Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
The automotive industry has changed over the decades, but some of the same basic principles of manufacture still exist. These types of companies are more technology based in the modern era. Here are some of the steps that are involved with the manufacturing process.
Computers are being relied on more heavily in…Continue
Added by Rachelle Wilber on February 1, 2019 at 8:13am — No Comments
I believe there are several major barriers to subscription growth for non-dealers, and opportunities for dealers to thrive, should…Continue
Added by Scot Eisenfelder on August 17, 2018 at 6:54am — No Comments
SEAT, the Spanish carmaker has announced the addition of SEAT Born to their list of pure electric cars being introduced by the next…Continue
Added by Ronald on December 19, 2017 at 1:00am — No Comments
Packaged predictive analytic models enable automotive marketers to send perfectly timed, more relevant communications without the cost and complexity associated with standalone analytics tools—freeing your dealership up to acquire and engage customers instead of wrestling with data and technology.…
Added by Amanda Meuwissen on May 12, 2015 at 12:49pm — No Comments
Automotive News recently carried a story about a lawsuit filed by Subaru of America against one of their franchisees. The lawsuit accuses a Southern California dealership of falsifying 224 CSI surveys in an…Continue
Added by Richard Holland on February 19, 2015 at 6:00am — No Comments
The model year hasn’t been standard across car makers for some time, but is staggered with one make and model getting to shine for one brief window at a time. Some 2013 models will be available for the summer, while others won’t be out until later in the year.
Redesigns seem to be a common theme…Continue
Added by Amanda Meuwissen on July 9, 2012 at 7:46am — No Comments
Check it out folks...
Just hit the newswire folks… 9:00pm PST
TrueCar Launches National Compliance Campaign and Pro-Industry Product Changes
Sweeping changes include a more balanced advertising approach, revised billing model in some states, consumer membership program, and formation of a Dealer Advisory Council
SANTA MONICA, Calif., Jan. 16, 2012 /PRNewswire/ — TrueCar, Inc., which is devoted to bringing innovation to the car buying…Continue
I have seen websites like http://livefaceonweb.com/ or http://www.rovion.com/ that charge $260 for a 15 second promotional video where a person is talking about your website to grab the attention of visitors. The models walk and move around your website keeping customers engaged.
I have figured out how to do it. I have put up a demo at http://spoonjab.com/ to show…Continue
Added by Spencer Gardner on March 1, 2010 at 6:32pm — No Comments
Added by Tony Guarnaccia on December 4, 2009 at 10:38am — No Comments