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Brian Pasch's Blog – September 2012 Archive (4)

As Mobile Traffic Increases Dealers Must Place Phone Processes Under The Microscope

Recent data shared by Google's Michelle…

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Added by Brian Pasch on September 20, 2012 at 11:49am — 3 Comments

Latest Google Car Shopper Research Impacts Dealer Marketing Strategies

Google's latest ThinkAuto research shared by Joanne Nichols, Automotive Head of Industry, shows just how nimble automotive digital marketing strategies must be to connect with today's…

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Added by Brian Pasch on September 19, 2012 at 1:30pm — 3 Comments

How To Easily Generate More Referrals To Increase Sales and CSI

 

One day I received a call from Paul Sansone Jr., a well known name in the New Jersey car business.   He operates a dealership near my offices and he reached out to tell me about a new product he was developing for car dealers.   I love entrepreneurial passion and Paul has leveraged his lifelong experience in the automotive industry with a cool new…

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Added by Brian Pasch on September 4, 2012 at 8:00am — 1 Comment

Do Dealers Have To Spend More To Increase Their Sales?

PCG Consulting founded in 2011, was created to provide vendor neutral analysis and recommendations to help dealers maximize their operating budgets and car sales.  The consulting team also provides onsite training and education for car dealers on Internet/BDC lead processes, social media, reputation management, and digital marketing strategy.  

 

A majority of the dealers that hire PCG…

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Added by Brian Pasch on September 3, 2012 at 9:00am — 1 Comment

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