh Whitlatch's blog post IS YOUR SOCIAL MEDIA MARKETING STRUGGLING? TIME FOR A SOCIAL MEDIA WORKOUT PLAN!
"This is very well put together"
Apr 21

Influencer
Big Tom LaPointe commented on Steve Santorsola's blog post You just never know where inspiration will come from!
"Cool insight"
Apr 21

Influencer
Big Tom LaPointe liked Steve Santorsola's blog post You just never know where inspiration will come from!
Apr 21

Influencer
Big Tom LaPointe commented on Peter Bravo's blog post How to negotiate a better deal on your used car
"Peter FYI links here are no follow so there is limited SEO benefit. And we kind of know about negotiation on here lol. Maybe try brand forums... Land Rover, Mazda, Opel, ford, etc. but u can learn a lot about marketing here from dealers and vendors.…"
Apr 21

Influencer
Big Tom LaPointe replied to Kyle Hayden's discussion 9 Vehicle Pics??
"a friend of mine has a lot services company in the west (or whatever you call colorado and surrounding states) and serves like 60 stores. their logic is 20+ on used cars and about 9 on a new car to show it's real and pertinent equipment (nav,…"
Apr 20

Influencer
Big Tom LaPointe liked Kyle Hayden's discussion Marketing Agency
Apr 20

Influencer
Big Tom LaPointe replied to Kyle Hayden's discussion Marketing Agency
"Christie Roman / NOW DIGITAL based in orlando  c (407) 256-2645 w (407) 412-9988"
Apr 20

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
CARCHAT24 - only 24/7, Fully Managed, Automotive Exclusive chat with page 1 Proactive Invite
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Sales Professional, Dealership Marketing Professional - Tier 3, Consultant, Marketing Services Provider, Technology Professional, Media or Journalist
REQUIRED: Your Business Phone Number
727-638-0195
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.CarChat24.com
YOUR Email address for business contacts
tom.lapointe@yahoo.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
727.638.0195
Select All franchises/brands you are associated with
4-BMW, 31-MINI
ADM is a Professional Network, describe: "Why should anyone do business with you?"
CarChat24 provides 24/7 hosted Live Chat Support & Dealer Chat Software for new and used car dealership websites. CarChat24 helps dealers sell more vehicles by converting a higher percentage of their website visitors into quality leads. Since June of 2006, CarChat24 has been helping car dealers improve their sales and customer service on the Internet. Our mission is to empower car dealers with cutting edge live chat technology, and provide the professional staff and superior processes needed to obtain the best possible results. We are committed to helping our clients get the best return on investment from their websites. We strive to make our support service the very best and are always looking for innovative ways to give our dealers the edge over their competition. Follow CarChat24.com on http://www.twitter.com/CarChat24 and fan CarChat24.com on Facebook at http://www.facebook.com/CarChat24
"What will YOU contribute to the ADM Community?"
Tom is a true 'car guy' at heart, and BIG, as a 6'6" former US Marine. He is an automotive writer and author (MODERN SPORT CARS - Barnes & Noble) with extensive experience in sales, service, and CSI initiatives for dealer groups for well over a decade. His car business experience, as well as a passionate work and leadership ethic that was sharpened in the Marine Corps and at Johns Hopkins University, gives him a unique ability to thrive in virtually any situation.

The grandson of an automotive factory worker, Tom grew up in Michigan near the Motor City and finished high school in Fernley, Nevada. He spent seven years in the Marine Corps as a writer and editor, winning many awards for photography, writing and editing. In addition, he is an automotive book author and freelance automotive writer for several publications.

What led him to the auto industry is simply this: he loves cars. He has raced stock cars and sports cars and competed in Land Rover off-road competitions in Vermont and Colorado. He has worked as a pit official for the 24 Hours of Daytona and 12 Hours of Sebring, and a pit crewman for Indy car and a Hooters Pro Cup stock car races. He has served as a manager of both sales and service for one the largest luxury car groups in the world.

He enjoy crawling an off-road vehicle through the most severe obstacles as much as heel-toeing sports cars into hairpin turns!
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.fermanbmw.com
Social Media, Network or Blog site you recommend (ie; www.AutomotiveSocial.com)
http://https://www.facebook.com/CarChat24
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie; www.Cars.com)
http://www.iautomarketing.com/
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/CarChat24
YOUR Facebook Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://facebook.com/tomlapointe
YOUR YouTube Channel, or one you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/user/ThomasLaPointe
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Reynolds Web Solutions, The Cobalt Group, eDealerBiz, VinSolutions.com
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA, Autotropolis, Cars.com NewLeadsPlus
DEALER MANAGEMENT SYSTEMS (DMS) You use
ADP, Reynolds ERA, Arkona
Used Car Inventory Management Solutions You Use
AAX, vinSolutions, Whatever the Used Car Manager thinks he can steal the trade-in for

Big Tom LaPointe's Photos on ADM

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Big Tom LaPointe's ADM Blog

Four hidden benefits of chat – including fixed ops sales

Posted on May 3, 2016 at 9:00am 0 Comments

For obvious reasons much of the sales pitch from a live chat provider and the majority of focus from dealers revolves around sales leads and how many units are sent down the road. But there are several key benefits that shouldn’t be overlooked in which managed chat can make a…

Continue

Don't crash your live chat like a 1970's Porsche Turbo - both can BITE you

Posted on April 19, 2016 at 7:30pm 0 Comments

Porsche engineering was one of the few bright spots during the dreadful era of crappy cars in the 70’s and 80’s

During the dark ages of the auto industry…

Continue

Should your sales team handle live chat? Five critical questions to answer

Posted on March 20, 2016 at 11:00pm 0 Comments

“How happy are you with the way your team manages phone ups?”

As dealers look for ways to add tech to their digital marketing portfolio while controlling costs, the…

Continue

Dealer blog & social media tip #1342

Posted on March 11, 2016 at 6:30am 4 Comments

It's no secret that fresh content is the best "trick" for strong organic SEO, and social media needs content that relates to consumers to be 'engaging'.

So here is your blog tip for the week. Religiously watch normal media…

Continue

Storm is coming; five ways to strengthen your sales muscles

Posted on March 8, 2016 at 8:27pm 0 Comments

Sure, 2015 was nearly a record sales year for the auto industry, and overall, there is a year-over-year increase in sales so far in 2016, but there is a storm coming. The used car shortage which has propped up trade values for the past few years is long gone, and worse, there is…

Continue

Comment Wall (4 comments)

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At 8:18am on October 21, 2013,
Influencer
CDK Global
said…

Great to connect Tom!

At 4:31am on August 16, 2013,
Influencer
sara callahan
said…

Thanks for your message Tom -- so, you are in beautiful Dunedin!  I love it there. Walk my dog along Edgewater all the time!

At 12:39pm on June 18, 2013,
Influencer
Bill Cosgrove
said…

Thanks for the heads up and the invite-All The Best

At 12:37pm on June 18, 2013,
Influencer
Bill Cosgrove
said…

Tom- Thanks for thr heads up

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