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Brian Pasch's Blog Posts Tagged ',' (7)

Looking For Fixed Ops Strategies To Increase Service Drive Profits?

The…

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Added by Brian Pasch on April 21, 2013 at 7:30pm — No Comments

$2,000 To be Paid For Best Dealer Walk-Around Video in Las Vegas

Dealer employees can submit a video walk-around that features themselves in a video walk-around. The car featured can be new or used, but the person in the video must be a current employee of the car dealership.

 

The videos will be judged by an industry panel that includes …

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Added by Brian Pasch on January 27, 2012 at 5:30pm — 1 Comment

Strategy For Brands Impacted By Japan Nuclear Crisis

The May 9th issue Automotive News opens with a story about the reversal of fortunes for the Detroit 3 compared to the state of US automotive manufacturers five years ago.  According to Automotive News :

 

"Toyota and Nissan expect to lose money for the next 6 months.  Honda says it will suspend June and July dealer orders for vehicles built in Japan."

 

The impact of the Tsunami on critical car components and factories…

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Added by Brian Pasch on May 11, 2011 at 2:00pm — No Comments

Car Dealers Go Crazy - Go Wiki

The largest Wiki website for the automotive industry is located at http://www.CarDealerWiki.org and its amazing to see what innovative dealers are doing to leverage this platform.

In this post there is also a special section for Fiat Dealers, so read on.  You'll be pleased with the tips on marketing your new Fiat…

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Added by Brian Pasch on February 18, 2011 at 4:30am — 1 Comment

Digital Marketing Conference Prior to NADA Convention Exceeds Registration Goals

The 2011 Digital Marketing Strategies Conference (DMSC) scheduled February 1-3, 2011 just prior to the 2011 NADA Convention has exceeded its pre-registration goals. Brian Pasch, CEO of PCG Digital Marketing, who is organizing the conference, attributed the pre-registration success to dealers focusing on education.



“In a recent survey…

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Added by Brian Pasch on January 25, 2011 at 6:30am — 6 Comments

BMW Dealers Can Save $2,000 On Website and Marketing Costs





As many dealers know, I am always keeping my ear to the ground to be the first to report on the latest automotive digital marketing and social media trends that add value to the automotive industry. This week a learned that… Continue

Added by Brian Pasch on January 20, 2011 at 8:00pm — 1 Comment

More Car Dealer Reviews Site Flood The Internet

I can imagine Austin Powers dressed in a blue velvet leisure suit saying:



It's Social Media Baby!



If you haven't noticed car dealers are being pushed off of Google Page One for the cars that they sell. To throw salt in the wounds, it seems that every month another car dealer "review site" pops up.



This means when consumers type in a car dealership name, more sites are…

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Added by Brian Pasch on August 8, 2010 at 10:00pm — 1 Comment

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