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CDK Global
  • Seattle, WA
  • United States
  • CDK Global
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  • Jen Miller
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  • Rob Christianson
  • Mary-Kelly Gaebel
  • Albert Carrasco
  • Monica Mendoza
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  • Bill Krouse

CDK Global's Groups

CDK Global's ADM Discussions

Would You Ever Consider A "Like" A Sales Indicator?

Started Jan 31, 2013 0 Replies

Our own Jade Makana just posted an article on…Continue

Tags: Google, search, marketing, media, social

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CDK Global's ADM Profile page

Latest ADM Activity - Click "More" at bottom!

Joe Tarell liked CDK Global's blog post The Proof Behind Website Personalization – Why Your Dealership Needs to Personalize or Perish
Tuesday
CDK Global's blog post was featured

The Proof Behind Website Personalization – Why Your Dealership Needs to Personalize or Perish

by Megan Duncan, Digital Solutions Consultant Thinking differently can cause some anxiety. Just ask Katie Couric & Bryant Gumbel circa 1994. Remember the Super Bowl commercial about the advent of the Internet?But there's no escaping the fact that the landscape of digital marketing is evolving due to the increased connectivity of content hungry consumers devouring information from…See More
Feb 20
CDK Global posted a blog post

The Proof Behind Website Personalization – Why Your Dealership Needs to Personalize or Perish

by Megan Duncan, Digital Solutions Consultant Thinking differently can cause some anxiety. Just ask Katie Couric & Bryant Gumbel circa 1994. Remember the Super Bowl commercial about the advent of the Internet?But there's no escaping the fact that the landscape of digital marketing is evolving due to the increased connectivity of content hungry consumers devouring information from…See More
Feb 20
Tom Gorham liked CDK Global's blog post Defining Audience Management?
Feb 20
CDK Global's blog post was featured

Defining Audience Management?

by Dana Fornasar, Sr. Product Marketing Manager#audiencemattersWe've been talking a lot lately about "audience" and "Audience Management"...but what do these terms really mean and why should you care? Before we dive in, let's just say…See More
Feb 14
CDK Global posted a blog post

Defining Audience Management?

by Dana Fornasar, Sr. Product Marketing Manager#audiencemattersWe've been talking a lot lately about "audience" and "Audience Management"...but what do these terms really mean and why should you care? Before we dive in, let's just say…See More
Feb 12
CDK Global's blog post was featured

The Right Path to Get Your Dealership Back in the Driver's Seat and on the Road to the Sale

by Rob Campbell, Performance Improvement ConsultantThe Right Path to Get Your Dealership Back in the Driver's Seat and on the Road to the SaleWhen I first came into the car business, I was taught the 10-step Road to the Sale. It went like this: dealership road to the saleThe Road to the Sale1. Meet and Greet2. Interview3. Vehicle Selection4. Walk-Around5. Test Drive6. Trade Evaluation7. Present Numbers and Ask for the Sale8. Close9. F&I Turn10. Delivery and Service Drive IntroFor as long…See More
Feb 6
CDK Global posted a blog post

The Right Path to Get Your Dealership Back in the Driver's Seat and on the Road to the Sale

by Rob Campbell, Performance Improvement ConsultantThe Right Path to Get Your Dealership Back in the Driver's Seat and on the Road to the SaleWhen I first came into the car business, I was taught the 10-step Road to the Sale. It went like this: dealership road to the saleThe Road to the Sale1. Meet and Greet2. Interview3. Vehicle Selection4. Walk-Around5. Test Drive6. Trade Evaluation7. Present Numbers and Ask for the Sale8. Close9. F&I Turn10. Delivery and Service Drive IntroFor as long…See More
Feb 2
Kimberley Coffey liked CDK Global's event The New Keys to Closing Your Most Profitable Customers
Feb 2
Kimberley Coffey is attending CDK Global's event
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The New Keys to Closing Your Most Profitable Customers at http://hubs.ly/y0tT3h0

February 5, 2015 from 1pm to 2pm
There's a reason Amazon, Netflix & Google use sophisticated targeting technologies to manage their audiences & offer personalized shopping experiences. Simply put, it works. Join CDK Performance Improvement Consultant Rob Campbell to see how your dealership can make real-time investments in your most profitable audiences and harness the power of personalization to close more of your customers.Together we’ll determine how to:Identify your audience in real-time and align your targeting…See More
Feb 2
Brian Amberg might attend CDK Global's event
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The New Keys to Closing Your Most Profitable Customers at http://hubs.ly/y0tT3h0

February 5, 2015 from 1pm to 2pm
There's a reason Amazon, Netflix & Google use sophisticated targeting technologies to manage their audiences & offer personalized shopping experiences. Simply put, it works. Join CDK Performance Improvement Consultant Rob Campbell to see how your dealership can make real-time investments in your most profitable audiences and harness the power of personalization to close more of your customers.Together we’ll determine how to:Identify your audience in real-time and align your targeting…See More
Feb 1
Automotive Social Marketing is attending CDK Global's event
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The New Keys to Closing Your Most Profitable Customers at http://hubs.ly/y0tT3h0

February 5, 2015 from 1pm to 2pm
There's a reason Amazon, Netflix & Google use sophisticated targeting technologies to manage their audiences & offer personalized shopping experiences. Simply put, it works. Join CDK Performance Improvement Consultant Rob Campbell to see how your dealership can make real-time investments in your most profitable audiences and harness the power of personalization to close more of your customers.Together we’ll determine how to:Identify your audience in real-time and align your targeting…See More
Jan 31
CDK Global's event was featured
Thumbnail

The New Keys to Closing Your Most Profitable Customers at http://hubs.ly/y0tT3h0

February 5, 2015 from 1pm to 2pm
There's a reason Amazon, Netflix & Google use sophisticated targeting technologies to manage their audiences & offer personalized shopping experiences. Simply put, it works. Join CDK Performance Improvement Consultant Rob Campbell to see how your dealership can make real-time investments in your most profitable audiences and harness the power of personalization to close more of your customers.Together we’ll determine how to:Identify your audience in real-time and align your targeting…See More
Jan 31
CDK Global posted an event
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The New Keys to Closing Your Most Profitable Customers at http://hubs.ly/y0tT3h0

January 30, 2015 from 6pm to 7pm
There's a reason Amazon, Netflix & Google use sophisticated targeting technologies to manage their audiences & offer personalized shopping experiences. Simply put, it works. Join CDK Performance Improvement Consultant Rob Campbell to see how your dealership can make real-time investments in your most profitable audiences and harness the power of personalization to close more of your customers.Together we’ll determine how to:Identify your audience in real-time and align your targeting…See More
Jan 30
Alexander Lau commented on CDK Global's blog post The Evolution of Email Marketing in a Mobile World
"There is a compulsory need / requirement for E-mails to be designed in code that will react and display properly on every viewer / recipient resolution, which will work on all devices / OSs. Responsively designed E-mails will allow you to do it.…"
Dec 29, 2014
William F. Cress commented on CDK Global's blog post The Evolution of Email Marketing in a Mobile World
"As a follow up to this article, I would like to make one issue clear - this article is about email being read on mobile devices and not mobile websites.  Most dealers use some type of CRM.  They send emails from their CRM tool.  Many…"
Dec 27, 2014

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
CDK Global
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Marketing Professional - Tier 3, OEM Supplier, OEM Marketing Professional - Tier 1, Dealership Solution Provider, Consultant, Advertising Agency, Marketing Services Provider, Technology Professional
REQUIRED: Your Business Phone Number
206.876.4405
REQUIRED: YOUR Business Website URL (ie; www.CourtesyChev.com)
http://cobalt.com
YOUR Email address for business contacts
dholland@cobalt.com
Your Mobile Phone Number, Direct Business Line or Alternate Number
2068754405
Select All franchises/brands you are associated with
4-BMW, 5-Buick, 6-Cadillac, 7-Chevrolet, 14-GMC, 16-Hyundai, 24-Lexus, 31-MINI, 33-Nissan, 46-Volkswagen
ADM is a Professional Network, describe YOUR Value Proposition... "Why should anyone do business with you?"
We connect the dots from car-buyers' screens to dealership lots with the world's most comprehensive and successful automotive digital marketing solution. CDK Global is uniquely capable of delivering seamless consumer experiences that delight shoppers and maximize dealer revenue and profits. We are your partner to help navigate the complexity of modern digital marketing so you can focus on achieving your business goals.
What will YOU contribute to the ADM Community?
At CDK Global we're passionate about providing digital sanity to busy dealers with the first full-service marketing solution. What sets us apart is that our solution is manageable, profitable, and meaningful. It’s manageable because we offer the first “full control” digital automotive platform. It’s profitable because it’s backed by the largest car buyer intelligence base in the industry. It’s meaningful because we believe technology can never replace the human element, which is why we house over 500 passionate service and support experts who exist solely to advise our amazing clients.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://www.cartervw.com/
Social Media, Network or UGC site you recommend (ie; www.AutomotiveSocial.com)
http://www.drivingsales.com
INVENTORY MERCHANDISING or listing site you recommend (ie; www.Cars.com)
http://www.cars.com
Your TWITTER profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://twitter.com/ADP_Cobalt
Your FACEBOOK Profile/Page, or one you recommend (ie; facebook.com/ADMcommunity)
http://facebook.com/adpdmc
Your YouTube Channel, or Video site you recommend (ie; youtube.com/AutoDigitalMarketing)
http://www.youtube.com/user/RedLineLounge
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
The Cobalt Group
INTERNET LEAD Suppliers You Have Experience Using
Dealix
DEALER MANAGEMENT SYSTEM (DMS) You use
ADP
Used Car Inventory Management Solutions You Use
Not Applicable

CDK Global's Videos

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CDK Global's ADM Blog

The Proof Behind Website Personalization – Why Your Dealership Needs to Personalize or Perish

Posted on February 20, 2015 at 2:00pm 0 Comments



Megan Duncan,Digital Solutions Consultant
by Megan Duncan, Digital Solutions Consultant



Thinking differently can cause some anxiety. Just ask Katie Couric & Bryant Gumbel circa 1994. Remember the Super Bowl commercial about the advent of the…

Continue

Defining Audience Management?

Posted on February 12, 2015 at 2:06pm 0 Comments



Dana Fornasar, Sr. Product Marketing Manager
by Dana Fornasar, Sr. Product Marketing Manager

#audiencematters

We've been talking a lot lately about "audience" and "…

Continue

The Right Path to Get Your Dealership Back in the Driver's Seat and on the Road to the Sale

Posted on February 2, 2015 at 3:00pm 0 Comments



Rob Campbell, Performance Improvement Consultant
by Rob Campbell, Performance Improvement Consultant

The Right Path to Get Your Dealership Back in the Driver's Seat and on the Road to the Sale

When I first came into the car business, I was taught the 10-step Road to the Sale. It went like this: dealership road to the sale

The Road to the…

Continue

The Evolution of Email Marketing in a Mobile World

Posted on December 23, 2014 at 10:30am 5 Comments



Bill Cress, Cobalt Performance Improvement Consultant
by Bill Cress, Performance Improvement Consultant

Is Your Email Campaign Optimized for Mobile?

According to the Movable Ink US Consumer Device Preference Report: Q1 2014, as of April, 2014, 47.2% of all emails…

Continue

Comment Wall (1 comment)

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At 3:23pm on March 8, 2011, Ralph Paglia said…
I loved your status update! Let me know if there is anything we can do to help you get your dealers engaged with ADM...
 
 
 

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