Automotive Digital Marketing

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Automotive Marketing Professional Community (ADMPC) for Car Dealers

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Automotive Marketing Community

PLEASE NOTE: The acronym “ADM” on this website stands for Automotive Digital Marketing. Automotive Digital Marketing is in no way associated with Archer-Daniels-Midland Company. Use of the "ADM" abbreviation on this site refers to the "Automotive Digital Marketing" registered trademark of Automotive Media Partners, LLC

Automotive Digital Marketing

Professional Community

AutoDigitalMarketing@Gmail.com

1901 Rio Canyon Ct.
Las Vegas, NV 89128

505-301-6369

Ralph Paglia
Editor-in-Chief

Arnold Tijerina
Editor, Content Marketing 

Dan Weik
Editor, Reputation Management 

Tom Gorham
Editor, From The Trenches

Richard Bustillo
Editor, GM's Perspective

Ken Beam
Editor, Vehicle Presentation Videos

Manny Luna
Editor, Video SEO

Timothy Martell
Editor, Content Marketing


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Microsoft Outlook Tips

"Click here to view more on Microsoft Exchange" hyperlink is missing in Outlook

Describes an issue in which your email folders display only newer items and the "There are more items in this folder on the server" message is missing. Provides a workaround.

May 5, 2020, update for Outlook 2016 (KB4484343)

May 5, 2020, update for Outlook 2016 (KB4484343)

Outlook 2013 SP1 fails to connect to Exchange in a multi-forest environment

Describes an issue in which Outlook 2013 Service Pack 1 fails to connect to Exchange in a multi-forest environment.

Description of the security update for Outlook 2013: July 14, 2020

Provides information about the Outlook 2013 security update 4484363 that was released on July 14, 2020.

Description of the security update for Outlook 2016: July 14, 2020

Description of the security update for Outlook 2016: July 14, 2020

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by Ralph Paglia 15-Habits-of-Uber-Successful-Entrepreneurs

#covid19 #pandemic creates #opportunity...If you can figure out the magic.

by Ken Beam #covid19 #pandemic creates #opportunity...If you can figure out the magic.
 

Latest ADM Activity - Click "More" at bottom!

Jessie Carolyn's blog post was featured

Items You Must Have in Your Vehicle at All Times

You depend on your vehicle to move from place to place without much trouble. However, do you have…See More
yesterday
Chip King's blog post was featured

NEW ZIPDEAL TOOL FOR AUTO DEALERS STREAMLINES & MONETIZES GAP BETWEEN CUSTOMER “YES” AND F&I OFFICE

Creator Lindsay Automotive Realizes $800 Increase in PVR Profit and Up to 28% Increase in Protection Product Sales Using ZipDeal’s Personalized Customer-Driven Delivery Process Columbus, OH – August 3, 2020 –…See More
yesterday
Jessie Carolyn posted a blog post

Items You Must Have in Your Vehicle at All Times

You depend on your vehicle to move from place to place without much trouble. However, do you have…See More
Friday
Jim Leman posted a video
Thursday
Ujj Nath's blog post was featured

Don't Ask Me Too Many Questions When I Schedule An Appointment For Dealer Service

Today's environment:Sometimes when I look at an auto dealer website I sit back,…See More
Thursday
Bill Wittenmyer's blog post was featured

Want More Out of Current Leads? Lean on Your CRM.

If your CRM helped you nurture customer relationships, could you transform more leads into loyal…See More
Thursday
Christian Younggren's 3 videos were featured
Thursday
Timmy D. James's video was featured

Why 360 Videos Are Valuable for Sales

VP Business Development, Rohan Armstrong, shares how 360 videos on an auto dealer's website can boost customer engagement and increase sales.
Thursday
Christian Younggren posted a video

Car Salesmen Training: How To Overcome: My Payment Is Too High!-Use Gas & Maintenance Savings Closes

In this week’s addition we’re going to learn how to overcome payment objections to buying a car, truck, van, cross over, or SUV. Last week while doing in-dea...
Tuesday
Chip King posted a blog post

NEW ZIPDEAL TOOL FOR AUTO DEALERS STREAMLINES & MONETIZES GAP BETWEEN CUSTOMER “YES” AND F&I OFFICE

Creator Lindsay Automotive Realizes $800 Increase in PVR Profit and Up to 28% Increase in Protection Product Sales Using ZipDeal’s Personalized Customer-Driven Delivery Process Columbus, OH – August 3, 2020 –…See More
Aug 3
Jim Flint's blog post was featured

Facebook Advertising -- The Map is Not the Journey

Facebook advertising gives every business the ability to precisely target their advertising with…See More
Aug 1

Finance
Nikita's blog post was featured

What Digital Marketing Platform is Right for You?

Digital marketing can be overwhelming and confusing to new and…See More
Aug 1
Christian Younggren posted a video

Auto Dealers: Want To Make Car Buying Objections Disappear? Learn How To Stop, "I Want A Discount!"

Have you ever had this happen to you? You meet a couple on the car lot looking for New or Used SUV's. You follow the sales process of: 1. Good initial meetin...
Jul 30
Jim Flint posted a blog post

Facebook Advertising -- The Map is Not the Journey

Facebook advertising gives every business the ability to precisely target their advertising with…See More
Jul 30

Finance
Nikita posted a blog post

What Digital Marketing Platform is Right for You?

Digital marketing can be overwhelming and confusing to new and…See More
Jul 28
Ralph Paglia's blog post was featured

New Car Dealers Versus Used Car Dealers

Franchised and Independent Car Dealers See The Auto Industry's Future Differently“There’s a pronounced…See More
Jul 27
Ralph Paglia posted a blog post

New Car Dealers Versus Used Car Dealers

Franchised and Independent Car Dealers See The Auto Industry's Future Differently“There’s a pronounced…See More
Jul 27
Ralph Paglia commented on Ralph Paglia's blog post How Much Do Owners Love Their Cars?
Jul 25
Jim Flint's blog post was featured

Video Ads for Facebook

Video is arguably the hottest medium on the Internet...Based on the most recent statistics, the average adult spends nearly…See More
Jul 24
Jim Flint posted a blog post

Video Ads for Facebook

Video is arguably the hottest medium on the Internet...Based on the most recent statistics, the average adult spends nearly…See More
Jul 24

ADM Blog Posts

Items You Must Have in Your Vehicle at All Times

Posted by Jessie Carolyn on August 7, 2020 at 4:30am 0 Comments

You depend on your vehicle to move from place to place without much trouble. However, do you have the right tools to bail you out of an emergency or unexpected situation?

  

You might think you have, but it never hurts to add a thing or two. In that light, here are some items you should…

Continue

NEW ZIPDEAL TOOL FOR AUTO DEALERS STREAMLINES & MONETIZES GAP BETWEEN CUSTOMER “YES” AND F&I OFFICE

Posted by Chip King on August 3, 2020 at 7:00am 0 Comments

Creator Lindsay Automotive Realizes $800 Increase in PVR Profit and Up to 28% Increase in Protection Product Sales Using ZipDeal’s Personalized Customer-Driven Delivery Process

 

Columbus, OH – August 3, 2020ZipDeal, a streamlined, post-sale,…

Continue

Don't Ask Me Too Many Questions When I Schedule An Appointment For Dealer Service

Posted by Ujj Nath on July 20, 2020 at 9:00am 0 Comments

Today's environment:

Sometimes when I look at an auto dealer website I sit back, scratch my head, and wonder if they have ever scheduled an appointment for dealer service on their website?

Not to mention all the…

Continue

Want More Out of Current Leads? Lean on Your CRM.

Posted by Bill Wittenmyer on July 22, 2020 at 12:00pm 0 Comments

If your CRM helped you nurture customer relationships, could you transform more leads into loyal customers?

 

The short answer is “yes,” and here’s why:

  • Today, a great…
Continue

Facebook Advertising -- The Map is Not the Journey

Posted by Jim Flint on July 30, 2020 at 7:00am 0 Comments

Facebook advertising gives every business the ability to precisely target their advertising with exceptional knowledge of the consumer’s behavior.

Knowing the consumer by age, behavior, interests, and location helps you optimize the metrics that matter most. Even though…

Continue

What Digital Marketing Platform is Right for You?

Posted by Nikita on July 28, 2020 at 10:00pm 0 Comments

Digital marketing can be overwhelming and confusing to new and small businesses.

You often don't know where to start or what marketing channel or channels to choose. In this article, I will walk you through the top three digital marketing…

Continue

New Car Dealers Versus Used Car Dealers

Posted by Ralph Paglia on July 27, 2020 at 2:30pm 0 Comments

Franchised and Independent Car Dealers See The Auto Industry's Future Differently

“There’s a pronounced divergence” in how the two sets of auto retailers feel, says Jonathan…
Continue

Video Ads for Facebook

Posted by Jim Flint on July 24, 2020 at 7:30am 0 Comments

Video is arguably the hottest medium on the Internet...

Based on the most recent statistics, the average adult spends nearly one hour watching videos online every day. These users spend a great deal of time watching video content. These statistics make video the ideal tool for…

Continue

How Much Do Owners Love Their Cars?

Posted by Ralph Paglia on July 23, 2020 at 2:00pm 1 Comment

User Experience (Ux) Survey Gauges How Much Owners Love Their Vehicles

Porsche ranks highest overall; Dodge tops for mass-market brands in J.D. Power’s…
Continue

Throwback Thursday -- The 4 P's of Marketing

Posted by Jim Flint on July 16, 2020 at 7:04am 0 Comments

The world of marketing can get pretty complicated. Managing your Search Engine Optimization strategy, optimizing your Conversion Rates for first click or last click, and then following through to tracking the metrics on your marketing dashboard can get overwhelming. Outcomes matter, and even interim outcomes matter.

However, there are times…

Continue

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ADM Forum

Fisker's EV Car Company Seems to Have Nine Lives!

Started by Ralph Paglia in AUTO INDUSTRY NEWS - Discussions about Auto Industry, including dealerships, car companies and government, but not about suppliers (see cetegory) Jul 8. 0 Replies

EV bonanza allows Karma to tap lifelineKarma Automotive, maker of the Revero plug-in hybrid luxury car, has raised $100 million from outside investors as the company and its parent seek to tap into an electric-car stock surge by seeking an additional $300 million.The fresh funding coincides with at least the fourth makeover for a company formerly known as Fisker Automotive Inc. since past Aston Martin design director…Continue

Tags: Have, Nine, Lives!, to, Seems

"Control what you can control"

Started by Christian Younggren in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers Mar 18. 0 Replies

"Control what you can control" Have your staff take time to reach out by phone to every client in their data base....Why? 1. Your connection rate will never be higher. Your clients might actually have time to talk with you since they are likely on lock down and maybe a bit bored. Ask how they are feeling and how can you help make life easier for them? 2. Your clients will remember how you treated them during these crazy times for years to come because in a crisis people reveal their true…Continue

Tags: CRM, up, follow, customer

BDC or Virtual BDC

Started by Peter Stratton in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers Feb 26. 0 Replies

As an experienced BDC director for the last 15 years and in the car business for 30 I wanted to reach out to those who know. The audience here. Recently my GM asked if he thought we should go to a Virtual BDC and that my job would not be in jeopardy, however my staff of ten would be. The company got in the GM's ear saying that their staff will answer leads within 30 seconds and close at 20%. My team answers the lead within a minute and we close at 14%. So my questions is, "Who has had…Continue

Which e-commerce platform should I join?

Started by Camden Jones in WEBSITE CONTENT - How to Get Visitors to Interact, Engaging Content, Driving Increased Website Visitor-to-Dealer Contact Conversion Rates. Last reply by shawn jasper Feb 3. 5 Replies

Hi. I'm a newbie in e-commerce. I want to try to open an online store, but I don't know what to begin. I search and find out some platforms. Big ones are  Shopify, WooCommerce, and BigCommerce. Which should I choose to start? Is there anyone selling on these platforms? Please help!Continue

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ADM Notes

ADM Professional Community Founder Dedication Message

Created by Ralph Paglia Dec 18, 2012 at 1:20am. Last updated by Ralph Paglia Dec 20, 2012.

How To Get YOUR Video Featured

Created by Ralph Paglia Apr 19, 2010 at 1:58am. Last updated by Ralph Paglia May 10, 2010.

How To Get Your ADM Blog Post Featured

Created by Ralph Paglia Jan 16, 2009 at 10:24am. Last updated by Ralph Paglia May 10, 2010.

How To Get Your ADM Profile Featured

Created by Ralph Paglia Jan 16, 2009 at 10:18am. Last updated by Ralph Paglia May 10, 2010.

Automotive Marketing News

Longtime marketing VP at Penske Automotive steps down

Penske Automotive Group said Terri Mulcahey, marketing executive vice president, has resigned for personal reasons. Tracy Cassady has been promoted to replace her.

Niel Golightly lost his job at Boeing. What are the lessons here?

Longtime auto exec Niel Golightly lost his job at Boeing because of something he wrote in 1987 and soon regretted. There are lessons to be learned in his story.

Alexa, was Jeep's ad better?

The Groundhog Day spoof with actor Bill Murray that topped USA Today's Admeter is now up against Amazon's Super Bowl spot and three other commercials for an Emmy Award.

Audi's unused fleet vehicles a Silvercar lining for charities

Audi employees found a use for idle Silvercar fleet vehicles during the pandemic, helping a Texas nonprofit make food deliveries and feed more than 500 people daily.

Fan buys a 911, Porsche delivers $1 million

Porsche Cars North America hatched a plan to auction a 911 sports car to raise funds for COVID-19 relief efforts. But not just any 911.

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