Automotive Digital Marketing

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Dani Lunsford
  • Female
  • Lakeland, FL
  • United States
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Dani Lunsford's ADM Friends

  • Lillian Lunsford
  • Danny Fuller
  • Rod Baker
  • Stephanie Lunsford
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  • Danielle Davis
  • Ralph Paglia

Dani Lunsford's ADM Discussions

What is the next big advertising forum for car dealers? Mobile or back to print?

Started this ADM discussion. Last reply by Doug Davis Sep 6, 2012. 2 Replies

After visiting many Independent dealers, i have noticed a huge graduation back to print advertising.I thought the next big push was mobile marketing? The lower prices are driving them back to their…Continue

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REQUIRED: Name of Your Dealership, Business or Organization:
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Solution Provider
Your Business Phone Number (country code - number)
YOUR Business Website URL (ie:
Your Mobile Phone, Direct Business Line or Alternate Number
ADM is a Professional Network, describe: "Why should anyone do business with you?" has a 34 year rich history in print and web media and is the parent company to many valued businesses, providing technology, and Web Solutions. We have best in class print publications and web sites for consumers. We can provide the shopper with control of their shopping and buying experience, with sites that cater to the consumer’s needs.
Showcase specializes in a collection of diversified and comprehensive brands, that provides solutions for buying and selling, autos, trucks, motorcycles, RV's, and Homes, and now an easy One Vendor-Solution for Auto Dealers.....the AutoPilot. … With this product, award winning programmers and developers have developed and designed an innovative product and service that will take our over 12,000 Independent/Corporate dealers to the next level in Lead, Inventory and Social Solutions. They have developed an easy core CRM tool that is SEO friendly that includes all of the cutting edge tools available on the market.
"What will YOU contribute to the ADM Community?"
I have been in the retail automotive Industry for 14 years. My background includes Sales, Service and E-commerce Management of a Multi Dealer Group. Dani has been a National Sales and Marketing Executive with Showcase Publications, Inc. since May of 2011. Since involved at Showcase she has led a companywide movement in technology-enhanced processes that engage popular Dealer and Consumer experiences. She is well published in many Automotive Blogs and National Magazine Editorials and regarded as a consultant to cutting edge IT Companies and Dealer Groups. She can be reached at
CAR DEALER or OEM Website you recommend (ie;
Social Media, Network or Blog site you recommend (ie;
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie;
YOUR YouTube Channel, or one you recommend (ie;
Reynolds Web Solutions, BZ Results, The Cobalt Group,, Izmocars, eCarList,,, Gumiyo, Clickmotive,,, DealerFire
INTERNET LEAD Suppliers You are using now, or in the past
Dealix, Autobytel, AutoUSA,,
ADP, Reynolds ERA, Reynolds Power (UCS), Arkona, Microsoft
Used Car Inventory Management Solutions You Have Used
My Used Car Manager's Fantasies, HomeNet, vAuto, eCarList, FirstLook

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Dani Lunsford's ADM Blog

Can Facebook drive revenue to Car dealers? Getting the most out of Facebook for Dealers...

Posted on October 3, 2014 at 9:00am 0 Comments

Facebook is a giant, and each type of business owner needs to figure out what layer of business this social media giant will deliver to your bottom line.

Can Facebook drive revenue to Car dealers?

The answer is yes. But not in the way we traditionally think about it.


What if I told you, you can sync your dealer DMS (…


Auto Dealers BEWARE of failed campaigns....

Posted on September 24, 2014 at 7:07am 0 Comments

Auto Dealers BEWARE of failed campaigns....

Doing business without advertising is like winking at a girl in the dark. You know what you are doing, but nobody else does....Steuart Henderson Britt

Check your marketing, does it return the results? I don't mean more busy work for the dealership, I mean SALES!!!!

If you are running campaigns to keep your BDC and Internet Sales manager busy, YOUR WASTING YOUR TIME and MONEY!!.....

Want to run a campaign to SELL more…


How is the your dealership DNA determined?

Posted on September 5, 2014 at 8:40am 0 Comments

Data Driven Dealerships – Sell More Vehicles


In dealerships today, we have more stored data than ever before, the issue is that dealers do not know what to do with this information or even realize the value of this data.

So, data is only information gathered over the years through sales and service right?

No way, data that is held in your DMS system is the brain of the dealership, it helps every part function and streamlines processes and makes the body run…


MY LIVE MARKETING Makes Strides to be the Forefront Data Partner for Multi Roof Automotive Groups in the Nation

Posted on September 4, 2014 at 7:10am 0 Comments

MY LIVE MARKETING is proving to be the Visionary Pioneer in the Automotive Data Community, by helping Large Groups Excavate, Reconnect and Conquest Existing Customers



LIVE MARKETING, a data driven marketing engine, gets extreme dealer satisfaction by helping them sell 25% more vehicles.  Martin Saavedra JR, Visionary Pioneer in the Data Community, and developer of LIVE MARKETING is over whelmed with the tremendous response from Dealer Principals…


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