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All ADM Blog Posts Tagged 'geofencing' (2)


Influencer
New Marketing Techniques for Smartphones' Virtual Wallets

Today, I’d like to focus on an advancing technology promoted by the “big guys” (Apple and Google) that soon will revolutionize the way retail promotions and loyalty programs are administered.

I predict it will follow the same pattern of how email was introduced…

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Added by Elena Ciccotelli on February 25, 2016 at 6:34am — No Comments

What Is a Customer’s Location Data Worth?

Geo-targeting and geo-fencing technology has been around for many years.

Some social networks use it and provide businesses with ways to show customers offers and specials based on their current location. However, for the most part, these are application-specific. An individual would need to download…

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Added by Mike Gorun on August 26, 2014 at 3:00am — 2 Comments

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