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Added by Joe Orr on January 19, 2016
Added by Anne Fleming on February 1, 2016
Added by Joseph Little on February 1, 2016
The #1 Song In The Automotive Sales Industry "I Just Wanna Sell A Car To You" Drake's Hotline Bling Parody
Added by Sean V. Bradley on January 16, 2016
Added by Kris Rosychuk on January 21, 2016
Added by Paul Potratz on January 29, 2016
Added by John Bottone on January 25, 2016
Added by Jeff Glackin on January 18, 2016
Added by Amanda Ryan on February 6, 2016
Added by J.R. Batchelor on January 27, 2016
Started by avinash ets in CONFERENCES, SEMINARS, EVENTS - Gatherings, Trade-Shows, Speakers, Offsite Training, etc. - Anything you go to outside the dealership to get information and contacts on Saturday. 0 Replies 0 Likes
Started by JoAnna in HELP WANTED - Human Resources, Job Postings, Career Management, Recruiting and Hiring, Positions Sought, Pay Plans, Anything Hiring or Career Related. Last reply by Lauren Galvez Feb 3. 1 Reply 0 Likes
Started by Garry House in Uncategorized or Does Not Fit Into Any Pre-Defined Category Jan 28. 0 Replies 0 Likes
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Started by Garry House in Uncategorized or Does Not Fit Into Any Pre-Defined Category Dec 22, 2015. 0 Replies 0 Likes
Started by Eva Blankinship in RANTS, RAVES, OPINIONS and HUMOR; For the Uncensored Voice of Car Guys and Gals - What's Bugging you?!?! Got something funny or ironic? Need to Vent?. Last reply by Tarry Shebesta Dec 15, 2015. 5 Replies 1 Like
Started by Garry House in Uncategorized or Does Not Fit Into Any Pre-Defined Category Nov 19, 2015. 0 Replies 0 Likes
Started by Stephon Jones in DEALERSHIP TRAINING and CONSULTING SERVICES - In-Dealership Training, Web Learning Tools, Digital Marketing Consultants, BDC Installation Services, DVD Based Learning and Online Webinars Nov 12, 2015. 0 Replies 1 Like
Some will bring you a steady stream of referrals, month in and month out. Others look great on paper but fail to live up to their promise over time.
So how can you tell a great referral program from one that you should avoid? The best referral programs are:
The tricky part is in grabbing the attention of those people to click-through to read the content on your blog. Visual content plays a vital role in getting the right readers to your blog and making your written word come to life.
Blogging is not a new concept and neither is the idea of adding images to your blog posts, but the importance of doing both may surprise you.
According to Wordpress, users produce approximately 56 million new posts each month. That is a lot of content for readers to choose from, so how are you ensuring that your blog post…Continue
Who made the cut for the Top Dealers in 2015? Women have spoken and the reviews have been tallied.
Based upon the number of…Continue
Today’s cars come with very sophisticated technology, including live navigation with traffic and obstacle reports, collision avoidance systems, cell phone integration and wireless connectivity. Automakers are now investigating how they can leverage this technology to communicate any vehicle issues to vehicle owners. The OnStar system already reports vehicle concerns. These are collected from the vehicle itself and relayed via e-mail to both the owner and the dealership. These reports serve as a warning device to vehicle owners that their vehicle needs attention. Typically, these notifications revolve around regular maintenance, triggered by odometer readings, tire inflation pressures and other common indicators. But what if these connected cars could actually serve as notification centers? Or, better yet,…Continue
Snapchat recently rolled out Add Me URLs to make adding people even easier. Users are now able to copy their own unique URLs and instantly share them via apps like Twitter, as well as add them in places like signatures. When the URL is tapped on a mobile device, a preview of the user’s Snapchat profile appears alongside an Add button. Previous feedback showed that following people via Snapchat could be challenging for less experienced users, but this latest update corrects that, making it easier to follow friends, acquaintances, and celebrities at the touch of a button. Dealerships, keep in mind the popularity of Snapchat as you work to build your social…Continue
There is a constant stream of advice from industry experts concerning customer loyalty and retention. While most of the advice is on point, a large piece is typically missing in the bigger picture. In order to increase market share, businesses must be aware of what their competition is doing. Turning a blind eye to pricing and marketing tactics of the dealership down the road can easily cost sales or service business. Savvy dealers check out what their competition is doing. But, these mystery shops or research data is usually limited to their franchised competitors, not independent repair facilities, which is a mistake.
A recent roundtable discussion published by…Continue
In the decades I’ve been in the automotive industry, I’ve rarely seen a dealerships compete on anything other than price. After all, it’s pretty easy to compare pricing, especially with the advent of the internet. Today, more than ever, the consumer has the ability to shop faster, further and with all the tools that strip leverage away from the dealership. Frankly, we’ve done this to ourselves and, at the same time, failed to address the other differentiators, namely the product.
Really? The product? Sure, we’re all pulling from the same OEM lineup, but dealerships are selling more than cars and trucks – we’re selling relationships. And these relationships aren’t limited to “Year-End Clearances” or other seasonal promotions. The relationships with customers extend beyond selling a…Continue
Car shopping destination Edmunds.com today released its January 2016 new car sales forecast, which predicts that 1,143,839 new cars and trucks will be sold in the U.S. in January for an estimated Seasonally Adjusted Annual Rate (SAAR) of 17.5 million.
The projected sales would be a small decrease from January 2015, but would still deliver a healthy SAAR to kick off the new year.