Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Recently Auto/Mate received a 'Best Places to Work' award from the Albany Business Review for the sixth year in a row. We have also been voted a 'Top Workplace' by the Times-Union multiple years in a row. Focusing on employee happiness has long been one my top priorities. People often ask me how I do it, but before I answer that, I'd like to explain why I do it.
This is a fact: your customers will never love your company unless your employees love your…Continue
Added by Mike Esposito on December 9, 2015 at 7:21am — No Comments
There’s little doubt that the experience provided by auto dealerships in the past has jaded consumers into a stereotype and perception that isn’t necessarily accurate any longer, yet continues to persist. Because of this perception, companies such as Beepi, Carvana and more are creeping into the automotive space and threatening to snatch sales away from dealerships. (how? by…Continue
Added by Joe Orr on December 9, 2015 at 6:42am — No Comments
Content Marketing is one of the fastest growing forms of digital marketing employed by businesses in 2015. Where traditional advertising (even online) has its limits, content marketing's only limit is your business's creativity.
But with all sorts of options out…Continue
Added by Timothy Martell on December 8, 2015 at 2:00pm — No Comments
The holidays are the perfect time to appeal to consumers and find innovative ways to bring in-market shoppers into your dealership. A simple way to attract more business is…Continue
Added by Joey Little on December 8, 2015 at 11:50am — No Comments
Added by Paul Potratz on December 8, 2015 at 7:07am — No Comments
By now, pretty much everyone has heard about the power of social media and the effect it can have on businesses that are leveraging it to enhance their bottom line. What may or may not be known—even by the businesses that are using social media to their advantage—are the actual numbers that are churning behind the scenes of specific social campaigns. So how can…Continue
Added by Joey Little on December 8, 2015 at 7:00am — No Comments
One of the fastest growing practices that dealerships are utilizing to increase sales is prescreening a Service Customer that has either made an appointment to have work done on a vehicle or just shows up. In addition, there are numerous companies that offer equity calculations not only on vehicles that bought from the dealership but even those that did not. The “Auto…Continue
Added by Ken Luna on December 8, 2015 at 6:48am — No Comments
Now let me explain...
In our industry – as well as life – we continuously talk about transparency.
Let’s be brutally honest here. Sometimes honesty isn’t the best policy. Is it always that way in real…Continue
According to Black Book® data, the average price of a used vehicle for model years 2010-2014 declined -2.8% during November, reinforcing the notion that cars and trucks face their heaviest depreciation toward the end of the year. Cars declined -3.1% while trucks declined -2.6% during the month. Average pre-recession annual depreciation was continually recorded between -15% and -18%, and Black Book expects 2015 depreciation near -13.0%.
For the second straight month, cargo mini…
Added by Black Book on December 7, 2015 at 12:45pm — No Comments
Added by Paul Potratz on December 4, 2015 at 8:59am — No Comments
In a newly released report conducted by J.D. Power and commissioned by the National Automobile Association, trade-in value reduction due to proposed legislation could have significant financial impact on both dealers and consumers. The “Used Car Safety Recall Repair Act” will prevent…Continue
Added by Chris Miller on December 4, 2015 at 5:06am — No Comments
Autotrader’s recent Car Buyer of the Future study shows only 17 out of 4,002 people prefer the current car-buying process, with the rest saying they want significant changes. This means the industry needs to…Continue
Snapchat introduced Story Explorer, a unique way for users to share experiences through the eyes of the community. With Story Explorer’s technology, after viewing a Snap, users can see more of the…Continue
Added by Joey Little on December 3, 2015 at 2:02pm — No Comments
Canada is a major some portion of Northern America. It is one of the more prominent nations of the world and it is the best destination amid the winter months. On the off chance that you cherish the snow and the exercises connected with it, Canada just is the spot to be.
Numerous explorers to Canada go here for business or joy or both. On the off chance that you plan to stay here for some time, it is unequivocally recommended that you get an auto to use as your own particular…Continue
Added by Allan Lloyd on December 3, 2015 at 9:00am — No Comments
According to the…
Added by Larisa Bedgood on December 3, 2015 at 8:52am — No Comments
According to Swapalease.com customer service reps, below are a variety of cars in different price ranges and the poor performing vehicle features/attributes that cause people to escape the lease contract.
Which Cars & Features Cause People To Get A Different Vehicle
Among all vehicles on the road, these are the vehicles and issues that are mentioned most often by drivers as a reason for wanting another car or truck:
Added by John Sternal on December 3, 2015 at 6:51am — No Comments
This is not a Game of Thrones reference; winter months are truly upon us. As mercury is gradually dropping, everywhere you see will soon turn into pristine white layers of snow. With bitter temperatures, dark days and blocked roads, this can be an extremely testing time for people up north. What’s the…Continue
Added by Irene Simpson on December 3, 2015 at 1:48am — No Comments
Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.
The Black Book Market Insights report this week shows that truck depreciation was actually higher than cars this past week, a milestone rarely achieved this past year. The report also highlights three-year average…
Added by Black Book on December 2, 2015 at 1:14pm — No Comments
Company names Pogo Parr as Chief Sales Officer and doubles office space to manage extensive growth plans
Mission Viejo, CA – December 2, 2015 – eLEND Solutions™, a technology company delivering integrated credit, identification and finance solutions to auto dealers, announced it has joined DealerVault’s Premier Network. DealerVault is a first-of-its-kind…Continue
Added by Crystal Hartwell on December 2, 2015 at 10:00am — No Comments
Mobile tablets are great for streamlining processes and increasing productivity; that is, until the battery dies just before the afternoon rush begins. Every brand is different, but mobile tablet batteries can last anywhere from five to twelve hours. Heavy usage and wi-fi connectivity can…Continue
Added by Erik Nachbahr, CISSP on December 2, 2015 at 9:54am — No Comments