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All ADM Blog Posts Tagged 'transparency' (25)

10 Things to Consider Before You Blow Off the Idea of Transparency

Dealers are constantly looking for ways to get an edge in the digital age, yet many continue to follow the same sales and advertising practices that they’ve been using for decades.

The problem is that the game has changed and consumers have access to much more information and choices than ever…

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Added by Jim Radogna on March 17, 2013 at 12:30pm — 7 Comments

Are Dealers Getting Closer to embracing Transparency?

As many people, companies and dealerships are finding out there are no more secrets on the Internet.  A Digital Air Strike study indicated 69% of consumers said dealership reviews had an impact on which dealers they visited.   Is it time to convey how you really treat your customers?   I invite you to watch this video about how the world is becoming more open.   It's not specifically about auto retailing but you will see the connection.

 

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Added by Mark Dubis on September 21, 2012 at 10:20am — 1 Comment

Introducing The NO HITS Method For Building A Social Business

So, you don't get social huh? You're not seeing the return the guru promised in his blog post? Don't worry, you're not alone. One of the biggest reasons for social failure is that most businesses use it as a bolt on. That is, they just attach it to whatever it is that they are doing and pray that's enough. I'm here to tell you that it's not. Even if the…

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Added by David Johnson on June 27, 2012 at 7:54am — No Comments

TrueCar - DealerTrack (ALG) Relationship: The words of a DealerTrack Employee

I received this email about eight hours ago from an employee of DealerTrack.  They asked me that I kept it discreet so I will not be mentioning who it was that sent this to me.  It is amazing that DealerTrack's own employees have certain opinions about DealerTrack selling ALG to TrueCar.  Does it mean that DealerTrack's own employees are against this deal too?  I know that I myself could not work for a company that would allow something like this (no matter how much money I was getting…

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Added by Stan Sher on December 11, 2011 at 8:48am — 7 Comments

Outsourced Social Media: Oxymoron?

My guts tell me that a client should be doing their own social media content posts. My passion for transparency and honesty tell me that posting social media content for another business is a conflict of interest. After all, the power of social media resides in the ability to be oneself and gain the trust of others.



But, is there room for some outsourcing if it is handled correctly? My short answer is: “yes”. My long answer is: “it's a necessity for…

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Added by Katie Urbain on July 1, 2010 at 1:59pm — 1 Comment

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