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PLEASE NOTE: The acronym “ADM” on this website stands for Automotive Digital Marketing. Automotive Digital Marketing is in no way associated with Archer-Daniels-Midland Company. Use of the "ADM" abbreviation on this site refers to the "Automotive Digital Marketing" registered trademark of Automotive Media Partners, LLC

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Ralph Paglia
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Arnold Tijerina
Editor, Content Marketing 

Dan Weik
Editor, Reputation Management 

Tom Gorham
Editor, From The Trenches

Richard Bustillo
Editor, GM's Perspective

Ken Beam
Editor, Vehicle Presentation Videos

Manny Luna
Editor, Video SEO

Timothy Martell
Editor, Content Marketing


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ADMPC is the acronym for "Automotive Digital Marketing Professional Community"

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How N.A. Trade Pact Could Cut U.S. Sales (4/19/19)

How the USMCA trade deal could cut U.S. new-vehicle sales | Dodge Dart rollaway risk | BMW expands recall | Nissan's Notre Dame gift | Porsche's Chinese tech push | Solar-powered Sion

One-On-One With Jose Munoz: Why Hyundai is Taking the 'Right Steps' Forward (4/20/19)

In an exclusive interview, new Hyundai COO Jose Munoz discusses his top priorities for the automaker, lessons from Nissan, the Carlos Ghosn saga and time away from the auto industry.

Ghosn to Face New Breach of Trust Indictment, Report Says (4/19/19)

Report: Ghosn to face new indictment | SoftBank, Toyota, Denso invest in Uber AV unit | Honda to suspend shift | GM milestone | Fueling used-car sales | More autonomous, less green?

Munoz Named Hyundai COO, Says Company Has 'All of the Ingredients to Succeed' (4/18/19)

New COO Munoz says Hyundai has 'all of the ingredients to succeed' | Ghosn's wife makes appeal to Trump | Murder sparks new Uber safety push | FCA to invest in Windsor 'future product'

In New York: Benz Upgrades GLS, Kia Gets Spicy with HabaNiro (4/18/19)

In N.Y.: Benz upgrades GLS; Kia gets spicy with HabaNiro; Mazda CX-5 diesel | 'Affordable' Ford coming | Report: SoftBank, Toyota, Denso plan Uber AV investment | GM goes to the GEM

5 Most Popular Automotive Marketing Videos of Past 30 Days

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MotorTrend Articles and News

2019 Acura RDX A-Spec Long-Term Update 4: Safety and Infotainment (Again)

Evaluating safety tech is trickier than ever. It’s not enough to just check a box on a features list; it’s important to know how the tech works and on what trims it’s offered, too. With regard to safety, the Acura RDX excels—but it’s not perfect. The $3,200 Technology package’s safety additions include a blind-spot monitoring […]

The post 2019 Acura RDX A-Spec Long-Term Update 4: Safety and Infotainment (Again) appeared first on Motortrend.

8 Things to Know About the 2020 Subaru Outback

Subaru has given its best-selling model a full redesign. On the surface, the 2020 Subaru Outback doesn’t look radically different from the model it replaces, but dig a little deeper and you’ll find major improvements under the sheetmetal and inside the cabin. Read on for eight things you need to know about the new Outback. […]

The post 8 Things to Know About the 2020 Subaru Outback appeared first on Motortrend.

The 7 Hottest SUVs From the 2019 New York Auto Show

As you’re no doubt aware, crossovers and SUVs are blazing hot. Even if you’re not a huge fan of the things and prefer cars—we’re with you there—there’s no denying every auto show these days is packed full of significant reveals. That held true at this year’s New York auto show, where automakers from Ford to […]

The post The 7 Hottest SUVs From the 2019 New York Auto Show appeared first on Motortrend.

GM Files Trademark for Bolt EUV, Hinting at Possible New Crossover

General Motors plans to launch at least 20 new electric vehicles by 2023, and it makes sense the automaker would leverage the existing Bolt to achieve this goal. Apparently, GM has been mulling over the possibility of a new vehicle named the Bolt EUV. GM filed a trademark application for “Bolt EUV” on April 9, […]

The post GM Files Trademark for Bolt EUV, Hinting at Possible New Crossover appeared first on Motortrend.

The 8 Coolest Electric Vehicles at the 2019 New York Auto Show

For many automakers, the 2019 New York auto show was a major event. Among others, Toyota showed off the new Highlander, Mercedes introduced the redesigned GLS, and Subaru finally revealed the next-generation Outback. But if you’re interested in cars that are a little less mainstream, perhaps even futuristic, don’t worry. There were plenty of electric […]

The post The 8 Coolest Electric Vehicles at the 2019 New York Auto Show appeared first on Motortrend.

 

Latest ADM Activity - Click "More" at bottom!

Michael Dearing posted blog posts
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Top-Ranked Software Providers at Online Casino Box at London

April 20, 2019 from 6pm to 7pm
At https://onlinecasinobox.net, you will be impressed with a huge list of favorite software developers which offer high-quality slots, roulette, poker, blackjack, craps, and…See More
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How to Increase Your Car's Lifespan

You can potentially save yourself a lot of time, stress and money by finding ways to prolong the life of your car. By taking…See More
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Scot Eisenfelder posted a blog post

3 Innovative Recall Tactics

Many dealers struggle with getting customers to bring their vehicles in to take care of recall issues. The fact that the…See More
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What are the Odds?

On any given day, weathercasters in our area predict a 20% chance of rain. It’s a safe bet with a one in five chance of…See More
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Cynthia Madison posted a blog post

The auto industry makes efforts to keep the planet green

For many years, the auto industry was one of the greatest enemies of the planet. Elon Musk and other leaders in the automotive industries have brought changes to the way it is perceived. They are dedicated to transforming the cars’ market into an…See More
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Bill Wittenmyer posted a video

Freebie Friday: How to Combat Flat Vehicle Sales

Bill Wittenmyer explains why dealerships shouldn't be afraid of slowing vehicles sales and the actions they can take to remedy that in this episode of Freebi...
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Profit By Action Quick Tip: Prospecting

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ADM Blog Posts

Buy Salvage Cars to Rebuild and Save Thousands of Dollars

Posted by Mark Drouser on April 5, 2019 at 10:00pm 1 Comment

Salvage cars, what are they? Many people have the wrong idea about salvaged cars as they are viewed as being merely junk.

While salvaged cars don't have the best reputation by many, understanding how they get the salvage title may change your mind. Many people buy…

Continue

The Single Most Important Digital Retail Metric Is Also The Most Ignored

Posted by Michia Rohrssen on April 8, 2019 at 7:00am 0 Comments

For dealers, the digital retail space is filled with more hype than ever. Digital retail companies promise a future with increased conversion rates, higher gross margins, and better customer experience to boot.



And the truth is…it works! Digital…

Continue

First Time Vs. Repeat Buyer: The True Path To Profitability

Posted by Doug Van Sach on April 10, 2019 at 5:30pm 0 Comments

Every day, dealers are faced with multiple decisions about various facets of their business. Among them: constantly trying to decide if they should invest in buying leads to conquest more consumers or if they should spend more to retain existing customers.

At the…

Continue

Attention Florida and New York Dealers: Your Website could be at Risk!

Posted by Ed Barton on April 5, 2019 at 7:30am 0 Comments

In this blog I’d like to talk a little bit about American with Disabilities Act (ADA) accessibility and your websites, quickly covering some emerging issues and simple corrective actions you can take.

If you are an auto dealer in Florida or New York,…

Continue

Customer Loyalty: Playing the Long Game

Posted by Courtney Evans on April 5, 2019 at 6:00am 0 Comments

How long does it take to build customer loyalty? It might start with a great sales experience, but if a customer feels like they've been taken advantage of in the sales process, it will be hard convincing them to come back for service. True customer loyalty is built over a period of…

Continue

7 Seismic Shifts Coming to Automotive CRM

Posted by Todd Smith on April 5, 2019 at 6:00am 2 Comments

We live in a world where new technology swirls around us at a relentless and often dizzying pace, yet as we look closer inside the automotive industry and one particular area - the CRM - the winds are very calm, and the marketplace solutions aren’t keeping pace with innovation outside of the…

Continue

Social Media Transformation

Posted by Jim Flint on April 5, 2019 at 6:00am 1 Comment

There are three huge ways to transform the Social Media at your Dealership

 

Tell Your Story

Telling your Digital Story is a huge step in the right direction. In the most recent quarterly conference call, Facebook CEO Mark…

Continue

How To Speed Up Service Transaction Time

Posted by Dean Martin on April 4, 2019 at 6:30am 0 Comments

When you buy something online, checkout can take mere seconds. And chances are good that your credit card was saved from previous transactions, meaning you just have to click the checkout button and your…

Continue

How are Women’s Brains Wired?

Posted by Anne Fleming on April 3, 2019 at 1:00pm 0 Comments

What Customers are Thinking in YOUR Dealership

When a woman shops at your dealership, do you know what she is thinking? Do you know what is important to her?

While that may seem impossible,…

Continue

Expand Service Department Reach & Volume with Customer Convenience, Transparency & Feedback

Posted by Ujj Nath on April 3, 2019 at 7:00am 0 Comments

Many businesses focus on improving customer convenience as a means to expand their reach and volume of commerce. It’s not just Internet companies such as Amazon, but some of the most substantial brick and mortar chains, including Wal-Mart, Costco, Best Buy, Office Depot and several major grocery store chains.…

Continue

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ADM Forum

Best VPN

Started by Christie in Uncategorized or Does Not Fit Into Any Pre-Defined Category. Last reply by ted malkovich on Monday. 2 Replies

can any help me that which are Best and Fastest VPNs best who also accept PayPal service, someone recommended this list, I find it quite information but still looking more information.Continue

Should I go on a desert safari in Dubai?

Started by Tania Shaikh in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic on Monday. 0 Replies

Yes, if your Dubai trip wont last for more than a week, it is highly recommended that you take a day out for enjoying a desert safari in Dubai. You can take part in activities such as heart racing and adrenaline pumping dune bashing to competitive quad racing in the desert. If you want something unique, go for sandboarding and you won’t be disappointed. As the night falls, desert becomes much…Continue

Study Of 1000+ Car Dealers Raises Concerns About Industry’s Lead Handling Issues

Started by Kendra Masters in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers Apr 9. 0 Replies

Opportunity Max, a Maritz Company, recently completed a program with a major OEM. As part of the program, 1,037 assessments were run on dealerships to identify holes in their lead handling processes.The results were very telling, and point to bigger concerns with the industry as a whole.66% of Dealers Received Failing MarksUtilizing our Customer Engagement Analyses – which seek to reveal gaps in lead handling and customer…Continue

Tags: conversion, email, management, lead, dealership

Grammarly Content Writing Tool for ADM Members

Started by Ralph Paglia in TOOLS, FILES and TEMPLATE RESOURCES - Share Your Files, Apps, Spreadsheets, Email Templates, Phone Scripts, Letters, Tracking Tools, Links, etc.. Last reply by Andrew Qrueed Apr 8. 3 Replies

Michael from Grammarly writes: "I came across your article on automotivedigitalmarketing.com and I was excited to see that you mentioned Grammarly as a helpful writing tool. Awesome!"  Michael has provided our members with a link to a free version of Grammarly... Here…Continue

Tags: ADM, Members, Tool, Writing, Content

Main SEO Trends 2019

Started by Kevin Lewis in SEARCH ENGINE MARKETING (SEM) - Includes Organic Optimization (SEO) and Search Engine Advertising (SEA) Strategies, Tactics and Best Practices. Last reply by John Aeliya Apr 1. 4 Replies

To drive more traffic to your car dealer website, you need to be aware of all the Google updates and trends because Google is the most popular search engine today. Here is the list of the main SEO Trends 2019 compared to trends of 2017. You can see that even after so many updates, the main trends remained of the same importance.Optimization for Mobile DevicesVoice Search OptimizationDense Content…Continue

Tags: 2019, Trends, Trends, Optimization, SEO

Which e-commerce platform should I join?

Started by Camden Jones in Uncategorized or Does Not Fit Into Any Pre-Defined Category. Last reply by John Aeliya Mar 29. 4 Replies

Hi. I'm a newbie in e-commerce. I want to try to open an online store, but I don't know what to begin. I search and find out some platforms. Big ones are  Shopify, WooCommerce, and BigCommerce. Which should I choose to start? Is there anyone selling on these platforms? Please help!Continue

What is better--written content or animated videos?

Started by Livina Moris in VIDEO - Multimedia and Video Marketing Related Discussions, including Video SEO, YouTube, Video Email, etc.. Last reply by John Aeliya Mar 27. 1 Reply

Managing a business that is continuously growing and bringing in more and more traffic is not an easy task. The type of content used here plays a vital role in making the website more effective. A business person must be aware of the trending content which is both engaging and eye-catching for the audience. In simple words, it matters whether your content has pictures or voice tones or it is based entirely on pictures or videos makes a great difference.Where blogging for written content also…Continue

Tags: designer, animator, videos, animations

Fastest VPN Service Providers List

Started by Christie in Uncategorized or Does Not Fit Into Any Pre-Defined Category Mar 22. 0 Replies

can any help me that which are Best and Fastest VPNs best who also accept PayPal service, someone recommended this list, I find it quite information but still looking more information.Continue

Most Popular Automotive Marketing Posts of the Past Month 

1 Best VPN

Best VPN

Posted by Christie on March 22, 2019

2 Buy Salvage Cars to Rebuild and Save Thousands of Dollars

Buy Salvage Cars to Rebuild and Save Thousands of Dollars

Added by Mark Drouser on April 7, 2019

3 To Script or Not to Script? That Is the Question

To Script or Not to Script? That Is the Question

Added by Timmy D. James on April 17, 2019

4 7 Seismic Shifts Coming to Automotive CRM

7 Seismic Shifts Coming to Automotive CRM

Added by Todd Smith on April 4, 2019

5 Social Media Transformation

Social Media Transformation

Added by Jim Flint on April 4, 2019

6 Grammarly Content Writing Tool for ADM Members

Grammarly Content Writing Tool for ADM Members

Posted by Ralph Paglia on September 23, 2018

7 The Best College Essay Examples

The Best College Essay Examples

Added by Elizabeth Hurst on February 26, 2019

8 What is better--written content or animated videos?

What is better--written content or animated videos?

Posted by Livina Moris on March 19, 2019

9 Which e-commerce platform should I join?

Which e-commerce platform should I join?

Posted by Camden Jones on November 2, 2018

10 SHIH TSU car reg

SHIH TSU car reg

Added by Martyn Davies on February 21, 2019

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Automotive Marketing and Advertising Articles by AutoBlog

Craiglist to end free car listings

Filed under: ,

The $5 fee for by-owner vehicles matches the charge for dealer listings.

Continue reading Craiglist to end free car listings

Craiglist to end free car listings originally appeared on Autoblog on Fri, 12 Apr 2019 14:45:00 EDT. Please see our terms for use of feeds.

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Posted by Christie on March 22, 2019

Automotive Marketing News

Audi joins forces with Marvel Studios' 'Avengers: Endgame' in new ad campaign

Audi's hopes the Marvel collaboration will boost audience engagement and socialize the Audi e-tron crossover.

J. D. Power Online Automotive Review Articles on Internet Sales and Management Research and Insights for Car Dealers, Internet Sales Managers and OEM Executives

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