Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
On any given day, weathercasters in our area predict a 20% chance of rain. It’s a safe bet with a one in five chance of being correct.
In an industry that tends to reward “Strong Wrong” more often than “Soft Right,” the bold and the brave may tell you that they can predict your sales with amazing accuracy via their proprietary…
ContinueAdded by Jim Flint on April 19, 2019 at 7:22am — No Comments
If you’re on any social media platform, there’s no doubt that you’ve seen or heard of a multitude of topics where someone somewhere was offended. Not counting obvious religious, political or other volatile topics - there are many that seem, well, baffling. Take for example, the University of Ottawa’s decision to cancel its yoga class over concerns that cultural…
Added by sara callahan on November 25, 2015 at 5:00am — No Comments
My primary goal as a PR Professional is to assist my clients in achieving the most exposure possible and build top-of-mind brand awareness among their potential customers, namely auto dealers. To help better understand how to best position my clients for success, last year, I did a little research into how dealers perceive vendors and their practices.
I reached…
ContinueAdded by sara callahan on March 18, 2015 at 8:00am — 1 Comment
Customer complaints happen. No matter how much a business wants to provide great customer service, there are times when the dominos aren’t lined up exactly right. The chain breaks somewhere, preventing the last domino from falling. For the most part, customers understand that businesses aren’t perfect. It certainly helps when the customer that is having a poor experience is…
Added by sara callahan on October 29, 2014 at 5:30am — No Comments
As the fall conference season approaches for the automotive industry, many vendors miss opportunities for exposure. Owning a public relations agency, my job is to maximize my client’s exposure to their audience. Conferences offer more potential customers for my clients, concentrated in a single place at a single time, than just about any other marketing opportunity. However,…
Added by sara callahan on August 14, 2013 at 5:16am — 2 Comments
The whole idea of a loyalty program is to encourage and reward customers for doing business with you. The easier you make it for them to earn rewards and the more desirable those rewards are, the more likely a customer will utilize your program by returning to your business. How many supermarket “loyalty”…
Added by Mike Gorun on June 11, 2013 at 4:36am — 6 Comments
http://www.seanvbradley.com
http://www.dealersynergy.com
Master Your Craft
Do you want to be successful in…
ContinueAdded by Sean V. Bradley on August 1, 2012 at 7:17am — No Comments
Welcome to June. In a few weeks the half-time whistle will blow and the first half of 2012 will be over. The half-time show will commence. For most dealers the half-time schedule will be a review of their numbers from January 1st to June 30th.
When the first half numbers are tallied, what will be the score…
ContinueAdded by Brian Pasch on June 3, 2012 at 6:59pm — No Comments
Here at Don Graff Automotive we often implement a series of test calls to dealerships in order to assess how well they handle incoming sale’s inquires. These “mystery shopper” calls can tell us what the current aptitude of a dealership is and what problem areas we’ll need to focus upon when it comes to the consulting end of the services we provide. In a perfect world, where every dealership possessed a well-trained staff of business development center employees, each call would be handled…
ContinueAdded by DON GRAFF on May 7, 2011 at 7:30pm — No Comments
It doesn't matter
how much time you spend on setting up a social media campaign, most of that
effort is wasted if you don't provide solid content. Unfortunately many dealers
race to create profiles and add friend counts but never get the reason…
Added by Dan Moore on April 6, 2010 at 11:34pm — No Comments
Added by Jody DeVere on June 18, 2009 at 12:32pm — No Comments
Added by Gary May on January 2, 2009 at 12:34am — No Comments
Added by Indie Results on November 10, 2008 at 8:00am — No Comments
Added by Jody DeVere on July 29, 2008 at 6:44am — No Comments
I recently received this inquiry and my response is shown below it:
"I have gathered much information from your input. Thank you. I was wondering if I could ask you a couple of questions regarding your micro-sites.
do you/your team create and manage these yourself, or is a third party involved?
what would you advise to or not to do when getting started with these micro-sites?
I know you are a busy man, if you can't get back to me, but I…
Added by Ralph Paglia on January 5, 2008 at 3:30pm — 3 Comments
2019
2018
2017
2016
2015
2014
2013
2012
2011
2010
2009
2008
2007
1999
Welcome to
Automotive Digital Marketing
Please use the "Sign Up" link above to complete your registration form and become a member of the industry's leading Automotive Marketing and Internet Sales Professional Community. ADM members have access to resources, connections and private events that provide them with a competitive advantage.
Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.
S | M | T | W | T | F | S |
---|---|---|---|---|---|---|
1 | 2 | 3 | 4 | 5 | 6 | 7 |
8 | 9 | 10 | 11 | 12 | 13 | 14 |
15 | 16 | 17 | 18 | 19 | 20 | 21 |
22 | 23 | 24 | 25 | 26 | 27 | 28 |
29 | 30 | 31 | ||||
Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......
© 2019 Created by Ralph Paglia.
Powered by