Automotive Digital Marketing ProCom

Professional Community for Car Dealers, Automotive Marketers and Sales Managers

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Official ADM Hash Tag: #ADMPC

Benefits of ADM Professional Community Membership:

  • Access to exclusive content
  • Publish your own content
  • Download Files for dealer use
  • Comment on articles, videos, Photos and forum posts
  • Start an ADM Group, control membership and topics
  • Network with your peers
  • Direct Assistance from Auto Industry Thought Leaders

Automotive Marketing Community

PLEASE NOTE: The acronym “ADM” on this website stands for Automotive Digital Marketing. Automotive Digital Marketing is in no way associated with Archer-Daniels-Midland Company. Use of the "ADM" abbreviation on this site refers to the "Automotive Digital Marketing" registered trademark of Automotive Media Partners, LLC

Automotive Digital Marketing

Professional Community

AutoDigitalMarketing@Gmail.com

2701 N. Rainbow Blvd.
Unit 2202
Las Vegas, NV 89108
505-301-6369

Ralph Paglia
Editor-in-Chief

J.D. Rucker
Editor, Social Media 

Dan Weik
Editor, Reputation Management 

Tom Gorham
Editor, From The Trenches

Richard Bustillo
Editor, GM's Perspective

Ken Beam
Editor, Vehicle Presentation Videos

Manny Luna
Editor, Video SEO

Timothy Martell
Editor, Content Marketing


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Automotive News Videos

May U.S. Sales May Snap Losing Streak (5/26/17)

May U.S. sales may snap losing streak; Toyota, GM market share bump?; Bosch under suspicion; Volvo’s record-breaking ride; Better economy, more driver deaths – report.

Trump Versus 'Bad' German Carmakers (5/26/17)

Trump said to blast 'bad' German automakers over trade gap; Calif. finds shortcomings in VW plan; Path to cheaper EVs; Why Uber dropped Otto name?; Linking jobs, clean-car tech

GM Accused of Rigging Diesel Pickup Emissions (5/25/17)

GM accused of rigging diesel pickup emissions; Ford’s Hackett builds team; BMW unveils 8-series concept; Tesla’s new ‘people’ boss; Toyota’s integrated marketer.

Cox, Holman Team Up on Car Subscriptions (5/25/17)

Cox, Holman team up on car subscriptions; $13.4M for Ford's Hackett, a reported $57.5M for Fields; GM cuts in Singapore; Toyota hires VW marketer; Lexus 'no-haggle' grows slowly; AutoNation freebie.

AutoNews Now: Texas hold 'em: Parts delayed at border

Texas hold 'em: Parts delayed at border; Roger Moore's car co-stars; CDK buying Auto/Mate; Santander revelation; Reading tea leaves, and a Leaf tease at Nissan; Dodge Demon price set.

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by Ralph Paglia Mustang by Ford

2017 Ford F150 Raptor

by Ralph Paglia Ford Raptor rear view

Ken Grody Ford SYNC Seminar Invitation

by Ralph Paglia Ken Grody Ford SYNC Seminar Invitation

Auto Industry Marketing and Advertising News

Everything wrong with Honda, and how to fix it

Filed under: ,,

A consultation from an auto industry insider's point of view.

Continue reading Everything wrong with Honda, and how to fix it

Everything wrong with Honda, and how to fix it originally appeared on Autoblog on Thu, 11 May 2017 14:01:00 EDT. Please see our terms for use of feeds.

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The first EV showcase opens in Oregon

Filed under: ,,,,,,,,

It's meant to do what the manufacturers sometimes don't: Promote electric cars.

Continue reading The first EV showcase opens in Oregon

The first EV showcase opens in Oregon originally appeared on Autoblog on Tue, 09 May 2017 08:30:00 EDT. Please see our terms for use of feeds.

Permalink |  Email this |  Comments
 

Latest ADM Activity - Click "More" at bottom!


Agency
Brooke Chaplan posted a blog post

4 Awesome Technologies that Help You Avoid Car Accidents

Recently, manufacturers have opted to install more advanced safety features into cars that help prevent accidents. Some of these features come automatically in certain cars or are available as options in others. Here is a list of awesome technological features that have entered the market to help prevent and minimize accidents and injuries. Forward CollisionWhile this technology is not yet standard, it is…See More
6 hours ago
Sanjay Tripathi is now a member of Automotive Digital Marketing ProCom
9 hours ago
Rahul Paul posted blog posts
21 hours ago

Vendor
Steve White posted a blog post

Don’t Be Fooled: New Google Attribution Announcement is NOT a Silver Bullet

I’m sure many of you have heard about Google’s new attribution offering as there has been much buzz about it lately – but don’t be fooled as this is not a silver bullet for auto dealers – in fact, FAR from it. Let me explain: Last Tuesday, Google announced an integrated reporting feature named…See More
yesterday

Media
Eileen O'Shanassy posted a blog post

5 of the Safest Green Cars on the Market Today

According to some of today’s automotive experts, there are five green cars with highly efficient safety tools and features worth considering. By investing in one of these vehicles, you'll help to reduce pollution and protect your passengers through each road trip. Take a look to see what some of the greenest cars on the market offer. Toyota Prius…See More
yesterday

Influencer
Timmy D. James posted a video

Google's 5 Auto Shopping Moments - Part 2: Is It Right for Me

In this series of video blogs, Flick Fusion COO Tim James shares Google's 5 auto shopping moments that every dealership should know and how to take advantage...
yesterday

Vendor
Thomas F. Jung's 2 blog posts were featured
Wednesday

Influencer
Christopher Bouchard's blog post was featured

6 Ways to Win Over Consumers Before They Hit the Dealer Lot

You could have the most friendly receptionists, the smoothest sales team, the most impressive showroom, and even the best F&I department in town, but none of that matters if no one is there to experience it.    The average vehicle shopper only visits 1-2 dealerships before making a purchase. The fact of the…See More
Wednesday

Influencer
Mike Gorun's blog post was featured

Is 2 Percent Good Enough for You?

Every dealer wants a nice healthy portion of their market share. But what if it was only 2 percent? Would that be good enough? Probably not.Well, according to a recent interview in Automotive News, North American chief for Mazda, Masahiro Moro, thinks it is… However, in the article he states that there’s a difference between 2…See More
Wednesday

Vendor
Steve White's blog post was featured

Ad Blockers: If You Can’t Beat Them, Join Them

In the great wide world of online, display ads are everywhere. Top of the page, right, left, bottom – and, sometimes even popping up and floating in your face. Many consumers find these ads intrusive, especially when they are irrelevant. So, they simply ignore them – or, stop visiting the sites on which they appearIn fact, consumers…See More
Wednesday
Sean V. Bradley's blog post was featured

Internet Sales 20 Group 3-Day Training Conference Is Looking For Speakers And Panelists

http://www.InternetSales20Group.com 267-319-6776 Internet Sales 20 Group 3-Day Training Conference Is Looking For Speakers And PanelistsThe #IS20G Training Conference is one of the most respected in the industry. The upcoming Internet Sales 20 Group will be number 10…See More
Wednesday
Keisha Morris is now a member of Automotive Digital Marketing ProCom
Wednesday

Influencer
Crystal Hartwell posted blog posts
Wednesday

Dealer
Bill Wittenmyer posted a video

Witt's Wise Words - Effective Strategies to replenish pre-owned used car inventory

ELEAD1ONE partner Bill Wittenmyer shares an effective, easy-to-implement strategy for maximizing profits and replenishing the pre-owned vehicle inventory at ...
Wednesday
Rahul Paul posted a blog post

Extra benefits of vehicle window tinting

Mоѕt factory vehicles come wіth аt least thе rеаr wіndоwѕ аlrеаdу tinted. Thе rеаѕоn thаt thе frоnt wіndоwѕ are nоt аlwауѕ tіntеd is because еасh ѕtаtе hаѕ a different rulе аnd rеgulаtіоn for thе percentage оf tint and rеflесtіvе соntеntѕ аllоwеd. The mаjоrіtу оf people lеаvе thеіr front windows without tіnt оn thеm dеѕріtе thе mаnу benefits there аrе fоr tіntіng your vеhісlе’ѕ windows.You must remember however to check the legal allowances for your specific area, for example, police checking…See More
Wednesday

Vendor
Thomas F. Jung posted blog posts
Wednesday

Mobile Video Marketing Charts, Data and Infographicsfor Car Dealers

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ADM Blog Posts

How to improve service experience in 2017? Try texting!

Posted by Thomas F. Jung on May 24, 2017 at 4:27am 0 Comments

After a quarter of a century, auto dealerships have finally started realizing that technology works for them, not vice versa. As 2017 has opened the door for innovation, such as virtual reality, but in order to reach this level, the entire car industry needs to…

Continue

6 Ways to Win Over Consumers Before They Hit the Dealer Lot

Posted by Christopher Bouchard on May 23, 2017 at 7:25am 0 Comments

You could have the most friendly receptionists, the smoothest sales team, the most impressive showroom, and even the best F&I department in town, but none of that matters if no one is there to experience it.    

The average vehicle shopper only visits 1-2 dealerships before…

Continue

Is 2 Percent Good Enough for You?

Posted by Mike Gorun on May 23, 2017 at 6:59am 0 Comments

Every dealer wants a nice healthy portion of their market share. But what if it was only 2 percent? Would that be good enough? Probably not.

Well, according to a recent interview in Automotive News, North American chief for Mazda, Masahiro Moro, thinks it is… However, in the article he states that…

Continue

Ad Blockers: If You Can’t Beat Them, Join Them

Posted by Steve White on May 23, 2017 at 6:43am 0 Comments

In the great wide world of online, display ads are everywhere. Top of the page, right, left, bottom – and, sometimes even popping up and floating in your face. Many consumers find these ads intrusive, especially when they are irrelevant. So, they simply ignore them – or, stop visiting the sites on which they…

Continue

Internet Sales 20 Group 3-Day Training Conference Is Looking For Speakers And Panelists

Posted by Sean V. Bradley on May 23, 2017 at 12:00am 0 Comments

http://www.InternetSales20Group.com 267-319-6776 

Internet Sales 20 Group 3-Day Training Conference Is Looking For Speakers And Panelists

The #IS20G Training Conference is one of the…

Continue

Improve customer retention and increase sales with texting

Posted by Thomas F. Jung on May 22, 2017 at 4:00am 0 Comments

What is your customer retention percentage? Are you asking for more incremental work when the vehicle is on the hoist? Are you using SMS to your advantage?


Problem

Industry data shows that dealer’s…

Continue

Glossary of Digital Marketing Terms, Jargon and Buzzwords

Posted by Ralph Paglia on December 4, 2016 at 6:00pm 1 Comment

DIGITAL MARKETING GLOSSARY AND JARGON BUSTER 

Continue

Set Up Your Next Event

Posted by Paul Potratz on May 19, 2017 at 11:00am 0 Comments

Planning an event soon?

If so, creating a Facebook event can help you get the awareness and RSVP's you're looking for.

Whether your event is for work or play, Facebook will be a key factor to make sure your guests show up.…

Continue

5 Coolest Toys to Truck Your Truck

Posted by Rachael Murphey on May 22, 2017 at 2:00pm 0 Comments

The process of tricking out a truck is easy if a few automotive toys are used during the modification phase.

Although many products that can enhance an automobile are available, most truck drivers always strive for increased performance and efficiency, and this is why there are five cool products…

Continue

5 Ways to Customize Your Vehicle's Exterior

Posted by Dixie Somers on May 19, 2017 at 8:47am 0 Comments

The one thing more thrilling than driving off the lot in your new car is being able to personalize your car to match your personality and your driving needs. With customization, you can change everything from your car’s performance to the comfort of your driver’s seat. However,…

Continue

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Cast a spell with Google and Warner Bros. Pictures

Now anyone can try their hand at magic with a little help from Google and the new Warner Bros. Pictures film set in J.K. Rowling’s Wizarding World, “Fantastic Beasts and Where to Find Them.” Taking place decades before Harry Potter first arrives at Hogwarts, “Fantastic Beasts” follows the adventures of magizoologist Newt Scamander in a whole new era of the wizarding world — New York in 1926.

If you want to try being a wizard, try casting spells on your Android phone: Just say “Ok Google” followed by “Lumos” or “Nox” to turn your flashlight on and off. Try “Silencio” to silence the ringer and notifications.


You can also explore the world of “Fantastic Beasts and Where to Find Them” with Google Street View. Visit New York in 1926 as brought to life in the film, as well as the real locations today. Fans can visit MACUSA (Magical Congress of the USA); Steen National Bank, where Newt first meets Jacob Kowalski; the underground speakeasy The Blind Pig; and the magical apartment of Tina and Queenie Goldstein, two of the film’s key characters.


Once you’ve mastered charms and found the lay of the land, help Newt find his escaped beasts before they come to harm in a city already on edge from dark forces. Using our new Daydream View virtual reality headset, you can wave a wand to explore the magic of Newt’s case, a treasure trove full of everything he needs to cast spells, solve puzzles and find his beasts. The experience will be available when Daydream View goes on sale in November.


Don’t forget to share your adventures with your friends by downloading an exclusive “Fantastic Beasts” sticker pack (coming soon) in our messaging app, Google Allo. You can also watch content inspired by the wizarding world from your favorite YouTube creators starting November 1.

To start your journey and discover more magic with Newt and friends, visit g.co/fantasticbeasts. “Fantastic Beasts” is in cinemas in November.

https://1.bp.blogspot.com/-F_3E3njQK1E/WBgaOHHLNYI/AAAAAAAATOM/BK8yBWnZsOAQa7aI0cL0Hqr9h6j7sQW6ACLcB/s1600/FB_StreetView_MACUSA_04%2Bcopy.png

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ADM Professional Community Founder Dedication Message

Created by Ralph Paglia Dec 18, 2012 at 1:20am. Last updated by Ralph Paglia Dec 20, 2012.

How To Get YOUR Video Featured

Created by Ralph Paglia Apr 19, 2010 at 1:58am. Last updated by Ralph Paglia May 10, 2010.

How To Get Your ADM Blog Post Featured

Created by Ralph Paglia Jan 16, 2009 at 10:24am. Last updated by Ralph Paglia May 10, 2010.

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Internet Sales Manager Resources and Blogroll

ADM Professional Community Blogroll:
1. Social Media Optimization 

2. Persuasive Concepts Social Marketing 

3. Kia Community 

4. Toyota Social Media

5. Social Media Marketing 

6. Weed Out Losers and Hire Winners 

12. Take Control of Dealership Reputation
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Get listed on this Blogroll; send your blog title text and your blog's associated URL. Include a link to your site's page showing the ADM title text: "Automotive Digital Marketing" linked to: http://www.automotivedigitalmarketing.com to Ralph Paglia via ADM.

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Automotive Marketing News

Tesla's Model X missing out on America's voracious hunger for SUVs, crossovers

While Tesla's Model S has been a hit and thousands lined up to order the upcoming Model 3 sedan, the Model X crossover hasn't met the CEO's expectations.

Chevy extends marketing deal with Detroit Red Wings at new arena

Chevrolet extended its sponsorship contract with the NHL's Detroit Red Wings, becoming the official vehicle of Detroit's new Little Caesars Arena.

Toyota hires VW marketing exec Shahani

Toyota has named Volkswagen of America marketing executive Vinay Shahani its vice president of integrated marketing operations. The move is effective June 5.

Land Rover tours Bermuda

Land Rover takes a trip around Bermuda in the newest commercial to land on our weekly viral video chart.

Tesla gets partial credit from Consumer Reports for auto-braking update #8203;

Tesla has earned back half the points it lost in Consumer Reports' vehicle rankings after deploying automatic emergency braking to its recently built EVs.

J. D. Power Online Automotive Review Articles on Internet Sales and Management Research and Insights for Car Dealers, Internet Sales Managers and OEM Executives

Even used-vehicle buyers are going online

This past year we saw a massive increase used automotive Internet usage (AIU) rate, as 68% of all used-vehicle buyers went online during the vehicle shopping process versus 63% in 2009.  The dramatic rise has narrowed the gap between used- and new- AIU rates. There are many fac tors at work.  One is the poor […]

Automotive iPad apps

This week I decided to check out automotive iPad apps.  These first-generation entries are at times engaging, but ultimately I often found than frustrating and rather limited. Let’s start with one of my favorite usability rants: hot spots.  They’re quick, which is probably why three OEM iPad apps incorporate them.  They’re also dirty – pretty […]

Some reliability perceptions are changing (and that’s not a good thing for Toyota)

It’s no secret that auto manufacturers are creating better vehicles than ever before – safer, more feature-rich, higher quality, and more reliable.  Data from our Vehicle Dependability Study, which surveys owners of three-year-old vehicles regarding the number of problems experienced in the prior twelve months, backs the assertion of improved reliability.  As illustrated below, these […]

The Future of Satellite Radio

As more in-vehicle audio and entertainment options become available to consumers, the question of satellite radio’s relevance has become more prominent. Most vehicle sold today have satellite radio at least as an option, if not standard, and most new car buyers are given a trial subscription, usually anywhere from one to six months. This gives […]

Bringing in younger buyers

The average age of new-vehicle buyers increased dramatically from 46.5 in 2008 to 53.4 in 2010 (Source: 2010 Auto Offline Media Report – Summer) as lower income buyers – who are often younger – were forced out of the market due to the poor economic environment.  This shift has impacted almost every automotive brand, including […]

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