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We have discussed some of the keys to effective advertising across the various platforms available to marketers in the past, and many elements of good creative remain consistent across these platforms. That is to say, some aspects of what works in print advertising apply to television, some of what works in radio also apply to digital, and so on. However, there are certain methods of advertising that are unique to one platform and don’t apply as well to others. Print advertising is unique among advertising platforms in that it is static... More info : https://www.radiovisioninc.com/2016/09/05/keys-great-creative-automotive-advertising-print/

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