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David T. Gould
  • Male
  • Lawrenceville, NJ
  • United States
  • Team Toyota, Langhorne PA -…
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David T. Gould (DTG) - Digital Efficiency with Marketing / Advertising / Production

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Team Toyota, Langhorne PA - Internet Development | Sales
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Manager, Dealership Sales Professional, Dealership Supplier, OEM Supplier, Consultant, Technology Professional, Fixed Operations Professional, Dealership Solution Provider
Your Business Phone Number (country code - number)
YOUR Business Website URL (ie:
Your Mobile Phone, Direct Business Line or Alternate Number
Select All franchises/brands you are associated with
-Used Cars..., -Used Trucks..., Not Applicable
ADM is a Professional Network, describe: "Why should anyone do business with you?"
I provided Dealership Digital Marketing / Digital Advertising Efficiency Solutions to automotive dealers by implementing Best Practices directly with the dealership while working professionally with outsourced vendors on their behalf.

View David T. Gould's profile on LinkedIn
"What will YOU contribute to the ADM Community?"
I am an automotive professional with 23 years experience with wholesale (Toyota Corporate), retail (Lexus, Nissan, Lincoln Mercury, Pre-Owned) and dealer support (Car-Connect). My casual (hobby) interest in digital marketing has become my passion as the Industry and my background have merged.

I look to learn and participate with the Digital Marketing / Digital Advertising Industry's Top Performers to advance my learning and abilities to keep up with a constantly changing market... With the expection of maximizing the digital marketing | digital advertising effiencies of all those I do business with.
CAR DEALER or OEM Website you recommend (ie;
Social Media, Network or Blog site you recommend (ie;
YOUR Twitter profile, or one you recommend (ie;
YOUR Facebook Profile/Page
YOUR YouTube Channel, or one you recommend (ie;
ADP Dynamic Websites, BZ Results,
INTERNET LEAD Suppliers You are using now, or in the past
Dealix, Autobytel, NewLeadsPlus
ADP, Reynolds ERA, Not Applicable
Used Car Inventory Management Solutions You Have Used
vAuto, Other

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David T. Gould's ADM Blog

Auto Dealer Data Leakage - Data Reports, Lock'm Down - DTG Digital Efficiency

Posted on February 16, 2012 at 10:30pm 0 Comments

The Data War is raging.

Added after initial post:

My suggestion of Locking Down Critical Dealership Data Fields has generated interesting feedback on other thread(s). The jury is out here on why others are not jumping on board with the suggestion of starving the beast by restricting which data is accessible to a VERY limited number of intermediary data polling services. Don't mind me for trying to keep this simple... That is what I do... I look at things (mostly digital) and…


David T. Gould Reply to Thomas A. Kelly - Automotive Dealer Data Access - Data Fields, Lock'm Down

Posted on February 8, 2012 at 10:32am 0 Comments

Tom - DMV does play into this. They are wrong for selling personal data as well when it is without the permission of the original owner. As far as I am concerned, find money for the bridge elsewhere. Just like TrueCar, people are turning their backs on their personal information with an illusion that they may be saving money... Meanwhile, their personal information is being bought and sold by a very few tech savy companies. As stated elsewhere, this data accumulation business is in the multi…


TrueCar - Who is responsible for personal information? Are the authorities missing the point?

Posted on December 21, 2011 at 6:27am 2 Comments

I profess to being one of the "lurkers" who mostly skims these automotive blogs to stay on top of today's automotive news and catch up on the latest and greatest vendor offerings. Today I am making an exception and making this post to highlight that this issue is VERY TECHNICAL. Maybe too technical for the automotive, state and national authorities that are currently getting involved. Based on posts from our friends Jim, Ralph and the like, I am seeing advertising and improper sales (bird…


Comment Wall (20 comments)

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At 6:53pm on May 22, 2018, Ralph Paglia said…

David, although I have been a proponent of Tier 4 Marketing development for my entire career, the first time I actually heard the term "Tier 4" was during a conversation with Paul Sansone, Jr. a few years ago.  The term is relatively new and I certainly enjoy using it, while Paul Sansone Jr. has created actual software and a bundle his team will be offering to dealers as the "Tier 4 Marketing Solution".

At 10:18am on October 24, 2012, Brook Sica said…

Thanks David! Miss working with you, I am finally able to get back on the job market now :)

At 10:02pm on March 30, 2010, John "JMac" McAdams said…
FREE Automotive Social Media Workshop - April 8th, 2010 - Newark NJ Airport Marriott - contact to reserve your seat today!
At 8:00pm on February 21, 2010, Rebecca Chernek said…
Hi there! Making it happen one step at a time!
At 9:07pm on January 20, 2010, Ryan Gerardi said…
Think you can help this person out at all on CDF. He is trying to help his dad sell cars.
At 10:55am on July 10, 2009, Meg said…
Hey David,

Thanks for adding me as a friend! Love your blog posts! We're friends on Facebook too, correct?
At 7:27pm on June 18, 2009, Ryan Gerardi said…
enjoying your music selection.
At 7:11pm on June 15, 2009, Ralph Paglia said…

I believe I may have seen the same warning as you did at some point in the past from my Kaspersky Anitvrus... I posted this notice on the Group page that displays the RSS from

"We have received reports that the RSS Feed displayed on this page is triggering Anti-Virus software warnings... Has anyone else experienced receiving a Virus notification when visiting this page that displays the RSS feed?"
At 9:57pm on December 27, 2008, Ryan Lucia said…
Great! Thanks! We have actually spoke on the phone I believe. About live chat (Contact At Once). It was about 4 or 5 weeks ago.
At 5:54pm on September 10, 2008, Julie Rochester said…

Thanks for the info., I will check it out!!


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