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Reports surfaced yesterday that Henry Fisker stepped down, citing disagreements "with the Fisker Automotive executive management on the business strategy".…Continue
Added by Big Tom LaPointe on March 14, 2013 at 10:30am — No Comments
Here is proof that compelling imagery can elicit deep emotion. By capturing the essence of father / son conflict and their mutual passion for cars, this Subaru ad connects with viewers on many levels.
Now is a good time to look at your marketing to see how you can use emotion to connect with buyers. Here are…Continue
Added by Big Tom LaPointe on March 11, 2013 at 9:30am — No Comments
Nearly every employee in a car dealership will interface with clients at some…Continue
Added by Big Tom LaPointe on March 10, 2013 at 3:00pm — No Comments
Autoweek reported today that Black Book data for February shows only four of the 14 styles of trucks dropped in value when compared with February 2012, with all other used trucks showing an increase during the same time frame.
According to the article, compact SUVs jumped a whopping 17.2 percent, with…Continue
Added by Big Tom LaPointe on March 7, 2013 at 4:00pm — No Comments
For the past several years, the land of hope and incredible prosperity where supercar development takes place has been a wasteland. All of a sudden, six incredible performance beasts storm onto the scene, most notably halo offerings from Italian sportscar giants, Ferrari and Lamborghini. The Italians showcased the laFerrari…Continue
Added by Big Tom LaPointe on March 7, 2013 at 8:00am — No Comments
Added by Big Tom LaPointe on March 5, 2013 at 9:30am — No Comments