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Mudd Advertising Launches Mudd TV Nationally September 8th
Cedar Falls, Iowa – September 2, 2011 – Due to the high market demand for speed, strategy and execution, Mudd Advertising is launching Mudd TV as an interactive tool to help auto dealers quickly get solutions today for their marketing efforts. This creative solution will premiere nationally “live” Thursday, September 8th at 10:30 a.m. CST on MuddTV.com. Viewers may interact with the live webcast via email, phone calls or social media chat.
Mudd TV will be accessible via live web streaming and hosted by game show veteran/ Saturday Night Live alum, Gary Kroeger. The national premiere episode will feature guest Howard Tullman, a Mudd board member and CEO of Tribeca Flashpoint Media Arts Academy of Chicago, and founder of CCCIS and former Chairman-Lead Director of the Cobalt Group, a leading automotive digital marketing company.
Tullman will guest star and discuss a two part series on Thursday. First, he will explain hyper personalization, new behavior drivers for today’s consumer and the need for constant connection.
Tullman will then co-star with Rob Mudd to take these points and explain further how they relate to the automotive industry and the process of deeper customer connections, CSI score management, the lifecycle of your customer and the power of strategic data mining.
Rob Mudd, President of Mudd’s Agency Division. Explains the importance of launching Mudd TV for today’s business owners, particularly in the automotive industry.
“I think Mudd TV is our way of continuing to bring speed to the market. Everything is about speed today. Speed of communication, speed of ideas, speed of service and speed of execution. We want to offer easy, fast and interactive ways to assist dealers so they can start seeing results immediately. Mudd TV will allow dealers full access to the latest in digital and traditional integration while at their own desk in less than 30 minutes,” Mudd said.
Mudd continues, “It’s about guaranteed change. Nothing is going to stay the same in our industry. The market place is constantly evolving and we want to help dealers make sense of it all and have a plan to execute quickly. Our goal is to continually and consistently educate our audience with new strategies relative to their market in an interactive format.”
Stay Tuned…Mudd TV will be airing monthly webcasts and will cover topics relevant to the ever evolving automotive industry. Dealers can access the national premiere of Mudd TV by visiting: www.MuddTV.com.
About Mudd Advertising
Mudd Advertising has been helping automotive dealerships succeed for more than 30 years. From creative development to analytical proprietary tools, Mudd is poised to increase consumer traffic through proven digital and traditional advertising strategies. Headquartered in Cedar Falls, Iowa, Mudd Advertising has one of the largest production studios in the Midwest and prides itself with dedicated teams that provide all services needed to quickly execute a campaign in-house. To learn more about the people, philosophy and results of Mudd Advertising, log on at www.Mudd.com
About Howard Tullman
Mr. Tullman is President and CEO at Tribeca Flashpoint Media Arts Academy, a Digital Media Arts college in Chicago. Mr. Tullman is also the Founder of CCCIS and former Chairman-Lead Director of the Cobalt Group, a leading automotive digital marketing company.
In addition, Mr. Tullman is General Managing Partner for the Chicago High Tech Investors, LLC and a Board Advisor for Hightower Advisors in Chicago, PrepMe, LLC., and for Mudd Advertising in Iowa. He is a Director of the Rally Marketing Group in Seattle and a member of Mayor Daley’s Council of Technology Advisors. He was recently named by Governor Quinn to the newly-formed Illinois Innovation Council. He is also a Trustee of WTTW in Chicago, a member of the Board of Directors of the New York Academy of Art, the Chairman of the Endowment Committee of Anshe Emet Synagogue in Chicago, and an Adjunct Professor at Northwestern’s Kellogg Graduate School of Management in Evanston and at the Northwestern University School of Law in Chicago. Mr. Tullman has also achieved Chairman and CEO of Experiencia, an educational company that delivers unique, Immersive Learning® programs, as well as the former President of Kendall College. He has also served as Trustee of the Museum of Contemporary Art in Chicago and as a Director of the Mary and Leigh Block Museum of Art at Northwestern University, and as the lead Director of The Princeton Review and briefly as its Board Chair while assisting in its sale to Bain Capital.