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April 2015 ADM Blog Posts (80)

Gubagoo’s Latest Release Includes Responsive Web Platform, Chat-to-Text Functionality and Customizable User Interface

 

Enhancement to popular smart chat platform includes Google Adwords integration for better ROI optimization and an improved mobile experience

 

West Palm Beach, FL - April 20, 2015 – Gubagoo Inc., the fastest growing chat and website engagement provider for automotive dealerships, today announced significant upgrades to its…

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Added by Crystal Hartwell on April 20, 2015 at 10:16am — No Comments

The Recall Crisis: To a Scared Customer, an Apology can go a Long Way

For many consumers, cars are a necessity. They rely on them to get to work so that they can feed their family. They take their children to soccer practice and their spouses out for nights on the town. Throw in an occasional long-distance road trip to visit a relative or take a vacation, and it’s easy to see how much consumers rely on them. Manufacturers integrate safety messages into their branding. The government tests the vehicles. Consumer agencies review them. And consumers use this data…

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Added by Chris Miller on April 20, 2015 at 8:51am — No Comments

Houston auto dealership plans statewide expansion

Houston auto dealership plans statewide expansion

https://twitter.com/HBJMartin

From Houston Business Journal

A Houston-based car broker aims to disrupt an industry in need of some fine tuning.

The car-selling process today is antiquated and tends to favor the…

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Added by JB Floyd on April 20, 2015 at 8:00am — No Comments

Despite Auto Vendors' Promotion of Mobile Tablet Solutions, 80 Percent of Dealers Don't Use Mobile Tablets

FOR IMMEDIATE RELEASE

ALBANY, N.Y. – April 20th, 2015 – Auto/Mate Dealership Systems (http://www.automate.com) today announced the results of an informal survey it conducted from November 2014 to April 2015. More than 100 dealership employees responded to questions about mobile usage in the dealership, and it turns out that despite the auto industry's promotion of mobile tablet software solutions, only 20 percent of auto dealerships…

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Added by Mike Esposito on April 20, 2015 at 7:56am — No Comments

Twitter Can Be Used For Business Branding?

Twitter Can Be Used For Business Branding?

Twitter is a social networking and micro-blogging service that has about 248 million active users as of 2014.  When using this program,…

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Added by JB Floyd on April 20, 2015 at 6:30am — No Comments

DMEa Launches Service Connect with TCi, Tire Centers LLC: Groundbreaking Mobile App Puts Service Information, Savings in Aftermarket Customers Hands

 

Offered as part of TCi’s T3 Prime program, Service Connect’s award-winning customizable mobile technology helps Aftermarket retailers retain and engage with today’s “always-on” consumer

 

Daytona Beach, FL – April 20, 2015 – DMEautomotive today announced that TCi, Tire Centers LLC, one of America’s premier tire distributors, has selected Service Connect, DMEa’s…

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Added by Crystal Hartwell on April 20, 2015 at 6:24am — No Comments

Live Chat - If it hurts to listen to your phone ups...

...then handling chats in-house isn't for your store.

There are a bunch of things that can be imperfect when a salesperson or BDC staffer takes a phone call. These include:…

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Added by Big Tom LaPointe on April 18, 2015 at 8:30am — No Comments

Use Landing Page Optimization To Increase First Party Leads Generated for Your Dealership

Ten Tips for Lead Generation Landing Pages

 

Editor’s Note: Repost from SEM professional Jon Miller, VP of Marketing at Marketo. Marketo is a…

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Added by Ralph Paglia on April 17, 2015 at 9:30pm — 3 Comments

Is It Time To Break The Mold?

Breaking routines can be difficult but change can yield long term results. On this week's Hard Facts, Samantha explains why pressing the time clock should not always be priority.

Added by Paul Potratz on April 17, 2015 at 12:17pm — No Comments


Influencer
Bergen Community College Autism Bike Ride on May 31, 2015

Support the 2015 Go the Distance for Autism Bike Ride in North Jersey!

Ramsey Subaru is a proud to be a Sponsor for the 2015 Go the Distance for Autism Bike Ride. For 2015, the Go the Distance for Autism Bike Ride will be on May 31 at Bergen Community College, 400 Paramus Road, Paramus, NJ.…

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Added by Jonathan Morales on April 16, 2015 at 9:00am — No Comments

What’s the Single Most Important Part of my Marketing Strategy?

What’s the Single Most Important Part of my Marketing Strategy?

Many business owners struggle to balance their entrepreneurial duties with leveraging the their marketing dollars full…

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Added by JB Floyd on April 16, 2015 at 5:30am — No Comments


Influencer
Amazon Enters the Auto Repair Business… Sort Of

At the end of March, Amazon announced the launch of what they’re calling “Amazon Home Services.” This new service by Amazon enables customers to order services for their homes without the inconvenience of having to search for these service providers, obtain references and obtain pricing. Services range from television installation, painting contractors, electrical work and……

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Added by Richard Holland on April 16, 2015 at 5:00am — No Comments

Extended Market Strength With Smaller Cars Strength

Welcome to this week's edition of Black Book Market Insights, with in-depth analysis of used car and truck valuation trends and insights straight from the auction lanes. Click here to download the full report.

 

In this week’s report, the Black Book editorial team identifies a continuation of strength, particularly for smaller car segments. Compact Cars (+0.52%), Entry-Level Cars (+0.45%) and Entry Mid-Size Cars (+0.15%)…

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Added by Black Book on April 15, 2015 at 9:05am — No Comments

How Car Dealers should Handle Sales Turnover

There's a stigma that comes with working in the automotive industry. It has had an effect over the years on a dealership's ability to retain high quality people, particularly on the sales floor. How can we solve this?

Before we can answer that question, it's important to understand why the problem exists in the first place. Wages can be an issue, but as Jim…

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Added by J.D. Rucker on April 15, 2015 at 9:00am — No Comments

Swapalease Selects WeGoLook for Lease Transfer Auto Inspections

Swapalease announces WeGoLook as their exclusive auto inspection company for lease transfers.

Consumers looking to purchase lease takeovers will utilize WeGoLook to complete auto inspections prior to the transaction.



WeGoLook announces it has signed an agreement with Swapalease.com as their exclusive…

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Added by John Sternal on April 15, 2015 at 7:30am — No Comments

Don't Make This Marketing Mistake

On this week's Think Tank Tuesday:

  • What colors convert at the highest rates?
  • Which terms don't make sense to consumers?
  • Will using a buy price convert better than using a monthly payment? 

Added by Paul Potratz on April 14, 2015 at 1:58pm — No Comments

CAR LEASE CREDIT APPROVALS SEE LOWEST NUMBERS SO FAR IN 2015

Volatility Remains for Lease Applicants Due to Increased Attention on Secondary Market

 

CINCINNATI, OHIO (April 14, 2015) – Swapalease.com, the nation’s largest car lease marketplace, reports lease credit approvals for March tumbled to just 60.0% of lease transfer applicants, with the 2015 average off the average healthy pace at just 63.4%.

 

Lease credit approval volatility has been apparent over the last six months, with every other month surging above or below…

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Added by John Sternal on April 14, 2015 at 6:16am — 1 Comment

The Most Important Piece of Social Media Content

Social media can be somewhat of a battlefield, and, to some degree, companies are being attacked from all sides. On the one side, there’s a battle being waged with social media platforms as they attempt to monetize themselves by reducing the organic reach in an effort to make businesses pay for exposure. On the other side, companies fight for eyeballs with the content they pay for posting.

However, the content that most social media users really care about is user-generated content.…

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Added by Paul Moran on April 14, 2015 at 5:44am — No Comments

BLACK BOOK ADDS BARRETT TEAGUE AS VICE PRESIDENT OF LENDER SOLUTIONS

Black Book today announced that Barrett Teague has joined the company serving as Vice President of Lender Solutions. A 20-year automotive finance industry veteran, Teague is responsible for overseeing strategic operations to help Black Book’s automotive lender clients leverage vehicle data and collateral analytics for profitable portfolio management and expansion.

 

“We look forward to the leadership Barrett brings to the Black Book Lender Solutions team, especially given his…

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Added by Black Book on April 13, 2015 at 1:53pm — No Comments

CarStory® Wins Dealer Marketing Magazine’s 2015 Technology Leadership Award



 

CarStory Market Reports named highest rated in Mobile Solutions category

 

Austin, Texas – April 13, 2015 – CarStory, the industry’s largest provider of crowdsourced data and analytics on used vehicles, announced today that it is the winner of a Dealer Marketing Magazine’s 2015 Technology…

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Added by Crystal Hartwell on April 13, 2015 at 11:49am — No Comments

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