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Ray Spellerberg
  • San Luis Obispo, CA
  • United States
  • KSBY TV NBC 6/CW 5
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Automotive digital and traditional advertising expert. Over 20 years assisting dealers and dealer groups with advertising and marketing.
"What will YOU contribute to the ADM Community?"
Senior sales executive. Experienced with, and passionate about, advertising sales and the melding of traditional and mew media to impact a customers brand and sales. I am a hardworking ethical professional who practices principles above personalities in my personal and professional life.
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Ray Spellerberg's ADM Blog


Posted on May 16, 2010 at 12:53pm 0 Comments

Another Shiny New Penny

You knew it was going to happen. Facebook, Twitter, LinkedIn, YouTube, all achieving hundreds of millions of registered users. You knew it was just a matter of time before we saw all varying types of social media companies emerge to help the automotive dealers figure out how to leverage this opportunity and to obtain the dealer’s budgets. Many dealers will jump in and few will enjoy the benefits of a sound social media strategy and execution

You… Continue

Social Media Budgeting

Posted on May 7, 2010 at 7:46am 0 Comments

Social Media Budgeting

Social Media Budgeting is one of the hardest tasks facing the marketing world at this moment.

Who Wants to be Known as Traditional?

Who wants to be known or even associated with the term…


Building a Sales Force With Facebook

Posted on May 7, 2010 at 7:30am 0 Comments

Building a Sales Force with Facebook

Salesperson Function Defined

Wikipedia defines salespersons primary function is to generate and close leads, educate prospects, fill needs and satisfy wants of consumers appropriately, and therefore turns prospective

customers into actual ones.

Sales Directors or Managers often lead the way in the selling process by example, instruction, or…


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At 3:26pm on May 15, 2010, Ralph Paglia said…
You should use your mouse to select and drag your Comment Wall app to the top center placement on your profile page. This will result in more comments and interaction, which gives you a more satisfying experience from your ADM membership.

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