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Jennifer Kras
  • Female
  • Clearwater, FL
  • United States
  • AutoLoop
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ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
AutoLoop
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider
Your Business Phone Number (country code - number)
877-850-2010
YOUR Business Website URL (ie: www.KenGrodyFord.com)
http://www.autoloop.com
Your Mobile Phone, Direct Business Line or Alternate Number
877-850-2010
Select All franchises/brands you are associated with
48-Not Applicable
ADM is a Professional Network, describe: "Why should anyone do business with you?"
Jennifer Kras is the Marketing Development Manager for AutoLoop, where she manages, tests and analyzes e-mail campaigns for AutoLoop's dealer clients. Jennifer uses her marketing expertise to create and implement programs that drive new revenue for dealers while supporting customer retention efforts. She also conducts competitive analyses and presents clients with reporting information that provides valuable customer insights.
"What will YOU contribute to the ADM Community?"
Best practice blogs to help dealers improve their e-mail marketing campaigns.
CAR DEALER or OEM Website you recommend (ie; www.MelloyNissan.com)
http://belairhonda.com
Social Media, Network or Blog site you recommend (ie; www.AutomotiveSocial.com)
http://dealerelite.net
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie; www.Cars.com)
http://Cars.com
YOUR Twitter profile, or one you recommend (ie; twitter.com/ADMcommunity)
http://www.twitter.com/AutoLoop1
YOUR Facebook Profile/Page
http://www.facebook.com/AutoLoop1
YOUR YouTube Channel, or one you recommend (ie; youtube.com/AutoDigitalMarketing)
http://https://www.youtube.com/channel/UChV5MeAL22NlwjoFXdeqxcg/videos
Select All DIGITAL MARKETING or DEALER WEBSITE PROVIDERS you use
NOT APPLICABLE
INTERNET LEAD Suppliers You are using now, or in the past
Not Applicable
DEALER MANAGEMENT SYSTEMS (DMS) You use
Not Applicable
Used Car Inventory Management Solutions You Have Used
Not Applicable

Jennifer Kras's ADM Blog

Three Tips to Boost Email Collection Rates

Posted on November 12, 2014 at 8:36am 0 Comments

A name without an email address is a wasted opportunity. For every 10,000 contacts pulled from dealership management systems, on average only 3,000 have deliverable email addresses. This means that most dealers are unable to send emails to 70 percent of their past, current and potential customers.

 

That's money left on the table, folks. Email is probably your…

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