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James A. Ziegler's Blog Posts Tagged 'TrueCar' (2)

THE DATA POLICE HAVE ARRIVED

Most recently there has been a bold new wave washing over the automotive dealership landscape. Beginning with TrueCar, whose CEO bragged about using data to eliminate dealerships and  lower profits below True Cost. He arrogantly taunted us with claims of "Transparency" which has become the "Buzz Word" of every vendor using our own data to virtually put us out of business, to steal our customers information, and sell it, pass it on to their affiliate companies, and otherwise resell it…

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Added by James A. Ziegler on January 15, 2012 at 7:00am — 34 Comments

True Car and ZAG - Cyber Bandits or Good for the Business?

Jim Ziegler asks...

I am hearing a lot of discussion about True Car and ZAG.  I continually scratch my head and wonder if  desperate dealers are doing the marketing limbo "How Low Can You Go?" 

Are we so bad at what we do that we have to line up and pay…

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Added by James A. Ziegler on November 27, 2011 at 2:30pm — 1735 Comments

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