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Richard J Bustillo
  • Male
  • Fort Lauderdale, FL
  • United States
  • Rick Case Honda
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ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Rick Case Honda
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Manager
Your Business Phone Number (country code - number)
YOUR Business Website URL (ie:
Select All franchises/brands you are associated with
ADM is a Professional Network, describe: "Why should anyone do business with you?"
We are the Largest Fullline Honda Dealer in the Country.
"What will YOU contribute to the ADM Community?"
I love the automotive retail business. I am passionate about revlolutionizing the way we do business. I want to my customers to be raving fans.
YOUR Twitter profile, or one you recommend (ie;
YOUR Facebook Profile/Page!/rbustillo27
YOUR YouTube Channel, or one you recommend (ie;
ADP Dynamic Websites, Izmocars
INTERNET LEAD Suppliers You are using now, or in the past
Dealix, Autobytel, AutoUSA, Jumpstart, NewLeadsPlus,, DealerLink
Used Car Inventory Management Solutions You Have Used
AAX, vAuto


As a General Manager, I will lead the best trained and most motivated individuals in the automotive industry. I am committed to maintaining the highest level of integrity and training. I will do this with unbridled enthusiasm and a compassion for everyone in my team.


Anything Automotive. Specializing in Honda, Toyota and VW.


General Manager

Rick Case Honda

April 2008Present (4 years 2 months) 15700 Rick Case Honda Way Davie, FL 33331

General Manager overseeing Sales, Service, Parts and Body Shop for Rick Case Honda, the world's largest full-line Honda Dealer.

Won the 2008-2011 Honda President’s Award; this was a first-time accomplishment for the dealership, only volume Honda store to ever achieve this.

Increased new vehicle market share by 12%
Improved national rank from #9 volume Honda dealer to #5
2008-2011 CYTD, most profitable Honda dealer in America; Maintaining 2011 monthly net profitability CYTD

Richard has 13 recommendations (4 reports, 2 co-workers, 1 client, 6 partners) including:

  • 2nd Steve Jaros, Assistant Vice President Honda Sales; Eastern Region, American Honda Motor Company, Inc.

Privately Held; 1001-5000 employees; Automotive industry

2008Present (4 years)



November 2002April 2008 (5 years 6 months) Naples, FL

Responsible for all hiring and training, advertising, marketing, sales, service and parts performance

Instituted Customer Relations policy resulting in increased overall sales, service, and parts CSI

Increased Service and Parts department gross profit by over 200% in a five-year period

Increased new car department volume 30% per year for five years consecutively

Increased net profit of this already very well-run and highly profitable dealership by over 300% in a five-year period

Earned Toyota Service and Parts Excellence Award five years consecutively

Reduced wholesale used vehicle loss by 50%; reduced and maintained used vehicle inventory turn rate to 60 days or less

Achieved record-high new and used vehicle sales volume in 2006 with over 3600 new and 2200 used vehicles retailed

Consistently ranked as Top-10 net profit and Top-25 volume out of 171 dealers in Southeast Toyota

Approved General Manager for Toyota and Lexus nationwide; Member, SETF Dealer Advisory Council

Richard has 1 recommendation (1 report) including:

  • 2nd IVAN NAJERA, FINANCE MANAGER, Germain Motor Company

General Manager

South Motors Honda

Automotive industry

19952002 (7 years)

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Richard J Bustillo's ADM Blog

Online Advertising Growth - Because It Works!

Posted on May 10, 2012 at 3:45pm 0 Comments

Online Ad Revenues Hit Record $31.7B in 2011, Surpass Cable TV

Internet advertising revenues reached a record $31.74 billion in 2011, representing a 21.9% increase from $26.04 billion in 2010, …


Comment Wall (4 comments)

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At 5:01am on February 19, 2012, Martin Logsdon said…

Welcome to ADM Richard

At 3:04pm on February 18, 2012, Chip King said…

And good looking too....Nice Pic!

At 2:54pm on February 18, 2012, Ralph Paglia said…

Richard, I truly enjoyed hanging with you in Miami Beach last Thursday night and am looking forward to seeing many of the projects you are working on showcased within the ADM Professional Community!

At 2:19am on January 20, 2012, Chip King said…

Good to see you you in ADM sir!!


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