"The manufacturer's CSI survey is a complete sham and does nothing to improve customer service. Not only do you have to ask the customer to take the survey, many dealerships coach their customers on how to answer the questions. Is that right or…"
"Jim, you need to film a video and post it on YouTube. Title it Carfax Reports for Hurricane Sandy. I guarantee people are searching that phrase and your video will be on page one of google in a matter of minutes."
"Tom, how long have you been using this questionnaire? Are your salespeople using it? I only ask due to the low amount of reviews on the sites you link to. We have a fair amount of dealer rater reviews for our stores and had lots of google…"
"I love the email and page on the website. How long has this email been going out? I only ask due to the relatively low number of reviews on each site. I've struggled to get the sales people and management to buy-in to the fact that…"
"I think we should be clear about what a video actually is. I don't consider a photo slideshow set to music with a cheesy voice over to be a video. A video is what Ken Beam and I are doing. Take a video camera, smartphone, flip cam…"
"Thanks Ralph and Michael. I'd like to have a higher view per video average, but since we do a walkaround on every used car in inventory I don't think that will happen. We do have a video walkaround on an Optima that has 51,183…"
"Kim, you can do your own videos. It's easy and doesn't take as much time as you think. Ken Beam does his own and has had great success. We do our own videos and have had great success as well. As long as you have…"
"I'm on Ralph's side here. We're in control of our own inboxes. Facebook spams you with notifications because it thinks you WANT to hear about the groups you are a part of. If you don't, unlike the page. "
Adam, thank you so much for your help today on the telephone. I appreciate all your advice and tips!
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