Share 'When It Comes to Customers Don’t Judge a Book By Its Cover'
Almost every salesperson or manager that’s been in the business for a while has a story to tell where someone – perhaps even themselves – prejudged a customer and lost a sale. Perhaps that sale was lost to another salesperson at the dealership, or perhaps the dealership lost the sale altogether. But it has happened and still continues.
Here are a few examples:
According to a recent st…
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