Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Vying for consumer's money, trust, and brand loyalty is an ongoing challenge through a balance of quality, quantity, and a franchised network of dealerships that entice consumers to buy and service their vehicles.…Continue
Added by Dan Beres on June 3, 2020 at 6:00am — No Comments
Tesla has been dominating the electric vehicle market, but it’s now positioning itself as a top contender in the premium vehicle sector as well. In a recent press release, Tesla touted its Model 3 as the best-selling passenger…Continue
Added by Jeff Giere on March 14, 2019 at 7:30am — No Comments
Tesla CEO Elon Musk recently tweeted that he wanted to take Tesla private, which has garnered a lot of attention. Hey, I realize that Tesla as a company can be a polarizing issue in our automotive industry. But this is something you may want to pay attention to.
Added by Ujj Nath on August 28, 2018 at 7:00am — No Comments
Love him or hate him, Tesla’s Elon Musk is brilliant. As both a businessman and a marketer, he has created a loyal following of brand advocates – some of whom don’t even own the products he sells. There are consumers literally willing to wait years just to purchase a Tesla vehicle. He recently launched a car into orbit, which is now on its way to Mars -- the man continues to…Continue
Added by Chris Miller on April 23, 2018 at 6:40am — No Comments
Discount codes are something very attractive. They can entice everyone right from the college student to the biggest industrialist in the world. It is not the question of affordability or anything of similar nature. A discount is a discount, no matter what. It is a great feeling to get a discount. It is also a great feeling helping others to get a discount. The Tesla Referral code enables you to do just that.…Continue
Added by Tes Jones on August 9, 2017 at 11:42pm — No Comments
Speaker after speaker at conferences throw up Tesla as an example of industry revolution. Certainly the company is pushing OEMs to stretch their technology legs and lawyers can work out the franchise law impact. But the reality is that their digital marketing and processes seem more like a typical dealer.
Proof is in the attached graphic that promises a shopper that…Continue
Added by Big Tom LaPointe on July 26, 2016 at 11:00am — No Comments
Tesla isn’t the Big Bad Wolf. Nor is Beepi or Carvana. At the end of the day, they’re essentially a dealer group with a simplified buying process (maybe). And in the case of Tesla, enjoy $3-5 billion in deposits for the Model 3 scheduled ostensibly for production next…Continue
Added by Big Tom LaPointe on May 8, 2016 at 5:00pm — No Comments
The company recently introduced a new, guaranteed "buy back" program that offers to buy back a Model S between 36 – 39 months at a guaranteed residual.…
Added by John Sternal on May 15, 2014 at 5:30am — No Comments
However, not as many realize that they’re simultaneously spotlighting innovative functionality that any manufacturer could use to make automotive service easier and more convenient for the consumer.
Tesla vehicles are all…Continue