Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Added by Darial Clewis on August 1, 2013 at 1:00pm — No Comments
It starts with the arrival of the customer. They either make connection with the salesperson or not. There is no middle ground, and there is not enough time to make up for what isn’t working.
Added by Gina Parr on August 1, 2013 at 10:00am — No Comments
Frequently, I write about how dealerships (or any company for that matter) need to have efficient, reliable communication tools in place so that all departments can access information at a glance. Quite ironically, one of the largest tech companies in the world, Microsoft, just proved that best practice as completely true.
People rely on Google to access many…Continue
Added by Richard Holland on August 1, 2013 at 8:40am — No Comments
No dealership (indeed, no business) can thrive on leads alone. It’s a team effort with follow-up as the true MVP. After all, follow-up turns those leads into ups and eventually closes the sale. But follow-up often feels like a waste of time. It’s all too easy for consumers to ignore or push aside…
Added by Aaron Hassen on August 1, 2013 at 8:21am — No Comments