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After a quarter of a century, auto dealerships have finally started realizing that technology works for them, not vice versa. As 2017 has opened the door for innovation, such as virtual reality, but in order to reach this level, the entire car industry needs to pull the brake and realize the benefits of a proven technology. And the key is in text messaging.
Texting demographic research has shown that everybody texts, which means that now is the right time to use this technology to your advantage.
Service departments are one of the most scrutinized departments at an auto dealership. Due to the fact that they actually work directly with customers, when it comes to customer satisfaction surveys and numbers, SDs somehow seem to get the short end.
Problems in communication can occur easily, for example having an unanswered call may cost your dealership and your customer a lot of money, not to mention low CSI scores. An unsatisfied customer may go and tell their friends about bad treatment they have had and this bad word can spread like a disease. However, with an instant messaging app – all can be resolved within minutes.
Your dealership can benefit from improved customer experience in numerous ways: not only will this important KPI boost UX (user experience), but also the numbers may rise and even multiply. If you find the right texting solution, from this point on, you can speed up the majority, if not all, processes at your dealership:
Advantage txt. is a real-time texting solution which enables bi-directional communication between customers and car dealerships. Due to its great features and simplicity, which make it beneficial for customers and create the highest usage for dealerships personnel, it is considered as one of the best texting apps for car dealerships in the US. Simply text “Demo” to (415) 300-2002 to schedule a demo today (msg & data rates may apply) and make sure to visit:
Article originally published on www.popwebdesign.net on March 21, 2017.