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The 17 Most Powerful Social Media Tools for Your Dealership

ActivEngage was recently honored to have its CEO and Co-Founder Todd Smith featured as akeynote presenter as the Ignite! Dealer Summit. Todd’s workshop highlighted more than 17 easy to use and powerful online tools and applications available to automotive dealerships.

If you were unable to attend the Ignite! Dealer Summit, you can find Todd’s SlideShare presentation below along with short descriptions and links to the mentioned apps and tools.

Take your dealership’s Social Media marketing to the next level with these powerful tools

Ignite Dealer Summit Keynote Presentation


hootsuite - This powerful tool allows users to automate a majority of social marketing communications while delivering in-depth social analytics
Sprout Social – Comprehensive Social Media Management tool that enable you to find new customers, measure influence, optimize outreach and organize your Social Network profiles.
Socialbakers – A powerful, hands on tool that not only listens to everything going on in the Social Media sphere for you, but also allows you to digest your social data and send information back out across your network.
TOPSY -  This social search tool enables businesses to stay ahead of news and on top of trends by delivering realtime, actionable identification of emerging trends within topics, geographic areas and languages being monitored.
socialcam - This awesome smartphone app allows you to shoot video and instantly share it across you social networks.
Instagram - This smartphone app is an easy and creative tool to take quality photos and instantly share them across your social networks.
kurrently - A real-time search engine for Facebook and Twitter.  Analyze the social conversation about your brand, industry and competitors.
WordPress - The respected and trusted blogging platform, WordPress provides you all the tools you need to start blogging quickly and professionally, for free. Thousands of plugins, apps, widgets along with quality support makes WordPress the web’s most popular blogging platform.
Scribe - This tool simplifies the search engine optimization process for content to 3 easy steps.
OnlyWire –  Tools that allow publishers, bloggers and website owners to auto-submit content to the highest ranked social media sites and reach billions of web-surfers across the globe.
TwitHawk -  a real time targeted twitter marketing engine that will find people talking on Twitter about your chosen keywords and allow you to respond directly to your audience. Imagine how much this could help your internet sales team!
Friend or Follow - This search tool answers the questions of “Who’s not following you back on Twitter?” “Who are you not following back?” “Who are your mutual friends?”
Formulists -A tool that lets you organize Twitter into smart, auto-updating Twitter lists based on location/bio keywords, Twitter activity, and more.
buffer - This simple tool helps you tweet more consistently by allowing you to choose set times to tweet each day. Straight forward analytics provide a deeper understanding of your social reach at specific times of day. – Web tool that helps you collect, organize, shorten and share links.  Tool also provides complete, real-time link traffic and analytics data.
involver - The solution of choice for the world’s biggest brands trying to connect with customers on social networks, Involver’s apps integrate robust and powerful audience engagement tools to your social media streams.
KLOUT - This powerful (and often controversial) tool measures the online influence of everyone with a social media profile. Know and improve your Klout score while monitoring the score of your competitors.

Your Turn!

Did we leave out your favorite Social Media tool or app from the list? Want more information on how these apps can help you better engage your social audience?

Please leave a comment and we’ll be happy to help.


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Comment by Justin Braun on September 21, 2011 at 7:02am

Thank you so much for all your kind words!  Todd Smith should really get the credit though - He presented this information in his keynote address at the recent Ignite! Dealer Summit.  


Here's the video of Todd's Keynote - enjoy :)

Comment by Diane Anderson on September 21, 2011 at 6:55am
WOW - great info!
Comment by Sonja Griesbach on September 21, 2011 at 4:55am
Thx for sharing, great slideshare!
Comment by Michael H kaleikini on September 20, 2011 at 10:19pm
Huge dude! Thanks for the share! I just wish more local dealerships here would make better use of any of these...they are still behind!
Comment by Ralph Paglia on September 20, 2011 at 5:54pm
I really like this list because each app Justin lists is a proven performer...
Comment by Stephen Murphy on September 20, 2011 at 5:45pm
Another great one to add to the list - - create awesome facebook pages with tons of features

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