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PLEASE NOTE: The acronym “ADM” on this website stands for Automotive Digital Marketing. Automotive Digital Marketing is in no way associated with Archer-Daniels-Midland Company. Use of the "ADM" abbreviation on this site refers to the "Automotive Digital Marketing" registered trademark of Automotive Media Partners, LLC

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Ralph Paglia

Arnold Tijerina
Editor, Content Marketing 

Dan Weik
Editor, Reputation Management 

Tom Gorham
Editor, From The Trenches

Richard Bustillo
Editor, GM's Perspective

Ken Beam
Editor, Vehicle Presentation Videos

Manny Luna
Editor, Video SEO

Timothy Martell
Editor, Content Marketing

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ADMPC is the acronym for "Automotive Digital Marketing Professional Community"

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AN World Congress: Aston's Palmer on Independence, Brexit … and Bull (1/16/19)

AN World Congress: Aston's Palmer on independence, Brexit … and bull; Why Bentley is rehearsing; Toyota exec not expecting car resurgence | Why motorsports matter at Subaru

Hackett on Ford, VW: 'You Can’t Do This Alone'(1/15/19)

At Detroit show: Ford, VW to ally on pickups and vans, explore EVs, AVs; Hackett: 'You can’t do this alone'; Trump lauds VW's Tenn. factory plan; Sporty sedans from Nissan, Hyundai

At Detroit Show: China’s GAC Prepares for U.S. Takeoff (1/15/19)

At Detroit show: China’s GAC prepares for U.S. takeoff; A Kia made for rocks and mud; Lexus RC F power boost; Infiniti’s show goes on; Marchionne, Dauch headed to Hall of Fame

Why Ford’s Not Pulling the Plug on Europe (1/14/19)

At Detroit show: Toyota embraces ‘impractical’ with Supra; Ford’s most powerful pony; VW announces 2nd Tenn. plant, updates Passat; Coveted titles for Genesis, Hyundai, Ram

In Detroit: Cadillac Sees ‘Opportunity’ in XT6 (1/14/19)

In Detroit: Cadillac sees ‘opportunity’ in XT6; Peek at luxury EV; Ram 3500 HD goes for the cool factor; Taking the long view on driverless cars; Honda Civic rules in this key market.

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Theresa Delcas posted an event

My Assignment Services Launches Public Health Assignment Help as Its New Topic Vertical at Sydney, NSW, Australia

January 16, 2019 at 6pm to January 16, 2020 at 7pm
Posted on: January 16, 2019Christmas has come early for My Assignment Services as they decide to launch a new subject vertical known as the public health assignment help services.Public Health holds its concerns with the disciplined fields of…See More
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Rahul Paul posted blog posts
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Kent Charlie posted a blog post

Small Registration Number Plate for Motorbike: Legal or illegal?

Small number plates: legal or illegal? Is this question revolving around your mind day and night? Is your small sized number…See More
5 hours ago
John Tailor posted a blog post

Technological Breakthroughs That Help Better Driving

How many of us used to watch a James Bond movie, amazed at all the things his cars could do at the time? And how many of us thought such features would never be available to drivers around the world? Well, we were wrong, at least most of us.…See More
6 hours ago
Black Book posted a blog post

Broad Declines in the Market

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. …See More
21 hours ago
Jim Flint posted a blog post

Impression Share Bidding

Of all the recent changes made by Google, Impression Share bidding is one of my favorites. And its importance can’t be…See More
Brooke Chaplan posted a blog post

3 Disastrous Driving Situations to Prepare for This Winter

Accidents and vehicular mishaps can occur any time of year, but winter driving conditions may be much more dangerous in many instances. With this in mind, you understandably may…See More
Courtney Evans posted a blog post

5 Keys to Successful Social Ads Campaigns

When it comes to social media advertising, Facebook reigns supreme with Instagram a close second. These are ideal platforms…See More

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Can’t we all just get along?

Posted by Veronica Dunford on December 27, 2018 at 7:00am 0 Comments

In my experience, one of the top frustrations dealers have when choosing the best solutions from multiple vendors is how to get them to work well together.

The problem is, whether it’s a DMS; CRM; service lane tool; or any other significant technology available; not all work together in…


Why Marketing Professionals Need Professional Writers

Posted by Linda Grandes on December 27, 2018 at 5:30am 1 Comment

Professional writers will create incredible content for marketing professionals that will help them drive up sales and attract…



Posted by Jinjer Nallek on December 27, 2018 at 3:30am 0 Comments

Students these days are somewhat negligent of a very important skill: writing. In some cases, they have to pay the price dearly.

Acquiring knowledge seems to be a tedious process in many cases. And if you…


Facts About Essay Writing Service Revealed

Posted by Betty Cleghorn on December 27, 2018 at 12:00am 0 Comments

Writing service takes care of every single evaluation as a personal task.

The content material you see is the ultimate end result that arrives soon after diligent study, hearing…


The Growing Used Vehicle Market May Be Great for Consumers

Posted by Chris Miller on December 26, 2018 at 6:30am 0 Comments

According to a recent article in Automotive News, investors and car dealers have shifted their focus to the…


Why Shop Here? Your Culture Matters.

Posted by Anne Fleming on December 19, 2018 at 10:00am 0 Comments

Why Shop Here? Your Culture Matters.

When thinking about business operations, it’s common to examine sales strategies, customer service procedures, and customer experience. Less common is a review of dealership culture, which is the cornerstone that drives…


fusionZONE Releases Mobile Text Coupons for Sales & Service

Posted by Brett Sutherlin on December 20, 2018 at 7:00am 0 Comments

Auto Dealers Increase Service Leads Over 200%

With Mobile Text Coupons




Auto Dealership Buy/Sell Transactions Increase 20% YOY: 2018 Trending to be Most Active Buy/Sell Market on Record

Posted by Crystal Hartwell on December 21, 2018 at 12:30pm 0 Comments

2018 will be fifth consecutive year of over 200 buy/sells, according to The Blue Sky Report® released by Kerrigan Advisors; strong economy fuels robust market - sellers motivated by high valuations that may not last; increased consolidation, generational transfers and…


How the Best Auto Shop Owners Manage Their Garage and Personnel

Posted by Rachelle Wilber on December 19, 2018 at 7:29am 0 Comments

Some of the best garages are the ones that focus on customer service and employee development. There are other concerns that will crop up when it comes to managing your auto repair shop. Here are some of the methods that you can employ that will give you a leg up on your competition.

Establish Customer Friendly Hours

Having hours that…


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ADM Forum

Which e-commerce platform should I join?

Started by Camden Jones in Uncategorized or Does Not Fit Into Any Pre-Defined Category. Last reply by Michael robert Dec 31, 2018. 2 Replies

Hi. I'm a newbie in e-commerce. I want to try to open an online store, but I don't know what to begin. I search and find out some platforms. Big ones are  Shopify, WooCommerce, and BigCommerce. Which should I choose to start? Is there anyone selling on these platforms? Please help!Continue

Page Speed Insights Update: Will it affect car dealer websites?

Started by Kevin Lewis in SEARCH ENGINE MARKETING (SEM) - Includes Organic Optimization (SEO) and Search Engine Advertising (SEA) Strategies, Tactics and Best Practices Dec 27, 2018. 0 Replies

Speed is really important for car dealer websites. It affects both the user experience and your position in the search results (which is highly affected by user experience as well, so it’s either a virtuous or a vicious cycle, depending on your SEO efforts).Have your software provider heard of the recent Google PageSpeed update? Check your points here and if you're far from 90 or even 80,…Continue

Top 5 Best Ever Seen Cars in Dubai

Started by umairaslam in AUTO INDUSTRY NEWS - Discussions about Auto Industry, including dealerships, car companies and government, but not about suppliers (see cetegory) Dec 25, 2018. 0 Replies

It is very common for the people in Dubai to see the best and greatest cars ever in Dubai. It is a matter of routine to witness a Lamborghini hovering over the roads in Dubai. Dubai is fully heated up so car designed there as per the desire of the people by keeping the weather swings of the Dubai in mind. Dubai has offered people many vivacious cars to tackle the weather swings there especially in June and July in extreme hotness while in December or January in extreme coldness. People get the…Continue

Why is it important to differentiate between mobile and desktop in SEO?

Started by Susan Daigle in SEARCH ENGINE MARKETING (SEM) - Includes Organic Optimization (SEO) and Search Engine Advertising (SEA) Strategies, Tactics and Best Practices. Last reply by Samuel D. Darden Dec 23, 2018. 5 Replies

Distinguishing clearly between the mobile platform and the desktop platform is of paramount importance when it comes to search engine optimization. More specifically, mobile platform has not just influenced the way businesses used to represent themselves over the internet but, it has entirely changed the concept of online branding. Now SEO experts…Continue

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Grammarly Content Writing Tool for ADM Members

Started by Ralph Paglia in TOOLS, FILES and TEMPLATE RESOURCES - Share Your Files, Apps, Spreadsheets, Email Templates, Phone Scripts, Letters, Tracking Tools, Links, etc.. Last reply by Samuel D. Darden Dec 23, 2018. 2 Replies

Michael from Grammarly writes: "I came across your article on and I was excited to see that you mentioned Grammarly as a helpful writing tool. Awesome!"  Michael has provided our members with a link to a free version of Grammarly... Here…Continue

Tags: ADM, Members, Tool, Writing, Content


Started by Nathani Abhishek in HELP WANTED - Human Resources, Job Postings, Career Management, Recruiting and Hiring, Positions Sought, Pay Plans, Anything Hiring or Career Related. Last reply by Samuel D. Darden Dec 23, 2018. 2 Replies

We specialize in Bank Guarantee lease and sales, there are two types of bank guarantee which are Direct Bank Guarantee and Indirect Bank Guarantee. Its used as Bid Bond, Payment Guarantees, Letter of Indemnity,Guarantee Securing Credit Line, Advance Payment Guarantees, Performance Bond Guarantee E.T.C. Intermediaries/Consultants/Brokers are welcome to bring their clients and are 100% protected. In complete confidence, we will work together for the benefits of all parties involved.If Interested…Continue

Free Digital Analysis | $500 Off First Month | 30 Minutes of Your Time

Started by Dane Saville in DEALERSHIP TRAINING and CONSULTING SERVICES - In-Dealership Training, Web Learning Tools, Digital Marketing Consultants, BDC Installation Services, DVD Based Learning and Online Webinars Dec 6, 2018. 0 Replies

We are nearing the end of the year. It's decision-making time for 2019.Sign up here. Or continue reading for why I truly believe you should let us earn your trust.Our agency offers a free digital analysis. It takes 30 minutes of your time. The worst case scenario is that you have additional insights to help keep your current vendor accountable.Get insights on where you fall against our national…Continue


Started by Sekaran Chelliah Sebastian in HELP WANTED - Human Resources, Job Postings, Career Management, Recruiting and Hiring, Positions Sought, Pay Plans, Anything Hiring or Career Related Nov 29, 2018. 0 Replies

GENUINE BANK GUARANTEE (BG), STANDBY LETTER OF CREDIT (SBLC) AND BANK DRAFT FOR LEASE AND SALE AT THE LOWEST RATES AVAILABLE. OTHER FINANCIAL INSTRUMENTS SUCH AS MTN, CD, DLC, PB ARE ALSO AVAILABLE.I am a direct mandate to a Finance and Investment Company who is a premier provider of trade finance and project finance instruments as well as discountable bank instruments;We offer Genuine Bank Guarantees, Standby Letter of Credit, Pre Advice / RWA Messages, Documentary Letters of Credit, Bank…Continue

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My Assignment Services Launches Public Health Assignment Help as Its New Topic Vertical

Posted on: January 16, 2019

Christmas has come early for My Assignment Services as they decide to launch a new subject vertical known as the public health assignment help services.

Public Health holds its concerns with the disciplined fields of medical, nursing and science. Particularly when there is a lot of components…

Time:January 16, 2019 at 6pm to January 16, 2020 at 7pm
Location:Sydney, NSW, Australia
Export to Outlook or iCal (.ics)

My Assignment Services Starts Hiring International Nurses to Provide Expert Assistance on Its Nursing Assignment Help Section

Posted on: January 08, 2019

While nursing assignments are going on ever increasing demand, My Assignment Services plans to hire experts from round the globe to assist their students with their nursing assignment help services.  


The search for the best assignment help service is now over because there has been major development and strategy taken place on the forefronts for My Assignment Services. Now they are hiring…

Time:January 8, 2019 at 6pm to January 8, 2020 at 7pm
Location:Sydney, NSW, Australia
Export to Outlook or iCal (.ics)

My Assignment Services Climbs Higher To Become the Best Provider of Assignment Help in Australia

Posted on: December 28, 2018


With the company providing variety of services in the particular calendar year, My Assignment Services becomes close students heart in providing the effective assignment help in Australia.


My Assignment Services is becoming the pioneer under the name of best assignment help service in Australia. This year has been great so far because they have readily launched many…

Time:December 28, 2018 at 6pm to December 28, 2019 at 7pm
Location:Sydney, NSW, Australia
Export to Outlook or iCal (.ics)


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Automotive Marketing News

GM, Ford continue winning streak for loyalty

GM extended its streak as the top manufacturer in IHS Markit's Loyalty Awards program to a fourth year, with Ford customers displaying the most loyalty to a specific make.

Hyundai punts on NFL sponsorship deal

Hyundai isn't striking a new sponsorship deal with the NFL when its four-year partnership ends after this season, clearing the way for another automaker to take the mantle.

Cadillac to close door on New York home April 1

Cadillac has been winding down operations at Cadillac House in Manhattan and will sublet the space or break the agreement and return the space to the landlord. The lease agreement runs until 2025.

Hyundai prepares Super Bowl game plan

Hyundai is going to leverage the Super Bowl to tout its Shopper Assurance program, the foundation of its retail strategy intended to make the buying process more convenient for consumers.

VW signs marketing agreement with U.S. Soccer

Volkswagen has signed an agreement with U.S. Soccer to be its presenting automotive partner through 2022.

J. D. Power Online Automotive Review Articles on Internet Sales and Management Research and Insights for Car Dealers, Internet Sales Managers and OEM Executives

Even used-vehicle buyers are going online

This past year we saw a massive increase used automotive Internet usage (AIU) rate, as 68% of all used-vehicle buyers went online during the vehicle shopping process versus 63% in 2009.  The dramatic rise has narrowed the gap between used- and new- AIU rates. There are many fac tors at work.  One is the poor […]

Automotive iPad apps

This week I decided to check out automotive iPad apps.  These first-generation entries are at times engaging, but ultimately I often found than frustrating and rather limited. Let’s start with one of my favorite usability rants: hot spots.  They’re quick, which is probably why three OEM iPad apps incorporate them.  They’re also dirty – pretty […]

Some reliability perceptions are changing (and that’s not a good thing for Toyota)

It’s no secret that auto manufacturers are creating better vehicles than ever before – safer, more feature-rich, higher quality, and more reliable.  Data from our Vehicle Dependability Study, which surveys owners of three-year-old vehicles regarding the number of problems experienced in the prior twelve months, backs the assertion of improved reliability.  As illustrated below, these […]

The Future of Satellite Radio

As more in-vehicle audio and entertainment options become available to consumers, the question of satellite radio’s relevance has become more prominent. Most vehicle sold today have satellite radio at least as an option, if not standard, and most new car buyers are given a trial subscription, usually anywhere from one to six months. This gives […]

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