All ADM Blog Posts Tagged 'advice' (15)

On any given day, weathercasters in our area predict a 20% chance of rain. It’s a safe bet with a one in five chance of being correct.

 

In an industry that tends to reward “Strong Wrong” more often than “Soft Right,” the bold and the brave may tell you that they can predict your sales with amazing accuracy via their proprietary…

Continue

If you’re on any social media platform, there’s no doubt that you’ve seen or heard of a multitude of topics where someone somewhere was offended. Not counting obvious religious, political or other volatile topics - there are many that seem, well, baffling. Take for example, the University of Ottawa’s decision to cancel its yoga class over concerns that cultural…

Continue

My primary goal as a PR Professional is to assist my clients in achieving the most exposure possible and build top-of-mind brand awareness among their potential customers, namely auto dealers. To help better understand how to best position my clients for success, last year, I did a little research into how dealers perceive vendors and their practices.

I reached…

Continue

Customer complaints happen. No matter how much a business wants to provide great customer service, there are times when the dominos aren’t lined up exactly right. The chain breaks somewhere, preventing the last domino from falling. For the most part, customers understand that businesses aren’t perfect. It certainly helps when the customer that is having a poor experience is…

Continue

As the fall conference season approaches for the automotive industry, many vendors miss opportunities for exposure. Owning a public relations agency, my job is to maximize my client’s exposure to their audience. Conferences offer more potential customers for my clients, concentrated in a single place at a single time, than just about any other marketing opportunity. However,…

Continue

The whole idea of a loyalty program is to encourage and reward customers for doing business with you. The easier you make it for them to earn rewards and the more desirable those rewards are, the more likely a customer will utilize your program by returning to your business. How many supermarket “loyalty”…

Continue

http://www.seanvbradley.com

http://www.dealersynergy.com

Master Your Craft

 

Do you want to be successful in…

Continue

Welcome to June.  In a few weeks the half-time whistle will blow and the first half of 2012 will be over.  The half-time show will commence. For most dealers the half-time schedule will be a review of their numbers from January 1st to June 30th.

When the first half numbers are tallied, what will be the score…

Continue

Here at Don Graff Automotive we often implement a series of test calls to dealerships in order to assess how well they handle incoming sale’s inquires. These “mystery shopper” calls can tell us what the current aptitude of a dealership is and what problem areas we’ll need to focus upon when it comes to the consulting end of the services we provide. In a perfect world, where every dealership possessed a well-trained staff of business development center employees, each call would be handled…

Continue

Continue

My Dad is still driving at 85 years old and is one of the big reasons I love cars! My Dad did not own a car at all until he was he was 33 years old. Owning a car was a luxury item for a post WWII blue collar family man in the 1950's, he car-pooled to work for years. His first car was a new 1956 Chevy (pictured on left), bought the year after I was born, (HEY.. how did they get me home from the hospital?). Already a father of four girls, including me,… Continue

Fact is, more often than not, when you cut corners in sales the one that is affected most is you. It is also a fact of business life that we're replaceable, as I've experienced myself. Why is it then that most people don't typically go the extra mile, especially when it is so needed?



This is not to say that there are not plenty of go-getters out there. Today it is critically important to think about making the most of every opportunity, especially with fewer prospects and less… Continue

After working in the car business for many years, and having the esteemed luxury of being able to dive in head first without any prior automobile experience I quickly found out that there were a lot of places to get “help”. With piles of trade magazines, weekly advice from OEM’s, and hundreds of websites out on the web to search through I found there were a lot of people sharing “advice”. It wasn’t until after I left the dealership did I really start to see the truth. At this point I should… Continue

July 23, 2008 -- AskPatty.com, Inc., announced today that four top automotive industry women will join the automotive advisory panel of industry-expert women. The Ask Patty website at www.askpatty.com, provides a safe place for women to get advice on car purchases, maintenance and other automotive related topics online.



http://www.prweb.com/releases/2008/07/prweb1131324.htm



Women looking for tips on car… Continue

I recently received this inquiry and my response is shown below it:



"I have gathered much information from your input. Thank you. I was wondering if I could ask you a couple of questions regarding your micro-sites.



do you/your team create and manage these yourself, or is a third party involved?



what would you advise to or not to do when getting started with these micro-sites?



I know you are a busy man, if you can't get back to me, but I…

Continue