Automotive Digital Marketing Professional Community (ADM)
Car Dealers, Internet Sales Managers and Automotive Marketing Professionals
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Automotive Digital Marketing Videos
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Automotive Video Marketi…
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Social Marketing Reputat…
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Blogosphere
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Link Building, Exchange…
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Lead Management
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Search Engine Optimizati…
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Public Relations Best Pr…
146 members
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Reputation Management Us…
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Web Management
121 members
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AAISP Members
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Facebook Users
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Lead Generation
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Dealer Consultants
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Twitter Members
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Google AdWords Users
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Automotive Digital Marke…
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CarFolks.com Dealers
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NADA Conference Attendees
78 members
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ADP Social Media Reputat…
77 members
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Reaching Women
74 members
Automotive Marketing Facebook Connections for ADM Members
Automotive News Video Feed with Video Clips of interest to Internet Sales Managers
Presidential Plant Tour (7/30/10)
Obama: We are coming back;
Employees cheer bailout;
Ford tour is next Internet Sales Manager Tools
After hearing about people having problems getting to the ADM Professional Community website (too many letters in the domain), I went to the queen of domain name management, Haley Paglia...
Haley pointed out the obvious, that www.AutomotiveDigitalMarketing.com is too many letters to type in... So, she registered the domains listed below for the ADM Community:www.ADM.fm
www.ADMPC.com
www.Automotive.bz
www.ISMBlogs.com
www.ADMblogs.com
www.ADMvideos.com
www.ADMphotos.co
www.ADMforums.com
www.ADMmembers.com
www.AutomotiveDigital.net www.ADMcommunity.com
www.ADMcommunity.org
www.InternetSalesBlog.com
www.AutomotiveDigital.info
www.ADMprofessional.com
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www.AutomotiveMarketing.info
www.AutomotiveMarketing.bz
AutoDigitalMarketing.com
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Todd Smith's ActiveEngage News and Best Practice
Top Ten Automotive Blog Posts For The Week Of June 25th, 2010
Welcome to another week of great blog posts from around the automotive web. I found some great information and posts this week that I am [...]
ADP Digital Marketing offers Automotive Digital Marketing, Digital Advertising and Social Media Marketing In-House Managed Program Consulting for Dealers and Dealer Groups
Edmunds AutoObserver
July Sales: Best Month Since Cash-For-Clunkers
By Bill Visnic
The auto industry is swimming against poor economic tides and will end up with a healthy July sales rate that is the best since the halcyon days of last summer's Cash-For-Clunkers program. Analysts at Edmunds.com project July's Seasonally Adjusted Annualized Rate (SAAR) to be 11.8 million.
July sales are expected to total about 1,064,000 units - an 8.4-percent jump compared with July of last year and an 8.9-percent improvement over June's troubling 983,000 sales that translated to an 11.1-million SAAR.
Equally important is a projected improvement in retail sales. A large portion of the industry's aggregate volume gains so far this year have been driven by outsized sales to fleet customers, not individual households.
"July sales numbers should be the highest we've seen since last August's 'Cash for Clunkers' frenzy," reported Edmunds.com Senior Analyst Ray Zhou. "Retail demand for new cars this month has been the strongest of the year, even more than in March when Toyota launched an aggressive incentive campaign and other automakers followed suit."
The Automotive Digital Marketing Professional Community
----------- Ralph Paglia
The ADM Professional Community has a mission objective to provide an open source of files and resources useful in crafting a car dealer's digital marketing strategy and then executing the daily operational tactics. These tools include email templates, phone scripts, performance reporting and tracking spreadsheets, Search Engine Marketing (SEM) practices, including both paid and organic placements, along with guidance on what features and functionality make various types of automotive websites more effective.
WHY BOTHER? Because, if we each share the insights gained from our own experiences, we raise the level of capability among all Internet Sales Managers in the auto industry... What we accomplish transcends personal gain, and becomes worthy of respect... Helping all who participate in the ADM Professional Community "experiment" be more successful, better paid and earn a greater degree of professional respect from automotive industry leaders.
Autobytel Articles, Reviews and More
Ride and drive: anyone can feel like a journalist
Being an automotive journalist allows one to drive vehicles in some pretty unique environments. Race tracks, off-road courses, exotic destinations, it's a really rough life. The good thing is that as a general consumer, you can find some fun too. Thi...Automotive Marketing Community Professionals
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Latest ADM Activity
ADM Forum
Custom iPhone App For Dealer Group 1 Reply
Does anyone have some feedback on a company that can create a custom iPhone app for a dealer group that allows people to book a service appointment, browse their inventory, apply for financing, etc.?…
Started by Brian Pasch in MOBILE - Content Formatted for Mobile Web, Text Message Marketing and Cell/Smart Phone Related. Last reply by Matt Watson 1 hour ago.
Anyone use chat systems at their dealer? 4 Replies
My dealer was thinking about using some sort of LiveChat to set up Internet customers to come in. Do people think this helps or hurts the BDC and is it worth the money?
Started by DBeck in INTERACTION - Websites, Interactive Content and Driving Increased Customer Engagement and Conversion Rates. Last reply by Ryan Thompson 4 hours ago.
Create your free web 2.0 Dealership Search Profile. http://dealershipsearch.com/GetPreferred.php
Dealership Search provides dealerships with innovative profiles to showcase their attributes. Our profiles offer a direct method of connecting you with your clients. Our profiles offer a web 2.0 layo…
Tagged: dealers, staff, inventory, dealerships, cars
Started by David Keller in SOCIAL MARKETING / REPUTATION MANAGEMENT - Social Media, Web 2.0, Consumer Reviews/Ratings, User Generated Content (UGC) 1 day ago.
Outsourced BDC Companies 15 Replies
Anyone have a recommendation on outsourced BDC companies? My boss wanted me to check into a few companies to help our dealership so I am looking for some feedback.
Tagged: companies, bdc, outsourced
Started by Finney in SUPPLIERS - The Good, The Bad and The Ugly. Last reply by Daniel Carmen 1 day ago.
Have you tried Bingle?
I found this tool the other day, and found it to be pretty handy for seeing your side by side comparision for Google, and Bing. Just enter your website into the search bar, and see the results in a s…
Started by Jeff in MULTIPLE WEBSITES, MICROSITES AND LANDING PAGES - Using Specialized Microsites, Ad Campaign Landing Pages, Additional Dealer Websites for Specific Type of Customers 1 day ago.
Free inventory listings by creating a Free Dealership Search Profile
This is a new website that has been created for Dealerships to connect with their customers on a social networking level. "Now featuring FREE Dealership Profiles! Dealership Search provides dealers…
Tagged: inventory, listings, dealership, search, reviews
Started by David Keller in INVENTORY - Vehicle Listing Sites, Inventory Management and Data Services, Publishers and Related Topics 1 day ago.
Looking for a car owner tips feed to aggragate across dealership social media channels.
I want to publish car owner tips across dealership social media channels as content for our fans. I use Ping.fm for our social media aggregator. Does anyone know of, or can recommend a useful relavan…
Tagged: media, aggregator, feeds, social, tips
Started by John Cisar in SOCIAL MARKETING / REPUTATION MANAGEMENT - Social Media, Web 2.0, Consumer Reviews/Ratings, User Generated Content (UGC) Jul 28.
Simple question about marketing manufacturer extended warranties online. 4 Replies
Just some simple questions for veteran ADM community on marketing manufacturer extended warranties online. I've noticed more and more digital oriented dealers now marketing such extended warranty…
Tagged: warranty, warranties, extended
Started by John Cisar in FINANCE and INSURANCE - All about Special Finance, Credit Issues, Using Financing variations to sell cars, the F+I Department, etc.. Last reply by John Cisar Jul 28.
WANTED CAR DEALERS THAT NEED MARKETING THAT IS PROVEN TO WORK IN THIS ECONOMY
"InTroublezone Productions and Cardealerstv.com helped my dealership go from #20 to # 1 in my region in only 8 months and from #152 to # 20 in the country in 2009"John Marazzi, owner of John Marazzi…
Started by Chuck Ardezzone in HUMAN RESOURCES - Help Wanted, Career Management, Recruiting and Hiring, Positions Sought, Pay Plans, Anything Hiring or Career Related Jul 27.
I remember and respect Lee Iacocca and I trust his visions of the auto industry; do you? 3 Replies
I am often torn about posting political opinions on ADM out of fear of alienating friends with opposing points of view. I am however comfortable passing on the words of one of my heros in the auto i…
Started by Philip Zelinger in Uncategorized or Does not Fit into the other Defined Categories. Last reply by Aj Maida Jul 26.
ADM Blog Posts
Website Analytics Applications For Measuring and Tracking Visitors; 13 Free Apps Reviewed and Evaluated
Free Website Analytics Tools For Measuring and Tracking Visitors; A Baker's Dozen Reviewed and Evaluated by Dipanka Jana
… Continue
Posted by Ralph Paglia on July 26, 2010 at 7:30am
Old Spice Videos; Viral Marketing Case Study Shows Success by Design!
How do you take thePosted by Ralph Paglia on July 21, 2010 at 11:30pm — 2 Comments
2010 ASMA Awards Applications Available For Car Dealer Website Providers
Applications for the 2010 Automotive Search Marketing Architecture (ASMA) study, underwritten by PCG Digital Marketing (PCG), are now available to automot
Posted by Brian Pasch on July 23, 2010 at 9:49am — 2 Comments
Do You Have Old Unclaimed Keys at The Dealership?
A local boy in Rumson, a friend of my son Connor, is obessed with collecting car keys. I just found out about his collection and I have attached two photos. I had a car dealership GM over at the house this weekend and he was begging him for any unclaimed keys that he could send him.
So I was thinking that there must be thousands of unclaimed keys and old keys that may be very "cool" to add to Jeremy's collection. So if you car to make a young man very happy, send me some of you
… ContinuePosted by Brian Pasch on July 25, 2010 at 5:14pm
With Competition on Search Heating Up, Don't Overlook Yahoo and Bing
Many dealers continue to put all their focus on Google and rightfully so. However, if you haven't been paying attention, Yahoo and Bing have been gaining in search volume. While individually, they don't even come close to Google's stranglehold on the market, together they still represent 31% and I would consider this a very sizable chunk. Who wouldn't want to get th
… ContinuePosted by Richard Valenta on July 23, 2010 at 9:30am — 1 Comment
Fascinating Facebook Facts
Fascinating Facebook Facts
Posted by Ralph Paglia on July 22, 2010 at 8:30pm
10 undeniable signs that you are indeed addicted to Social Media
Day in - Day out. Like clockwork - tic, tac, tic, tac. Little voices already in your brain whispering "hey......hey.....do not forget to check in....and it has been already 12 minutes that you have had c
… ContinuePosted by VJ on July 22, 2010 at 8:30pm
Listening to the Voice of Your Employees
I just returned from a Conference and many of the breakout sessions discussed the need for businesses to focus on “The Voice of the Customer”.
This seems to be the new buzz phrase and I heard many different ideas on how a company can achieve this.
1. Utilizing Social Media to monitor what your customers are saying about your company or your products.
2. Listening to recorded calls, hearing where customers are interrupting your agents in order to ad
Posted by Glenn Pasch on July 21, 2010 at 5:56pm
Small dealerwebinar tomorrow 9am PST, !0 am MST, 11 CST, NOON EST
Posted by Ken Gibson on July 21, 2010 at 4:18pm
Brian Pasch Demonstrates Flipboard For the iPad
This video was too large to upload on ADM because of the 100 Mb limit but I wanted to show all ADM members how cool the Flipboard App for the iPad looks. It took me 2 minutes to install the App and it turned by boring Twitter stream into a stylish social media magazine.
The iPad app converted by Twitter stream into a cool Automotive Social Media magazine.
The Flipboard App also brings up an interesting point. Would you read the magazine of your Twitter feed?
… ContinuePosted by Brian Pasch on July 21, 2010 at 10:46am — 7 Comments
DealerAdvantage Automotive Marketing and Internet Sales Management Best Practices produced by Auto Dealer Internet Marketing Experts at Cars.com
30 Day Real Time Traffic Report Showing Daily Unique Visitors to the Automotive Digital Marketing Professional Community
J. D. Power Online Automotive Review Articles on Current Internet Sales and Management Issues, Research and Insights for Car Dealers, Internet Sales Managers and OEM Executives
Third-party site relationships are still really really complicated
Every so often I try to map the complex web of relationships (excluding lead generation and ad networks) among third-party automotive sites. I especially like being able to visually represent the interdependencies – for instance, we can see that the most highly visited automotive sites (e.g. Autotrader, cars, Edmunds, kbb, and portals) depend on multiple [...]Persuasive Concepts Social Media Marketing Consulting and Training
[Recorded Webinar] B2B Automotive Social Media – Getting The Fleet Department Involved
At Next Generation Dealer Services we strive to be the forefront of automotive social media by always bringing the most robust social media information to the table. This FREE webinar will be no different, it’s focus will be on the fleet department and how to use B2B social media tactics to connect with and ultimately [...] Related posts:Welcome to
Automotive Digital Marketing Professional Community (ADM)
IMPORTANT: Please take the time to send an email to mail@automotivedigitalmarketing.com and after sending it, go to sent messages folder, open that same message and "right click" on the email address (in Outlook). Then select "Add To Contacts (or Address Book). Save to your address book so that you will get your notifications, message alerts, invites, etc.
ADM is a network of Car Dealers, Automotive Marketing and Advertising Professionals sharing their best Internet sales strategies and tactics
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ADM Events
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Clyde Taylor ADM WEBINAR; Clearly Stand Above and Beyond Your Competition In All Your Emailed Responses
August 5, 2010 from 9am to 10am – Online
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Electronic Recycling Drive
August 7, 2010 from 10am to 4pm – Sunset Ford
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Scott Tanner ADM WEBINAR; Click to GOLIVE The Next Generation of Automotive Video Marketing
August 12, 2010 from 9am to 10am – Online
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Free Webinar: Trust Makes the Sale
August 13, 2010 from 12pm to 1pm – WebEx
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9th Digital Dealer Conference and Exposition
October 12, 2010 at 10am to October 14, 2010 at 2pm – Mirage Hotel, Las Vegas, Nevada
Automotive Marketing Professional Syndication and Rating Tools
ADP Social Media Marketing Reputation Management Network
Send an ADM Gift to a Birthday Boy or Girl listed below:
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ADM Notes
How To Get YOUR Video Featured
Created by Ralph Paglia Apr 19, 2010 at 1:58am. Last updated by Ralph Paglia May 11.
How To Get Your ADM Profile Featured
Created by Ralph Paglia Jan 16, 2009 at 11:18am. Last updated by Ralph Paglia May 11.
How To Get Your ADM Blog Post Featured
Created by Ralph Paglia Jan 16, 2009 at 11:24am. Last updated by Ralph Paglia May 11.
Headlight Blog Automotive Insights from Razorfish
How game mechanics can make your loyalty program more compelling
I am a sucker for loyalty programs. I am one of those who will go out of my way to book flights or rooms with certain airlines and hotels because of the points. I am a Reward Zone Silver Member at Best Buy, and Gold on two airlines (which only means I fly [...]www.AutomotiveSocial.com
Internet Sales Manager Resources
1. Social Media Optimization
2. Used Car Blog
3. ADP Social Media Marketing Network
4. BZ Results Social Media Reputation Management BPO Services
5. Automotive Social Media Network
6. Ford Community
7. Chevy Community
8. Toyota Community
9. Mazda Community
10. Kia Community
11. Internet Sales Managers Organization
12. Toyota Social Media Marketing Network
13. MotorWorld Latest and unbiased automotive information
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Get listed on this Blogroll; send your blog title text and your blog's associated URL. Include a link to your site's page showing the ADM title text: "Automotive Digital Marketing" linked to: http://www.automotivedigitalmarketing.com to Ralph Paglia via ADM.
Click above image to complete the online form to request a Search Engine Ranking Analysis of your website. This service normally costs over $200, but fee is waived for ADM members!
Check out Philip Zellinger's Ad Agency Online by clicking the logo above. Mr. Zellinger has been a major contributor of content to ADM and has become well known for his dealer advertising expertise and effectiveness.
FLMdigital.com is an online enrollment form for the Ford and Lincoln Mercury Digital Advertising Program for dealers. This is a resource from Ford's Digital Marketing Team.
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