Automotive Digital Marketing

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Automotive Marketing Professional Community (ADMPC) for Car Dealers

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Automotive Marketing Community

PLEASE NOTE: The acronym “ADM” on this website stands for Automotive Digital Marketing. Automotive Digital Marketing is in no way associated with Archer-Daniels-Midland Company. Use of the "ADM" abbreviation on this site refers to the "Automotive Digital Marketing" registered trademark of Automotive Media Partners, LLC

Automotive Digital Marketing

Professional Community

AutoDigitalMarketing@Gmail.com

1901 Rio Canyon Ct.
Las Vegas, NV 89128

505-301-6369

Ralph Paglia
Editor-in-Chief

Arnold Tijerina
Editor, Content Marketing 

Dan Weik
Editor, Reputation Management 

Tom Gorham
Editor, From The Trenches

Richard Bustillo
Editor, GM's Perspective

Ken Beam
Editor, Vehicle Presentation Videos

Manny Luna
Editor, Video SEO

Timothy Martell
Editor, Content Marketing


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ADMPC is the acronym for "Automotive Digital Marketing Professional Community"

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5 Most Popular Automotive Marketing Videos of Past 30 Days

3. Untitled

Added by Simon Morris on June 14, 2019

5. Paul Potratz of Potratz

Added by Cory Mosley on June 13, 2019

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Most Popular Automotive Marketing Photo of Past 30 Days

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by Willow Adams some of the insights from my client's website

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by Willow Adams some of the insights from my client's website

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by Martyn Davies

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by Martyn Davies

 

Latest ADM Activity - Click "More" at bottom!

jon nigbor posted a blog post

Increase Digital Conversions with this Proven Strategy

What would you do to massively increase your conversion rates? What would you invest in a strategy that boosted social media engagement, drastically improved your Search Engine Rankings, and substantially increased customer acquisition and…See More
1 hour ago
Dan Beres posted a blog post

Is Ridesharing Always Safe? Hail NO!

Drivers participating in the nation's most extensive ridesharing services are all independent contractors and, as such, are…See More
2 hours ago
Bill Wittenmyer posted a video

Witt's Wise Words: The Importance of Being Prepared

In this episode of Witt's Wise Words, Bill Wittenmyer shares why being prepared is vital to success.
3 hours ago

Agency
Jack White liked Jack White's blog post Benefits of IVR for Your Dealership Business
7 hours ago

Agency
Jack White posted a blog post

Benefits of IVR for Your Dealership Business

Interactive voice response (IVR) has been in use ever since the 1970s. It’s one of the rare technologies that are still functional and able to aid businesses. IVR is popular in call centers of car dealerships as it increases productivity and…See More
7 hours ago
Simon Morris posted a blog post

Picking the Right Motorcycle Tyre's for My Bike

Bike tire makes are plentiful nowadays. You much more identified makers are Dunlop, Bridgestone, Pirelli, Michelin, and also Metzeler. All of these tops of the line companies make outstanding tires. You will certainly find different people speak…See More
Saturday
Bill Wittenmyer posted a video

Freebie Friday: Nurturing vs Closing

Bill Wittenmyer shares the difference between nurturing and closing in this episode of Freebie Friday.
Friday
Scot Eisenfelder posted a video

Why People Defect in Service

CEO & Executive Chairman Scot Eisenfelder explains why customers defect in service in this video blog.
Friday
Cory Mosley posted videos
Friday
Jim Flint posted a blog post

Now Part of a Now Business

Jim Flint explains how Local Search Group got its start in terms of being the "Now" Part of the "Now" Business that Automotive Sales and Marketing represent.See More
Friday
All Used Car Sales liked All Used Car Sales's blog post FASTEST SUV IN THE WORLD
Friday
All Used Car Sales posted blog posts
Friday
Michael Trasatti posted a video

Don't Let Customers Get Lost

DealerBuilt CEO Mike Trasatti explains why dealers need to ensure that customers aren't in the dark when things go wrong. DealerBuilt’s mission is to make a ...
Thursday
Stephen Coambes posted a blog post

Finding – And Keeping – Better Techs

With the auto industry facing a shortage of technicians, it’s important to do what we can to attract young technicians and…See More
Thursday
Cory Mosley posted a video

Jeff Clark of SOCIALDEALER

One of the first guys to raise his hand and support me back in 2005 when we started our 1-day workshop The Online Sales Success Workshop was Jeffery Clark, s...
Wednesday
Zoe Sewell posted a blog post

Basics of Car Service

Maintaining your car is a crucial aspect that every car owner must follow religiously to increase the life of their car and have it work properly and look good. The key to keeping your car in a good condition is to stick to the maintenance schedule…See More
Wednesday
Jim Flint posted a blog post

Shopper Beware: How Big Data Moves Buyer Beware Down Funnel

Both Grant Cardone’s book, “Sell or Be Sold” and Daniel Pink’s book, “To Sell is Human” remind me of the idea that sharing…See More
Jun 11

Vendor
Subhodip Das shared their blog post on Facebook
Jun 10
jon nigbor's 2 blog posts were featured
Jun 10
Jim Flint's blog post was featured

Three Pillars: Speed / Driven / Value

Jim Flint, CEO and Founder of Local Search Group, discusses the three pillars that his company focuses on to ensure the success of his organization for employees, clients, and their consumers. See More
Jun 10

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ADM Blog Posts

Don’t Waste Your Marketing Budget: Lessons from CUDL

Posted by jon nigbor on June 6, 2019 at 2:00pm 0 Comments

How CUDL Video Producer Shandin Fisher Saves Time and Money by Hiring an External Video Team

Credit Union Direct Lending, or CUDL, is a system developed by CU Direct to provide easy access to credit union financing for…

Continue

Three Pillars: Speed / Driven / Value

Posted by Jim Flint on June 7, 2019 at 6:00am 0 Comments


Jim Flint, CEO and Founder of Local Search Group, discusses the three pillars that his company focuses on to ensure the success of his organization for employees, clients, and their consumers. 

Why Your Marketing Goals are All Wrong

Posted by Courtney Evans on June 7, 2019 at 6:30am 0 Comments

Most people think about marketing as a way to generate immediate ROI.

For every email campaign sent out, we measure its success with metrics like open rates, click-through rates (CTRs), number of sales or ROs, or even dollars generated.

 

While it's important to expect…

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How to Turn Your Best Customers into Your Best Marketers

Posted by jon nigbor on June 10, 2019 at 8:00am 0 Comments

When you visit the BG Products website, you’ll read how they are the recognized global leader in transportation maintenance services and related industries, and how their products are sold through a close-knit global…

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The Great Race Against Time!

Posted by Dan Beres on May 16, 2019 at 7:00am 0 Comments

In today’s society, time is a precious commodity. So much so that consumers make their buying decisions based on how long it takes to complete the transaction. If you had the choice between a $20 oil change that would take 4 hours to complete, or a $30 oil change that would take 30 minutes, which would you choose?

For the automotive industry,…

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What Do Goldfish Have in Common With Marketing?

Posted by Jim Flint on May 17, 2019 at 10:30am 0 Comments

In this video blog, Jim Flint shares why time is important in capturing consumer attention.

Lookup and check Ford VIN Number

Posted by Michael Dearing on May 17, 2019 at 3:48pm 0 Comments

A vehicle identification number (VIN) is the 17-digit "name," made up of numbers and characters, that an automobile manufacturer assigns to an individual vehicle. Vehicle identification numbers can reveal many things about automobiles, including their airbag type, country of origin, engine size, model year, vehicle type, trim level and plant name. The…

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Want A 5-star CSI Rating? Demanding It Doesn’t Work. Earning It Does.

Posted by Stephen Coambes on May 16, 2019 at 7:48am 0 Comments

When my friend, Erica* took her vehicle to the dealer recently, the needed repairs were performed quickly and competently. Yet, when the CSI survey came, she rated her overall experience three stars: “just okay.” Why not five stars: “excellent”? Well, because frankly, they didn’t earn it. This was the result of a couple very significant––and…

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Can Amazon Reinvent the Traditional Store?

Posted by Michia Rohrssen on May 15, 2019 at 7:23am 0 Comments

It’s a well-known fact that Amazon is on a mission to reinvent the traditional brick-and-mortar store model. Until recently, they were mostly focused on dominating online sales. However, it is clear Amazon is now looking to expand its footprint to include offline sales. A great example is the…

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ADM Forum

Texting Program for media plus marketing

Started by jessica gillard in MOBILE MARKETING - Content and Apps for Mobile Web, Text Messaging (sms), Cell/Smart Phone and Tablet Apps, All Mobile Related. Last reply by Whering71 May 25. 1 Reply

Hey everyoneTexting programs are of great help to do mobile marketing and advertising in todays's world. Its so important for every business to do multi media marketing via mobile text services etc because its the best medium to reach out to the public. There are various mobile marketing agencies that are present, one of the best is media plus marketing, that ensures the best multi media solutions.Have a look at…Continue

Tags: promotion, mobile, company, marketing, multi-media

what is Self-help techniques for self-growth?

Started by Rob in DEALERSHIP MANAGEMENT, MONITORING and REPORTS - Achievements, Milestones, Sales Team and Organizational Leadership Topics, awards or achievements you and your team have earned May 17. 0 Replies

Here is some good news. It is possible to improve people’s lives by removing negative programs from their subconscious minds, which dictate their personality and lives.One very interesting technique that can help to achieve this, is listening to certain sounds and certain music that have the ability to break down negative subconscious material. This will gradually result in the improvement of behavior, the reduction of psychological and physical problems and the…Continue

Tags: skill, personal, growth, improvement, books

Grammarly Content Writing Tool for ADM Members

Started by Ralph Paglia in TOOLS, FILES and TEMPLATE RESOURCES - Share Your Files, Apps, Spreadsheets, Email Templates, Phone Scripts, Letters, Tracking Tools, Links, etc.. Last reply by Sxiphone Apr 27. 4 Replies

Michael from Grammarly writes: "I came across your article on automotivedigitalmarketing.com and I was excited to see that you mentioned Grammarly as a helpful writing tool. Awesome!"  Michael has provided our members with a link to a free version of Grammarly... Here…Continue

Tags: ADM, Members, Tool, Writing, Content

Best VPN

Started by Christie in Uncategorized or Does Not Fit Into Any Pre-Defined Category. Last reply by ted malkovich Apr 15. 2 Replies

can any help me that which are Best and Fastest VPNs best who also accept PayPal service, someone recommended this list, I find it quite information but still looking more information.Continue

Study Of 1000+ Car Dealers Raises Concerns About Industry’s Lead Handling Issues

Started by Kendra Masters in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers Apr 9. 0 Replies

Opportunity Max, a Maritz Company, recently completed a program with a major OEM. As part of the program, 1,037 assessments were run on dealerships to identify holes in their lead handling processes.The results were very telling, and point to bigger concerns with the industry as a whole.66% of Dealers Received Failing MarksUtilizing our Customer Engagement Analyses – which seek to reveal gaps in lead handling and customer…Continue

Tags: conversion, email, management, lead, dealership

Main SEO Trends 2019

Started by Kevin Lewis in SEARCH ENGINE MARKETING (SEM) - Includes Organic Optimization (SEO) and Search Engine Advertising (SEA) Strategies, Tactics and Best Practices. Last reply by John Aeliya Apr 1. 4 Replies

To drive more traffic to your car dealer website, you need to be aware of all the Google updates and trends because Google is the most popular search engine today. Here is the list of the main SEO Trends 2019 compared to trends of 2017. You can see that even after so many updates, the main trends remained of the same importance.Optimization for Mobile DevicesVoice Search OptimizationDense Content…Continue

Tags: 2019, Trends, Trends, Optimization, SEO

Which e-commerce platform should I join?

Started by Camden Jones in Uncategorized or Does Not Fit Into Any Pre-Defined Category. Last reply by John Aeliya Mar 29. 4 Replies

Hi. I'm a newbie in e-commerce. I want to try to open an online store, but I don't know what to begin. I search and find out some platforms. Big ones are  Shopify, WooCommerce, and BigCommerce. Which should I choose to start? Is there anyone selling on these platforms? Please help!Continue

What is better--written content or animated videos?

Started by Livina Moris in VIDEO - Multimedia and Video Marketing Related Discussions, including Video SEO, YouTube, Video Email, etc.. Last reply by John Aeliya Mar 27. 1 Reply

Managing a business that is continuously growing and bringing in more and more traffic is not an easy task. The type of content used here plays a vital role in making the website more effective. A business person must be aware of the trending content which is both engaging and eye-catching for the audience. In simple words, it matters whether your content has pictures or voice tones or it is based entirely on pictures or videos makes a great difference.Where blogging for written content also…Continue

Tags: designer, animator, videos, animations

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Automotive Marketing and Advertising Articles by AutoBlog

Craiglist to end free car listings

Filed under: ,

The $5 fee for by-owner vehicles matches the charge for dealer listings.

Continue reading Craiglist to end free car listings

Craiglist to end free car listings originally appeared on Autoblog on Fri, 12 Apr 2019 14:45:00 EDT. Please see our terms for use of feeds.

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ADM Professional Community Founder Dedication Message

Created by Ralph Paglia Dec 18, 2012 at 1:20am. Last updated by Ralph Paglia Dec 20, 2012.

How To Get YOUR Video Featured

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Automotive Marketing News

From service-related web pages to soft-sell videos, dealerships embrace new digital-marketing strategies

Service departments have an array of options for online marketing -- they include adding service content on the website, using text messaging for promotional offers, posting videos on YouTube and creating a dedicated Facebook page.

Promotional text messages boost service business, save dealers money by targeting likely customers

Dealership service departments are using text messages to get customers to opt in for access to coupons and other sales promotions.

Mail marriage: Dealer group melds digital, print service pitches

Cable Dahmer Automotive Group has shifted heavily into digital marketing, including for fixed operations. But it hasn't abandoned old-school marketing tools such as direct mail.

?Car Wars' study finds ongoing CUV push will squeeze profits

Product saturation within automakers' current and future crossover offerings is leading to increased competition and profitability levels at or below those of sedans, while also leaving dealers short of entry-level new vehicles to sell, according to the annual "Cars Wars" study.

VW takes ?progressive path? with highly idealistic ad campaign

VW set the stage for the highly idealistic campaign with an attention-grabbing spot that debuted last week featuring the Simon & Garfunkel classic “The Sound of Silence.” 

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