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Ralph Paglia
  • 54, Male
  • Las Vegas, NV
  • United States
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Ralph Paglia's ADM Blog

Dealership Car Buyer Survey Template

Posted on March 29, 2016 at 1:00am 0 Comments

Ford "Project Vehicle" Program for 2016

Posted on December 17, 2015 at 5:30pm 0 Comments

 

Ralph Paglia - Inventor of Internet Leads - President; Automotive Media Partners, LLC

Comment Wall (683 comments)

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At 8:09pm on May 22, 2016,
Vendor
Gina Reuscher
said…

Thanks for the NADA interview feature, Ralph!

At 10:09pm on February 21, 2016,
Vendor
Mahendrapal Singh
said…

Ralph thanks for connect, great community to explore.

At 6:24am on January 31, 2016,
Dealer
Rico Glover
said…

Ralph thank you for the add.

At 6:01am on January 31, 2016,
Vendor
O Mayfield
said…

Nice community. Thanks for the add Ralph - ReferAppointment.com

At 6:42am on January 18, 2016,
Dealer
Barry Neuman
said…

Hi Ralph,

Thanks for adding me. I look forward to becoming a productive member of your community. We here at Rechtschaffen Motors are working on some exciting things related to the wholesale aspect of the auto industry. I look forward to sharing them with you in the months ahead and all the feedback your members can provide to improve the product's ultimate value!

At 7:45am on January 5, 2016,
Vendor
Dave Hunter
said…

Hi Ralph. I'm happy to be part of ADM. Happy New Year!

At 7:00pm on December 15, 2015, Dave Ochoa said…

Hey Ralph we worked together in the early 2000's for HAC.  Last I saw you was at Ford HQ for a BDC launch.  Hope all is well!

At 4:50am on November 10, 2015,
Dealer
Jenny Olsen
said…

Thank you for the addition to the ADM family!  I look forward to some great insight! 

At 7:38am on October 7, 2015,
Vendor
Tom Test
said…

Thank you for the connection, Ralph! I'm new here, as you can see. I'm looking to find more dealership clients to add to my roster.  I'm a voice talent with a pro studio, you've likely heard me before on national TV or radio.  Is there any way I can be of service to YOU?

Best regards,

Tom Test

www.tomtest.com

At 4:19pm on September 17, 2015,
Dealer
Jessica Savold
said…

Hi Ralph! Do you know where I might find a process for "prospecting the service lane?"

At 12:34pm on August 24, 2015,
Influencer
Alexander Lau
said…
At 8:36am on August 14, 2015,
Vendor
Jeannine Fallon
said…

Thanks, Ralph. Great to be here! I posted a blog for publication on Monday and will get to work on more. Thanks for providing such a great venue for useful industry news and sales tips!

At 1:37pm on July 28, 2015, Elmer Kruys said…

Hi Ralph, just saw a great vid Jasen Rice did and I wanted to share it on Linked In, but I didn't see a LinkedIn share icon. That's about the only flaw there is on this great platform. 

At 3:45pm on July 8, 2015, manuel Martin Ycaza said…

I wanted to share my TV commercial I made

At 3:44pm on July 8, 2015, manuel Martin Ycaza said…
At 3:44pm on July 8, 2015, manuel Martin Ycaza said…

At 7:58pm on July 6, 2015,
Agency
Frank J. Lopes
said…

Thank you Ralph!

At 7:58am on June 22, 2015,
Influencer
Brian Bennington
said…

Sorry to hear about your hospital stay.  I would have written sooner but I've been "busier than a cat covering it up."  I went to the emergency room last August for "hives," (1st time in a hospital in over 40 years) and after they detected a "skipping heart beat," they put me in IC for a day and then a regular room for a day and a half.  The staff there was as good as to be expected, but the six doctors who gave me about 30 seconds each, appeared to just be looking for a "billing."

I was sure of it after I received a $37,000+ invoice for the 2 1/2 days, and no one ever told me what caused the hives!  I've had the erratic heartbeat for about 10 years, but it's never bothered me, and after I read the negative effects of the meds they prescribed, I pitched the bottle.  My only suggestion to you would be to seriously research everything they prescribe for you.  I just finished a thorough physical with my new Dr. and she told me OK on not taking the prescribed meds on my newly diagnosed AFib, but raise my daily "heart support" aspirin from one 81mg tablet to four a day.

Now, to my second reason for writing to you.  Long ago, I suggested a possible "dictionary" of the latest IT acronyms, but don't need it now as I've found several sites to handle it.  However, what I hope you might do now is create a post listing the professions, by number, of the ADM membership.  No names, just categories and counts.  You know, like 24/7 chat, 200 members.  I think it would be real informative for everyone, but if you have a reason not to make it public, how about just emailing me a list.  I'd love to know!

Thanks, and stay well, Brian    

At 9:36am on June 18, 2015, Tyrus McCormick said…

Hi Ralph,
   Thanks for adding me! - I receive your emails for your article links! Although, I do not have time to read them all, When I do they are awesome!  I have to make more time! - Thanks for all the great informative articles, keep up the good work!

At 11:33am on June 17, 2015, Christina A Swidrak said…

Thank you Ralph for adding me.  I look forward to learning as much as I can again.

Latest ADM Activity - Click "More" at bottom!

Ralph Paglia posted a discussion

What Is Microsoft's Strategy For Buying LinkedIn?

Microsoft To Buy LinkedIn For $26.2 Billion, Pursuing 'Productivity' IndustryMicrosoft is making a massive bet on professional social networking: It has reached an agreement to buy LinkedIn for $26.2 billion. The deal is the biggest ever for Microsoft and one of the largest for the tech industry. What this represents is effectively a bet on a new kind of…See More
Sunday
Ralph Paglia posted a blog post

Stop Toxic People From Derailing Your Car Dealership

As a leader, you must understand the impact of Toxic People and have the wherewithal to excise them from the organizations you lead...  Narcissists,…See More
Saturday

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Michelle O'Neill liked Ralph Paglia's photo
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Dealer
neal weaver and Ralph Paglia are now friends
Friday
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Thursday
Ralph Paglia posted a video

How to Master Pokemon Go for Business

Sick of hearing about Pokemon Go? You might be, or you might just be itching to get back to your own game while watching this week's Think Tank Tuesday. Kris...
Thursday
Ralph Paglia posted a blog post

Building Online Communities for Fun and Profit

When can I charge for member subscriptions?(A version of this article was originally published on LinkedIn Pulse.…See More
Jul 19
Ralph Paglia posted a video
Jul 19
Ralph Paglia posted photos
Jul 19
Ralph Paglia's blog post was featured

Over Two Dozen Email Marketing Best Strategies and Tactics

Over 27 Detective Tricks and Tips For Successful Email MarketingThere was a time when the ping of a new message in your inbox would get you excited to open and see what it has for you. But these days, it takes a lot more for someone to actually bother opening any particular email from a pile of emails that flood their…See More
Jul 15

Vendor
Aubrey Hankins liked Ralph Paglia's blog post Over Two Dozen Email Marketing Best Strategies and Tactics
Jul 15
Ralph Paglia posted a blog post

Over Two Dozen Email Marketing Best Strategies and Tactics

Over 27 Detective Tricks and Tips For Successful Email MarketingThere was a time when the ping of a new message in your inbox would get you excited to open and see what it has for you. But these days, it takes a lot more for someone to actually bother opening any particular email from a pile of emails that flood their…See More
Jul 15
Ralph Paglia commented on Aubrey Hankins's blog post Why Lead Pools Dominate Lead Assignment
"For many years, I have been an advocate for "Intelligent Lead Routing" because any business process that is assigned to random selection is, by definition, NOT optimized! Thank you for this important digital marketing knowledge nugget...…"
Jul 13

Dealer
John Bechtol liked Ralph Paglia's profile
Jul 9
Ralph Paglia's blog post was featured

How J.D. Power III Transformed Auto Industry

J.D. Power and Associates Delivered Significant Disruptive Impact to the Auto Industry, the following interview explores how, when and why this happened...In 1968, J.D. Power III took the radical step of soliciting customer feedback about cars through consumer surveys. This move ultimately led automakers to shift their operations from a product focus to a greater focus on the customer. Today, J.D. Power and Associates is focused on gauging customer satisfaction across a broad array of…See More
Jul 9
Ralph Paglia posted a blog post

How J.D. Power III Transformed Auto Industry

J.D. Power and Associates Delivered Significant Disruptive Impact to the Auto Industry, the following interview explores how, when and why this happened...In 1968, J.D. Power III took the radical step of soliciting customer feedback about cars through consumer surveys. This move ultimately led automakers to shift their operations from a product focus to a greater focus on the customer. Today, J.D. Power and Associates is focused on gauging customer satisfaction across a broad array of…See More
Jul 9
Ralph Paglia's video was featured

How J.D. Power III Transformed Auto Industry

Read the full story: http://knlg.net/1hnLn1t In 1968, J.D. Power III took the radical step of soliciting customer feedback about cars through consumer survey... In 1968, J.D. Power III took the radical step of soliciting customer feedback about…
Jul 9
Ralph Paglia posted a video

How J.D. Power III Transformed Auto Industry

Read the full story: http://knlg.net/1hnLn1t In 1968, J.D. Power III took the radical step of soliciting customer feedback about cars through consumer survey...
Jul 9

Influencer
Big Tom LaPointe liked Ralph Paglia's blog post Phone Scams Overpower Online Ripoffs For Top Rank
Jul 6

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Ralph Paglia

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REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Car Dealer, Dealership Manager, Dealership Sales Professional, Dealership Marketing Professional - Tier 3, Fixed Operations Professional, OEM Supplier, OEM Marketing Professional - Tier 1, Dealership Supplier, Dealership Solution Provider, Dealer Advertising Association - Tier 2, Consultant, Advertising Agency, Marketing Services Provider, Technology Professional, Media or Journalist, OTHER
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505-301-6369
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YOUR Email address for business contacts
RPaglia@gmail.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
505-301-6369
Select All franchises/brands you are associated with
7-Chevrolet, 13-Ford, 15-Honda, 30-Mercedes-Benz, 43-Toyota, 44-OEM Certified Used Vehicles, 46-Volkswagen
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Ralph Paglia

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"What will YOU contribute to the ADM Community?"
Automotive Social Media Marketing
Current Position: President - ADM Consulting, LLC

From 2007 through 2010, Paglia was responsible for ADP Digital Marketing Business Development. He established key strategic partnerships with Car Companies, Dealer Groups and Digital Marketing enterprises such as Google, Yahoo!, DoubleClick, Specific Media, Jumpstart Automotive Media, KnowEm, Ning, TubeMogul, Network Solutions, DealerRater, Facebook, Presto Reviews, J. D. Power and Associates, Digital Dealer Conference, Cars.com, CBS, Ford, Kia, Toyota, Hyundai and others.

At Tier10 Marketing, Paglia has created significant revenue growth from new solutions to accelerate vehicle, parts and service sales using digital marketing, social media and reputation management strategies and tactics.

Prior to Tier10, Paglia created new businesses for ADP such as Digital Advertising, OEM Digital Marketing Consulting, and Social Media Reputation Management.

EDUCATION
After earning his Bachelor of Science Degree in Business Administration from Valparaiso University, Paglia went to SUNY-Buffalo for his Masters in Business Administration (MBA), specializing in Marketing. His first job after graduate school was with De La Fuente Automotive, Inc. in San Diego.

AUTOMOTIVE
Since then Paglia has become a nationally recognized thought leader, speaker and author on automotive CRM systems, Digital Marketing Strategy and Internet Sales Management.

Paglia has a remarkable history of large scale implementation of Internet Sales Departments, Business Development Centers (BDC) and Customer Relationship Management (CRM) tactical operations. He is a well known and frequently published expert at automotive solution development requirements, CRM systems, dealer business processes, Digital Marketing value propositions along with measurement criteria for performance reporting and ROI analysis.

HIGHLIGHTS

- 1986 San Diego: Paglia pioneers "Internet Leads" using Bulletin Board Systems (BBS) with first public ISP (CompuServe).

- 1997 San Antonio; Red McCombs Automotive

- 1999 Philadelphia: Cyber Car Internet Sales process consulting for Ford, Honda, Toyota, Mercedes-Benz, Subaru and Nissan dealers.

- 2000 Houston: Developed Toyota eCertified dealer program for Gulf States Toyota (GST) 5 State Region.

- 2001 Torrance: Led national dealer consulting and orientation program for Honda's Interactive Network (iN) system roll-out.

- 2002 Montvale: Proposed, designed and executed "StarLeads" ILM program for 322 Mercedes-Benz dealers.

- 2003 Detroit: Led development and training of 50+ consultants that executed 600+ Ford dealership BDC implementations.

- 2005 to 2007 Phoenix: Ralph leads single point GM dealer team that sells more units (4,200+) using digital marketing in 1 year than any other dealership had ever sold (before or since).

- 2007 Chicago: Ralph accepts ADP Dealer Services position; Director - Digital Marketing. His first initiative results in ADP Digital Advertising.

- 2007 Phoenix: Paglia builds and launches automotive social network at www.AutomotiveDigitalMarketing.com as a "Professional Community" which becomes industry's most popular at 15,000+ Visitors/Month.

- 2008 Dearborn: Secures Ford contract to develop the Ford Lincoln Mercury Digital Advertising (FLMDA) Program for Dealers

- 2008 Dearborn: Secures national Digital Marketing Consulting contract from Ford Motor Company

- 2008 Dearborn: Secures development funding for Ford Social Media Marketing and Reputation Management dealer program

- 2009 Dearborn: Presents Ford with performance differential of Ford regions using ADP to secure 100% increase in 2009 revenue

- 2009 Dearborn: Proposes/wins 2010 Ford DMC and FLMDA Programs that include Tier 3 Social Media Marketing and Reputation Management

- 2010 Scottsdale: Strategic ASU alliance to open ADP's SkySong Social Media Operations Center
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.KenGrodyFord.com
Social Media, Network or Blog site you recommend (ie; www.AutomotiveSocial.com)
http://www.AutomotiveSocial.com
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie; www.Cars.com)
http://www.Edmunds.com
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/RalphPaglia
YOUR Facebook Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.Facebook.com/RPaglia
YOUR YouTube Channel, or one you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/RalphRPaglia
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
The Cobalt Group, String Automotive
INTERNET LEAD Suppliers You Have Experience Using
Dealix, Autobytel, AutoUSA
DEALER MANAGEMENT SYSTEMS (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
CarGigi

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