Automotive Digital Marketing

Automotive Marketing Professional Community for Car Dealers, OEM and Suppliers

Loading... Be Patient!

Carl Maeda
  • Male
  • San Diego, CA
  • United States
  • Autofusion, Inc.
Share on Facebook

Carl Maeda's ADM Friends

  • Chris Cachor
  • Kim Essenmacher
  • Big Tom LaPointe
  • Ralph Paglia

Gifts Received from ADM Members

ADM Gift

Carl Maeda has not received a gift from an ADM Member

Give a Gift


Carl Maeda's ADM Profile page

ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Autofusion, Inc.
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Dealership Solution Provider, Technology Professional
REQUIRED: Your Business Phone Number
REQUIRED: YOUR Business Website URL (ie;
YOUR Email address for business contacts

Carl Maeda's ADM Blog

The most common Paid Search mistake that could be costing you lost opportunities and wasted ad dollars.

Posted on October 17, 2014 at 5:47pm 5 Comments

Its’ Friday and I thought it’d be fun to show everyone the most common Paid Search mistake I see.  This mistake is, by far, the most common and sometimes, it drives me insane thinking about it.  Seriously, if your Paid Search vendor makes this mistake, you need to find someone who really works for the management fee they charge.

This mistake is almost guaranteed to make the shopper hit the back button and wastes your budget dollars.  So what am I talking about?  I’m talking about…


Google Adword's New Policy on Management Fees

Posted on October 15, 2014 at 10:50am 0 Comments

Our Paid Search team just forwarded this article to me this morning:

It outlines Google's new third-party policy that starts in November 2014.  This is a big win for dealers and I'm really glad to see this.



Wasting Money on Pay-Per-Click (PPC)

Posted on September 18, 2014 at 5:41pm 0 Comments

Nobody likes to waste money.

So why is it that we spend a ton of money on PPC (or SEM) campaigns to get people onto the website and then don’t get much thought into where these people land?  Most vendors just look for an existing page on the site to send the customer to.  Or worse, send the customer to the homepage.  Instead of choosing a page that already exists, why not actually build landing pages that are tailored specifically for the keyword, intent, and ad that the user clicks…


Comment Wall (1 comment)

You need to be a member of Automotive Digital Marketing to add comments!

Join Automotive Digital Marketing

At 11:27am on August 22, 2012,
Kim Essenmacher

Welcome Carl. I am glad that you decided to join the ADM community.


Automotive Marketing Network and Exchange for Car Dealers, OEM Managers, Advertising and Marketing Practitioners seeking improved results.

Please Consider Automotive Marketing Professional Community Sponsors

ADM Badge


Based On Your Interests...

ADM Consulting, LLC

Onsite/Offsite Combination ADM Consulting & Coaching
Select the maximum amount you want to pay each month
Sign up for

Automotive Marketing Tools

Get ADM Toolbar

Click here to take the ADM Member Survey

Getting too many emails from ADM? Click mailbox below to control which types of alerts and updates you are sent......


Share the Best Content w/AutoMarketing Community

© 2018   Created by Ralph Paglia.   Powered by

ADM Badges  |  Report an Issue  |  Terms of Service