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Timmy D. James's Blog Posts Tagged 'personalized' (2)

Win Business by Helping the Customer On Their Journey

In my last blog I discussed micro-moments – the critical moments, as defined by Google, in a customer’s car buying journey. I also covered the importance of having a strategy that caters to and attracts a customer’s attention at each touch point.

 

The 5 moments Google defines as important are: Which car is best? ; Is it right for me? ; Can I afford it? ;…

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Added by Timmy D. James on March 24, 2016 at 5:55am — No Comments

How to Use Video to Turn Leads Into Shows

All dealerships get leads that originate from the Internet. Not all dealers, however, are equal when it comes to how they handle these leads. Ever wonder why some dealers are able to close Internet leads at 12+ percent, while others struggle to reach 6 percent? The reason has everything to do with how these leads are handled – from speed of reply to the content in the reply…

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Added by Timmy D. James on June 8, 2015 at 6:00am — 1 Comment

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