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Bumblebee costume does actually ‘Transform’

Check out this great viral video a dealership created! It's a bumblebee costume that actual transforms into a Chevy Camaro.

Views: 420

Tags: -, Bumblebee, Camaro, Chevy, Transformers, costume


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Comment by Ralph Paglia on August 22, 2009 at 3:32pm
When the first Transformers movie came out in 2007, the Courtesy Chevrolet Camaro Microsite at received a spike in traffic that went to over 100,000 unique visitors in August 2007, with over 1,000 leads submitted that month from the special site. This costume design would be great for a dealership promotion, video taped and placed on a dedicated Camaro microsite for any Chevy dealer. Funny thing about the Camaro microsite, the only cars we ever sold off of it were not even Camaros (of course). That's what I love about these types of promotions, they are a way of leveraging interest in a new model to sell lots of other cars and trucks.

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