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SEM: 5 Things You Need to Know, 3 Things You Need to Forget

Automotive Event Details

SEM: 5 Things You Need to Know, 3 Things You Need to Forget

Time: December 5, 2012 from 9am to 10am
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ADM Event Type: webinar
Organized By: Patric Timmermans
Latest ADM Activity: Dec 3, 2012

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Automotive Event Description

Search Engine Marketing Truths

The online world of Search Engine Marketing (SEM) can be a tricky place to navigate. Join Jason Wiley for a Hi-Level overview of the SEM industry and also a deeper dive into new technologies now available. The following topics will be discussed:

  • SEM - How important is it to Google and what can you do to stay ahead of your competition?
  • Why SEM is critical to a dealerships success
  • How to track lead and phone call conversions
  • How to hold your SEM vendors accountable
  • How to set up a proper SEM budget
  • Mobile, Display, and Retargeting - going beyond desktop search to own your market

Free webinar Wednesday December 5, 2012, 10:00am Mountain Time

Presented by: Jason Wiley, National Sales DirectorHaystak Digital Marketing

Jason Wiley

Jason Wiley is the National Sales Director for Haystak Digital Marketing. Haystak is one of only 16 Google Adwords Premier SMB Partners in all of North America. Jason has been around the car business since a child, and has worked full time in the Automotive Industry since 1999. He's been the Director of Sales and Marketing at numerous successful automotive vendor companies and also co-owned his own Full Service Automotive Advertising Agency. His core values have always been combining advanced technology with old fashioned customer service.

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