Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Added by Scot Eisenfelder on October 27, 2017 at 7:00am — No Comments
Added by Timmy D. James on October 19, 2017 at 6:30am — No Comments
Added by Mike Gorun on September 12, 2017 at 7:01am — No Comments
Added by Bill Wittenmyer on August 30, 2017 at 6:30am — No Comments
Added by Mike Gorun on August 22, 2017 at 6:30am — No Comments
Added by Bill Wittenmyer on July 27, 2017 at 6:39am — No Comments
Have you ever misinterpreted the tone of an email that a colleague wrote to you? Perhaps you thought a tersely written email meant that person was angry, but in fact, they…Continue
Added by Timmy D. James on April 27, 2017 at 6:55am — No Comments
Karen Bradley Presents the '7 Habits of Highly Effective People FREE Webinar - April 18 - 1PM EST …Continue
Added by Sean V. Bradley on April 12, 2017 at 8:40am — No Comments
According to a recent article in AutoRemarketing, a study by J.D. Power found that customers are…Continue
Added by Ujj Nath on March 27, 2017 at 6:39am — No Comments
There is a lot of talk going on about car dealership turnover.
It seems that everyone has an opinion about it but not a whole lot of solutions. I am going to do some "REAL TALK" in this post because it is time that the sugar coating stops. I have spent a great deal of time between…
The famous Albert Mehrabian developed a communication model in which he demonstrated that only 7% of what we communicate consists of the literal content of the message. The use of one’s voice, such as tone, intonation, and volume, makes up 38% of the message and as much as 55% of communication consists of non-verbal factors such as body language.
I’m sure you…Continue
Added by Ujj Nath on December 13, 2016 at 11:00am — No Comments
Between endless meetings, work-related tasks and familial responsibilities it probably seems as if you’re continuously pulled in different directions. Our society has devolved into a place where we often fail to stop and notice important things, simply because we’re so busy satisfying the needs and wants from those we love, or to those whom we have to…Continue
Added by Ujj Nath on November 30, 2016 at 6:35am — No Comments
If you’re like most dealers, you may feel that you don’t want to inundate your customers with mail.
However, the issue is that your competitors are most likely sending mail to the same customers that you’re trying so hard not to overwhelm.
It’s difficult to decide whether to mail…
Added by Alexia Henson on November 28, 2016 at 5:00am — No Comments
One click ordering. Buy it now. Same day delivery. Dash buttons where all you have to do is press a button and the item is shipped. You can even place orders through Amazon’s Alexa with a voice command.
Businesses like Amazon have grown into hugely popular industry giants because…
Added by Ujj Nath on November 21, 2016 at 6:39am — No Comments
Added by Ujj Nath on November 14, 2016 at 5:30am — No Comments
CRM as we know it is dead. Its sole purpose was to replace index cards and rolodexes with a more organized digital solution – one which helped salespeople more efficiently follow-up, track and manage conversations. However, in most cases, the ultimate beneficiary is the user, not the customer.
In terms of communication, today’s world is filled with noise. So…Continue
Added by Ujj Nath on November 7, 2016 at 5:26am — No Comments
It wasn’t too long ago that a mandatory part of the delivery process included the salesperson walking the customer into service, introducing them to a service advisor and helping to begin that relationship between the customer and the service department. Even now it’s a critical question on many manufacturer CSI sales surveys.
But I find that these days many…Continue
Added by Tom Cannata on September 15, 2016 at 5:38am — No Comments
On one hand, dealers know how incredibly competitive the market is, so they send out service coupons to ensure customers don’t defect due to a competitor’s offer. But on the other hand, they don’t want to send service offers too often.…
Added by Alexia Henson on September 1, 2016 at 6:00am — No Comments