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Patti Swanson
  • Female
  • Royal Oak, MI
  • United States
  • LevelSet Solutions
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Patti Swanson's ADM Friends

  • Wally Koster
  • Dealer Synergy
  • Katie Urbain
  • Gary Weinberg
  • Ray Spellerberg
  • Aj Maida
  • Ken Beam
  • Joey Abna
  • Bryan Armstrong
  • aaron kominsky
  • Mark Burack
  • Ralph Paglia
 

Patti Swanson's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Patti Swanson posted a status
"There are so many social media tools for dealers to use that can help manage communities. Which one do you recommend or us and why?"
Apr 5, 2012
Ralph Paglia commented on Patti Swanson's photo
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LevelSet Solutions

"Looks like quite the group of talented professionals!"
Sep 9, 2011
Patti Swanson posted a blog post

SHIPCARSNOW CONDUCTS ANNUAL DEALER SURVEY AND GIVES DEALERS A CHANCE TO WIN AN iPAD2

ShipCarsNow is asking dealers to participate in their annual dealer survey. [Click Here to go to the Survey.] Survey participants can enter a drawing to win a new 32GB iPad2. As part of ongoing market research, ShipCarsNow annually surveys independent and franchised auto dealers to get their feedback about online trading of used cars and related auto transport services. While a lot of data is…See More
Jun 1, 2011
Patti Swanson joined Ralph Paglia's group
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Universal Business Listings

Accurate listings are the first step in online marketing. More than 40% of online listings are inaccurate, incomplete, or missing.See More
Mar 13, 2011
Patti Swanson joined Ralph Paglia's group
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Targeted Marketing

A special focus on the use of highly targeted marketing communications resulting from research, tracking systems, ad delivery mechanisms, tracking codes and data mining.Several examples of targeting methodologies that drive the delivery of these communications to our selected and defined audience include:Contextual Relevancy Triggered Placement of Display Ads on WebsitesKeyword Search Activity by ConsumersGeographic Location of Online ConsumersBehavioral Targeting Based on Previous Sites…See More
Mar 13, 2011
Patti Swanson posted a blog post

An Industry First Mobile App

Every segment of the automotive industry is online. Some have been slower to adapt than others, but it is pretty safe to say everyone is online in one way or another. Companies are searching and finding new ways to serve customers through technology and improved systems.The auto transport segment is no different and…See More
Mar 13, 2011
Patti Swanson posted a blog post

2011 SEO Insights and Tips

Written by senior search strategist at LevelSet Solutions, 2011 SEO Insights and Tips is a quick read providing meaningful information Excerpt -Unless a business model simply relies on traffic, an SEO partner needs to approach search marketing from a multifaceted perspective. The goal is not aggregate traffic; it is about increasing qualified traffic.It is a must read before you hire a SEO partner. Download white paper at…See More
Feb 23, 2011
Patti Swanson posted a blog post

Chrysler Goes Bold in Order to Inspire

Chrysler's Super Bowl ad was bold. It aligned luxury with Detroit and the edge of Eminem. It was daring, inspiring, fresh and needed. It was beautifully filmed and edited, boasted impressive copy writing, and it was delivered at the perfect time for Chrysler, Detroit, and the country. And often timing is more important than anything, much to all of our fabulous creative friends’ dismay. But in this case, great creative aligned with perfect timing. Let’s only hope it results in sales. Only time…See More
Feb 7, 2011
Patti Swanson posted a photo

LevelSet Solutions

A collection of highly experienced and talented professionals who joined forces because of their passion to help companies grow and succeed.
Dec 29, 2010
Patti Swanson joined Ralph Paglia's group
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Chevrolets We Love

Photos and Photo Albums of Chevys that we think are worth sharing!
Dec 29, 2010
Patti Swanson joined Ralph Paglia's group
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Statistics, Data Charts and Infographic Illustrations

For the sharing of relelvant auto industry data and discussions about Statistics, Data Charts and Infographic Illustrations.
Dec 29, 2010
Patti Swanson joined Ralph Paglia's group
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Ning Platform Users

For automotive marketing professionals using Ning platform based sites and networks within their digital marketing strategy.
Dec 29, 2010
Patti Swanson posted a blog post

LevelSet Solutions expands services and launches new website

LevelSet Solutions has expanded its services to include Internet marketing and launched its new website, www.levelsetsolutions.com. The company, now in its second year, found customers asking for help to navigate their online marketing and social media networking.“LevelSet Solutions was started with a vision to offer consulting focused on highly defined solutions that provide extraordinary value,” said Steve Swanson, president and managing…See More
Dec 29, 2010
Patti Swanson posted a blog post

Reader Beware-The Internet is Filled with Inexperience

Yesterday, a colleague sent me a blog post that made me laugh right out loud because of the absurdity of what was being proposed and recommended. Unfortunately, I know the writer who is fresh out of college with lots of potential, but was given the privilege to write for her company’s blog with obviously no editing or guidelines. Her inexperience of workplace standards, legality and employee rights were obvious. As I perused the rest of the blogs, I saw other young employees had also posted…See More
Aug 31, 2010
Wally Koster and Patti Swanson are now friends
Jul 27, 2010

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
LevelSet Solutions
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider, Technology Professional
REQUIRED: Your Business Phone Number
248-629-9207
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://www.levelsetsolutions.com
YOUR Email address for business contacts
patti@levelsetsolutions.com
Select All franchises/brands you are associated with
-Chrysler..., -Ford..., -Jaguar..., -Land Rover...
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
LevelSet Solutions provides technology and online strategies that are effective, smart and profitable for customers. We leverage technology, marketing, creativity, and analytics to help businesses build brand, deepen and expand customer relationships, sell products, and help solve their toughest business challenges.
What will YOU contribute to the ADM Community?
I started with Ford Motor Company right out of college calling on dealers and have worked with the automotives from that point on in various roles including events, fundraising, technology but most of my experience is in traditional and digital marketing.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://billbrownford.com
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://www.linkedin.com/groups?gid=2352173
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.cars.com
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/ford
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://www.facebook.com/#!/pages/LevelSet-Solutions/118119611551589
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/automotivenews
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
Not Applicable
INTERNET LEAD Suppliers You Have Experience Using
Not Applicable
DEALER MANAGEMENT SYSTEM (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Use
Not Applicable...

Patti Swanson's Photos on ADM

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Patti Swanson's ADM Blog

SHIPCARSNOW CONDUCTS ANNUAL DEALER SURVEY AND GIVES DEALERS A CHANCE TO WIN AN iPAD2

Posted on June 1, 2011 at 2:35pm 0 Comments

ShipCarsNow is asking dealers to participate in their annual dealer survey. [Click Here to go to the Survey.] Survey participants can enter a drawing to win a new 32GB iPad2.

 

As part of ongoing market research, ShipCarsNow annually surveys independent and franchised auto dealers to get their feedback about online trading of used cars and related auto transport services. While a…

Continue

An Industry First Mobile App

Posted on March 13, 2011 at 7:53am 0 Comments

Every segment of the automotive industry is online. Some have been slower to adapt than others, but it is pretty safe to say everyone is online in one way or another. Companies are searching and finding new ways to serve customers through technology and improved systems.

The auto transport segment is no…

Continue

2011 SEO Insights and Tips

Posted on February 23, 2011 at 10:26am 0 Comments

Written by senior search strategist at LevelSet Solutions, 2011 SEO Insights and Tips is a quick read providing meaningful information

 

Excerpt -



Unless a business model simply relies on traffic, an SEO partner needs to approach search marketing from a multifaceted perspective. The goal is not aggregate traffic; it is about increasing qualified…

Continue

Chrysler Goes Bold in Order to Inspire

Posted on February 7, 2011 at 6:54pm 0 Comments

Chrysler's Super Bowl ad was bold. It aligned luxury with Detroit and the edge of Eminem. It was daring, inspiring, fresh and needed. It was beautifully filmed and edited, boasted impressive copy writing, and it was delivered at the perfect time for Chrysler, Detroit, and the country. And often timing is more important than anything, much to all of our fabulous creative friends’ dismay. But in this case, great creative aligned with perfect timing. Let’s only hope it results in sales. Only…

Continue

Comment Wall (3 comments)

You need to be a member of Automotive Digital Marketing ProCom to add comments!

Join Automotive Digital Marketing ProCom

At 7:13pm on July 26, 2010, Ralph Paglia said…
"Safari can’t open the page.
Too many redirects occurred trying to open “http://www.economist.com/node?”. This might occur if you open a page that is redirected to open another page which then is redirected to open the original page."
At 7:13pm on July 26, 2010, Ralph Paglia said…
Patti,

I tried to use your link, but it is being blocked as a double-forward via short URL services... Would love to check out the article.
At 6:04am on May 25, 2010, Thomas Ieracitano gave Patti Swanson a gift
ADM Gift
Welcome Aboard!
 
 
 

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