This summer, road trips both short and long have been all the rage as people shy away from breathing each other's air — whether it be on an airline or in a movie theater — during the coronavirus pandemic. The upshot is a possible rebirth of the 1950s-era car culture, nearly seven decades after the fact.…
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VendorJoe Kavanagh liked Timmy D. James's blog post Live Video, The New Normal to Sell More Cars & Service
Live Video, The New Normal to Sell More Cars & Service
Every penny spent on advertising and marketing is to get more people into the dealership.Dealers also make a significant investment in the salespeople themselves, training them to help develop the person-to-person skills needed to sell to all the prospects marketing dollars drive into the dealership. Those person-to-person skills are where…See More
What Is The Best Content For Your Consumers?
Craft the best content for your consumers in your area.#jimflint #localsearchgroup #marketing #content #socialmedia #engagement #dealershipsSee More
Live Video, The New Normal to Sell More Cars & Service
Every penny spent on advertising and marketing is to get more people into the dealership.Dealers also make a significant investment in the salespeople themselves, training them to help develop the person-to-person skills needed to sell to all the prospects marketing dollars drive into the dealership. Those person-to-person skills are where…See More
What Is The Best Content For Your Consumers?
Craft the best content for your consumers in your area.#jimflint #localsearchgroup #marketing #content #socialmedia #engagement #dealershipsSee More
5 Tips for Selling in a Mobile-First World
Truth be told: we’re all addicted to our smartphones. Nearly 80 percent of the U.S. population owns one, and adults spend an average of 3 hours and 35 minutes every day staring at that small screen.And it’s not just for millennials - even my 70-something parents are constantly on…See More
Mobile-First: - The Only Way to Talk to Your Customers
I was getting ready to write a blog about "Mobile-First," because I had a hunch that mobile phones are everywhere.Well, I cannot claim it is a hunch any longer because when you look around everybody has a mobile phone and more specifically a smartphone. So, I started doing some research and the data blew me away. Between the ages of 19 and 49,…See More
Auto Dealership Buy/Sell Market Transactions Rebound in Q2 2020, with Record Valuations
High dealership earnings drive buy/sell market to boomerang back in Q2, with first half of 2020 surpassing 2019, according to The Blue Sky Report® by Kerrigan Advisors; very active buy/sell market predicted for second half of 2020 Irvine, CA –Sept 14, 2020 – The auto dealership buy/sell market rebounded dramatically in the second…See More
How to Create a Concept for Your Store
Before you hire designers to make an interior plan of your future store, it would be nice to think out the concept.Surely, you want your store to be the best one and to represent a part of your inner self. So, these small hints will help you express yourself in an efficient manner.Address to your target audienceFind them and love them! Remember, that you…See More
AUTO DEALERS: Learn How To Recruit The Best Car Salesmen- Former Marine Recruiter Gives Top Secrets!
#ChristianYounggren #salesrecruiting #automotiverecruiting CHECK OUT THE BOOK:The Power of Moments: Why Certain Experiences Have Extraordinary Impact by Chip...
Ralph Paglia posted a blog post5 Tips for Selling in a Mobile-First World
Truth be told: we’re all addicted to our smartphones. Nearly 80 percent of the U.S. population owns one, and adults spend an average of 3 hours and 35 minutes every day staring at that small screen.And it’s not just for millennials - even my 70-something parents are constantly on…See More
Mobile-First: - The Only Way to Talk to Your Customers
I was getting ready to write a blog about "Mobile-First," because I had a hunch that mobile phones are everywhere.Well, I cannot claim it is a hunch any longer because when you look around everybody has a mobile phone and more specifically a smartphone. So, I started doing some research and the data blew me away. Between the ages of 19 and 49,…See More
Auto Dealership Buy/Sell Market Transactions Rebound in Q2 2020, with Record Valuations
High dealership earnings drive buy/sell market to boomerang back in Q2, with first half of 2020 surpassing 2019, according to The Blue Sky Report® by Kerrigan Advisors; very active buy/sell market predicted for second half of 2020 Irvine, CA –Sept 14, 2020 – The auto dealership buy/sell market rebounded dramatically in the second…See More
How to Create a Concept for Your Store
Before you hire designers to make an interior plan of your future store, it would be nice to think out the concept.Surely, you want your store to be the best one and to represent a part of your inner self. So, these small hints will help you express yourself in an efficient manner.Address to your target audienceFind them and love them! Remember, that you…See More
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Top 10 Ecommerce Retailers Will Grow Their Market Share to 60.1% in 2020
Posted by Ralph Paglia on September 20, 2020 at 5:00pm 0 Comments 1 Like
Corona Pandemic Triggers New American Car Culture
Posted by Ralph Paglia on September 20, 2020 at 12:30am 0 Comments 1 Like
Covid-19 fears have stoked a new car culture for Americans seeking a safe way to travel, shop and enjoy entertainment. (Nils Davey)
Continue
Live Video, The New Normal to Sell More Cars & Service
Posted by Timmy D. James on September 18, 2020 at 7:30am 0 Comments 2 Likes
Every penny spent on advertising and marketing is to get more people into the dealership.
Dealers also make a significant investment in the salespeople themselves, training them to help develop the person-to-person skills needed to sell to all the prospects marketing dollars drive into the dealership. Those person-to-person skills are where most automotive salespeople excel, it is what they are best at. Phone calls, emails, text messages, or online chats may not be their biggest strengths. However, put them face to face with someone and they excel. But how are salespeople supposed to 'get them in' when countrywide shutdowns and capacity limits are encouraging shoppers to stay home as much as possible? The answer is video conferencing, also known as video calling or video…
ContinueWhat Is The Best Content For Your Consumers?
Posted by Jim Flint on September 18, 2020 at 7:28am 0 Comments 0 Likes
Craft the best content for your consumers in your area.
#jimflint #localsearchgroup #marketing #content #socialmedia #engagement #dealerships
Our Cars Get Older: Average Age of Vehicles on the Road Keeps Climbing – Why?
Posted by Ralph Paglia on September 10, 2020 at 9:30am 0 Comments 0 Likes
New analysis from IHS Markit points to record-breaking vehicle ages on the road today. Over the past few years, vehicle age has been slowly trending upwards and is now at an all-time high of 11.9 years. In fact, 1 in 4 cars and trucks you see are at least 16 years old.
But why? Here to discuss what the data says about this trend is Todd Campau, after-market…
Continue Ecofriendly: Top 101 Most Popular "Go Green" Slogans and Advertising Taglines
Posted by Ralph Paglia on September 17, 2020 at 3:30am 0 Comments 1 Like
Shown Below are the 101 Most Popular
"Go Green"
Slogans and Advertising Taglines
List of 101 popular and attention getting "Go Green" type slogans. These advertising taglines focus on environmental preservation and changing lifestyle habits for individuals to minimize their environmental footprint.
- Always…
5 Tips for Selling in a Mobile-First World
Posted by Bill Wittenmyer on September 16, 2020 at 7:30am 0 Comments 1 Like
Truth be told: we’re all addicted to our smartphones. Nearly 80 percent of the U.S. population owns one, and adults spend an average of 3 hours and 35 minutes every day staring at that small screen.
And it’s not just for millennials - even my 70-something parents are constantly on their phones, texting and going online.
This constant connection and easy access to information lead customers to expect nothing less from you during the buying process. They want instant vehicle and inventory details, transparency in pricing and faster in-store experience.
Simply put, mobile applications help you deliver what your customers want. You can use your mobile app to help your staff build trust and foster…
ContinueMobile-First: - The Only Way to Talk to Your Customers
Posted by Ujj Nath on September 15, 2020 at 7:00am 0 Comments 1 Like
I was getting ready to write a blog about "Mobile-First," because I had a hunch that mobile phones are everywhere.
Well, I cannot claim it is a hunch any longer because when you look around everybody has a mobile phone and more specifically a smartphone. So, I started doing some research and the data blew me away. Between the ages of 19 and 49, 94% of this population in the USA have smartphones.
Yes, that number is 94%! (1)
Well if that is the case, wouldn't rational logic dictate that we start by making sure every digital interaction is mobile friendly?
It makes sense as mobile communications lead all other forms of communication. I ask you honestly, as dealer principals, owners,…
ContinueSURVEY SHOWS WHERE AUTO DEALERS WILL LOOK TO INCREASE SPENDING ON DIGITAL ADVERTISING FOR REMAINDER OF 2020
Posted by John Sternal on September 14, 2020 at 11:00am 0 Comments 0 Likes
Dealers will be Buyers of Social Media, Direct Marketing, and SEO to Attract Customers
ATLANTA – (September 14, 2020) – PureCars, a leading provider of digital marketing and advertising insights for automotive dealers, today released results of as recent auto dealer survey that shows how dealers’ digital advertising strategies have shifted since COVID-19, as well as their plans for advertising strategies for the remainder of the year.
PureCars commissioned the online survey in August and collected responses from nearly 200 dealership executives throughout the U.S. Compared with advertising spending levels on June 1, the majority of dealers (33% of respondents) said their…
ContinueAuto Dealership Buy/Sell Market Transactions Rebound in Q2 2020, with Record Valuations
Posted by Crystal Hartwell on September 14, 2020 at 8:30am 0 Comments 1 Like
High dealership earnings drive buy/sell market to boomerang back in Q2, with first half of 2020 surpassing 2019, according to The Blue Sky Report® by Kerrigan Advisors; very active buy/sell market predicted for second half of 2020
Irvine, CA –Sept 14, 2020 – The auto dealership buy/sell market rebounded dramatically in the second quarter of 2020, driving the first half of 2020 to surpass the first half of 2019, in spite of declines in Q1 2020, according to the just-released Second Quarter 2020 Blue Sky Report® by Kerrigan Advisors. Valuations are now at historic highs and, with dealership earnings at record levels, Kerrigan Advisors predicts that the second half of 2020 could be the most active buy/sell market ever.
With…
ContinueADM Members Save $200 On Registration
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Fisker's EV Car Company Seems to Have Nine Lives!
Started by Ralph Paglia in AUTO INDUSTRY NEWS - Discussions about Auto Industry, including dealerships, car companies and government, but not about suppliers (see cetegory) Jul 8. 0 Replies 1 Like
EV bonanza allows Karma to tap lifelineKarma Automotive, maker of the Revero plug-in hybrid luxury car, has raised $100 million from outside investors as the company and its parent seek to tap into an electric-car stock surge by seeking an additional $300 million.The fresh funding coincides with at least the fourth makeover for a company formerly known as Fisker Automotive Inc. since past Aston Martin design director…Continue
"Control what you can control"
Started by Christian Younggren in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers Mar 18. 0 Replies 0 Likes
"Control what you can control" Have your staff take time to reach out by phone to every client in their data base....Why? 1. Your connection rate will never be higher. Your clients might actually have time to talk with you since they are likely on lock down and maybe a bit bored. Ask how they are feeling and how can you help make life easier for them? 2. Your clients will remember how you treated them during these crazy times for years to come because in a crisis people reveal their true…Continue
BDC or Virtual BDC
Started by Peter Stratton in PROCESS MANAGEMENT- CRM, BDC and lead Management Processes, Emails, Phone Scripts, Facility Design, Tools and Suppliers Feb 26. 0 Replies 1 Like
As an experienced BDC director for the last 15 years and in the car business for 30 I wanted to reach out to those who know. The audience here. Recently my GM asked if he thought we should go to a Virtual BDC and that my job would not be in jeopardy, however my staff of ten would be. The company got in the GM's ear saying that their staff will answer leads within 30 seconds and close at 20%. My team answers the lead within a minute and we close at 14%. So my questions is, "Who has had…Continue
Which e-commerce platform should I join?
Started by Camden Jones in WEBSITE CONTENT - How to Get Visitors to Interact, Engaging Content, Driving Increased Website Visitor-to-Dealer Contact Conversion Rates. Last reply by shawn jasper Feb 3. 5 Replies 0 Likes
Hi. I'm a newbie in e-commerce. I want to try to open an online store, but I don't know what to begin. I search and find out some platforms. Big ones are Shopify, WooCommerce, and BigCommerce. Which should I choose to start? Is there anyone selling on these platforms? Please help!Continue
Why car dealerships are good for society?
Started by Christian Younggren in Uncategorized or Does Not Fit Into Any Pre-Defined Category Jan 11. 0 Replies 0 Likes
I am doing a project on positive dealership stories so I typed, "why car dealerships are good for society" into the Youtube search, the only positive message I could find was footage from an award banquet!! It's the same story on Google search. Sad because dealers add millions of dollars in property taxes and jobs for our society. I understand there are very "bad" dealer operators, but mind you, didn't ask Youtube or Google for dealer scams or fraud stories.That being said, I would love to hear…Continue
How about a Thank You Video via Texting? Very effective.
Started by Ken Beam in VIDEO - Multimedia and Video Marketing Related Discussions, including Video SEO, YouTube, Video Email, etc. Nov 17, 2019. 0 Replies 0 Likes
So imagine you stopped by a dealership last night & the next morning you received this nice, short Thank You Video via Text on your phone. I do believe this will indeed add a little "Wow" factor to the equation....... don`t you? Ken-*by the way....they came back & bought the truck after I sent this.#highlyeffectivemarketing #GuerrillaMarketing101 #KenBeam Continue
Electric Vehicle is the Future
Started by Dwayne Jhonson in AUTO INDUSTRY NEWS - Discussions about Auto Industry, including dealerships, car companies and government, but not about suppliers (see cetegory) Aug 29, 2019. 0 Replies 1 Like
What is Electric Vehicle?An electric vehicle, which is also known as an EV, is a vehicle that uses more than one electric motors or traction motors for propulsion. An electric vehicle can be powered through a collector system by electricity from off-vehicle sources or can be self-contained as well. Electrical vehicles are self-contained through electric generators (to convert fuel to electricity), solar panels or a battery. Types of electric vehicles include passenger cars (PC) as well as…Continue
Email marketing
Started by Andrew Qrueed in DRIVING TRAFFIC - All Advertising, Promotional Campaigns, Creative Assets and Techniques used to Drive Traffic Aug 26, 2019. 0 Replies 0 Likes
How often did you come across the fact that SMS or email was effective? I am sure very often. I want to offer you an excellent service, I will not persuade you and tell you about the pros and cons (I'm not a marketer), but visit atompark.com and I think you You will find many advantages, and the support service can solve many of your problems associated with this. Start here and read more.Continue
5 Ideas for car dealers FB page
Started by Kevin Lewis in SOCIAL MEDIA MARKETING - REPUTATION MANAGEMENT - Using Social Media to Promote and Engage, Customer Reviews, Dealer Ratings, User Generated Content (UGC) Aug 6, 2019. 0 Replies 0 Likes
If you want to promote your inventory using Facebook, do it on for car dealers or add a Shop section to your Facebook business page and list your vehicles there.Content is an integral part of Facebook business page. So here are 5 great Facebook post ideas for car dealers:1. Industry news, controversial topics, traffic & travel news2. New model releases/arrival3. Meet…Continue
Vehicle Subscriptions: How Many Consumers Are Yet Aware?
Started by Ralph Paglia in FINANCE and INSURANCE - Financial Services, Credit Issues, Using Financing variations to sell cars, the F+I Department, etc.. Last reply by Jonathon Coleman Jul 31, 2019. 1 Reply 1 Like
Netflix for Cars?Most Consumers Unaware of SubscriptionsWith the growing availability of subscriptions for new and used vehicles in the auto industry, Autolist.com wanted to see how aware consumers are of this new ownership model... As it turns out, not very many at all! According to an Autolist survey of 1,428 current car shoppers, 70 percent of consumers have no idea that automakers…Continue
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Continue reading Hyundai and Korean pop band BTS team up for Ioniq theme song
Hyundai and Korean pop band BTS team up for Ioniq theme song originally appeared on Autoblog on Mon, 31 Aug 2020 13:53:00 EDT. Please see our terms for use of feeds.
Permalink | Email this | CommentsToyota gives its hydrogen-powered lunar rover a familiar name
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Continue reading Toyota gives its hydrogen-powered lunar rover a familiar name
Toyota gives its hydrogen-powered lunar rover a familiar name originally appeared on Autoblog on Mon, 31 Aug 2020 09:35:00 EDT. Please see our terms for use of feeds.
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