September 2013 ADM Blog Posts (158)

ALBANY, N.Y. – September 23rd, 2013 – Auto/Mate Dealership Systems (http://www.automate.com) announced today that its AMPS Dealership Management System (DMS) is fully integrated with ELEAD1ONE (www.elead-crm.com), a leading provider of virtual BDC, CRM and retail solutions to auto dealerships. Auto dealers using Auto/Mate's DMS can benefit from having real time, bi-directional data update contacts in both the…

Not knowing what you don’t know can be dangerous and costly.  Managers who want their operations to be compliant, keep their employees safe, and protect their operations from a regulatory fine, need a tool to better evaluate their exposure.

KPA is proud to announce the recent release of our Environmental & Safety Risk Assessment.  This product provides any dealership, facility, or collision center with an exclusive opportunity to educate themselves on their…

Strong Truck Sales, Extended Vehicle Life Cycles Impacting Sales; Dealership Accessories Sales Revenue Increases 10% Year-over-Year*

San Francisco, CA – September 23, 2013  – AOA today released its 2013 Accessories Trend Midyear Report which demonstrates that the macro trends that impacted 2012 accessories sales, and consumer preferences in vehicle add-ons, are continuing and…

Automotive_IRM_Update_August_2013.pdf My friend Rich Aldrich offered up this Automotive Industry Research, an in-depth research. I found it informative. Feel free to get your copy to view.

Overview:

Developments

• July U.S. light vehicle…

http://www.internetsales20group.com

Make Money Mondays With Sean V. Bradley "Leadership" "Lead By…

More and more dealers are realizing that an effective live chat strategy is a key puzzle piece for increasing leads and sales from their dealership website – whether they opt for an in-house staff or hosted chat vendor. The scary truth is that many dealers who jump on in-house chat or the cheapest hosted chat expecting that it will magically pull them out of a sales…

Now that you’ve started contemplating your social media presence, how do you feel?  It’s time to make some changes. Note the next few signs that you need to rework your presence.



3.       Is your engagement ratio low?

To be safe, your engagement ratio should be about 5%, which is above the industry average of 1.7%. To figure out your engagement ratio, look at your “talking about this” number, and divide it by the number of page likes.

The…

I was on an online chat with several friends and fellow trainers from the United Kingdom the other night...

We were discussing Time Management, a…

Sara Callahan recently posted a great piece entitled “Don’t Be afraid of Content” On Automotive Digital Marketing. She said that Content is life which is true.  If…

Quite often businesses, including car dealerships, feel that the fact that a blog exists is enough to generate results, but this just isn’t the case. A good blog will drive business and produce sales, but it has to be a blog that people want to read.

But what are the essentials of a good blog? It should cover the following bases.

1. The content should be well-written

2. The blog should be updated often so that people come back frequently

3. It should have good SEO or…

Fiat picks Chrysler's Garberding

Fiat has named Chrysler Group manufacturing head Scott Garberding as its  global chief purchasing officer, effective immediately.

Garberding, 49, replaces Vilmar Fistarol, who has taken another position with  Fiat Industrial. He also…

I’ve started a marketing company for auto sales people, and I already know it will fail.  Why would a company, dedicated to helping auto sales people be more successful be doomed to failure?

1.  Auto sales people don’t stay put, they believe they sell a product and are willing to move to sell the “hot” product instead of recognizing the value lies in the salesperson, not the product. 
2. Auto sales people keep lousy records. They rely on the dealer’s systems and processes…

Now that you’ve started contemplating your social media presence, how do you feel?  It’s time to make some changes. Note the next few signs that you need to rework your presence.



3.       Is your engagement ratio low?

To be safe, your engagement ratio should be about 5%, which is above the industry average of 1.7%. To figure out your engagement ratio, look at your “talking about this” number, and divide it by the number of page likes.

The…

The EEOC lost a suit against BMW, alleging that BMW violated Title VII of the Civil Rights Act by implementing and utilizing a criminal background policy. The policy resulted in employees being fired and others being screened out for employment. The suit was dismissed due to fatal flaws in the EEOC’s expert report and the acknowledgement that there are legitimate reasons for conducting criminal background checks.



In past months, the EEOC had warned against the use of…

ActivEngage, the most trusted brand in automotive live chat brings the top ten blogs and news stories right to you! We monitor industry trends, current events, and the auto dealer community every week to bring you the top ten blogs and stories from around the…

As you continue to develop and experiment with your digital marketing presence, the most important thing to take in to consideration is determining how to measure success. There is not a clear cut definitive answer on how to achieve that goal. However, without taking the time to look at your stats, you will never know which approaches are working best.

One way to measure your internet marketing success is by using Google Analytics. You can also analyze your Total Unique Visitors. Are…

September is the absolutely BEST Month to buy a New VW!

 

Want a reason why?? I thought so!



Click this link; www.JustGreatVWDeals.com  & you will see why more

 

& more VW Afficionados are coming to Douglas Volkswagen…

U.S. Treasury cuts stake in GM to 7.3%

DETROIT (Reuters) -- The U.S. Treasury has sold another block of shares in  General Motors Co., reducing its stake to 7.3 percent as it moves toward exiting  its holdings in the automaker by the end of March.

The Treasury sold more than 110 million shares between May 6 and Sept. 13,  raising more than…

As I’m sure you’ve heard, Apple will start selling their new iPhones tomorrow. The buzz leading up to the announcement was typical with speculation running wild, leaked photos and chatter just about everywhere. After the announcement however, the buzz shifted away from excitement towards disappointment. People got so…