Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

Big Tom LaPointe's Blog – August 2013 Archive (5)

Tips for choosing dealership live chat software

More and more auto dealers see the value of an effective live chat strategy for their website, and choosing the right software is critical to help ensure a strong return on investment (ROI). Successfully managing live chat in-house requires a commitment of manpower and development of processes, and since CarChat24 is just one of several companies…

Continue

Added by Big Tom LaPointe on August 30, 2013 at 10:57pm — No Comments

Boomers buy more new cars but use web, social media less than younger buyers

I recently helped a friend celebrate his retirement by choosing which new car to purchase for his next chapter in life. As it turns out, his purchase mirrors a national trend that shows ‘baby boomers’ are purchasing more new cars than younger buyers. According to a study by the…

Continue

Added by Big Tom LaPointe on August 12, 2013 at 11:00am — No Comments

Want live chat success in-house? Four tips to help you plan it, script it, work it

As dealers continue recognize the benefits of either hosted live chat or chat software managed in-house on their automotive websites, many still feel using their staff to handle the chats is their best option. With some proper planning and…

Continue

Added by Big Tom LaPointe on August 9, 2013 at 4:00am — No Comments

AUTOMOTIVE NEWS: Average age of U.S. car, light truck on road hits record 11.4 years

A ton of built-up demand means dealers need to ensure they have effective systems like live chat in place to assure success:

Automotive News

August 6, 2013  - 12:01 am ET 

LOS ANGELES -- Americans continue to hang onto their cars, minivans and  crossovers -- many of them first…

Continue

Added by Big Tom LaPointe on August 5, 2013 at 10:12pm — No Comments

Want to EPIC FAIL with Live Chat? Try this…

There are numerous ways to build success into your live chat strategy, but if you want the ONE THING that is sure to guarantee embarrassment and failure (not to mention waste time and money), try this: make your guests give you contact information before you (or your live chat vendor) have a live chat…

Continue

Added by Big Tom LaPointe on August 2, 2013 at 9:51pm — 3 Comments

ADM Blog Topics by Tags

Monthly Archives

2017

2016

2015

2014

2013

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
$USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

ADM Events

October 2019
SMTWTFS
12345
6789101112
13141516171819
20212223242526
2728293031
       

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top Automotive Marketing Forum Discussions

1. Electric Vehicle is the Future

Posted by Dwayne Jhonson on August 29, 2019

2. Email marketing

Posted by Andrew Qrueed on August 26, 2019

4. 5 Ideas for car dealers FB page

Posted by Kevin Lewis on August 6, 2019

Share the Best Content w/AutoMarketing Community

© 2019   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service