Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

Loading... Be Patient!

Automotive Marketing Professional Community Serves Car Dealers

The Official ADM Professional Community Hash Tag is: #ADMPC

Benefits of ADM Professional Community Membership:

  • Access to exclusive content
  • Post your own content
  • Start an ADM Group, control who becomes a member
  • Comment on articles, videos, charts and forum posts
  • Access to Special Pages
  • Receive notifications on your favorite topics
  • Network with peers and use their content
  • Participation in contests and see survey results
  • Make requests to ADM Editors, Professionals and Industry Thought Leaders
  • Personal Assistance from ADM Community Leaders
  • Membership is FREE until December 31st!

Automotive Marketing Community

PLEASE NOTE: The acronym “ADM” on this website stands for Automotive Digital Marketing. Automotive Digital Marketing is in no way associated with Archer-Daniels-Midland Company. Use of the "ADM" abbreviation on this site refers to the "Automotive Digital Marketing" registered trademark of Automotive Media Partners, LLC

Automotive Digital Marketing

Professional Community

2701 N. Rainbow Blvd.
Unit 2202
Las Vegas, NV 89108

Ralph Paglia

J.D. Rucker
Editor, Social Media 

Dan Weik
Editor, Reputation Management 

Tom Gorham
Editor, From The Trenches

Richard Bustillo
Editor, GM's Perspective

Ken Beam
Editor, Vehicle Presentation Videos

Manny Luna
Editor, Video SEO

Timothy Martell
Editor, Content Marketing

Automotive Marketing Professional Sponsors

ADM is Proud to be Dealer Marketing Magazine's Social Media Partner!

Automotive News Videos

Loading… Loading feed

Top 5 Most Popular Automotive Marketing Videos of Past 30 Days

Loading… Loading feed

Support ADM Community Sponsors by checking out their Products and Services

Top 5 Most Popular Automotive Marketing Photos of Past Month

Loading… Loading feed

Auto Industry Marketing and Advertising News

Loading… Loading feed


Learn More About Digital Marketing... Watch the Video Referenced Below!

Latest ADM Activity - Click "More" at bottom!

Manny Luna shared their discussion on Twitter
11 hours ago
Manny Luna liked Manny Luna's discussion Car Dealer SEO Best Practice Strategies for 2014 with Rand Fishkin of MOZ
11 hours ago
Manny Luna added a discussion to the group SEO & Microsites for Car Dealers | Geotargeting | What Is Search Engine Optimization?

Car Dealer SEO Best Practice Strategies for 2014 with Rand Fishkin of MOZ

Streamed live on Jan 29, 2014Special Guest: Rand Fishkin Rand Fishkin is the CEO of Moz. He co-authored the Art of SEO from O'Reilly Media, co-founded, and was named on PSBJ's 40 Under 40 List and Business Week's 30 Best Tech Entrepreneurs Under 30. Rand is an addict of all things content & social on the web, from his blog on entrepreneurship to Twitter, Google+, Facebook, LinkedIn, and FourSquare. In his minuscule spare time, Rand enjoys the company of his amazing wife,…See More
11 hours ago
Mike Elliott liked Brett Basinski's profile
12 hours ago
Manny Luna shared their video on Twitter
12 hours ago
Manny Luna posted a video
12 hours ago
Ralph Paglia commented on Ralph Paglia's group Content Marketing
" ↑ Grab this Headline Animator"
13 hours ago
Brett Basinski is now friends with Ralph Paglia and Mike Elliott
14 hours ago
Kent Lund is now a member of Automotive Digital Marketing ProCom
14 hours ago
Mark Frost updated their profile
15 hours ago
Mark Frost commented on Mark Frost's blog post What Car Dealers Need to Know About Content Marketing
"Thanks, Manny!"
15 hours ago
Manny Luna commented on Mark Frost's blog post What Car Dealers Need to Know About Content Marketing
"I don't think I could of found a better way to put this! Great information Mark Frost! You hit it out the park!"
15 hours ago
Manny Luna posted photos
16 hours ago
John Kandi replied to Clarence U Romero's discussion BDC
"Companies should avoid having a turn over. "
16 hours ago
Amy Eddins Hughes updated their profile
16 hours ago
Black Book posted a blog post

Gas Prices Decline And So Does The Market

Here are the latest trends and insights on the used car market according to Black Book data and Ricky Beggs. The market continues the more traditional seasonal movements and for the first three weeks of July the average change amount has increased within the cars and trucks. This past week the cars average segment change was -$68 as compared to the previous two weeks of -$56 and -$45.…See More
17 hours ago
Adam Ross commented on Adam Ross's photo

Proper Preparation Prevents Poor Performance

"Are your dealership's public ‪#‎reviews‬ helping or hurting your sales? Read this and learn how to find out how to monitor and improve your dealership's Online Reputation."
17 hours ago
Adam Ross commented on Adam Ross's photo


"How can Internet Salespeople and BDC Reps be responsible for selling 24 cars per month each? By setting 3 appointments with their active leads and sold customers. Every day, 5 days per week. Do the math!"
17 hours ago
Adam Ross posted photos
17 hours ago
Rebecca Kon posted a blog post

Your Dealership's Staff Wants a Culture of Appreciation

A dealership is often a high-stress environment, and if you don’t have a viable plan to show your employees that you appreciate them, you’re going to have to hire and re-hire over and over and over again…ad infinitum.So how do you typically show your employees that you appreciate them for their work? The money. You give your team monetary incentives in return for their excellent skills, which helps them…See More
17 hours ago

Automotive Marketing Community Photos

  • Add Photos to ADM
  • View All

Google Adsense Generates Revenue that Helps Pay the Bills for the ADM ProCom

ADM Forum

Google Adsense Digital Advertising Example

ADM Blog Posts


Posted by Black Book on July 17, 2014 at 12:00pm 0 Comments

Used Vehicle Depreciation Rates Rise To Recession Levels

Depreciation rates on used vehicles are nearing levels not seen since the recession, though the trend will soon reverse and likely lead to marginally higher losses for U.S. auto ABS, according to the latest joint vehicle depreciation report from Black Book® and Fitch Ratings. Click here to download the full report.

According to Black Book, both new and used vehicle markets are seeing positive growth after hitting a low of 10.3 million new vehicle sales in 2009. As a result, depreciation has increased every year since 2011. Black Book projects new vehicles sales to finish north of 16 million…


The Three C's of Dealership Specials

Posted by Cobalt on July 17, 2014 at 8:55am 0 Comments

Heidi Suke, Cobalt Account Advocate
by Heidi Suke, Account Advocate

Are you leveraging all of the tools your website vendor offers to highlight specials on your dealership's site? No?! Why?! Nailing your dealership's Why Buy message is one way to stand out from the competition. But a recent study on the state of…


The Key to Increased Service Absorption Is Efficiency

Posted by Richard Holland on July 17, 2014 at 4:30am 0 Comments

Last week, Automotive News highlighted Redlands Auto Plaza, a Southern California dealership that is doing some pretty creative things within their service department to increase absorption. General Manager, Loren Campbell, recognized that becoming more efficient within the service department was key to increased profitability and a better customer experience. “Time is the only thing we have to sell. The process is the key: quicker and simpler. That’s what customers want,” Campbell stated in the article. To achieve this, he paired up service advisors to work in teams so that there was always an advisor available to answer questions about any customer’s specific vehicle. Campbell also has…


2014 Jeep Grand Cherokee SRT Reviewed!

Posted by Jonathan Morales on July 17, 2014 at 3:00am 0 Comments

What's New on the 2014 Jeep Grand Cherokee SRT Edition? 

For 2014, the all-new Jeep Grand Cherokee SRT is powered by an 8-Speed Transmission that either functions via it's fully electronic automatic mode or via paddle shifters to make driving the 6.4L HEMI loads of fun! Eco Mode and Fuel Saver Technology are also two features offered on the SRT Grand Cherokee for 2014 to aid in fuel conservation. 

The exterior of the 2014 Jeep Grand Cherokee SRT features blackened bi-xenon headlights with LED run lights, and enhancements to the front fascia,…


Strong Leaders Serve

Posted by Danny Benites on July 16, 2014 at 1:18pm 2 Comments

Watching a grown man cry over being offered a banana is something I won't soon forget.

This is exactly what happened as I was on a team that ministered to inmates at the Neal Unit. This unit is one of many state prisons in Texas that participates in the Kairos Prison Ministry. I was honored to have spent several years serving in this program. Part of this ministry is a weekend in which the volunteers get to spend three and a half days inside the unit with 42 inmates in a workshop setting. We also were able to bring in meals, courtesy of our wives, and serve the inmates. Many times, serving the food to them made more of an impact than the words that were spoken. 

I remember one Saturday afternoon approaching a table with a platter full of bananas.  I offered one to an inmate sitting at my…


7 Crucial Days Following a Test Drive

Posted by Rebecca Kon on July 16, 2014 at 9:11am 0 Comments

...7 days...

It’s not just a quote from the terrifying film “The Ring”, or as the Japanese know it “Ringu”, which I watched with my face behind a pillow - it’s also the crunch time for car buying decisions. recently reported that 79% of shoppers buy a car within 7 days after a test drive. That means that if you weren’t charming enough to sell the car the same day of the test drive (or if your shoppers weren’t ready - which is your excuse, right?), you have 7 days to WOW! them into buying from YOU. Not the dealership down the street, not the creepy guy on Craigslist - YOU.

Hopefully, before…


A Beginner's Guide to Pinterest for Car Dealers

Posted by Mark Frost on July 16, 2014 at 7:30am 4 Comments

When it comes to social media marketing, the last site you’re probably thinking of adding to your repertoire is Pinterest. The site is known for its large female user base, collections of clothes, decorating ideas, and DIY tips and tricks; however, with its unique spin on social bookmarking, car dealers can use their inventory to reach an entirely new social audience.

What is Pinterest?

Before we go any further, it’s probably best to give a brief introduction to Pinterest. Because unlike Facebook and Twitter, which are in-your-face mainstream services used by nearly every business on the…


2015 Nissan Versa Note SR Coming to New York!

Posted by Jonathan Morales on July 16, 2014 at 5:36am 0 Comments

Test Drive the 2015 Nissan Versa Note SR in New York!

For anyone interested in the new styled 2015 Nissan Versa Note SR, it's coming to Kingston Nissan in New York! As previously mentioned, the 2015 Nissan Versa Note SR features a unique appearance package from a redesigned front fascia with black headlight surrounds, chrome accents, SR-Grille, SR-Side Sills, SR Rear Spoiler and SR Sport Mirrors. 

The Interior of the 2015 Nissan Versa Note SR has 370Z inspired steering wheel, suede-like seats with contrasting orange stitching and accents throughout the seats and interior panels. Piano Black center console area complements the interior of the 2015…


Vendors: Don’t Be So Darn Annoying!

Posted by sara callahan on July 16, 2014 at 5:00am 28 Comments

As a PR professional, my primary goal is to assist my clients in achieving the most exposure possible and build top-of-mind brand awareness among their potential customers. To help better understand how to best position my clients for success, I did a little research on how dealers perceive vendors and their practices.


I reached out to Bobbie Herron, Digital Sales and Marketing Manager for the Garber Automotive Group. Herron was recently named to Automotive News’ “Retail 40 under 40” list and she was kind enough to share a few things with me that vendors do to irritate her, causing them to potentially lose her business.


Herron responded with what irritates her, along with some best practice tips…


Has the 2015 Nissan Maxima Been Revealed?

Posted by Jonathan Morales on July 15, 2014 at 7:30am 0 Comments

The All-New 2015 Nissan Maxima aka Nissan Sport Sedan Concept? 

Latest news on the new redesign of the Nissan Maxima suggest that we will be seeing a close variation of the Nissan Sport Sedan Concept for the 2015 Nissan Maxima coming soon. From the boomerang-styled headlights to the V-Motion Front Grille, the 2015 Nissan Maxima is sure to be a crowd pleaser. 

The 2015 Nissan Maxima features 21" aluminum alloy wheels, metallic accents with contrasting colors and ergonomics that provide a very comfortable driving experience and atmosphere. …



Automotive Marketing and Car Dealer News from AutoBlog

Loading… Loading feed

Google Blog Articles, News and More

Loading… Loading feed

ADM Community Visitor Activity for Current 30 Day Period

Automotive Thought Leader Journal


ADMPC is a Network for Car Dealers, Automotive Marketing, Advertising and Management Pros sharing Digital Strategies and Execution Tactics.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge


Based On Your Interests...

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey


Google Automotive Network Targeted Placement Ads

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Top 20 ADM Professional Community Content Posts of Past 7 Days

Loading… Loading feed

ADM Professional Community Help Wanted Forum Posts

Loading… Loading feed

Top Contributing ADM Professional Community Members of Past 30 Days

Loading… Loading feed

Internet Sales Manager Resources and Blogroll

ADM Professional Community Blogroll:
1. Social Media Optimization 

3. Persuasive Concepts Social Marketing  

4. Automotive Social Media   

5. Ford Community 

6. Chevy Community

7. Toyota Community

8. Kia Community 

9. Toyota Social Media

10. Social Media Marketing 

11. Weed Out Losers and Hire Winners 

12. Take Control of Dealership Reputation
Get listed on this Blogroll; send your blog title text and your blog's associated URL. Include a link to your site's page showing the ADM title text: "Automotive Digital Marketing" linked to: to Ralph Paglia via ADM.

Follow ADM on Twitter

ADM Notes

ADM Professional Community Founder Dedication Message

Created by Ralph Paglia Dec 18, 2012 at 1:20am. Last updated by Ralph Paglia Dec 20, 2012.

How To Get YOUR Video Featured

Created by Ralph Paglia Apr 19, 2010 at 1:58am. Last updated by Ralph Paglia May 10, 2010.

How To Get Your ADM Blog Post Featured

Created by Ralph Paglia Jan 16, 2009 at 10:24am. Last updated by Ralph Paglia May 10, 2010.

How To Get Your ADM Profile Featured

Created by Ralph Paglia Jan 16, 2009 at 10:18am. Last updated by Ralph Paglia May 10, 2010.

Automotive Marketing News

Loading… Loading feed

J. D. Power Online Automotive Review Articles on Internet Sales and Management Research and Insights for Car Dealers, Internet Sales Managers and OEM Executives

Loading… Loading feed



© 2014   Created by Ralph Paglia.

ADM Badges  |  Report an Issue  |  Terms of Service