Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

All ADM Member Blog Posts (13,944)

Auto Dealerships See Avg. 20% Rise in Profits Under DOWC

According to Protective Asset Protection, it is estimated that auto dealers leveraging a Dealer-Owned Warranty Company structure to sell F&I products are seeing a 20% lift in profits on average for F&I sales.

Background on DOWC:

Many automotive dealers have offset the recent downward trend in vehicle margins through increased F&I profitability. One way dealers have maximized their F&I income is through…


Added by John Sternal on February 19, 2019 at 9:35am — No Comments

Depreciation Rates Improve

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full…


Added by Black Book on February 19, 2019 at 7:44am — No Comments

TrendingTechO #1 Technology blog

TrendingTechO is a technical informative blog which is serving excellent tech elucidation for Professional issues in MAC, iPhone, Android, gadgets, relationship, smart parenting but not the minimal enlightenment on social media, hacking, family, software. This…


Added by melissa limaa on February 19, 2019 at 6:50am — No Comments

Marketing Insights from Castrol Oil

Customers today have access to more information than ever, which means you and your clients need to be experts on your product. Matt DiPaulo, Castrol’s Channel Marketing Manager, is constantly challenged with educating the shops who use Castrol oil, as well as the prospects who may not understand the value Castrol oil provides their shop. How does he address this?

castrol oil logo

DiPaulo turned to one of Castrol’s most successful shops for help. By…


Added by jon nigbor on February 18, 2019 at 10:30am — No Comments

Is Your Dealership’s Technology Stack Hurting Your Sales and Destroying Your Profits?

This question was posed by a great dealer friend of mine, Todd Caputo from Sun Chevrolet the other day. Are dealers spending so much money and time on technology, implementation and the management of all these tools that it is distracting them from the fundamentals of the business of selling cars at a profit and managing the customer…


Added by Todd Smith on February 18, 2019 at 7:34am — No Comments

4 Reasons Why Participating in Salvage Car Auctions is a Good Idea

Every year, thousands of people scour the classifieds and salvage cars in Los Angeles for great deals on their favorite makes and models. You can easily scoop amazing deals on a wide range of makes and models at salvage and repo auctions in Los Angeles and around the country. The trick is to gather some basic knowledge and experience on car repairs and to first inspect every option. If you are in doubt about the wisdom of participating in salvage…


Added by Denis Lilleus on February 18, 2019 at 1:33am — No Comments

How to Write a Literature Review?

A literature review may be defined as a gist of the previous academic publications pertaining to a specific topic. Generally, there are two types of literature reviews. The first is in which you are asked to compose a standalone assignment in your coursework and secondly, you may have to present content from past publication as a groundwork for your thesis or research report.

  • Literature review offers a great start to you to summarize, assess, and compare the past work with…

Added by Semuel Vertigo on February 18, 2019 at 12:30am — No Comments

6 Best Ways to Sell Your Car

There are many options available when it comes to selling your car. Even if your car doesn’t run anymore or is wrecked, you can still get rid of it. As a matter of fact, it is now easier than ever to sell your used car or truck thanks to the power of the Internet. We will look at…


Added by Amelia Grant on February 18, 2019 at 12:22am — No Comments

Surprise your loved ones- Gift them private number plate

It is that special occasion of the year where you can leave a glorious mark on your loved one’s heart by presenting the person a big surprise gift- A private registration number. It’ s easy. Search online. Order it and get the documentation. There is no need to fill in complicated forms, no endless legal paperwork, no running to court, etc.



Added by Kent Charlie on February 17, 2019 at 10:51pm — No Comments

Find the Best Illinois Nissan Dealer

We are building the world’s most trusted and transparent automotive marketplace. We make it easy to find great deals from top-rated dealers and provide the guidance consumers need to make a more informed purchase. We also help dealers and private sellers quickly and easily market their vehicles and connect with ready-to-buy…


Added by Michael Dearing on February 17, 2019 at 3:10am — No Comments

The ultimate solution regaaarding finishing every essay

I had this essay that was overwhelming and too demanding for me. Figuring out how to handle it was a problem. All the classmates I could contact seemed not to know what they were expected of too. None of them was certain of what they were doing. Each one of them explained the assignment in their own extreme ways. There was a party we were to attend too as a class. One of us was celebrating her birthday. She was a very close friend and missing out would not go well with us. It was time to get…


Added by Ray Trey on February 16, 2019 at 9:36am — No Comments

Tips to help you sell your Car Faster

This is probably one of the many questions that people ask whenever they want to sell their cars. Selling a car is not a walk in the park, it requires some effort especially if you’re selling it to an independent buyer, not a dealer.

I need to sell my car fast can be a phrase that you keep repeating in your head over and over again. If you apply the following tips, you can sell your car fast and make that phrase a reality.

  1. Price…

Added by Rahul Paul on February 15, 2019 at 10:35am — No Comments

6 Top Luxury Brand Logos With Meaning Explained

Behind every major brand is a story being told to its customers consciously and subconsciously.  The brands that do this the best have gone on to dominate their industries and generate billions of dollars in revenue.  These companies have made their names so well known that you’d probably recognize them without having to think twice. By extension, the logos of these top brands have become synonymous with great wealth, power, and class.

What you may not know though is the background…


Added by Chris Spohr on February 15, 2019 at 7:37am — No Comments

Digital Retailing is Not About Technology

At NADA many exhibitors hyped their digital retailing solutions to support online vehicle transactions. While no one has cracked the code for a complete, seamless online transaction, there are several great solutions that provide enough functionality to meet consumer demands. After all, consumers are…


Added by Scot Eisenfelder on February 15, 2019 at 7:00am — 1 Comment

Hottest New Models

The hottest new models in the automotive space aren’t relegated to cars anymore.


Cars are key, but statistical models are catching favor and acclaim. Rightfully so.


The Houston Auto Show recently debuted the 2019 Aston Martin DBS Superleggera TAG Heuer Edition at their Havana…


Added by Jim Flint on February 15, 2019 at 6:30am — No Comments

What to Expect From "Branding in 2019"?

You should know we are innovative, we're strategic, we're human, and we wish to construct your brand with soul. Branding is the focus of any advertising strategy. Your Brand isn't the only product on the market. Possessing a strong brand for your company means promising your customers the very best quality of service each time!

What is Branding?

Since you can see…


Added by harry martina on February 15, 2019 at 6:09am — No Comments

What to Check First When Your Car Won’t Start

Dealing with a car that won’t start can be an incredibly frustrating experience. At the same time, it is something that virtually every driver will have to deal with on occasion, which makes it essential that you know what steps to take whenever you find yourself in this situation. Luckily, you don’t need to be a mechanic to troubleshoot this issue as most of the time the problem…


Added by Brooke Chaplan on February 14, 2019 at 12:15pm — No Comments

Spring Car Shopping Demand May Be Smaller Due To Lower Tax Refunds

Vehicle pricing analyst firm, Black Book, believes there may be slightly lower demand for car shopping this spring due to lower tax refunds issued to Americans. Spring is typically among the busiest times of the year for car shopping since many people wait for their tax rebate check to go out and replace their aging vehicle.


Last year, the spring tax refund season was a catalyst that led to some of the strongest demand for used vehicles since the recession ended in 2010. In…


Added by Black Book on February 14, 2019 at 7:01am — No Comments

Customer Service in the Automotive Industry: Changes for 2019

Just like in any other industry today, customer service and experience are key to success in the automotive industry.

Modern technology is changing our lives, our workplace, the…


Added by Vladimir Zivanovic on February 14, 2019 at 3:00am — No Comments

Save Money and Time on Car Insurance

Many people search the internet for hours to find a few coupons that will help them save a couple of dollars at the grocery store. Some people will drive across town to save a few pennies on gas. People will do all kinds of things to save just a dollar or two here and there. Surprisingly, these same people shell out a huge amount of money for car insurance without even shopping around for prices that could save them hundreds or even…


Added by Allen Oneil on February 13, 2019 at 10:43am — No Comments

ADM Blog Topics by Tags

Monthly Archives















Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge


Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

ADM Events

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Top Automotive Marketing Forum Discussions

1. Sorry, your CRM technology is outdated!

Posted by Matt Watson on June 21, 2009

2. Main SEO Trends 2019

Posted by Kevin Lewis on January 24, 2019

Share the Best Content w/AutoMarketing Community

© 2019   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service