Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
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PLEASE NOTE: The acronym “ADM” on this website stands for Automotive Digital Marketing. Automotive Digital Marketing is in no way associated with Archer-Daniels-Midland Company. Use of the "ADM" abbreviation on this site refers to the "Automotive Digital Marketing" registered trademark of Automotive Media Partners, LLC
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Editor, Content Marketing
Editor, Reputation Management
Editor, From The Trenches
Editor, GM's Perspective
Editor, Vehicle Presentation Videos
Editor, Video SEO
Editor, Content Marketing
Added by Ed Barton on February 27, 2020
Added by Eliana Raggio on February 11, 2020
eLEND Solutions Digital Retailing Report Card report reveals widespread adoption of Digital Retailing (74%) among dealers surveyed, as well as a positive impact on sales (92%) and profitability (68%) – but challenges with training, leadership and process integration remain.
LAS VEGAS, NV…Continue
NAVYA’s proven track record, recently acknowledged by the RTA Dubai World Challenge as the designer and…Continue
As an automotive retailer, you should know the answer to this question about your brand.
A decade ago, market research with Toyota showed that consumers couldn’t recall whether or not a just watched Toyota Camry spot was a Honda Camry. That’s right HONDA CAMRY. MIND…Continue
Los Angeles, CA – February 6, 2020 –SureSale, the first and only…Continue
Started by Peter Stratton in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers on Wednesday. 0 Replies 0 Likes
As an experienced BDC director for the last 15 years and in the car business for 30 I wanted to reach out to those who know. The audience here. Recently my GM asked if he thought we should go to a Virtual BDC and that my job would not be in jeopardy, however my staff of ten would be. The company got in the GM's ear saying that their staff will answer leads within 30 seconds and close at 20%. My team answers the lead within a minute and we close at 14%. So my questions is, "Who has had…Continue
Started by Camden Jones in Uncategorized or Does Not Fit Into Any Pre-Defined Category. Last reply by shawn jasper Feb 3. 5 Replies 0 Likes
Hi. I'm a newbie in e-commerce. I want to try to open an online store, but I don't know what to begin. I search and find out some platforms. Big ones are Shopify, WooCommerce, and BigCommerce. Which should I choose to start? Is there anyone selling on these platforms? Please help!Continue
Started by Chris Younggren in Uncategorized or Does Not Fit Into Any Pre-Defined Category Jan 11. 0 Replies 0 Likes
I am doing a project on positive dealership stories so I typed, "why car dealerships are good for society" into the Youtube search, the only positive message I could find was footage from an award banquet!! It's the same story on Google search. Sad because dealers add millions of dollars in property taxes and jobs for our society. I understand there are very "bad" dealer operators, but mind you, didn't ask Youtube or Google for dealer scams or fraud stories.That being said, I would love to hear…Continue
Started by Ken Beam in VIDEO - Multimedia and Video Marketing Related Discussions, including Video SEO, YouTube, Video Email, etc. Nov 17, 2019. 0 Replies 0 Likes
So imagine you stopped by a dealership last night & the next morning you received this nice, short Thank You Video via Text on your phone. I do believe this will indeed add a little "Wow" factor to the equation....... don`t you? Ken-*by the way....they came back & bought the truck after I sent this.#highlyeffectivemarketing #GuerrillaMarketing101 #KenBeam Continue
Started by Dwayne Jhonson in AUTO INDUSTRY NEWS - Discussions about Auto Industry, including dealerships, car companies and government, but not about suppliers (see cetegory) Aug 29, 2019. 0 Replies 1 Like
What is Electric Vehicle?An electric vehicle, which is also known as an EV, is a vehicle that uses more than one electric motors or traction motors for propulsion. An electric vehicle can be powered through a collector system by electricity from off-vehicle sources or can be self-contained as well. Electrical vehicles are self-contained through electric generators (to convert fuel to electricity), solar panels or a battery. Types of electric vehicles include passenger cars (PC) as well as…Continue
Started by Andrew Qrueed in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic Aug 26, 2019. 0 Replies 0 Likes
How often did you come across the fact that SMS or email was effective? I am sure very often. I want to offer you an excellent service, I will not persuade you and tell you about the pros and cons (I'm not a marketer), but visit atompark.com and I think you You will find many advantages, and the support service can solve many of your problems associated with this. Start here and read more.Continue
Added by Ammie Jackson on June 28, 2018
Added by Sandeep on February 22, 2020
New Digital Retailing Survey: Increased Adoption, Sales, Profits, But Integration, People, Process Challenge Success
Added by Crystal Hartwell on February 13, 2020
Added by John Sternal on February 13, 2020
Added by Ed Barton on February 27, 2020
Added by Courtney Evans on February 28, 2020
March 25, 2020 from 12pm to 1pm at https://digitalairstrike.com/top-tips-for-customer-service
Organized By: Eliana Raggio
Added by Dan Beres on February 28, 2020
Added by Bill Wittenmyer on February 26, 2020
Added by Timmy D. James on February 27, 2020
From scheduling service appointments at 2am, to filling out a credit application, to quickly highlighting the vehicles on your lot that customers can afford, Artificial Intelligence can help dealers provide better customer service online and sell more. Join our free webinar to learn how AI can start conversations, capture leads, enhance both sales and service, and so much more. AI is a game-changer, people! If you want to learn all that AI can do at your dealership then Register at Digital…
Did you know that 72% of consumers prefer to learn about a product or service through video?
Adding video to your marketing increases customer engagement, highlights your Why Buys and turns them into Will Buys, and so much more!
Find out how you can easily leverage this channel for your dealership and get 9x more responses from customers and get top tips and new ways to use video to help you SELL MORE.
The results are in! And they are mind-blowing!
Digital Air Strike just released the highly anticipated 8th Annual Automotive Social Media & Online Trends Study.
More than 7,000 car buyers and service customers took part in this extensive research that includes 100+ data points about how consumers choose a dealership, which review sites helped the most, the importance of Google and Facebook, how they feel about chat and ads on social,…