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PLEASE NOTE: The acronym “ADM” on this website stands for Automotive Digital Marketing. Automotive Digital Marketing is in no way associated with Archer-Daniels-Midland Company. Use of the "ADM" abbreviation on this site refers to the "Automotive Digital Marketing" registered trademark of Automotive Media Partners, LLC

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Ralph Paglia
Editor-in-Chief

Arnold Tijerina
Editor, Content Marketing 

Dan Weik
Editor, Reputation Management 

Tom Gorham
Editor, From The Trenches

Richard Bustillo
Editor, GM's Perspective

Ken Beam
Editor, Vehicle Presentation Videos

Manny Luna
Editor, Video SEO

Timothy Martell
Editor, Content Marketing


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MS16-029: Description of the security update for Outlook 2016: March 8, 2016

Describes a security update that fixes vulnerabilities in Microsoft Office. The most severe of these vulnerabilities could allow remote code execution if a user opens a specially crafted Microsoft Office file.

January 7, 2020, update for Outlook 2016 (KB4484212)

January 7, 2020, update for Outlook 2016 (KB4484212)

NSPI connection to a Windows-based domain controller causes MAPI client applications to fail and returns a "MAPI_E_LOGON_FAILED" error message

Discusses that NSPI connection to a Windows-based domain controller causes MAPI client applications to fail and returns a "MAPI_E_LOGON_FAILED" error message. Provides a resolution.

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Most Popular Automotive Marketing Photo of Past 30 Days

"How to always treat Customers 101"

by Ken Beam "Always treat people the way that you would want to be treated...... because in the end, when they reflect back on the experience,.... I assure you, they will always remember their Smythe Volvo Experience." *Congratulations to the Raiola Family as they take delivery of their 2020 Volvo XC40 at Smythe Volvo in Summit during our Sweden`s Greetings Sales Event! *The end-of-the-Year is near & the Deals are outstanding! *Email me at kbeam@smythevolvo.com or call/text my cell at 908-310-0958 & I`ll be more than happy to assist you! I am your Volvo Guy. Thanks! Ken Beam #volvo #volvocars #smythevolvo #summitnj #easthanovernj #bridgewaternj #edisonnj #nj #newjersey #kenbeam #volvogroup #automotivesales #customerfocus #customersatisfaction #relationshipmarketing #highlyeffectivemarketing #contentmarketingstrategy #digitalmarketing #digitalinnovation

Always do the right thing by your Customers. That`s Integrity.

by Ken Beam When you think about it, the corner stone of keeping promises is integrity. We keep promises to people we care about not because it will be good publicity, or because it’s profitable. We keep promises because it’s the right thing to do. Being a good friend takes work, and so does being an honorable business. When you care about your customers enough to be attentive to their needs, keep your word, you can turn patrons into friends in a meaningful way that goes well beyond strategic marketing. It`s called relationship-selling. And that is truly the aspect that must be reflected towards every customer. I make it a point that my customers always have a truly exceptional experience.........the Smythe Volvo Experience. Merry Christmas everyone! Ken- #volvo #volvocars #smythevolvo #summitnj #easthanovernj #bridgewaternj #edisonnj #nj #newjersey #kenbeam #volvogroup #automotivesales #customerfocus #customersatisfaction #relationshipmarketing #highlyeffectivemarketing #contentmarketingstrategy #digitalmarketing #digitalinnovation

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by Chris Stinson

za_week6

by Willow Adams some of the insights from my client's website

 

Latest ADM Activity - Click "More" at bottom!

Jim Flint posted a blog post

Chasing Your Tail or Serve, Serve, Serve the Customer

As we chase customers, we are starting to chase our tails.Not smarter than the average pup or kitten that wants to catch up…See More
18 hours ago
Jim Flint posted blog posts
yesterday

Vendor
Rosie Joy posted a blog post

3 fabulous guidelines to help you obtain a great auto loan NYC

Success is defined differently by different people. To some, success is having a flourishing career, money in your pocket, a place to call home and to the car of your dreams. In order to obtain the car of your dreams, you need to be able to afford…See More
yesterday
Michael Dearing posted a blog post

Things To Know About for Auto Transportation

Thanks to the exposure of the internet the auto transport industry has grown a lot over the years. These days you can buy a car from about anywhere in the world, and it’ll be shipped right to you. Car dealerships big and small, sell cars online, as…See More
Thursday
John Sternal posted a blog post

Auto Loan Originations Observations From Equifax

Key Insights and Data:Auto Loan Originations ObservationsOriginations through September 2019 reported as of November 201918.8 million auto loans, totaling $442.5 billion, have been originated year-to-date. This is a 0.5% increase in accounts and a…See More
Tuesday
Eliana Raggio liked Eliana Raggio's event FREE WEBINAR: 10 Easy Ways to Use Video to Promote Your Dealership
Tuesday
Eliana Raggio posted events
Tuesday
Eliana Raggio liked Eliana Raggio's event FREE WEBINAR: Creating a Better Dealership Experience for All
Tuesday
Eliana Raggio liked Eliana Raggio's event FREE WEBINAR: Tips Straight from Google About Its New Automotive Dealer Guidebook 2.0!
Tuesday
Jim Flint posted a blog post
Tuesday
Pankaj Sharma posted a blog post

How a Reverse Camera Installation Can Benefit Your Boat

While sailing through pristine water or while tugging your boat on land, you can encounter any number of mishaps anytime. An unexpected wave or a bump to another vehicle can damage your boat and result in costly repairs. A reverse camera or backup…See More
Sunday
Chris Younggren posted a discussion

Why car dealerships are good for society?

I am doing a project on positive dealership stories so I typed, "why car dealerships are good for society" into the Youtube search, the only positive message I could find was footage from an award banquet!! It's the same story on Google search. Sad…See More
Jan 11
Mike theCarGuy Correra posted videos
Jan 10
Scot Eisenfelder posted a video

The True Measurement of CSI

Scot Eisenfelder explains how dealers can determine if their customers are truly satisfied, rather than just relying on CSI scores.
Jan 10
Jim Flint posted a blog post

Welcome Center vs Detention Center : Dealer Websites

Here’s the challenge. Is your website a Welcome Center or a Detention Center?My reasoned hypothesis – unless you’ve done a…See More
Jan 10
Jim Flint posted blog posts
Jan 9
Jim Flint's 2 blog posts were featured
Jan 8
Michael Trasatti's blog post was featured
Jan 8
Ed Barton's blog post was featured

How You Make Them Feel *IS* the Product

Technology companies often focus on their products and leave service levels far behind. They rely on shiny objects and…See More
Jan 8
Ralph Paglia posted a blog post

Cancer Death Rate Drops by Largest Amount on Record

Cancer Death Rate Drops by Largest Amount on RecordAmerican Cancer Society says advances in…See More
Jan 8

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ADM Blog Posts

How To Further Engage Consumers With Advertising On YouTube

Posted by Jim Flint on January 7, 2020 at 7:05am 0 Comments

Are your YouTube leads turning into sales? I break down how to further engage with consumers through YouTube.
#localsearchgroup #youtubeleads #youtube #garyveechallenge #automotiveretailing #dealerships 

DealerBuilt Appoints Jonathan Burr as Chief Information Officer

Posted by Michael Trasatti on January 7, 2020 at 6:57am 0 Comments

Grapevine, Texas, January 7, 2019 -- DealerBuilt, an enterprise Dealer Management System (DMS) for automobile…

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How You Make Them Feel *IS* the Product

Posted by Ed Barton on January 6, 2020 at 6:12am 0 Comments

Technology companies often focus on their products and leave service levels far behind. They rely on shiny objects and whiz-bang features to sell products. Companies that lead with technology often forget that the result of a customer interaction isn’t the technology – it’s how the customer feels using the technology. At fusionZONE, we strive to be…

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Change The Stories That You Tell In 2020

Posted by Jim Flint on January 3, 2020 at 7:07am 0 Comments

Will you keep your promises in 2020? Listen to the video as I discuss how to change the stories you tell for the coming year.

How to Win Cash Buyers’ Elusive Loyalty

Posted by Doug Van Sach on December 20, 2019 at 7:02am 0 Comments

Cash buyers are an important but often overlooked segment of customers who pose a significant risk to auto dealers and manufacturers if left unmanaged. In the first half of 2019, customers who purchased vehicles with cash accounted for 24% of all new vehicle sales. For some luxury brands, cash buyers are even more important since they can represent close to…

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2020 Steps to the Sale

Posted by Jim Flint on December 20, 2019 at 7:08am 0 Comments

As we close out the calendar and any given month, the steps to a sale continue to evolve. Here are 3 things that will be key to taking your dealership to the next level next month:

  1. The Age of Operational Advertising is here. What’s your modern brand promise? What are you willing to commit to…

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Beyond the ORP: Creating a Single, Cohesive Marketing Strategy

Posted by Courtney Evans on December 27, 2019 at 6:58am 0 Comments

Owner retention programs (ORPs) are one of the most used marketing tools and have been used by dealerships for many years. However, most ORPs are run in a silo, separate from the rest of the dealership’s marketing strategy.

 

This practice results in an inconsistent, less than optimal experience for dealership customers. The way it currently…

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Flick Fusion Introduces Dynamic Marketing Videos (DMVs) for Auto Dealers

Posted by Timmy D. James on December 2, 2019 at 8:30am 0 Comments

New platform offers cost-effective, fast solution for creating

videos that promote
auto manufacturers’ incentives

Urbandale,…

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Why car dealerships are good for society?

Started by Chris Younggren in Uncategorized or Does Not Fit Into Any Pre-Defined Category Jan 11. 0 Replies

I am doing a project on positive dealership stories so I typed, "why car dealerships are good for society" into the Youtube search, the only positive message I could find was footage from an award banquet!! It's the same story on Google search. Sad because dealers add millions of dollars in property taxes and jobs for our society. I understand there are very "bad" dealer operators, but mind you, didn't ask Youtube or Google for dealer scams or fraud stories.That being said, I would love to hear…Continue

How about a Thank You Video via Texting? Very effective.

Started by Ken Beam in VIDEO - Multimedia and Video Marketing Related Discussions, including Video SEO, YouTube, Video Email, etc. Nov 17, 2019. 0 Replies

So imagine you stopped by a dealership last night & the next morning you received this nice, short Thank You Video via Text on your phone. I do believe this will indeed add a little "Wow" factor to the equation....... don`t you? Ken-*by the way....they came back & bought the truck after I sent this.#highlyeffectivemarketing #GuerrillaMarketing101 #KenBeam Continue

Tags: kenbeam, walkaroundvideos, vehiclepresentationvideos

Electric Vehicle is the Future

Started by Dwayne Jhonson in AUTO INDUSTRY NEWS - Discussions about Auto Industry, including dealerships, car companies and government, but not about suppliers (see cetegory) Aug 29, 2019. 0 Replies

What is Electric Vehicle?An electric vehicle, which is also known as an EV, is a vehicle that uses more than one electric motors or traction motors for propulsion. An electric vehicle can be powered through a collector system by electricity from off-vehicle sources or can be self-contained as well. Electrical vehicles are self-contained through electric generators (to convert fuel to electricity), solar panels or a battery. Types of electric vehicles include passenger cars (PC) as well as…Continue

Tags: Future, EV, Market, Vehicle, Electric

Email marketing

Started by Andrew Qrueed in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic Aug 26, 2019. 0 Replies

How often did you come across the fact that SMS or email was effective? I am sure very often. I want to offer you an excellent service, I will not persuade you and tell you about the pros and cons (I'm not a marketer), but visit atompark.com and I think you You will find many advantages, and the support service can solve many of your problems associated with this. Start here and read more.Continue

5 Ideas for car dealers FB page

Started by Kevin Lewis in SOCIAL MEDIA MARKETING - REPUTATION MANAGEMENT - Using Social Media to Promote and Engage, Customer Reviews, Dealer Ratings, User Generated Content (UGC) Aug 6, 2019. 0 Replies

If you want to promote your inventory using Facebook, do it on  for car dealers or add a Shop section to your Facebook business page and list your vehicles there.Content is an integral part of Facebook business page. So here are 5 great Facebook post ideas for car dealers:1. Industry news, controversial topics, traffic & travel news2. New model releases/arrival3. Meet…Continue

Tags: smm, seo, marketing, facebook

Vehicle Subscriptions: How Many Consumers Are Yet Aware?

Started by Ralph Paglia in FINANCE and INSURANCE - Financial Services, Credit Issues, Using Financing variations to sell cars, the F+I Department, etc.. Last reply by Jonathon Coleman Jul 31, 2019. 1 Reply

Netflix for Cars?Most Consumers Unaware of SubscriptionsWith the growing availability of subscriptions for new and used vehicles in the auto industry, Autolist.com wanted to see how aware consumers are of this new ownership model... As it turns out, not very many at all! According to an Autolist survey of 1,428 current car shoppers, 70 percent of consumers have no idea that automakers…Continue

Tags: Unaware, of, Subscriptions, Consumers, Most

Most Popular Automotive Marketing Posts of the Past Month 

1 Chasing Your Tail or Serve, Serve, Serve the Customer

Chasing Your Tail or Serve, Serve, Serve the Customer

Added by Jim Flint on January 17, 2020

2 Why Your Clients And Culture Matter

Why Your Clients And Culture Matter

Added by Jim Flint on January 16, 2020

3 Things To Know About for Auto Transportation

Things To Know About for Auto Transportation

Added by Michael Dearing on January 15, 2020

4 3 fabulous guidelines to help you obtain a great auto loan NYC

3 fabulous guidelines to help you obtain a great auto loan NYC

Added by Rosie Joy on January 16, 2020

5 The Automotive Advertising Podcast: Episode 14 - Social Media

The Automotive Advertising Podcast: Episode 14 - Social Media

Added by Jim Flint on January 15, 2020

6 The Biggest Problem With Car Retailers Websites.

The Biggest Problem With Car Retailers Websites.

Added by Jim Flint on January 14, 2020

7 Auto Loan Originations Observations From Equifax

Auto Loan Originations Observations From Equifax

Added by John Sternal on January 14, 2020

8 FREE WEBINAR: 10 Easy Ways to Use Video to Promote Your Dealership

FREE WEBINAR: 10 Easy Ways to Use Video to Promote Your Dealership

January 23, 2020 from 12pm to 1pm at https://digitalairstrike.com/10-easy-ways-to-use-video-to-promote-your-dealership

Organized By: Eliana Raggio

9 How a Reverse Camera Installation Can Benefit Your Boat

How a Reverse Camera Installation Can Benefit Your Boat

Added by Pankaj Sharma on January 12, 2020

10 FREE WEBINAR: Tips Straight from Google About Its New Automotive Dealer Guidebook 2.0!

FREE WEBINAR: Tips Straight from Google About Its New Automotive Dealer Guidebook 2.0!

February 21, 2020 from 12pm to 1pm at https://digitalairstrike.com/Tips-Straight-From-Google-New-Automotive-Dealer-Guidebook

Organized By: Eliana Raggio

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ADM Events Posted for Automotive Marketing and Sales Professionals

FREE WEBINAR: 10 Easy Ways to Use Video to Promote Your Dealership

72% of consumers prefer learning about a product or service through video, so adding video to your social sites, customer communication, even your Google search results is an easy way to better engage consumers and convert them into customers.

Check out our free webinar to learn 10 easy ways to use video to promote your dealership!

PRESENTER: PETER ORLANDO, General Manager of Customer Experience Solutions at Digital Air Strike. Pete is a…



Time:January 23, 2020 from 12pm to 1pm
Location:https://digitalairstrike.com/10-easy-ways-to-use-video-to-promote-your-dealership
Website or Map:https://digitalairstrike.com/…
Export to Outlook or iCal (.ics)

FREE WEBINAR: Creating a Better Dealership Experience for All

The one thing all car buyers and service customers have in common is that they hate waiting. Much of that wait comes during the uncomfortable-time-for-most of negotiating pricing and finding out what interest rate they qualify for. So how can dealerships make the buying experience better for all customers – not just those with perfect credit?

Find out how dealerships are doing just that by creating buying centers, using credit reading software that understands not…



Time:January 30, 2020 from 12pm to 1pm
Location:https://digitalairstrike.com/Creating-a-Better-Dealership-Experience-for-All
Website or Map:https://digitalairstrike.com/…
Export to Outlook or iCal (.ics)

FREE WEBINAR: Tips Straight from Google About Its New Automotive Dealer Guidebook 2.0!

Google just launched its Dealer Guidebook 2.0!

It’s being unveiled at NADA 2020 in Las Vegas and shared with our viewers.

In this jaw-dropping 1 hour webinar, Kelly McNearney, Senior Automotive Retail Strategist from Google, will discuss this highly-anticipated Google release. Google Dealer Guidebook 2.0 is an evolution of Google's instruction manual for dealers and will show you exactly how to drive more profit from Google. It shows…



Time:February 21, 2020 from 12pm to 1pm
Location:https://digitalairstrike.com/Tips-Straight-From-Google-New-Automotive-Dealer-Guidebook
Website or Map:https://digitalairstrike.com/…
Export to Outlook or iCal (.ics)

Buying A Used Car: Your Complete Guide

Purchasing a used car from a dealer or a private individual can sometimes be a hectic task. The following are tips and advice on how you can acquire a second-hand car of your dreams. This comprehensive used car-buying guide is to guide you in the stressful task, of buying used car from both thee dealers and private individuals.

When purchasing used cars Colorado springs, always scout for those cars that…



Time:January 17, 2020 to January 18, 2020
Location:Colorado
Website or Map:https://www.springsautosearch…
Export to Outlook or iCal (.ics)

 
 
 

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ADM Professional Community Founder Dedication Message

Created by Ralph Paglia Dec 18, 2012 at 1:20am. Last updated by Ralph Paglia Dec 20, 2012.

How To Get YOUR Video Featured

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Automotive Marketing News

Snapchat ads get young buyers' attention

In one example, a California dealership spent just $700 on Snapchat filters during a local surfing contest that drew 200,000 views.

2020 Detroit auto show adds European supercar festival called Motor Bella

Motor Bella will feature Italian and British supercars, provided by global auto companies, local dealers and car clubs.

Malware disrupts services for marketing company AutoWeb

The company, formerly known as Autobytel, said in a filing that it hired third-party consultants and forensic experts to assist in restoring systems and investigating the incident.

Millennials could end up being a boon to the U.S. auto market

By 2025, there will likely be a record 245 million licensed drivers in the U.S. That could result in an extra 3 million vehicle sales a year.

Hyundai teases Boston-centric Super Bowl ad

The spot for the 2020 Sonata will feature actors Rachel Dratch, Chris Evans and John Krasinski, plus Red Sox legend David Ortiz.

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