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PLEASE NOTE: The acronym “ADM” on this website stands for Automotive Digital Marketing. Automotive Digital Marketing is in no way associated with Archer-Daniels-Midland Company. Use of the "ADM" abbreviation on this site refers to the "Automotive Digital Marketing" registered trademark of Automotive Media Partners, LLC

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Ralph Paglia
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Arnold Tijerina
Editor, Content Marketing 

Dan Weik
Editor, Reputation Management 

Tom Gorham
Editor, From The Trenches

Richard Bustillo
Editor, GM's Perspective

Ken Beam
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Manny Luna
Editor, Video SEO

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Sophieholy posted a blog post

SOME DAY THE IDEAL ALTERNATIVE FUEL IS GOING TO BE FOUND

We have a really big force for people to use some type of alternative fuel instead of gasoline, right now in the United States. Numerous factors have prompted this to happen now. With the concerns concerning the issue of global warming, people are…See More
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Scot Eisenfelder posted a blog post

Auto Subscriptions: Winning the Present While Preparing for the Future

There’s a lot of buzz around subscriptions as a new ownership model, with various…See More
yesterday
Bill Wittenmyer posted a video

#Freebie Fridays: Email Is Not Dead

The rules of email marketing have changed. ELEAD1ONE Partner Bill Wittenmyer explains the importance of targeted, relevant email content in this edition of F...
yesterday

Vendor
Andy Church posted a video

Profit By Action Quick Tip: Correct Invoice Presentation

Greg Ternoway discusses the best practices for presenting an invoice to a service customer.
yesterday
jon nigbor's blog post was featured

Deepfakes and Video Fraud: Should You Be Worried?

New technology can provide ample opportunities to improve our…See More
yesterday
Rachelle Wilber's blog post was featured

Scrap Metal: How to Turn Your Used Auto Parts into Cash

Don’t ever assume that your used automotive parts are worthless trash people…See More
yesterday

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Digital Dealer 25 Early Registration Is Now Open! 

The Digital Dealer 25 Conference & Expo will be held at the Mirage Hotel & Casino in Las Vegas, Nevada. You'll have the opportunity to choose from over 100 educational sessions led by top dealership executives, trainers, and consultants.

 

ADM Blog Posts

Deepfakes and Video Fraud: Should You Be Worried?

Posted by jon nigbor on August 16, 2018 at 2:30pm 0 Comments

New technology can provide ample opportunities to improve our marketing and branding. Just as often though, it seems to spawn new threats. Deepfakes – faked videos made by machine learning algorithms – can now convincingly imitate real people, from CEOs to politicians to…

Continue

Scrap Metal: How to Turn Your Used Auto Parts into Cash

Posted by Rachelle Wilber on August 16, 2018 at 8:39am 0 Comments

Don’t ever assume that your used automotive parts are worthless trash people don’t want. People often say that one man’s trash is another man’s treasure, after all. They’re not wrong. If you want to do something good with your used auto components, then you should think about selling them.

Auction off Your…

Continue

Are You Lonely in Your Communication with Customers?

Posted by Todd Smith on August 16, 2018 at 6:57am 0 Comments

Somewhere in the North Pacific Ocean, there lives a whale that cannot communicate with other whales. You see, whales communicate via sub-sonic vocal sounds. Most whales…

Continue

I Do My Best Poof Reading After I Hit Send

Posted by sara callahan on August 15, 2018 at 7:02am 0 Comments

We’ve all seen it happen. In fact, chances are really good that you’ve done it yourself -- posted that Facebook status update, sent that text message, or that e-mail and then – oops, you notice those typos or grammatical errors…after it’s too late to correct.

 

Well, does it really matter? In a word,…

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Is Lack of Transparency Killing Your Lead Volume?

Posted by Steve White on August 14, 2018 at 7:00am 0 Comments

Throughout the history of our automotive industry – and even more so as we increasingly progress into the digital era – dealers have been focused on gaining more leads. Just about every widget and message on dealer websites has one single goal – conversion.

 

Does your website have 100 annoying pop-ups…

Continue

What Does Chat Have to Do with 867-5309?

Posted by Todd Smith on August 10, 2018 at 8:39am 0 Comments

Jenny.

 

Tommy Tutone said it in 1981 and many of you reading this know that number. It’s Jenny’s number. And we remember it. Why? Sure, it was a catchy song and has become a staple in early pop music, but it does hold a hidden gem that every car dealer would be thrilled to…

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How to Handle Inbound Sales Calls

Posted by Bill Wittenmyer on August 9, 2018 at 10:30am 0 Comments

As an industry, we have pretty much perfected the process of following up on Internet leads, but we are far from perfect when it comes to handling inbound…

Continue

Be a Solution Specialist Not a Salesperson

Posted by Anne Fleming on August 8, 2018 at 8:30am 0 Comments

  • Do you have sales personnel or solution specialists at your dealership?
  • Is there truly a difference between the two terms?
  • Can changing the language you use…
Continue

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Digital Dealer 25 Early Registration Is Now Open! 

The Digital Dealer 25 Conference & Expo will be held at the Mirage Hotel & Casino in Las Vegas, Nevada. You'll have the opportunity to choose from over 100 educational sessions led by top dealership executives, trainers, and consultants.

 

ADM Forum

BDC Process for handling credit applications...

Started by Chris Younggren in Uncategorized or Does Not Fit Into Any Pre-Defined Category Aug 11. 0 Replies

Just wonder how some of the high performing BDCs handle credit applications? Do you run the credit and give the prospect your opinion on if need cash down, co-signer, payment? Or do you work toward getting them to meet w. a credit specialist? If so, please share word tracks used to respond to "Can I just get pre-approved b/c Iive 30miles way?" or "I just want to get pre approved, email me back?"Thank youContinue

Tags: BDC

Seafood Restaurant Dubai – Best Seafood Restaurants in Dubai

Started by umairaslam in Uncategorized or Does Not Fit Into Any Pre-Defined Category Jul 30. 0 Replies

When it comes to choose the food according to taste people never compromise for taste. They always need yummilicious food that varies from person to person. When it especially comes to Dubai you never take it for granted to find all top-class cuisines that are cooked with the best of tastes and flavors. It may include Italian, Chinese, Indo-Pak spices or even Japanese, the city present give an endless list of appetite for its best. For seafood darlings, it is no less than heaven as there is the…Continue

How Do Millennials Buy Cars?

Started by Kevin Lewis in SEARCH ENGINE MARKETING (SEM) - Includes Organic Optimization (SEO) and Search Engine Advertising (SEA) Strategies, Tactics and Best Practices Jul 24. 0 Replies

Hello everybody!There hasn't been much activity here recently but I still want to share my thoughts with those who keep looking for improvements. The topic that I want to bring up today is the way young adults think when they want to buy a car. Many dealers make one mistake by approaching every customer the same way. It is similar to trying to unlock different doors with the same key. People are different even within one generation, not to mention the inherent differences of…Continue

Getting more buyers to your dealership!

Started by Harold Pollitt in Uncategorized or Does Not Fit Into Any Pre-Defined Category Jul 12. 0 Replies

If this is what you need and do not want to spend a arm and a leg and do not like contracts, get in touch with me, we have the best platform out there, and MANY dealer referrals to back that up, not ones just written out, on their letter heads! We are 100% performance based!Continue

Twitter For Car Dealers

Started by Kevin Lewis in Uncategorized or Does Not Fit Into Any Pre-Defined Category Jun 27. 0 Replies

Hello all!Some useful info about whether or not should dealers use Twitter to promote their inventory. Continue

How Do You Define Management Competency?

Started by Garry House in Uncategorized or Does Not Fit Into Any Pre-Defined Category Jun 20. 0 Replies

Successful dealerships strive to recruit, hire, and retain the best-available management talent. Once that talent is on board, effective performance management processes must be in place to provide these yet-unproven (to us) managers with feedback on their work results and to ensure that they are receiving the tools and support to become high achievers. So I always ask my potential client-dealers to describe their method of evaluating the overall competence of the individuals on their…Continue

Can Artificial Intelligence Make Better Logos Than Designers?

Started by Hina Eni in WEBSITE CONTENT - How to Get Visitors to Interact, Engaging Content, Driving Increased Website Visitor-to-Dealer Contact Conversion Rates. Last reply by fast coode Jun 14. 5 Replies

This era belongs to the artificial intelligence because humans are quickly getting replaced by the computers and algorithms for completing the task. Considering the role of web design agencies in Dubai, they now face the challenges of creating best UI design based websites by using the phenomena of highly effective logos and stickers. The sites designing agencies now deliver the best websites by creating creative logos at…Continue

Tags: company, design, designinig, web

Las Vegas Casino Workers’ Union: Visitors Should Not Sexually Harass Workers

Started by Ralph Paglia in CONFERENCES, SEMINARS, EVENTS - Gatherings, Trade-Shows, Speakers, Offsite Training, etc. - Anything you go to outside the dealership to get information and contacts May 30. 0 Replies

Las Vegas casino workers’ union is calling on conference visitors to not sexually harass workersLas Vegas, NV - In a survey conducted by UNITE HERE’s Culinary and Bartender Unions of over 10,000 Las Vegas casino workers: 59% of cocktail servers and 27% of hotel housekeepers said they had been sexually…Continue

Tags: Not, Sexually, Harass, Workers, Should

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