Automotive Digital Marketing

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Arnold Tijerina
  • Male
  • Chapel Hill, NC
  • United States
  • Storytailer LLC
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ADM Profile Information

REQUIRED: Name of Your Dealership, Business or Organization:
Storytailer LLC
Chapel Hill, NC
REQUIRED: Auto Industry Business Segment or Affiliation (check all that apply):
Marketing Services Provider
Your Business Phone Number (country code - number)
YOUR Business Website URL (ie:
Your Mobile Phone, Direct Business Line or Alternate Number
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ADM is a Professional Network, describe: "Why should anyone do business with you?"

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"What will YOU contribute to the ADM Community?"
10 years experience in the automotive e-commerce field for multiple dealerships within large dealer groups and for industry vendors.
INVENTORY MERCHANDISING or Classified Listing site you recommend (ie;
YOUR Twitter profile, or one you recommend (ie;
YOUR Facebook Profile/Page
YOUR YouTube Channel, or one you recommend (ie;
Reynolds Web Solutions, BZ Results, Dealerskins, JAZEL
INTERNET LEAD Suppliers You are using now, or in the past
Dealix, Autobytel, iMotors, Autotropolis, Reply,, Jumpstart,, NewLeadsPlus,, CUDL Autosmart,, Next Phase media
Not Applicable
Used Car Inventory Management Solutions You Have Used
Not Applicable

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Arnold Tijerina's ADM Blog

YOU'RE INVITED to the 2019 Innovative Dealer Summit

Posted on March 16, 2019 at 4:34pm 0 Comments

I would like to invite everyone to attend the 10th annual Innovative Dealer Summit being held March 26-27th, 2019 in Denver Colorado.


The Innovative Dealer Summit is the definitive management education forum for dealer principals, senior dealer managers and all management. It addresses the most pressing sales, profitability, technology, best practices, social media and other emerging…


Skynet: Autonomous Cars Will Decide Who Dies… And Who Lives

Posted on September 16, 2016 at 6:00am 1 Comment

So, our industry is hell-bent on creating autonomous cars and transforming our roads and highways into assembly lines of controlled vehicles that perform without human intervention.

I’m not talking about cruise control or auto-pilot. I’m talking about autonomy. The very…


A Big Old Can of Nonsense: Who Needs Loyal Customers Anyways?

Posted on August 2, 2016 at 6:00am 0 Comments

With all of the recent epiphanies that thought leaders in ours and other industries that businesses should be spending time and effort cultivating relationships, spending money and basically treating customers right, I thought it time to re-visit this whole “customer loyalty” phenomenon. Customers don’t really care about car dealers, do they? I mean, dealers are ranked below…


Pokémon Go as A Traffic Driver to Dealerships

Posted on July 15, 2016 at 1:30pm 0 Comments

So it’s been a long time since I wrote a blog (for myself, that is) but after attending Jim Ziegler’s Internet Battle Plan and watching a kid yell "I found a Pokémon!" then promptly walking into a wall then watching adult auto industry attendees, vendors and speakers choose to go Pokémon hunting rather than network with industry colleagues and dealers, it got me thinking.…


How One Person Can Make A Difference: A Lesson in Customer Advocacy

Posted on July 28, 2015 at 7:30am 0 Comments

While the public is constantly barraged with negativity pertaining to car dealers, there are many instances that go ignored or are simply passed over. Let’s face it… the media (and a lot of websites/industry blogs) are typically more focused on perpetuating the stereotype of dealers as the “bad guys.” There are entire companies that have built their business model on this…


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At 2:52pm on April 26, 2009, Ralph Paglia said…

Wow, you really get engaged, huh?!?! Thank you for joining the ADM Professional Community... The ADM Community is a unique new "thing" for the car business so we are learning how to leverage our association with each other more and more.

For example, we will leverage the size of ADM's membership with suppliers to get deals and other forms of additional value and special treatment.

Please share what you have seen from your unique vantage point that is working well, by posting Blog articles, ADM Forum discussions, and as many attached or embedded doc, excel, PPT, PDF, photos, videos and other files as you can within the ADM professional community site.

You can find over 30 gigabytes of email templates, phone scripts, process flow charts, job descriptions, reporting spreadsheets, marketing charts, PPT presentation files, images and videos here inside of ADM by using the Google Site Search located on the Showroom page in the middle section about 1/3 way down...

Thank you for attending the Digital Dealer Conference in Las Vegas. Did you attend either my "Web 2.0 Guerrilla Marketing" or "Email is Killing You" workshops? I would love to get your feedback about what I should have focused more or less on, from the material I presented... Even an old car dog like me wants to improve the way I do things!

Before the Digital Dealer 6 Conference in Las Vegas, I was able to secure a Digital Dealer Conference Registration promo offer from ADP Digital Marketing that allows dealers and managers to apply up to $495 of their DD 6 Conference Registration fees to any ADP Digital Advertising solution.

Once again, thank you for joining ADM...

Ralph Paglia
cell: 505-301-6369
At 9:53pm on April 23, 2009, Ralph Paglia said…
Arnold, check out the "HELP WANTED" ADM Forum Category...
At 10:01am on April 23, 2009, Tara Gibson said…
Arnold, long time no see! What have you been up to?? Are you ready for some iMotors leads yet? We have added so many things to the program, we now have over 5 different websites and currently use geo-marketing now to generate leads to our sites!

Automotive Professional Network and Resource Exchange for Car Dealers, Managers, OEM and Marketing Practitioners seeking Best Practices.

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