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All ADM Blog Posts Tagged 'personalization' (8)

What to Do with the 5 Must Have Types of Video Content

In my last blog, I shared the five types of video content you must have when beginning your video marketing initiative. To recap, they include: New Model Test Drive, Inventory, Value Proposition, Testimonials and Lead…

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Added by Timmy D. James on September 15, 2016 at 6:16am — No Comments

Win Customer Loyalty One Customer at a Time

In today’s environment, consumers demand more personal attention and expect tangible appreciation for their business. Loyalty programs, great customer experiences and expedient solutions to problems are no longer luxuries, but expectations.

 

Every loyal customer seems to have a different reason for why…

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Added by Mike Gorun on February 23, 2016 at 6:01am — No Comments

5 Digital Trends Sticking Around for 2016

As 2015 comes to a close, it’s time to examine trends in digital marketing and predict what dealers should be prepared to consider and focus on in the upcoming year. 2015 has seen so much innovation and change, there’s no doubt 2016 will see even more.…

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Added by David Metter on December 18, 2015 at 9:30am — No Comments


Influencer
Dealerships: 4 Data-Driven Ways to Target Car Owners with Personalized Offers

auto

Dealerships: 4 Data-Driven Ways to Target Car Owners with Personalized Offers

Nobody ever said selling cars was easy. Price negotiations, steep competition, and consumers with high…

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Added by Larisa Bedgood on November 19, 2015 at 11:00am — 1 Comment


Influencer
American Seniors and Millennials – Two Huge Opportunities for the Auto Industry

auto industry

Today’s American seniors are healthier and have more discretionary income than ever before. Likewise, millennials are the up and coming generation with more purchasing power than any other demographic. The good news…

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Added by Larisa Bedgood on October 15, 2015 at 8:30am — 2 Comments

Transforming Angry Customers into Satisfied Ones

An interesting study has been going on for the last 6 month over at Twitter. As it was increasingly seeing users use the platform for brand interactions, the company decided to see just how much of an impact those interactions had. Users were identified that had at some point interacted with a brand’s…

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Added by Paul Moran on August 28, 2015 at 5:30am — 2 Comments

One Isn’t Always the Loneliest Number That You’ll Ever See

In determining the effectiveness of video marketing, perhaps the metric most used is views - How many views did this video get? In fact, in a recent study by Yahoo-owned video platform…

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Added by Timmy D. James on July 27, 2015 at 6:14am — No Comments

Defining Audience Management?



Dana Fornasar, Sr. Product Marketing Manager
by Dana Fornasar, Sr. Product Marketing Manager

#audiencematters

We've been talking a lot lately about "audience" and "…

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Added by CDK Global on February 12, 2015 at 2:06pm — No Comments

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