Resolving Vendor Finger Pointing
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Timmy D. James posted a blog postWhy Video Titles are so Important
Videos are essential for effective marketing and will continue to rise in importance in the future. They are engaging, and…See More
Mike Esposito posted a blog postAuto/Mate Integrates DMS with DDI Technology's Vehicle Title and Registration Solutions
Albany, N.Y. – June 18, 2019 – Auto/Mate Dealership Systems announced today it has successfully completed all dealership management system (DMS) integrations with DDI Technology, an established provider of vehicle title and registration services for…See More
Jim Flint posted a blog postA Decade Worth of Visual History for Google Ads
A picture is worth a thousand words.…See More
VendorJitender Sharma posted a blog post
How to Get the Most Out of Your Dash Camera?
Dash cameras are some of the best car accessories you can have because it will protect you from insurance claims and a wide range of other things. However, for you to reap its benefits, you need to install it correctly and we have some tips for you…See More
JDM Web Technologies posted a blog postWhy SEO Consulting Beats an SEO Package Every Time
Brands who are keen on contacting a more extensive online gathering of people can without much of a stretch mistake SEO specialists for SEO bundles. In all actuality, SEO bundles can, best case scenario, just guarantee shallow outcomes. Web…See More
Latest Motorbike Equipment and Gear Guide
Back in the early cyclist days if you desired a coat you were practically stuck sweating it out in a leather coat even when…See More
Emmy Sunshine posted a blog postHow To Choose And Use A Car Seat For The Car
Just like your baby's crib, a car seat is one of those essential baby products. And unfortunately, like a crib, a car seat can be quite expensive. That makes it important to choose the right one, especially since you will need to get another seat…See More
jon nigbor posted a blog postIncrease Digital Conversions with this Proven Strategy
What would you do to massively increase your conversion rates? What would you invest in a strategy that boosted social media engagement, drastically improved your Search Engine Rankings, and substantially increased customer acquisition and…See More
Dan Beres posted a blog postIs Ridesharing Always Safe? Hail NO!
Drivers participating in the nation's most extensive ridesharing services are all independent contractors and, as such, are…See More
Witt's Wise Words: The Importance of Being Prepared
In this episode of Witt's Wise Words, Bill Wittenmyer shares why being prepared is vital to success.
AgencyJack White posted a blog post
Benefits of IVR for Your Dealership Business
Interactive voice response (IVR) has been in use ever since the 1970s. It’s one of the rare technologies that are still functional and able to aid businesses. IVR is popular in call centers of car dealerships as it increases productivity and…See More
Picking the Right Motorcycle Tyre's for My Bike
Bike tire makes are plentiful nowadays. You much more identified makers are Dunlop, Bridgestone, Pirelli, Michelin, and also Metzeler. All of these tops of the line companies make outstanding tires. You will certainly find different people speak…See More
Freebie Friday: Nurturing vs Closing
Bill Wittenmyer shares the difference between nurturing and closing in this episode of Freebie Friday.
Why People Defect in Service
CEO & Executive Chairman Scot Eisenfelder explains why customers defect in service in this video blog.
Jim Flint posted a blog postNow Part of a Now Business
Jim Flint explains how Local Search Group got its start in terms of being the "Now" Part of the "Now" Business that Automotive Sales and Marketing represent.See More
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Don’t Waste Your Marketing Budget: Lessons from CUDL
Posted by jon nigbor on June 6, 2019 at 2:00pm 0 Comments 1 Like
How CUDL Video Producer Shandin Fisher Saves Time and Money by Hiring an External Video Team
Credit Union Direct Lending, or CUDL, is a system developed by CU Direct to provide easy access to credit union financing for…
Continue
Three Pillars: Speed / Driven / Value
Posted by Jim Flint on June 7, 2019 at 6:00am 0 Comments 1 Like
Jim Flint, CEO and Founder of Local Search Group, discusses the three pillars that his company focuses on to ensure the success of his organization for employees, clients, and their consumers.
Why Your Marketing Goals are All Wrong
Posted by Courtney Evans on June 7, 2019 at 6:30am 0 Comments 0 Likes
Most people think about marketing as a way to generate immediate ROI.
For every email campaign sent out, we measure its success with metrics like open rates, click-through rates (CTRs), number of sales or ROs, or even dollars generated.
While it's important to expect…
ContinueTips to make the best out of your social media marketing campaign
Posted by Subhodip Das on June 8, 2019 at 6:30am 0 Comments 1 Like
How to Turn Your Best Customers into Your Best Marketers
Posted by jon nigbor on June 10, 2019 at 8:00am 0 Comments 1 Like
When you visit the BG Products website, you’ll read how they are the recognized global leader in transportation maintenance services and related industries, and how their products are sold through a close-knit global…
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The Great Race Against Time!
Posted by Dan Beres on May 16, 2019 at 7:00am 0 Comments 0 Likes
In today’s society, time is a precious commodity. So much so that consumers make their buying decisions based on how long it takes to complete the transaction. If you had the choice between a $20 oil change that would take 4 hours to complete, or a $30 oil change that would take 30 minutes, which would you choose?
For the automotive industry,…
Continue What Do Goldfish Have in Common With Marketing?
Posted by Jim Flint on May 17, 2019 at 10:30am 0 Comments 0 Likes
In this video blog, Jim Flint shares why time is important in capturing consumer attention.
Lookup and check Ford VIN Number
Posted by Michael Dearing on May 17, 2019 at 3:48pm 0 Comments 0 Likes
A vehicle identification number (VIN) is the 17-digit "name," made up of numbers and characters, that an automobile manufacturer assigns to an individual vehicle. Vehicle identification numbers can reveal many things about automobiles, including their airbag type, country of origin, engine size, model year, vehicle type, trim level and plant name. The…
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Want A 5-star CSI Rating? Demanding It Doesn’t Work. Earning It Does.
Posted by Stephen Coambes on May 16, 2019 at 7:48am 0 Comments 0 Likes
When my friend, Erica* took her vehicle to the dealer recently, the needed repairs were performed quickly and competently. Yet, when the CSI survey came, she rated her overall experience three stars: “just okay.” Why not five stars: “excellent”? Well, because frankly, they didn’t earn it. This was the result of a couple very significant––and…
Can Amazon Reinvent the Traditional Store?
Posted by Michia Rohrssen on May 15, 2019 at 7:23am 0 Comments 0 Likes
It’s a well-known fact that Amazon is on a mission to reinvent the traditional brick-and-mortar store model. Until recently, they were mostly focused on dominating online sales. However, it is clear Amazon is now looking to expand its footprint to include offline sales. A great example is the…
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Texting Program for media plus marketing
Started by jessica gillard in MOBILE MARKETING - Content and Apps for Mobile Web, Text Messaging (sms), Cell/Smart Phone and Tablet Apps, All Mobile Related. Last reply by Whering71 May 25. 1 Reply 0 Likes
Hey everyoneTexting programs are of great help to do mobile marketing and advertising in todays's world. Its so important for every business to do multi media marketing via mobile text services etc because its the best medium to reach out to the public. There are various mobile marketing agencies that are present, one of the best is media plus marketing, that ensures the best multi media solutions.Have a look at…Continue
Tags: promotion, mobile, company, marketing, multi-media
what is Self-help techniques for self-growth?
Started by Rob in DEALERSHIP MANAGEMENT, MONITORING and REPORTS - Achievements, Milestones, Sales Team and Organizational Leadership Topics, awards or achievements you and your team have earned May 17. 0 Replies 0 Likes
Here is some good news. It is possible to improve people’s lives by removing negative programs from their subconscious minds, which dictate their personality and lives.One very interesting technique that can help to achieve this, is listening to certain sounds and certain music that have the ability to break down negative subconscious material. This will gradually result in the improvement of behavior, the reduction of psychological and physical problems and the…Continue
Tags: skill, personal, growth, improvement, books
Grammarly Content Writing Tool for ADM Members
Started by Ralph Paglia in TOOLS, FILES and TEMPLATE RESOURCES - Share Your Files, Apps, Spreadsheets, Email Templates, Phone Scripts, Letters, Tracking Tools, Links, etc.. Last reply by Sxiphone Apr 27. 4 Replies 1 Like
Michael from Grammarly writes: "I came across your article on automotivedigitalmarketing.com and I was excited to see that you mentioned Grammarly as a helpful writing tool. Awesome!" Michael has provided our members with a link to a free version of Grammarly... Here…Continue
Best VPN
Started by Christie in Uncategorized or Does Not Fit Into Any Pre-Defined Category. Last reply by ted malkovich Apr 15. 2 Replies 0 Likes
can any help me that which are Best and Fastest VPNs best who also accept PayPal service, someone recommended this list, I find it quite information but still looking more information.Continue
Study Of 1000+ Car Dealers Raises Concerns About Industry’s Lead Handling Issues
Started by Kendra Masters in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers Apr 9. 0 Replies 0 Likes
Opportunity Max, a Maritz Company, recently completed a program with a major OEM. As part of the program, 1,037 assessments were run on dealerships to identify holes in their lead handling processes.The results were very telling, and point to bigger concerns with the industry as a whole.66% of Dealers Received Failing MarksUtilizing our Customer Engagement Analyses – which seek to reveal gaps in lead handling and customer…Continue
Tags: conversion, email, management, lead, dealership
Main SEO Trends 2019
Started by Kevin Lewis in SEARCH ENGINE MARKETING (SEM) - Includes Organic Optimization (SEO) and Search Engine Advertising (SEA) Strategies, Tactics and Best Practices. Last reply by John Aeliya Apr 1. 4 Replies 0 Likes
To drive more traffic to your car dealer website, you need to be aware of all the Google updates and trends because Google is the most popular search engine today. Here is the list of the main SEO Trends 2019 compared to trends of 2017. You can see that even after so many updates, the main trends remained of the same importance.Optimization for Mobile DevicesVoice Search OptimizationDense Content…Continue
Tags: 2019, Trends, Trends, Optimization, SEO
Which e-commerce platform should I join?
Started by Camden Jones in Uncategorized or Does Not Fit Into Any Pre-Defined Category. Last reply by John Aeliya Mar 29. 4 Replies 0 Likes
Hi. I'm a newbie in e-commerce. I want to try to open an online store, but I don't know what to begin. I search and find out some platforms. Big ones are Shopify, WooCommerce, and BigCommerce. Which should I choose to start? Is there anyone selling on these platforms? Please help!Continue
What is better--written content or animated videos?
Started by Livina Moris in VIDEO - Multimedia and Video Marketing Related Discussions, including Video SEO, YouTube, Video Email, etc.. Last reply by John Aeliya Mar 27. 1 Reply 0 Likes
Managing a business that is continuously growing and bringing in more and more traffic is not an easy task. The type of content used here plays a vital role in making the website more effective. A business person must be aware of the trending content which is both engaging and eye-catching for the audience. In simple words, it matters whether your content has pictures or voice tones or it is based entirely on pictures or videos makes a great difference.Where blogging for written content also…Continue
Tags: designer, animator, videos, animations
Most Popular Automotive Marketing Posts of the Past Month
| 1 |
Tips to make the best out of your social media marketing campaignAdded by Subhodip Das on June 8, 2019 |
| 2 |
How to Turn Your Best Customers into Your Best MarketersAdded by jon nigbor on June 10, 2019 |
| 3 |
Three Pillars: Speed / Driven / ValueAdded by Jim Flint on June 7, 2019 |
| 4 |
Don’t Waste Your Marketing Budget: Lessons from CUDLAdded by jon nigbor on June 6, 2019 |
| 5 |
Tesla Model 3 is the number 1 best selling luxury car in the US | All Used Car SalesAdded by All Used Car Sales on June 13, 2019 |
| 6 |
Don't Let Customers Get LostAdded by Michael Trasatti on June 13, 2019 |
| 7 |
Finding – And Keeping – Better TechsAdded by Stephen Coambes on June 13, 2019 |
| 8 |
Paul Potratz of PotratzAdded by Cory Mosley on June 13, 2019 |
| 9 |
Resolving Vendor Finger PointingAdded by Erik Nachbahr, CISSP on June 18, 2019 |
| 10 |
Why Video Titles are so ImportantAdded by Timmy D. James on June 18, 2019 |
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Automotive Marketing and Advertising Articles by AutoBlog
Emotional VW commercial shuts the door on Dieselgate, looks toward electric future
Filed under: Green,Marketing/Advertising,TV/Movies,Videos,Concept Cars,Electric
And shows a new logo, too.Continue reading Emotional VW commercial shuts the door on Dieselgate, looks toward electric future
Emotional VW commercial shuts the door on Dieselgate, looks toward electric future originally appeared on Autoblog on Wed, 05 Jun 2019 18:25:00 EDT. Please see our terms for use of feeds.
Permalink | Email this | CommentsBurger King uses real-time data to deliver Whoppers to drivers in traffic
Filed under: Marketing/Advertising,Weird Car News
Have it your way, on your way.Continue reading Burger King uses real-time data to deliver Whoppers to drivers in traffic
Burger King uses real-time data to deliver Whoppers to drivers in traffic originally appeared on Autoblog on Wed, 15 May 2019 12:00:00 EDT. Please see our terms for use of feeds.
Permalink | Email this | CommentsCraiglist to end free car listings
Filed under: Marketing/Advertising,Used Car Buying
The $5 fee for by-owner vehicles matches the charge for dealer listings.Continue reading Craiglist to end free car listings
Craiglist to end free car listings originally appeared on Autoblog on Fri, 12 Apr 2019 14:45:00 EDT. Please see our terms for use of feeds.
Permalink | Email this | CommentsNew Audi ad campaign aims to counter skepticism of EVs
Filed under: Green,Marketing/Advertising,Audi,SUV,Electric
The E-Tron electric SUV launches next monthContinue reading New Audi ad campaign aims to counter skepticism of EVs
New Audi ad campaign aims to counter skepticism of EVs originally appeared on Autoblog on Tue, 09 Apr 2019 13:15:00 EDT. Please see our terms for use of feeds.
Permalink | Email this | CommentsComerica Park beats its American chest by adding Silverado and Blazer to Chevy fountain
Filed under: Marketing/Advertising,Chevrolet,Crossover,Truck,Off-Road
This is the 10th year the Detroit Tigers have done this.
Comerica Park beats its American chest by adding Silverado and Blazer to Chevy fountain originally appeared on Autoblog on Thu, 28 Mar 2019 13:40:00 EDT. Please see our terms for use of feeds.
Permalink | Email this | CommentsADM Events Posted for Automotive Marketing and Sales Professionals
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14th Annual Online Sales Success Workshop
June 18, 2019 all day – Hyatt House Richmond West
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FREE WEBINAR: 2 Automotive Superstars Share Secrets on Consumer Engagement
June 20, 2019 from 12pm to 1pm – https://digitalairstrike.com/Automotive-Superstars-Share-Secrets-that-Drive-Leads
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Buying A Used Car: Your Complete Guide
January 17, 2020 to January 18, 2020 – Colorado
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4. Auto/Mate Integrates DMS with DDI Technology's Vehicle Title and Registration Solutions
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Automotive Marketing News
Promotional text messages boost service business, save dealers money by targeting likely customers
Dealership service departments are using text messages to get customers to opt in for access to coupons and other sales promotions.
Mail marriage: Dealer group melds digital, print service pitches
Cable Dahmer Automotive Group has shifted heavily into digital marketing, including for fixed operations. But it hasn't abandoned old-school marketing tools such as direct mail.
From service-related web pages to soft-sell videos, dealerships embrace new digital-marketing strategies
Service departments have an array of options for online marketing -- they include adding service content on the website, using text messaging for promotional offers, posting videos on YouTube and creating a dedicated Facebook page.
?Car Wars' study finds ongoing CUV push will squeeze profits
Product saturation within automakers' current and future crossover offerings is leading to increased competition and profitability levels at or below those of sedans, while also leaving dealers short of entry-level new vehicles to sell, according to the annual "Cars Wars" study.
VW takes ?progressive path? with highly idealistic ad campaign
VW set the stage for the highly idealistic campaign with an attention-grabbing spot that debuted last week featuring the Simon & Garfunkel classic “The Sound of Silence.”
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