Automotive Digital Marketing

Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders

Loading... Be Patient!

All ADM Blog Posts Tagged 'repair' (194)

The Great Race Against Time!

In today’s society, time is a precious commodity. So much so that consumers make their buying decisions based on how long it takes to complete the transaction. If you had the choice between a $20 oil change that would take 4 hours to complete, or a $30 oil change that would take 30 minutes, which would you choose?

For the automotive industry,…

Continue

Added by Dan Beres on May 16, 2019 at 7:00am — No Comments

Tires Are Revenue Drivers: Here’s How To Get Your Share

Sales profit margins are getting smaller, and dealerships are looking to service as the profit-making aspect of their business. And there’s one area of service that’s particularly overlooked, especially for how much revenue it can generate:…

Continue

Added by Stephen Coambes on May 8, 2019 at 7:09am — No Comments

Are you a Good Leader?

All businesses need good leaders who know what it takes to be profitable, but also how to retain employees who are valuable to the business. Employee retention is key to profitability, as replacing someone takes a significant amount of time and effort. It can also result in lost revenue as the dealership sacrifices the opportunity to connect with and foster…

Continue

Added by Dan Beres on April 29, 2019 at 7:24am — No Comments

Recall Masters Appoints John Dunning as President

Automotive Recall Solutions Innovator Adds Industry and Technology Leader to its Executive Team

April 23, 2019, Laguna Hills, CA – Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today…

Continue

Added by Dan Beres on April 23, 2019 at 7:30am — No Comments

Hyundai based workshop manual publications now added to inventory

SINGAPORE, Singapore [21st April 2019]: All Car Manuals Hyundai based workshop manual publications now added to inventory

All Car Manuals today extended their range of factory service manuals for Hyundai vehicles, adding 11 new vehicle models to their range of offerings.

All Car Manuals has been an…

Continue

Added by David Anderson on April 21, 2019 at 4:19am — No Comments

3 Innovative Recall Tactics

Many dealers struggle with getting customers to bring their vehicles in to take care of recall issues. The fact that the average recall completion rate is around 75 percent, tells us that standard recall marketing campaigns aren't as effective as they could be.

 

Your customers either aren't getting the message, or they set it aside and forget…

Continue

Added by Scot Eisenfelder on April 19, 2019 at 7:57am — No Comments

It’s All About Timing: Effective Service Customer Communication

Notifying customers when they are due for service is an obvious—yet crucial—part of any dealer’s marketing strategy. Unfortunately, not all notifications get the same results. Many well-intentioned efforts are too little, too late, and don’t have a solid strategy. And breaking through to…

Continue

Added by Jeff Giere on April 18, 2019 at 7:00am — No Comments

Road Trip! How to Get Your Car Ready for Extra Driving Time

Taking a road trip across the great country of Australia can be a fun experience for you and the family. However, you always want to do your proper preparations beforehand to ensure that you have a safe road trip. Here are a few tips that will ensure that your car is ready to hit the road and keep you safe along your journey, no matter how long.

Take Time to Check Your…

Continue

Added by Brooke Chaplan on April 15, 2019 at 2:18pm — No Comments

Go Ahead Gear-Head : from Hobbyist to Opening Your Own Repair Shop



While millions of people use cars on a daily basis, there’s only a select few who have the passion and drive to understand car maintenance. If you have a passion for fixing vehicles and know you have the necessary knowledge to help others, you should consider opening your own repair shop.

Make Sure You’re Ready

Before you even…

Continue

Added by Anica Oaks on April 5, 2019 at 2:16pm — No Comments

Customer Loyalty: Playing the Long Game

How long does it take to build customer loyalty? It might start with a great sales experience, but if a customer feels like they've been taken advantage of in the sales process, it will be hard convincing them to come back for service. True customer loyalty is built over a period of…

Continue

Added by Courtney Evans on April 5, 2019 at 6:00am — No Comments

How To Speed Up Service Transaction Time

When you buy something online, checkout can take mere seconds. And chances are good that your credit card was saved from previous transactions, meaning you just have to click the checkout button and your…

Continue

Added by Dean Martin on April 4, 2019 at 6:30am — No Comments

Expand Service Department Reach & Volume with Customer Convenience, Transparency & Feedback

Many businesses focus on improving customer convenience as a means to expand their reach and volume of commerce. It’s not just Internet companies such as Amazon, but some of the most substantial brick and mortar chains, including Wal-Mart, Costco, Best Buy, Office Depot and several major grocery store chains.…

Continue

Added by Ujj Nath on April 3, 2019 at 7:00am — No Comments

The Sales-to-Service Handoff Can Translate to Serious Revenue & Loyal Customers

Hidden profit opportunities exist throughout most dealerships. Whether those opportunities present themselves through service customers migrating to sales or sales customers that become service customers, all can lead to increased revenue and building relationships with your customers. Many dealers, however, don't incentivize those handoffs, so these episodes…

Continue

Added by Chris Miller on April 1, 2019 at 7:28am — No Comments

When it Comes to Technicians, Dealerships May Need a Bigger Boat

In my last blog, Technicians are the Key to Dealerships’ Future, I discussed how the race to acquire technicians may just be outweighed by the difficult task of retaining the ones…

Continue

Added by Chris Miller on March 7, 2019 at 7:30am — No Comments

How to Remove Friction from the Service Drive

Does your service department software remove friction for your customers but add friction for your staff? Perhaps that is why we see so many software companies come and go in this industry.

 

With today’s transformation from a dealership-centric focus to one that is…

Continue

Added by Ujj Nath on February 22, 2019 at 7:00am — No Comments

Car Workshop Manuals: How important are they?

When cars breakdown, most of us become thunderstruck for two main reasons, the first reason is the fact that we become immobile and secondly we fret about the cost of repairing the vehicle which more often than not puts a dent in our bank account.

Well, although the fact remains true that sometimes we have but no choice, but to go to a mechanic to get things fixed, there are times when we could actually do the repairs or even regular services by ourselves that would…

Continue

Added by David Anderson on February 21, 2019 at 8:00am — No Comments

What to Check First When Your Car Won’t Start

Dealing with a car that won’t start can be an incredibly frustrating experience. At the same time, it is something that virtually every driver will have to deal with on occasion, which makes it essential that you know what steps to take whenever you find yourself in this situation. Luckily, you don’t need to be a mechanic to troubleshoot this issue as most of the time the problem…

Continue

Added by Brooke Chaplan on February 14, 2019 at 12:15pm — No Comments

Technicians are the Key to Dealerships’ Future

Service departments account for and absorb most of a dealership’s losses in sales and fixed expenses. That is not going away anytime soon. With new car front-end grosses declining, most dealerships will increasingly rely on service business to, well, stay in business.

 

The problem isn’t a lack of service business, but a shortage of qualified…

Continue

Added by Chris Miller on February 12, 2019 at 7:36am — No Comments

3 Car Repairs that You Can’t Put off without Consequences

Most of us rely heavily on our cars on a daily basis. Taking your car into the shop to get it repaired can be a time-consuming hassle, but if you don’t get certain repairs taken care of quickly, they can quickly escalate into more costly repairs as well. While there are some repairs you can put off indefinitely, there are some repairs you want to have done as soon as possible to prevent…

Continue

Added by Brooke Chaplan on February 7, 2019 at 2:57pm — No Comments

5 Processes that Drive Service Profits

As front-end margins continue their decline, dealers are more reliant than ever on fixed ops revenue. Fortunately, the opportunity to maximize service revenue has never been greater for dealerships.

 

In the last decade auto sales have boomed. Factory maintenance programs are driving more initial service visits. Increased CPO sales are creating…

Continue

Added by Scot Eisenfelder on February 1, 2019 at 7:24am — No Comments

Monthly Archives

2019

2018

2017

2016

2015

2014

2013

2012

2011

2010

2009

2008

2007

1999

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

ADM Sponsor

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge

Loading…

Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting, LLC Professional Services
Select the maximum monthly investment you plan to make
$USD
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Instagram

Top Automotive Marketing Forum Discussions

Share the Best Content w/AutoMarketing Community

© 2019   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service