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All ADM Member Blog Posts (13,899)

SEAN WOLFINGTON'S "BELLA" THE MOVIE IS SEEKING 2008 INTERN APPLICATIONS!

Shown below is information on the Bella Movie Marketing Internship. Offices are located in Miami, Los Angeles, and Philadelphia. All offices operate hours 10:00 am -7:00pm. While Internships are unpaid/volunteer opportunities, housing is provided for those individuals offered a relocation position.



There are 4 different kinds of Internships. They are as follows:



1. DAY INTERNS



This opportunity is ideal if you are already located in one of our main office… Continue

Added by Ralph Paglia on March 7, 2008 at 7:00am — No Comments

Motorability Island in Second Life - Pontiac Donates Motorati Island in Second Life to United Spinal Association

Pontiac Empowers United Spinal Association with Car Culture Island in Second Life Pontiac Donates Motorati Island in Second Life to United Spinal Association

Sarasota, Feb, 2008 — Pontiac’s Motorati Island is getting a second life by making a very generous donation of the very successful 7-region car culture island in Second Life to United Spinal Association, a U.S. based national 501(c)(3) nonprofit headquartered in Jackson Heights, New York.… Continue

Added by Jody DeVere on March 4, 2008 at 12:15am — No Comments

Using Inventory Deep Links As Digital Advertising and Paid SEM Landing Pages

With all the discussions around microsites and landing pages I wanted to take the time to share what I consider to be a best practice in the use of deep links hooked up to keywoord enriched URL's used in online advertising and Paid SEM campaigns focused on inventory. Listed below is a fairly typical deep link set up for a dealership. The store's primary web site can be found at www.CourtesySanDiego.com and they have a separate Corvette micro site at… Continue

Added by Ralph Paglia on March 3, 2008 at 5:00pm — 1 Comment

Fear is Your Great Indicator to Take Action

Fear is the great indicator that wealthy and successful people use as a sign that it is time to push through and get to the other side where their expansion lies. Unsuccessful people, who are assured to never have wealth or happiness stop every time they get afraid. All people experience fear, it is how you respond to it that ultimately makes the difference in your life.



Successful people are willing to push through, even when they are uncomfortable. Unsuccessful people use fear as… Continue

Added by Grant Cardone on March 3, 2008 at 12:56pm — 3 Comments

Where Is the Next Generation of Automotive Sales Professionals?

Most dealers believe shrinking margins are due to a combination of more informed customers and auto makers' margin cuts. Although these factors do add margin pressure, they are not the key causes of shrinking front-end gross. The No.1 cause is the sales consultant.



By Mark Rikess

Published in Ward's Dealer Business, Feb 1, 2008




The typical North American salesperson adds little or no value to the customer… Continue

Added by Ralph Paglia on March 3, 2008 at 6:47am — No Comments

Digital Dealer Conference & Exposition at Gaylord Palms Resort & Conference Center in Orlando, FL April 21-23, 2008

This is the biggest retail automotive e-commerce event of the year! The 4th Digital Dealer Conference & Exposition will be held at the Gaylord Palms Resort & Conference Center in Orlando, Florida April 21-23. The conference in Las Vegas last October drew over 540 attendees and featured 45 exhibitors. There were over 300 registered dealers, GMs, Internet Sales Managers, e-Commerce Directors and BDC/CRM Managers.



The title of the event in Orlando is “Putting all the… Continue

Added by Ralph Paglia on March 2, 2008 at 6:38pm — No Comments

Fear is Your Great Indicator to Take Action

Friday, February 29, 2008

Fear is Your Great Indicator to Take Action



Fear is the great indicator that wealthy and successful people use as an sign that it is time to push through and get to the other side where their expansion lies. Unsuccessful people, who are assured to never have wealth or happiness stop every time they get afraid. All people experience fear, it is how you respond to it that ultimately makes the difference in your life.



Successful people are… Continue

Added by Grant Cardone on February 29, 2008 at 2:09pm — 1 Comment

Product Development and Info-Marketing Seminar with Jim Ziegler and Fred Gleeck

April 12th-13th, 2008 in Atlanta, GA would certainly be a good investment in growing your professional capabilities and career potential. You can get more details on this dynamic, fun and productive seminar event at http://www.ItsMyGoal.com…

Continue

Added by Ralph Paglia on February 28, 2008 at 6:30pm — 4 Comments

Music - What a Great Addition!

I don't know how the idea of adding music to each page came into reality, but I love it. If it is you Ralph, thank you very much! That little feature on this site gives me a chance to share songs and artists that you are unlikely to find on mainstream radio.



- Tecumseh Valley - Written by Towns Van sant a singer and songwriter who may not be well-known outside Texas. Artists however have discovered his sad songs and many have been recorded by country and other singers. This… Continue

Added by Bill Pike on February 28, 2008 at 9:00am — No Comments

Top 100 Ford Internet Sales Dealers for 2007 Calendar Year

Five Star Ford North Richland Hills TX 36 1 390 20.70% fivestarfordnrh.com

Sam Galloway Ford Lincoln Merc Fort Myers FL 19 2 302 -9.30% samgallowayford.com

Tomball Ford, Inc. Tomball TX 34 3 295 18.00% tomballfords.com

Ford Country Henderson NV 10 4 287 -5.30% fordcountryhenderson.com

Galpin Ford North Hills CA 35 5 286 5.50%… Continue

Added by Ralph Paglia on February 27, 2008 at 1:00pm — No Comments

How to Use Keyword Matching Options to Optimize Paid Search Ads

You can waste a lot of money -- or fail to earn your share -- if you haven't learned to use the keyword matching features available for Pay Per Click (PPC) ads on Google AdWords, MSN AdCenter, or Yahoo! Search Marketing. When you set up keywords to bid on, you need to select the appropriate kind of keyword matching -- or you'll be assigned the default Broad Match, which could cost you dearly.



With Paid Search you're trying to get the highest number of sales conversions at a cost that… Continue

Added by Ralph Paglia on February 27, 2008 at 10:13am — No Comments

Online Research Drives Offline Retail Location Sales

Here comes the “Precision Shopper.” Any retailer who isn’t using the online channel to promote offline sales—as well as online sales—is missing a sizable opportunity.



”Today, online consumers think nothing of shopping across a retailer’s stores, Web site and catalog,” says Jeffrey Grau, eMarketer Senior Analyst and author of the new report, Multi-Channel Retailing, “As a consequence, online product… Continue

Added by Ralph Paglia on February 26, 2008 at 11:00am — No Comments

Courtesy San Diego Email-Video-Microsite Database Marketing Campaign

Here's a great example of using a combination of email, online video and model-specific microsites to pull together an effective and personalized autoresponse targeted to customers who have submitted leads from 3rd party lead providers... Here's the email structure sent out by the dealership as best as I could copy and paste it into this Blog posting format:

Hi Ralph,



Please… Continue

Added by Ralph Paglia on February 26, 2008 at 8:30am — No Comments

OEMs and Dealers Fight for Online Advertising Inventory

Carmakers are finding they have a new rival for online ads: dealers.



Now that auto dealers are finally embracing the Internet, popular third-party sites like Edmunds.com and Cars.com are the subject of bidding wars.



CPMs at such sites have risen to as much as $34 compared to only $4 two years ago, according to Cheril Hendry, president of HLF Brandtailers in Irvine, Calif.



Hendry, who handles marketing for 35 local dealers, said the third-party sites have been… Continue

Added by Ralph Paglia on February 25, 2008 at 12:29pm — No Comments

Dealer Profitability Has Stagnated for 7 Years

American Auto Dealer profits seem to be stuck in neutral since 2001...



For the sixth straight year, U.S. auto dealer profitability failed to improve in 2007. When considering the current and continuing credit crunch, combined with industry projections of slumping sales in 2008, the prospects for dealership profits in 2008 don't look much brighter.



The average franchised new-vehicle dealership made a net pretax profit of 1.5 percent of sales last year, according to National… Continue

Added by Ralph Paglia on February 25, 2008 at 6:00am — No Comments

Washington Post's Mensa Invitational (comedy)

Here is the Washington Post's Mensa Invitational which once again asked readers to take any word from the dictionary, alter it by adding, subtracting, or changing one letter, and supply a new definition.

Here are the winners:



1. Cashtration (n.): The act of buying a house, which renders the subject financially impotent for an indefinite period of time.



2. Ignoranus: A person who's both stupid and an asshole.



3. Intaxication: Euphoria at getting a tax… Continue

Added by Ralph Paglia on February 24, 2008 at 12:29pm — No Comments

The future of online vehicle displays

This is what we have all been looking for! Slideshow, 360 spin, voice-over capability, and a clean, very smooth operating appearance!

It seems like the inventory hosting companies are starting to listen to our requests for better presentations



Link to 360 spin…



Continue

Added by Jeremy Gould on February 23, 2008 at 7:00pm — 25 Comments

10 Billion Video Views Online in December 2007 by 141 million Americans

A recently released comScore Video Metrix service report, revealed that U.S. Internet users watched more than 10 billion videos online during the month of December, 2007, representing the single heaviest month for online video consumption since comScore initiated its tracking service. Google Sites saw substantial growth and extended its video market share gains, now accounting for nearly one out of every three videos viewed online.



Erin Hunter, comScore executive vice president of… Continue

Added by Ralph Paglia on February 22, 2008 at 8:30am — No Comments

Exceed Automotive Internet User (AIU) Online Inventory Expectations with Intelligent Videos

SiSTeR Technologies' director of business development provides tips for tying broadband video more closely into the shopping experience.



By Tomer Alpert



There were more than a billion views on Yahoo! Video in January 2008... That's a lot of people watching a lot of online video. Such is the new state of the online… Continue

Added by Ralph Paglia on February 22, 2008 at 7:30am — No Comments

Is The Car Business Really That Bad?

The author of this article is Jim Edwards. Jim is a friend and someone that I consider one of my mentors in the automotive industry. He wrote the following observation about a recent experience at a car dealership and I wanted to share it with you. I hope you enjoy it.



Two months ago, my car club was holding its annual open car show at a large dealership in my area of the state. This event draws hundreds of owners eager to show off… Continue

Added by Tracy E. Myers, CMD on February 20, 2008 at 10:30am — No Comments

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