Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

Tip of the Day - Take the Test Drive to the Customer

Today’s Tip – Take the Test Drive to the Customer

It seems like everyone is busy all the time.

Where does a person find time to replace their worn-out car? When buying a vehicle takes up to 15 hours to research, test drive, and purchase, it can seem like a daunting task.

Whether you like it or not, it still takes a car buyer over three hours in the dealership to buy a car, start to finish. It’s the case even when they’ve already narrowed down their choice to just one vehicle.

At-Home Test Drives

It began with Hyundai and is now offered by several manufacturers in certain test areas. At-home test drives are a way to take the car-shopping process outside the showroom. Customers love it. More importantly, it’s an incredibly successful way to sell cars ...

  • Currently 5/5 stars.

Views: 52


Oops... You need to stop "Lurking" on ADM and become a more genuine Automotive Professional by completing your membership registration. As a registered ADM Member, you can post comments, publish your own articles (be a star!) and start Forum discussions. Stop being an online "Peeping Tom" and JOIN ADM RIGHT NOW!

Join Automotive Digital Marketing

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

William B. Terry
Rated by Super Lawyers

loading ...

ADM Badge


Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......



ADM Professional Services
Phone Consultation
Topic or Issue:

Top Automotive Marketing Forum Discussions

Share the Best Content w/AutoMarketing Community

Microsoft Office PowerPoint

© 2020   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service, pub-1344093271332697, DIRECT, f08c47fec0942fa0, pub-1344093271332697, DIRECT, f08c47fec0942fa0