Professional Community for Car Dealers, Marketing, Advertising and Sales Leaders
Marketing is a very broad topic that can cover many aspects of advertising, sales, public relations and promotions. Some people confuse marketing with sales since they are often used in conjunction with one another. These two things are in fact quite different from each other. The marketing deals with getting the service or product into the market, influencing behavior, encouraging sales and promoting it. Sales, on the other hand, are the actual transactions that result in the customer receiving your product.