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Big Tom LaPointe's Blog – September 2013 Archive (3)

Can Six Sigma help you improve your processes?

The graphic above illustrates a “worst-of” status based on perception or statistics for each state in the union (see the methodology). On the one hand, it’s a sad testament to the status of this nation, but in the dealership context, it reminds us…

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Added by Big Tom LaPointe on September 30, 2013 at 5:30am — No Comments

Here's your dealership website live chat business plan

More and more dealers are realizing that an effective live chat strategy is a key puzzle piece for increasing leads and sales from their dealership website – whether they opt for an in-house staff or hosted chat vendor. The scary truth is that many dealers who jump on in-house chat or the cheapest hosted chat expecting that it will magically pull them out of a sales…

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Added by Big Tom LaPointe on September 21, 2013 at 9:30pm — No Comments

Why not replace TrueCar with your own referral program?

No, I’m not here to pitch dealership live chat. But since TrueCar has announced its heavy-handed policy change that will grant them near carte blanche to bill for all the leads they generate, regardless of the original…

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Added by Big Tom LaPointe on September 6, 2013 at 8:00am — No Comments

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