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Bill Cosgrove commented on Brian Pasch's blog post Jim Ziegler Has The Cars.com Marketing Strategy All Wrong
"As a business person I am for full disclosure. If I was going to do something that was going to enhance my value proposition with a new program and would offer an advantage to my customers I would put it out there for my current customers as well as…"
Friday
Yago De Artaza Paramo commented on Brian Pasch's blog post Jim Ziegler Has The Cars.com Marketing Strategy All Wrong
"For all the accusations about Cars.com I thought it was funny when I found the attached paper at Brian Pasch Automotive Bootcamp in Philadelphia. It is an advertising piece from CBS radio who is just trying to build an advertising network with a lot…"
Thursday
Alexander Lau commented on Brian Pasch's blog post Is Your Dealership's SEO Working? - WEBINAR
"The Advanced Guide to Content Marketing A good read, BTW."
May 13
Alexander Lau commented on Brian Pasch's blog post Is Your Dealership's SEO Working? - WEBINAR
"Fair enough Matt, I'll be sure to pay close attention to your webinar and interact if possible. Yes, too many in-sophisticates out there, bad information passed to them in terms of On-Site "SEO" best practices. Of course,…"
May 13
Matthew O'Such commented on Brian Pasch's blog post Is Your Dealership's SEO Working? - WEBINAR
"Thanks Meaghan! --- Alexander, thank you for your feedback. Its actually surprising how many dealers don't know their platform provider isn't doing best practices, the basics of SEO, and even when they're paying for "SEO"…"
May 13
Brian Pasch liked Brian Pasch's blog post Is Your Dealership's SEO Working? - WEBINAR
May 13
Alexander Lau commented on Brian Pasch's blog post Is Your Dealership's SEO Working? - WEBINAR
"- Advanced SEO techniques to achieve success (????) Being that SEO is just gaming the system, by nature. It'll be interesting to listen to this podcast, in order to understand what new "techniques" / gaming needs to take place in…"
May 13
Brian Pasch's blog post was featured

Is Your Dealership's SEO Working? - WEBINAR

Are you unsure if your dealership's SEO is going in the right direction? Are you confused on what metrics and filtering you should use to show success? Join PCG Digital Marketing's Chief SEO Strategist Matthew O'Such for this important webinar to learn how to use Google Analytics and website platform reporting tools to track your success.The webinar will take place on Thursday, May 23, 2013 at 1:00PM EST. During this…See More
May 13

ADM Profile Information

REQUIRED: Enter Name of Your Dealership, Business or Employer:
PCG Digital Marketing
Auto Industry Business Segment or Affiliation (check all that apply):
Consultant, Dealership Solution Provider
Primary URL for YOUR Business Website (ie; www.CourtesyChev.com)
http://www.dealer-seo.com
Email address for business purposes
brian@pcgmailer.com
REQUIRED: Your Business Phone Number
732-450-8200
Your Mobile Phone Number
732-672-2356
OEM franchises/brands you are associated with
-Acura..., -BMW..., -Chevrolet..., -Chrysler..., -Ford..., -Honda..., -Infiniti..., -MINI..., -Mitsubishi..., -Saturn..., -Toyota..., -Used Cars..., Not Applicable
ADM is a Professional Network, please describe YOUR Value Proposition... Why do business with you?
For additional information on our SEO services and Internet marketing success stores, please visit some of our marketing microsites:
http://www.pcgdigitalmarketing.com
http://www.internetsalesmanager.org
http://www.dealer-seo.com
http://www.automotiveseo.co
What interesting insights can you contribute to the ADM Community? What are you PASSIONATE about? Who are you?
I have been in the direct marketing and technology field for over 20 years and in 2005 started a new company focused on Internet Marketing and Search Engine Optimization. I have a wide range of client and have found great success in the automotive industry. Our automotive SEO and digital marketing strategies have been effective for our car dealer clientele.
URL of DEALER Website you recommend (ie; www.ParagonCars.com)
http://www.rairdon.com
URL of OEM site you recommend (ie; www.FordVehicles.com)
http://www.bmwusa.com
URL of a Social Media site you recommend (ie; www.PenskeCommunity.com)
http://www.internetsalesmanager.org
URL of a Dealer INVENTORY DISPLAY site you recommend (ie; www.Cars.com)
http://www.cardealersale.com
URL of Your TWITTER profile, or recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/automotiveseo
URL of Your Facebook Profile/Page, or you recommend (ie; facebook.com/ADMcommunity)
http://facebook.com/pcgdigitalmarketing
URL of Your YouTube Channel, or recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/user/brianpasch
Check WEBSITE PROVIDERS you use
Reynolds Web Solutions, The Cobalt Group, Dealer.com, Dealerskins, TK Carsites, eCarList, DealerImpact, DealerFire
INTERNET LEAD PROVIDERS You use
Dealix
DEALER MANAGEMENT SYSTEM (DMS) You use
Not Applicable
Vehicle Inventory Management Solutions You Use
OTHER..., Other

Brian Pasch's Photos on ADM

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Brian Pasch's Videos

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Digital Dealer Conference - Vegas

The show was a great success as I had a chance to meet a number of great people and answer some questions about Internet Marketing. I want to thank everyone who attended and those who send me such wonderful feedback.

Brian Pasch's ADM Blog

Is Your Dealership's SEO Working? - WEBINAR

Posted on May 10, 2013 at 11:43am 5 Comments

Are you unsure if your dealership's SEO is going in the right direction? Are you confused on what metrics and filtering you should use to show success?



Join PCG Digital Marketing's Chief SEO Strategist Matthew O'Such for this important webinar to learn how to use Google Analytics and website platform reporting tools to track your success.

The webinar will…

Continue

Enhanced Facebook Advertising Campaigns With Polk Vehicle Data

Posted on May 1, 2013 at 4:52am 0 Comments

The Automotive Boot Camp is just two weeks away and we're proud to announce the third Training Exercise in this series of special webinars.…

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Brian Pasch Discusses Cars.com Lead Nurturing Strategy In This Video

Posted on April 30, 2013 at 12:00pm 8 Comments

 

As promised, I have not backed down from sharing my opinion and insights about the Cars.com lead nurturing strategy.   My friend Jim Ziegler vehemently disagrees with me, which is fine with me. Jim  has stated that no dealers share my opinion; not sure where the survey was taken but this is the first time I have shared my full opinion.  

 

I'm comfortable with my position on this topic and respect this forum for lively…

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Your Dealership Website Is Broken According To Google Webmaster Tools

Posted on April 29, 2013 at 7:30pm 5 Comments

By Brian Pasch

 

Today I saw a Tweet posted by my friend Volker Jaeckel which looked like this: 

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Jim Ziegler Has The Cars.com Marketing Strategy All Wrong

Posted on April 26, 2013 at 6:00pm 102 Comments

I love Jim Ziegler's passion and his steadfast defense of the dealer. I share Jim's passion with doing what is right for car dealers.  We work side by side educating dealers. 

In the case of Jim's recent criticism of Cars.com on their recent lead email marketing strategy, I will have to respectfully disagree…

Continue

Comment Wall (23 comments)

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Join Automotive Digital Marketing Professional Community

At 9:12am on December 13, 2011, Willis Shields said…
All this WHINING about True Car!  It is a voluntary leads provider.  If you choos not to participate, then DON'T.  I signed up for ADM hoping for positivity but am discovering this site is worse than the dealership huddle!
At 6:22pm on July 6, 2011, Lizelle Landino said…
Rock star!
At 10:02am on April 26, 2011, Gwen Spadie said…

Hi Brian,

great to connect with you. Your contributions to this community alone is outstanding and I just wanted to say thank you.

I hope everything is well with you,

Sincerely

 

Gwen Spadie

Social Media Manager

Peltier Auto Group

At 5:54pm on August 30, 2010, Ken Nix said…
Feature Again? Well, You deserve it. I just want to say, any dealers looking to get to #1 in your area should definitely use Brian. I own and SEO some very large and competitive sites, and I've analyzed several of Brian's campaigns with a fine tooth comb. Brian's definitely the real deal and can take you from last to first. Not many real SEO guys out there that can do what he can do. 90 % of the so called "SEO gurus" are college kids who took Internet Marketing in college and couldn't rank on the first page for "kumquat". I've found Brian to always be one of the first on the scene with the next great thing and I religiously read whatever he writes. Not just good information, but great information. I congratulate you Brian on a job well done. Keep up the great work.
Ken Nix
Owner & SEO Consultant
CLik Local / VolkswagenOwnersClub.com / MyFastGTI.com / JettaJunkie.com

PS. Congratulations on all the dealers who signed up for the PCG Automotive SEO Study. You've taken the first step to conquering your competition.
At 2:19pm on August 7, 2010, Ralph Paglia said…
Brian Pasch is one of the Top 10 All Time Content Contributors to the Automotive Digital Marketing Professional Community...

Thank you, Brian, for all that you do to support an increased knowledge base and skill levels among the auto industry's digital marketing practitioners.

Visit Brian Pasch's ADM Professional profile at:
http://www.automotivedigitalmarketing.com/profile/NJSEOExpert
At 6:22am on April 26, 2010, Philip Zelinger said…
Sure,

ADM members will surface common problems in the four TIPS categories in their comments on the post which Uncle Ralph will narrow down to five. Consultants on ADM will register on the post before the live webinar where each will be given a set time to address the problems and suggest best practices to resolve them to the accumulated live audience who will register with Ralph through an online webinar service before the event. After the webinar, participants will be asked to vote on each problem for the consultant(s) and their best practice with their comments on the post for all to read.

The winner will be the consultant with the most accumulated votes -- and of course anyone who followed the post and participated since we will all be able to listen and learn from eachother!
At 4:13pm on April 25, 2010, Philip Zelinger said…
Hey Brian,

No pressure, but the new ADM Consultant Challenge promises to surface and share some cutting edge best practices and I/we would love to listen and learn from you along with the other contributors. After all, what are friends for!
At 11:31am on September 13, 2009, Brian Pasch said…
Saturday
At 2:23pm on June 29, 2009, Jennifer Schrader said…
Thanks for taking my call Brian!

Have a wonderful and save upcoming holiday weekend!

Keep in touch!
At 8:10am on May 5, 2009, Pete Clark said…
btw, was in your sessions at ddc in vegas. awesome stuff! thx.
 
 
 

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